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Mahesh Gharat, Azazul Haque to head Ogilvy Bangalore's creative team as ECDs

04-June-2016
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Mahesh Gharat, Azazul Haque to head Ogilvy Bangalore's creative team as ECDs

Ogilvy Bangalore gets a creative shot in the arm with Mahesh Gharat and Azazul Haque, from the network’s Mumbai office. Both of them will head the Ogilvy Bangalore creative team in their new roles as Executive Creative Directors. 

With 38 years of work experience between them, the two bring to the table a legacy of experience across major brands, to an already thriving Bangalore team.

Poran Malani, President, Ogilvy South said, “Azaz and Mahesh, though highly experienced, are young at heart and their energy is highly infectious. It takes something special to excite an already charged up team, and Azaz and Mahesh have done exactly that.”

Rajiv Rao, National Creative Director, Ogilvy India said, “Mahesh and Azaz are one of the rare breed of copy-art teams that's hard to find today. They have lots of things in common including a crazy passion for clothes, shoes, and of course, advertising. They are fantastic team players and excellent captains. Ogilvy Bangalore, with some of the best brands in the country, is the perfect place for them to lead, inspire and make a huge impact.” 

Gharat has been with Ogilvy for nine years and has worked on innumerable brands that include Rajasthan Tourism, Madhya Pradesh Tourism, Asian Paints, Bajaj, Star Plus (SatyamevJayate), ICICI, Mattel, Spice Mobiles, WWF and Brooke Bond Red Label.

At Ogilvy, Haque has been responsible for creating some memorable work including campaigns for Spice Mobile 'MilayeSapnon se', SatyamevJayate, Asian Paints, Milton, Madhya Pradesh Tourism, ICICI Bank, Bajaj Automobiles and recently the Rajasthan Tourism Campaign. He has worked on brands like Domino's Pizza, Nestlé Maggi and Nescafe, Dabur, Maruti Suzuki, Havells and Nokia.

Haque and Gharat said, “Ogilvy Bangalore has always been a great place to work. I am looking forward to the challenge and excitement of working on all of Ogilvy Bangalore’s brands, some of which areTitan, Lenovo, Amazon, ITC Bingo and Yippee Noodles, Fortune Oil, Allen Solly, IBM, MTR.  So when Piyush called and said, “You need to make Ogilvy Bangalore rock!” the magnitude of the opportunity resounded in my mind and continues to do so.  Our attempt would be to help these brands become bigger by creating work that is effective and memorable.”

Piyush Pandey, Execcutive Chairman and Creative Director, Ogilvy South Asia said, “I am delighted that Azaz and Mahesh have taken the creative leadership role in Bangalore. Bangalore is a key office for Ogilvy & Mather India with leading existing clients and lots of potential ones. Both Azaz and Mahesh understand the traditional Indian consumer and the emerging one. I look forward to some exciting and effective work from our Bangalore office.” 

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Prior to joining Madison PR in 2012 Chaudhary was Group President Corporate Communications at Reliance Industries Limited.