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  3. at PhpEngine->evaluatePath('/home/exchange4media/public_html/e4mfront/storage/framework/views/a824c6fa6c6850d1577a689b503f522430a05cab.php', array('__env' => object(Factory), 'app' => object(Application), 'errors' => object(ViewErrorBag), 'ArrViewArticle' => object(stdClass), 'metatitel' => 'Insurance sector advertising in print up 26 pc in FY10: AdEx Analysis', 'ogtitel' => 'Insurance sector advertising in print up 26 pc in FY10: AdEx Analysis', 'ogimage' => 'http://e4mcms.exchange4media.com/files/article/article_large_image/fs_38307.jpg', 'ogimagenew' => 'http://e4mcms.exchange4media.com/files/article/article_extra_large_image/fs_38307.jpg', 'ogurl' => 'http://www.exchange4media.com/Advertising/Insurance-sector-advertising-in-print-up-26-pc-in-FY10AdEx-Analysis_38307.html', 'canonical' => 'http://www.exchange4media.com/Advertising/Insurance-sector-advertising-in-print-up-26-pc-in-FY10AdEx-Analysis_38307.html', 'metadescription' => 'Insurance sector advertising in print grew by 26 per cent during FY 2009-10, as compared to FY 2008-09. LIC was among the top 10 brands of the insurance sector advertised in print during this period. High advertising share of insurance sector was seen in non-metro newspapers during FY10.', 'ogdescription' => 'Insurance sector advertising in print grew by 26 per cent during FY 2009-10, as compared to FY 2008-09. LIC was among the top 10 brands of the insurance sector advertised in print during this period. High advertising share of insurance sector was seen in non-metro newspapers during FY10.', 'ArrRecentNewsMiddelbarList' => '[{"article_id":87622,"title":"I&B Ministry bans two regional news channels for content violation","summary":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"15:20:43","url":"","meta_title":"I&B Ministry bans two regional news channels for content violation","meta_desc":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","social_summary":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","web_exclusive":0,"author_type":2,"description":"The Ministry of Information and Broadcasting (MIB), ordered a ban on two news channels, Assamese news channel DY 365 and Gujarati news channel VTV, for violation of the Cable Television Networks (Regulation) Act, 1995.<br>According to the two separate orders from the Ministry, Assamese news channel DY 365 will be banned for three days across India from December 15-18 and Gujarati news channel VTV will be banned for one day from December 16-17.<br>The decision to ban the two channels was taken by the Inter-Ministerial Committee (IMC) which concluded that \\u201cDY 365\\u201d was in violation of Rule 6 (1) (a), (l)&amp; (o) of the cable Television Networks Rules, 1994 under the Cable Television Networks (Regulation) Act, 1995 and VTV was in violation of Rule 6 6 [1] (a) &amp; 6 (1) (I) of the Cable Television Networks Rules, 1994 under the Cable Television Networks (Regulation) Act, 1995.<br><br><strong>DY 365 \\u2013 Assamese TV News channel<\\/strong><br>DY 365, on June 4, 2016, had telecast a \\u2018News Report\\u2019 based on a ritual in which a man could be seen tossing a new-born baby up and down in the air.<br>According to MIB, a man in the video \\u201churls and slings the baby in every possible manner...\\u201d<br>\\u201cThe visuals are extremely disturbing, and not suitable for unrestricted public exhibition,\\u201d the ministry said.<br>After the order, the channel was also served with a Show Cause Notice (SCN) on October 4, 2016.<br>In their defence, the channel\\u2019s representatives said, \\u201cThe programme was not sensationalized or disclosed information which may cause harm to children, but on the contrary, they highlighted the unethical and dangerous practices being carried out in the country and had vehemently spoken against such practices.\\u201d<br>\\u201cThe finding of the Ministry\\u2019s letter was based on the visuals which are half the picture,\\u201d the channel said and further added that they tried to educate through the news and did not add anything in the name of superstition and blind belief.<br>However, the ministry in the order said, \\u201cThe representatives of the channel were not able to reply\\/tell about the video i.e., what is the ritual called in Assam, place where such ritual happened and what is the reason that the channel telecast it on their channel.\\u201d<br><br><strong>VTV- Gujarati News Channel<\\/strong><br>In a news programme namely \\u2018Viral Truth\\u2019, on March 20, 2017, VTV showed a man \\u201cbrutally beating up children in an orphanage.\\u201d The video was trending on social media before alleging that the incident had occurred in RMVM school of Valsad, Gujarat. However, when channel conducted its own investigation about this video, it found that the video was from an orphanage in Egypt.<br>The ministry in the order said, \\u201cWhile reporting the news, the channel has shown disturbing visuals of the orphan kids who were beaten up and thrashed brutally by the manager.\\u201d<br>It further said that the channel has tried to sensationalize the issue by showing the said visuals for 4 minutes &amp; 24 seconds to grab attention of its viewers.<br>\\u201cSuch visuals not only offend good taste\\/decency but also denigrate children by showing them being brutally tortured,\\u201d the ministry said.