Top Story

e4m_logo.png

Home >> Advertising >> Article

It is simplified human understanding is where it starts : Andrew Swinand, President, Global Operations, Starcom MediaVest Group

23-October-2010
Font Size   16
Share
It is simplified human understanding is where it starts : Andrew Swinand, President, Global Operations, Starcom MediaVest Group

Starcom MediaVest Group’s Andrew Swinand spoke to exchange4media about the need of simplifying the business for the clients and the power of human network in the media. According to him, if the simplest responses could be tapped in to- the complex media world would become far more accessible for us.More

Tags

Innovation and connecting with customers in all ways possible is their mantra for successful marketing communication

Bixler revealed that the likes of The Ministry of Tourism, The Art of Living and The Indian Debating Union have partnered with the festival that will be showcasing the culture and diversity of India

In conversation with exchange4media, Vighnesh Shahane, CEO, IDBI Federal Life Insurance, spoke about his vision for this new marketing initiative, how the brand’s marketing efforts through sports have helped them and his business goals for 2018

This agency was born after national brands reportedly struggled to connect with the south Indian audiences

The agency has been awarded the reins of the account in the aftermath of a competitive multi-agency pitch.

In an effort to make Indian roads safer for women scooter riders, leading tyre manufacturer CEAT has introduced the CEAT Safety Grip - a perfect combination of innovation and functionality

Partners with Mumbai Juniorthon as ‘Safety Travel Partner’