Lodestar UM has been awarded the media mandate for Simplilearn, a professional certifications company. As part of the mandate win, the agency will take care of the brand's media duties in domestic and international market.
Simplilearn, an online portal for education of professionals, creates course programs, exams, and lab projects for professionals across the world. It has its footprints in the US, Australia and Singapore.
Vedanarayanan Vedantham, Head of Marketing, Simplilearn said, “Working with the Lodestar UM team was a pleasure. Their knowledge of the media space coupled with their strong focus on customer delight made them a pleasure to work with.”
Commenting on the win, Nandini Dias, CEO, LodestarUM said, "We are happy and proud to have been trusted with Simplilearn and will partner the client across all its media needs. We are confident that with our differentiated offering and in-depth understanding of e-commerce and technology Simplilearn will further consolidate its leadership.”
Vaishali Verma, Chief Operating Officer, Lodestar UM, Bangalore said, “I am delighted at the win of Simplilearn. They are defining this category and we look forward to partner them in their growth through our differentiated planning approach.”
The win adds significant weight to Lodestar UM's client portfolio, which includes marquee clients such as J&J, Coca-Cola, Mahindra & Mahindra, Samsung, Amul, Tata, Wipro, Zivameetc.