Jaikishin Chhaproo has joined ITC as Media Head. Chhaproo’s last assignment was as Media head Snapdeal as reported exclusively by exchange4media Jaikishin Chhaproo quits as Media head at Snapdeal last week.
Chhaproo leverages around 20 years of experience - panning FMCG, Telecom, Broadcast, E-commerce in India & Middle East Markets. He has handled media requirements at Nokia MENA, Hindustan Unilever Limited, Snapdeal, Godrej and Wipro.
He has also spearheaded Marketing for STAR Middle East (a NewsCorp company) and Strategy & Research for MCCS (ABP News, Ananda, Majha - erstwhile STAR News, Ananda & Majha).
Our typical marketing budget is usually 10 per cent of the topline spend
Perfumes are invisible and these new ads from Skinn create a story out of this