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Kareena Kapoor to give Globus a touch of star power

Kareena Kapoor to give Globus a touch of star power

Author | exchange4media Mumbai Bureau | Wednesday, Aug 29,2007 9:15 AM

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Kareena Kapoor to give Globus a touch of star power

Fashion apparel retail chain Globus has announced a 150-store expansion plan, and has roped in actress Kareena Kapoor as its brand ambassador.

As part of its strategy in developing fashion apparel brands, Globus has invested in building design studios in Mumbai. Over 50 talented designers and product specialists have created the latest and trendiest merchandise that will be available under the brands ‘Globus’ and ‘F21’at their fashion stores.

On the launch, Kareena Kapoor said, “I am delighted to be the face of Globus. I love the trendy hip fashion from Globus, which is as good as anywhere in the world. I look forward to spreading this new language of fashion across the nation.”

Talking about the company’s expansion plans, Vinay Nadkarni, CEO, Globus, said, “We are looking at a pan-India presence across 70 cities over the next five years. Kareena's wide appeal would go a long way in establishing Globus as a versatile, vibrant and expressive fashion brand.”

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