Kalam unveils Reader’s Digest 50th anniversary issue

Kalam unveils Reader’s Digest 50th anniversary issue

Author | exchange4media News Service | Friday, Dec 03,2004 5:53 PM

Kalam unveils Reader’s Digest 50th anniversary issue

President A.P.J. Abdul Kalam unveiled the special commemorative issue put together by Reader’s Digest to celebrate 50 years of the publication in India at the Rashtrapati Bhavan on Thursday. Aroon Purie, Editor-In-Chief of India Today and CEO of India Today Group, presented Dr Kalam the first copy of the special issue.

At the function Dr Kalam said, “I am happy to know that Reader's Digest is bringing out its special commemorative issue to mark the Indian Edition’s 50th year. I have been a regular reader of Reader’s Digest for the past 50 years. Every issue has unique information about the world around us and stories about the real life struggles of individuals with adversity and how they ultimately succeeded. I particularly like two items – ‘Laughter, The Best Medicine’ and ‘Humour In Uniform’.”

Aroon Purie said, “It’s a happy coincidence for the group to have taken up the reins of Reader's Digest just before its 50th Anniversary in India. We are proud to have the Digest in the range of magazines we publish. It is a strong brand and as a result of our managerial, marketing and editorial initiatives, the magazine has notched up good circulation growth in the recent months. With a print run nearing 6,00,000, it is ranked as India’s largest-selling English magazine.”

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