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Mayur Suitings signs on Salman

Mayur Suitings signs on Salman

Author | exchange4media News Service | Wednesday, Feb 14,2007 8:43 AM

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Mayur Suitings signs on Salman

Mayur Suitings, the value-for-money brand from the LNJ Bhilwara group, has signed on Bollywood star Salman Khan as its new brand ambassador, in its bid to further highlight the mass appeal of the brand and create a strong consumer connect across the country.

“Mayur Suitings is a brand that is known for its value for money offering and high quality. We are proud to have Salman Khan as our brand ambassador who is the perfect fit for the brand and enjoys a great aspirational connect with consumers across all segments. Looking forward, our endeavor is to establish Mayur Suitings as a dominant player in the market,” said Group Joint Managing Director Riju Jhunjhunwala, announcing the news.

Following this, the brand will rollout a 360-degree marketing campaign through. Promoting the ‘feel good and look good factor’ for the brand will be a 40- seconder in which Salman dons his Mayur Suitings suit and attracts the attention of the opposite sex with his charm and style. The campaign closes with the signature tagline – ‘Stars ki Pasand’!

Speaking on the occasion, Salman said, “I have always been particular about my looks and the clothes I wear. Mayur Suitings is a great and dynamic brand that offers everything that I have been looking for. Their fabrics is smooth, comfortable, elegant and add to my style. I am honored to be associated to this brand and ’am looking forward to being closely involved with it”.

Mayur Suitings is a widely popular brand that has an enviable product portfolio encompassing the economy, premium and exclusive range of fabrics.

Tags: e4m

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