<br>The channel was served a SCN on July 27, 2017 to which it replied that other channels had also run the video on the same impression that it was of RMVM School of Valsad, Gujarat.<br>In a meeting with IMC, the channel representatives owned up to their mistake in carrying the said programme and apologized for the same and assured that nothing of this sort will be repeated on their channel.<br>However, IMC noted that \\u201cthe channel cannot escape from their responsibilities by merely apologising for their error,\\u201d and recommended that VTV be taken off air for one day for violating the provisions of the programme code.","social_title":"I&B Ministry bans two regional news channels for content violation","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69691,"phototitle":"","photopath":"1513244996_XooJDG_big_(24).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62556,"author_id":1199,"photo":"","authorname":"Nishant Saxena","name":"Media - TV"},{"article_id":87621,"title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","summary":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"14:05:27","url":"","meta_title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","meta_desc":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","social_summary":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","web_exclusive":0,"author_type":2,"description":"Viu, the premium video on demand service by Vuclip and PCCW, today announced the launch of its first adventure reality show \\u2018I Can You Can\\u2019 in partnership with Nicotex. The show is produced by BBC, India. With the introduction of this new style of journey-based content, Viu continues to offer fresh and compelling content in a variety of genres.<br><br>The six-episode series is set to go live Sunday December 17, 2017 at 7:00 pm IST and will be telecast every Sunday. It will be available on Viu and will be televised as a simulcast on National Geographic. Hosted by actor, model, and athlete Milind Soman, the series will showcase a journey of six people, including three who want to quit smoking and three who have already succeeded in quitting. The interesting part of the journey is the interaction between the smokers and the ones who have quit and their efforts to not just conquer the Everest Base Camp, but also their own \\u201cpersonal Everests\\u201d. <br><br>Commenting on the launch of the show and partnership with Nicotex, Sameer Gogate, Head Monetisation &amp; Distribution - Viu India said, \\u201cAt Viu, we endeavor to showcase premium content that is fresh, contemporary and relevant to millennials. \\u2018I Can You Can by Nicotex\\u2019 is an example of this. I believe that Viu\'s young audience will find this offering engaging and inspiring.\\u201d <br><br>Elaborating on the show, Anantha Nayak, CEO Cipla Health, the company behind Nicotex, said, \\u201cThe sole purpose of Nicotex has been to make a smoke-free India. In our journey to inspire health, \\u2018I Can You Can\\u2019 is a one-of-a-kind show and integration opportunity for the brand. We believe this format of message delivery will help spread our message to the consumers in a highly engaging manner.\\u201d <br><br>The \\u2018I Can You Can\\u2019 project was tied in together with Viu &amp; BBC for brand Nicotex by agency m\\/SIX. Expressing his thoughts on this, Devendra Deshpande, Mindshare Content+ Head said, \\"With this collaboration between Nicotex and our partners, we are optimistic about making a difference to the lives of those who wish to make a lifestyle change for the better. We have been involved right from the initial stages of understanding the brand, to concept creation and finding the right channel partners. Content plays an important part of the brand\\u2019s strategy and by teaming up with Nicotex, I am sure\\u201d I Can You Can\\" will be a successful series.\\"<br><br>Viu has developed over 3,000 hours of compelling original content across Asia, giving impetus to the budding local talent, while reaching out to millennials with relatable digital content that they have come to love. In the past year Viu has created a number of engaging shows across genres such as SPOTLIGHT, Gehraiyaan, Social, PillA, Pelli Gola, No.1 Yaari and Social. Viu has more than 23 million users across region delivering over 150 million video views with an average watch time per user per month of 35 hours.","social_title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69690,"phototitle":"","photopath":"1513240521_426QlP_big_(5).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62555,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Industry Briefing"},{"article_id":87611,"title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","summary":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"10:10:14","url":"","meta_title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","meta_desc":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","social_summary":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","web_exclusive":0,"author_type":2,"description":"In continuation of its commitment to patient-centricity &amp;&nbsp;<g>digitisation<\\/g>, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals &amp; the other at patients \\u2013 Ciplamed &amp; Breathefree respectively.