Top Story


Home >> Advertising >> Article

Lintas Media Group effects senior level role enhancements

Font Size   16
Lintas Media Group effects senior level role enhancements

There is quite a buzz in the Lintas offices with Lintas Media Group (LMG) announcing changes in the profiles of its senior management. The changes are effective April 1, 2006 though they were announced only on April 20.

In the changes announced, Raj Gupta has taken on the responsibility of driving strategic products and enhancing the strategic capabilities of all LMG units as Chief Strategy Officer, Lintas Media Group. This is in addition to his current responsibilities as President of Insight, and President of Media Futures (a unit launched two months ago specifically to service the brand and strategy needs of media owners).

Sudha Natrajan has been promoted as President, Interactions. Lynn de Souza, Director, Media Services, LIMG, said, “Sudha has retained and added sizeable business to our Group in the past 12 months. This is in addition to overseeing the accounts serviced by this unit. She will also assist me in the marketing of LMG as Associate Director, Lintas Media Group.”

Kartik Iyer continues as President of Initiative, but has been given additional responsibility of assisting Lynn de Souza in Media Relations as Associate Director, Lintas Media Group.

Sai Nagesh continues as Executive Vice-President of Insight, reporting to Gupta, and specifically takes on the task of driving innovations and new media use for all accounts of Insight.

Premjeet Sodhi has been promoted as Senior Vice-President of Intellect. Besides continuing to drive research, technology and training for the Lintas Media Group, he is also responsible for developing and delivering tools and analytics to its international clients.


The production house has already established itself as the leader in the non-scripted genres. However, Rege now wants Endemol to achieve the same in the original scripted zone and film production

Naidu also talks about the ushering in of a new era of digital payments and says this is just the beginning and there’s lots of space for newer players to step in and evolve

Markus Noder, Managing Partner, Serviceplan International, shared innovative tools, ideas and methodologies to generate tangible business values

The primary reason that led to growth of OTT is the constant improvement of internet speed and service across the country: Sandeep Gupta, ACT Fibernet

India has become the diabetes capital of the world, with prevalence of the disease estimated to rise from 69.2 million to 123.5 million by 2040

Laban Stretchy Man, the new human shaped, stretchy, fruit flavoured chews from Orkla- Norway’s number one confectionery brand, has been launched and localized by MTR Foods in India