‘The world coming together on a single street’ is what creatives Rohit Dhamija and Udayan Chakravarty wanted to convey with this year's Global Issue cover. The pair, who work at JWT Delhi as an art director and copywriter, respectively, submitted their entry to Ad Age’s third annual Global Cover Contest, in which young creatives are invited to design a global-themed cover.
Their winning entry represents every “street in every city in the world”. Dhamija said, “Today, global brands bring us together like never before. And this fact finds itself splashed across the high street in every city. That street is in your city. And tell you what, it's a street in my city as well.”
As their prize, the pair will attend the Cannes Lions International Festival of Creativity. This year’s finalists are from Brazil, Colombia, Finland, Guatemala, India, Peru, South Africa, Spain, the UAE and the U.S. (Miami, Minneapolis, New York and San Francisco). Their work, along with the winners' cover, will be displayed on festival billboards.
Apart from the winning JWT Delhi entry, there are four other finalists from India. These comprise another creative team of four from JWT Delhi -- Anish Philip Abraham, Amrita Singh, Arnab Ray and Abhishek Deshwal, with an entry called ‘Brand Carnival’. India's other finalists are Mitesh Joshi, from Makani Creatives in Mumbai; Rushita R Bhatadye from Lowe Lintas in Mumbai with an entry called ‘World of Brands’; and Harjot Sokhey in New Delhi with an entry called ‘Snakes and Ladders of Global Brands’.
Click here for a slideshow of the finalists
Click here for the AdAge report on the winners