<br><br>While CME\\u2019s remains a critical component of our healthcare system, low physician to patient ratio in the Indian setting most often leaves the physician very little time for any extra educational engagements. On the other side, the new digital era also presents an opportunity to learn &amp; sharpen skills through alternate channels as per one\\u2019s convenience.<br><br>The all new Ciplamed is a uniquely designed comprehensive medical portal for healthcare professionals, available as a mobile app (Android &amp; iOS) and a mobile-responsive website. Ciplamed offers a range of scientific resources such as, eCMEs, infographics, presentations, medical news, patient education material and much more across specialities to keep oneself updated with the new advances in the medical field. Ciplamed aims to offer reliable medical information on-the-go to the time-crunched physicians, to promote the best clinical practice and improved health outcomes.<br><br>While the nation encounters a steady rise in breathing related problems, people are seek credible &amp; vital information on their disease conditions &amp; its management.<br>The new Breathefree website will continue to be a complete and comprehensive source of patient information tool relating to breathing disorders and is also designed to be a powerful, closely connected community of people suffering from various breathing ailments. So, while anyone can, of course, learn everything about a breathing issue that may be bothering them, it also provides a powerful platform for people to share experiences, insights and stories of personal triumphs.<br><br>Nikhil Chopra Head India business commented, \\u201cContinuing Cipla\\u2019s commitment towards patient centricity &amp; Innovation; we are happy to bring to life 2 great educational efforts delivered through a digital route. We hope these assets will empower better healthcare decisions &amp; outcomes\\u201d.<br><br>Kiran Pai Head Digital marketing said, \\u201csimplified content &amp; great user interface is the hall mark of new age digital education platforms &amp; we have tried to do just that with ciplamed &amp; breathe free platforms. Needless to mention that both platforms are mobile responsive to fuel consumption across the mobile first segment\\u201d<br><br>Dr Jaideep Gogaty, Chief medical officer at Cipla added, \\u201cCipla has always partnered with the medical fraternity towards enhancing patient care. Ciplamed and BreatheFree are two unique initiatives in this continuing endeavour. While Ciplamed provides a wide range of comprehensive and practice-oriented medical resources and updates for the busy healthcare professional, Breathefree aims to enhance patient awareness on asthma, COPD and allergic rhinitis in a lucid and user-friendly format\\u201d<div><br><\\/div><div>Ciplamed App (Android) \\u2013&nbsp;<a href=\\"https:\\/\\/play.google.com\\/store\\/apps\\/details?id=com.ciplamed&amp;hl=en\\">Click here&nbsp;<\\/a><br><br>Ciplamed App (iOS) \\u2013&nbsp;<a href=\\"https:\\/\\/itunes.apple.com\\/in\\/app\\/ciplamed\\/id1155517294?mt=8\\">Click&nbsp; here<\\/a><br><br>Website link:&nbsp;<a href=\\"https:\\/\\/ciplamed.com\\/\\">www.ciplamed.com<\\/a> <br><\\/div><div><br><\\/div><div>Breathefree Website link \\u2013&nbsp;<a href=\\"https:\\/\\/www.breathefree.com\\/\\">click here&nbsp;<\\/a> <br><\\/div>","social_title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69684,"phototitle":"","photopath":"1513226402_nKklPj_big_(6).jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62545,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Marketing"},{"article_id":87620,"title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","summary":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"00:00:00","url":"","meta_title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","meta_desc":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","social_summary":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","web_exclusive":0,"author_type":2,"description":"Star Bharat claimed the lead in Hindi GEC overall with 725 million impressions while Colors came second with 643 million impressions according to BARC Week 49 (December 2-December 8). <br><br>Star Bharat\\u2019s Kya Haal Mr Panchaal emerged as the most watched show in the overall Top 5 Programs with 12.1 million impressions. The show toppled ZEE TV\\u2019s reigning shows Kumkum Bhagya (11.7 million impressions) and Kundali Bhagya (11.6 million impressions). <br><br>Sony Pal\\u2019s Baalveer remained at fourth spot with 9.6 million impressions while Sony TV\\u2019s Super Dancer Chapter 2 came in at fifth spot with 9.3 million impressions. <br><strong><br>Urban Market<\\/strong><br><br>Colors continued to dominate the market with 460 million impressions, compared to 466 million impressions it fetched in week 48. The show \\u2018Udaan\\u2019 dropped to fifth spot in the Top 5 Programs list with 6 million impressions. <br><br>Zee TV retained its second spot with 387 million impressions as against previous week\\u2019s 404 million impressions. Its two shows \\u2018Kumkum Bhagya\\u2019 and \\u2018Kundali Bhagya\\u2019 also maintained their hold over the top two spots in the Top 5 Programs with 7.36 million and 7.34 million impressions respectively.