Top Story

e4m_logo.png

Home >> Advertising >> Article

Maxus retains digital mandate for Titan

20-March-2017
Font Size   16
Share
Maxus retains digital mandate for Titan

On the back of a multi – agency pitch that was initiated a few months ago in Bangalore, Maxus from the GroupM umbrella has retained the digital mandate for Titan, confirm industry sources.

All leading media agencies were part of this pitch.

It maybe recalled that in February this  this year, Madison won the media mandate for Titan.  Ogilvy is the creative agency on record for Titan.  

Karthik Raman, Chief Marketing Officer, IDBI Federal Life Insurance, on the brand’s unconventional approach to marketing and priorities for the next year

Vinik Karnik, Business Head - ESP Properties, talked about what went into conceptualising the first edition of the entertainment marketing report, Showbiz

Rahul Jhamb, Brand Head, Forever 21, on how the fast fashion brand always stays on the pulse of latest marketing trends

Heavy spends on OOH and print sum up this year’s ad spends of YLG Salon

Conceptualised and executed by WATConsult, the campaign focuses on how Lotus Make-up is an enabler for women from various walks of life

iProspect released the third annual 2018 Future Focus Whitepaper geared to examine how machines and technology will impact marketing and advertising in the year ahead

Mavcomm Consulting one of India’s leading Public Relations, Reputation Management& Brand Communications company today announced elevation of Pranjal Dutta to the role of CEO