Top Story

e4m_logo.png

Home >> Advertising >> Article

JWT Bangalore bags Nike’s creative business

23-June-2005
Font Size   16
Share
JWT Bangalore bags Nike’s creative business

Nike is all set to make its foray in the country and has decided on its creative partner as well. In the wake of a multi-agency pitch, the business has moved to JWT Bangalore. The other agency contesting in the final stage of the pitch was O&M. Confirming the development, Dhunji Wadia, VP and GM, Nike, said that the agency is excited about this new win.

With this development, JWT Bangalore will be involved with Nike right from the brand development in the country to enhance the presence that the brand has in the Indian market, for all the Nike products, which include footwear, apparel and accessories. Until now, one of Nike’s footwear – Nike Air was handled by Rediffusion DY&R and a substantial portion of their creatives comprised the international Nike ads.

The pitch was led by Rajesh Gangwani, the Vice President of the agency, Shekhar Deshpande, Navonil Chatterjee and Sainath Saraban.

Tags

Aparna Bhosle, Business Cluster Head - Premium & FTA GEC channels - ‎ZEEL, on its new property, sponsors, investment on acquisition and response to BBC First

In an interview with exchange4media, Ferzad Palia says that most successful brands are not those who spend the most money

As Milind Pathak takes over as Managing Director - Southeast Asia, Httpool, we chat with him on his new role, aspirations and his plans to aggressively penetrate the operations of the group in the Southeast Asian market

The group released the Little Hearts online-only campaign, #BreakSomeHearts, early this year and is on the path to make many more of its brands available on the digital platform

Though business has picked up, the private FM industry expects festive ad spends to be subdued compared to 2016