Top Story

e4m_logo.png

Home >> Advertising >> Article

L'Oreal India calls for a media review

28-March-2017
Font Size   16
Share
L'Oreal India calls for a media review

L’Oreal India has called for a media review confirm industry sources. The last media review for the account was held in 2013, which led to incumbent agency Maxus India retaining the account post a multi- agency pitch process.
 
The account size is estimated to be around Rs 300 crore.
 
Maxus India has been working on L’Oreal since 2010.

Tags

Rajat Sharma who was recently elected as President of the NBA talks about his plans for the industry body

The Country Sales Manager Media at Akamai says that technology seems to be taking over all possible spaces and people considering it in both positive and negative ways

The India Marketing Lead of Skyscanner believes that with the acquisition by Ctrip they have reached the market leader status

Our typical marketing budget is usually 10 per cent of the topline spend

The BBC carried out a survey along with Globescan to see how the world looks at the issue of ‘fake news’

The objective of content marketing is not just to encourage product purchase or generate ROI. The key to its success lies in building relationships based on trust, opines Dasgupta

The interesting animated rap music video encapsulates Droom’s ecosystem tools and their role in facilitating second-hand automobile transactions