<br><br>Star Plus\\u2019 position remained unchanged at number three with 349 million impressions. <br><br>Star Bharat held onto its fourth spot with improved 340 million impressions, as against previous week\\u2019s 315 million impressions. <br><br>Sony SAB and SET retained their fifth and sixth spots with 287 million and 286 million impressions respectively. Sony SAB\\u2019s popular show \\u2018Taarak Mehta Ka Ooltah Chasmah\\u2019 retained its third spot in this market with 6.97 million impressions.<br><br><strong>Rural Market <br><\\/strong><br>Zee Anmol continued to lead the rural market with 466 million impressions followed by Sony Pal at 428 million impressions. None of the shows from Zee Anmol made it to the Top 5 Programs list. <br><br>Sony Pal\\u2019s \\u2018Baalveer\\u2019 maintained its top spot with 7.77 million impressions. Star Bharat\\u2019s Kya Haal Mt Panchaal displaced \'Taarak Mehta Ka Ooltah Chashmah\\u2019 on Sony Pal coming in at the second and third spots with 6.99 million and 6.46 million impressions respectively. <br><br>Star Utsav, Star Bharat and Rishtey retained their third, fourth and fifth spots with 404 million, 384 million and 312 million impressions respectively.<br><br>Sony Pal\\u2019s Chintu Bangaya Gentleman took the fourth spot in the Top 5 Programs list with 6.3 million impressions and Star Bharat\\u2019s show Jiji Maa came in at the fifth spot with 5.3 million impressions.","social_title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69689,"phototitle":"","photopath":"1513238335_PAfzh4_big_.jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62554,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Media - TV"},{"article_id":87618,"title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","summary":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"12:47:30","url":"","meta_title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","meta_desc":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","social_summary":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","web_exclusive":0,"author_type":2,"description":"One of the most popular edutainment channels worldwide, ChuChu TV, has partnered with Skoolbo, an award-winning learning media company, to roll out a new offer to parents of preschool children - ChuChuSchool. The tie-up is a first of its kind collaboration of a YouTube channel collaborating with a globally renowned preschool education company.<br><br>ChuChuSchool will extend the highly popular ChuChu TV experience into improving reading, mathematics, languages, science, geography, music and art for preschool children via a dedicated YouTube channel and complementary web subscription and app.<br><br>ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019.<br><br>ChuChu TV is one of the most popular YouTube channels in the world in the family entertainment category. Established in 2013, ChuChu TV is a global phenomenon with a staggering 14 billion views and 17.7 million subscribers from around the world. ChuChu TV is currently available in English, Spanish, Portuguese and has recently started to produce kids content in Indian regional languages as well. ChuChuSchool YouTube channel will be the 9th channel in the ChuChu TV family.<br><br>Skoolbo\\u2019s highly popular learning product is currently used in over 54,449 schools worldwide, including the United States of America, United Kingdom, Australia, New Zealand, Canada, Hong Kong and Singapore. Skoolbo won the 2016 award for Best Game-based Curriculum Solution presented by the Software &amp; Information Industry Association (SIIA), the principal trade association for the software and digital content industries. The SIIA CODiE Awards constitute the only peer-reviewed program to showcase business and education technology\\u2019s finest products and services.<br><br>Vinoth Chandar Co-Founder &amp; CEO of ChuChu TV, said: \\u201cWe couldn\\u2019t be happier in partnering with Skoolbo. We have huge respect for what they have achieved in terms of product growth. We are so passionate about educating children and see the huge potential of using the ChuChu TV characters and music to inspire and engage children to improve their learning.\\u201d<br><br>Shane Hill Founder &amp; CEO of Skoolbo said: \\u201cOur mission is to transform the educational outcomes of millions of children across the globe, and in ChuChu TV we have found our perfect partner. Our companies have the same mission to educate and entertain millions of children. The partnership brings together the complementary strengths of both companies - ChuChu TV is the world\\u2019s most popular preschool content and Skoolbo has proven in country after country that our learning platforms are loved by children, teachers and parents\\u201d","social_title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69687,"phototitle":"","photopath":"1513235845_S7b7j2_big_(2).