Maxus has roped in Avinash Singh as Creative Lead for its South digital team. Singh has earlier worked at Ogilvy, Saatchi and Contract, among others. Some of the clients that he has handled include Toyota, Tanishq, Trident Hotels, Puma, Hewlett Packard and ITC Foods. Prior to this, he was with Interactive Avenues.
Commenting on Singh’s appointment, Unny Radhakrishnan, Head - Maxus Digital South Asia said, “For the last couple of years, Maxus Digital has been offering solutions across the digital spectrum and not just restricted to media. And we have been able to attract good talent as well as getting great opportunities with our brands. With Avinash coming in, we will further strengthen our creative services.”
Singh’s appointment comes just a few months after Maxus bagged Nestle’s creative and social assignment.