Top Story


Home >> Advertising >> Article

McCann Worldgroup India announces participation in upcoming Goafest

Font Size   16
McCann Worldgroup India announces participation in upcoming Goafest

McCann Worldgroup India have shared their plans for upcoming Goafest. The agency will send symbolic entries in all award categories and will also have delegates attending the festival.

Confirming their presence at the festival, Prasoon Joshi, Chairman Asia Pacific & CEO of McCann India said, "We will send symbolic token entries to honour the festival in all the categories but our delegates will participate and attend the fest in large numbers.

“We believe that genuine efforts have been made by the organizers this year to overcome the shortcomings and we also want to partner them in this journey.  Positively in the future we will see the festival touching newer heights,” he added.

According to the International Gunn report, McCann has been the most awarded Agency in India for last 3 years.

 McCann also garnered India its first D&AD Gold pencil this year. Another feather in McCann' cap came when Happydent was declared as one of the Top 20 ads done in world in the last century (Gunn report).

Joshi further added, "we take immense pride in our creative product, decision of participation in award shows is collectively taken by our global/local creative councils. We wish GoaFest the very best”

Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing trails like GST, demonetization and being a part of the larger cultural space

Their strategy to educate the consumers to make well informed decisions at all stages has worked out well.

Bobby Pawar, MD, CCO - South Asia, Publicis India, talks about his idea of chilling out

Launches third phase of TVC campaign ‘Think it. Done’

Based in Mumbai, Usha has nearly two decades of experience in the Indian media and entertainment sector and will serve as a strategic advisor to H+K’s diverse portfolio of clients with a special empha...

Report based on media channel data in 96 countries and detailed findings from the world‘s key ad markets, which between them account for approximately two-thirds of the value of global advertising tra...