Top Story

e4m_logo.png

Home >> Advertising >> Article

Kamal Krishnan joins Mathrubhumi as National Head – Media Solutions

15-May-2017
Font Size   16
Kamal Krishnan joins Mathrubhumi as National Head – Media Solutions

Kamal Krishnan PS has joined the Mathrubhumi group of publications as National Head – Media Solutions (Print). In his previous stint, he was heading Response for Times of India, Kerala. Talking about his new move, Krishnan said, “I’m excited about this new role. Mathrubhumi is a brand I’m familiar with right from my childhood and have continued associating with in various ways in my professional life too. Getting an opportunity to work with such a brand at the leadership level is definitely fulfilling and challenging.”

Starting his career in advertising, Krishnan has worked with Contract Advertising, Rediffusion and Percept Hakuhodo. Later, he moved to the telecom sector with BPL Mobile, Hutch and Vodafone handling marketing communications. His foray into media was with Radio Mango where he was the National Head for Sales & Marketing. Krishnan brings with him a rounded experience having worked with agencies, clients and the media.

“Stepping into this position during an extremely transitional stage in media is quite challenging, but I’m confident of leading the change for this great institution, which is synonymous with the progressive state of Kerala and Malayalees across the globe. Mathrubhumi’s strength today is across all media platforms, be it Print, TV, Radio, Digital or Events, and I’m sure that positive value packed integrated solutions from Mathrubhumi will help advertisers to effectively connect with Malayalees all over the world,” he added.

Tags

Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing trails like GST, demonetization and being a part of the larger cultural space

Their strategy to educate the consumers to make well informed decisions at all stages has worked out well.

Bobby Pawar, MD, CCO - South Asia, Publicis India, talks about his idea of chilling out

V-Guard Industries, a household name for consumer electrical appliances in India, has revamped its logo in order to reflect the strength gained by the brand over the years. The company has also unveil...

The report reveals that there has been nearly 5 times more growth in video consumption in the last 12 months, with 96 percent of all usage being focused on long form video

Gopalan currently leads the Indonesia operations of P&G, and will be taking over from April 1st, 2018 as Al Rajwani is set to retire after 37 years with the company.