London International Advertising Awards 2004 definitely meant good for JWT Bangalore. The agency has claimed one award this year and also emerged as finalists in two categories. The advertising and design awards included names like Jay Chiat, David Abbot, John Hegarty, Marcello Serpa, Treavor Beattie and Neil French as its jury chairmen over the years.
This year, LIAA witnessed over 14,000 entries from 75 countries. And among the finalists from India three were from JWT Bangalore. The agency’s entry ‘The Levi’s 150 Years campaign’, which scored at ABBY and New York Festivals earlier, was declared a LIAA winner. The ‘Great Depression’ ad, created by JWT Bangalore’s Mukund Sharma and Vivek Kakkad, beat competition in its category from Leo Burnett Chicago, TCS London and The Brahm Agency, Leeds.
An enthused Dhunji Wadia, Senior Vice President and General Manager, JWT Bangalore, says, “A London International Award is among the toughest to win and also among the most prestigious. As there is only one winner per category this makes the award even more desirable.”
“Starting from my art partner, whoever read the Levi’s 150 Years campaign assured me it would win big,” adds Mukund Sharma, Creative Director. The other wins that JWT Bangalore had this year include Clio and D&AD.