Top Story


Home >> Advertising >> Article

IPL scouts for a media agency

Font Size   16
IPL scouts for a media agency

The Indian Premier League is looking to appoint a media agency and has initiated requested for proposals (RFPs) for the same. The media agency which will be appointed for the period of IPL seasons 2017 and 2018, the BCCI exercises its right to renew the Services Agreement, in respect of the 2019 Season as well.

2nd March 2017 is the date agencies are expected to submit their proposal and make a presentation to the BCCI thereafter. Some of the requisites to participate in the tender process include an extensive and relevant experience in providing similar services, significant experience of dealing with TV, print and OOH advertising partners pan-India and a global and national presence. 

Any agency looking to participate must also have an annual turnover which exceeds Rs 30 crore (most recent audit)


Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing trails like GST, demonetization and being a part of the larger cultural space

Their strategy to educate the consumers to make well informed decisions at all stages has worked out well.

Bobby Pawar, MD, CCO - South Asia, Publicis India, talks about his idea of chilling out

The global streaming service is making up for lost time by adding three more Indian original series to its local content library

In association with few top radio channels in Delhi, Dettol SiTi Shield reinforces the hazards of breathing polluted air

Designed and conceptualised by WATConsult, ‘Ride For Legends’ is an initiative to salute unsung legends of the country