Amagi Media, TV ad network, announced that Jitesh Rajdeo has joined as Director of Sales & Alliances, India & neighbouring countries to lead its growth.
Amagi operates in geo-targeted advertising enabling advertisers to optimize their ad spends effectively.
For more than two decades, Rajdeo has built and led high-performance sales teams in the media industry. He is known for aggresively growing market share and revenues. Rajdeo’s previous stint was at Zee Media Corp as its Chief Sales Officer. Prior to that, he had worked in various sales leadership positions with Zee group for more than a decade.
Rajdeo commented, “I am convinced that Geo-targeting is the future of television and Amagi is set to occupy the centre stage in this evolving media space. I am excited to join Amagi at this crucial juncture and look forward to scaling its revenues as Amagi expands its horizons.”
“I am confident that Jitesh will add the much needed impetus to our revenue growth ambition in the coming years.” said LS Krishnan, Business Head, Amagi Media. “Jitesh has the skill set, calibre and resolution to make Amagi a high growth company focused on delivering value to all stake holders,” he added.
KA Srinivasan, Co-Founder, Amagi Media added, “ We are committed to maximizing effectiveness of our clients’ media spends. Jitesh shares that commitment and our vision of high growth. I am thrilled to have Jitesh join our senior leadership team and bring his prodigious media sales experience to Amagi.”