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62552,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Media - TV"},{"article_id":87617,"title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","summary":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"12:39:11","url":"","meta_title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","meta_desc":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","social_summary":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","web_exclusive":0,"author_type":2,"description":"With easily relatable characters, timeless storytelling and cutting-edge technology, the Star Wars saga \\u2013 which began in 1977 - has become a legacy that has loyal and ardent fans across the globe. In India too, the Force fandom has grown bigger with every theatrical. As Star Wars: The Last Jedi, the eighth episode of the saga gears-up for the release, there\\u2019s a palpable excitement and anticipation among fans to once again immerse themselves into the galaxy far, far away. <br><br>To celebrate the release of Star Wars: The Last Jedi and give fans a chance to enjoy the power of this sci-fi mythology in their everyday lives. Disney India\\u2019s Consumer Products has brought on board a diverse range of brands to create cool products across categories \\u2013 consumer electronics, fashion, consumer electronics, home, back-to-school, publishing and more. The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others. <br><br>In LucasFilm\\u2019s Star Wars: The Last Jedi, the Skywalker saga continues as the heroes of The Force Awakens join the galactic legends in an epic adventure that unlocks age-old mysteries of the Force and shocking revelations of the past. The film stars Mark Hamill, Carrie Fisher, Adam Driver, Daisy Ridley, John Boyega, Oscar Isaac, Lupita Nyong\\u2019o, Andy Serkis, Domhnall Gleeson, Anthony Daniels, Gwendoline Christie, Kelly Marie Tran, Laura Dern and Benicio Del Toro.<br><br>Star Wars: The Last Jedi is written and directed by Rian Johnson and produced by Kathleen Kennedy and Ram Bergman. J.J. Abrams, Tom Karnowski and Jason McGatlin are the executive producers.<br><br>Star Wars: The Last Jedi arrives in theatres in India on December 15, 2017. It will release in IMAX 3D, 3D, 2D and 4DX in English and Hindi. <br><br>Following are the key brand associations:<br>OnePlus: OnePlus announced OnePlus 5T Star Wars Special Edition in association with one of the most awaited movies of the year -- Star Wars: The Last Jedi to celebrate the OnePlus anniversary in India on Dec 02, 2017. This association is a first step in celebrating this milestone together with the OnePlus community in India. Star Wars has enthralled generations with their masterful storytelling from a galaxy far, far away, with the best in technology and strong engagement with their fan community. OnePlus has a dedicated community that is deeply passionate about the best in technology, design and attention to detail. With this befitting association, OnePlus community will be able to thoroughly enjoy the legacy of both the brands<br><br>\\u00b7Hasbro: Hasbro is bringing to India the largest range of Star Wars toys including an exciting range of lightsabers across price points and features and an extensive range of Star Wars character figurines and a Star Wars Force Link Starter Set (a wrist accessory that emits sounds and dialogues)<br><br>Celio*: Has launched a special collection around the iconic characters from the Star Wars Universe with 12 designs -- 8 t-shirts and 4 sweatshirts at the Celio stores and about 40 designs with Myntra which consists of T-shirts, Pullovers and Sweatshirts<br><br>Amazon: Star Wars branded store on Amazon India, which will have a selection of 1000+ products across 10 product categories led by Toys and Youth fashion.<br><br>Myntra: Star Wars collection with over 150 styles would be activated around Star Wars: The Last Jedi release. This would be launched under Kook-n-Keech, a brand by Myntra with a focus on T-shirts, Tops and Winter wear for both Men and Women<br><br>Jabong: Celebrating a Star Wars brand day with Jabong on Dec 15th to coincide with the movie release. Jabong would have a home page presence for Star Wars for the whole weekend and would showcase a design range of 300+ design across three brands<br><br>Tata Nexon: This association will prove to be a real treat for fans of both the brands. They will get to experience the best of both worlds at every level of the campaign. From test drives to showroom visits to the Nexon Skills Arena, this campaign will offer an immersive and engaging experience that Star Wars fans wouldn\\u2019t dare miss.<br><br>SANJEET MEHTA, EXECUTIVE DIRECTOR - CONSUMER PRODUCTS, DISNEY INDIA said, \\"\\u201cWith its vast universe of galactic legends, Star Wars has become a worldwide popular cultural phenomenon that is enjoyed beyond the big screens. As Star Wars: The Last Jedi releases on December 15, we felt it was the perfect opportunity for us to bring about a range of experientials for fans to relive Star Wars saga and make it a part of their everyday lives.\\u201d<br><br>BHAVESH SOMAYA, COUNTRY MANAGER, HASBRO INDIA further said,\\u201cToys and authentic storytelling are a crucial part of the Star Wars universe, and we are launching our most innovative Star Wars toy line yet. Whether it is our FORCE LINK STARTER SET includes new FORCE LINK wearable technology, that allows fans to activate awesome features in more than 30 compatible STAR WARS toys or the new STAR WARS CHOOSE YOUR PATH LIGHTSABER, that provides an imaginative and interactive play experience with customizable connector pieces and light activation. It\\u2019s incredible that we\\u2019ve been a part of the Star Wars legacy for 40 years, and we\\u2019re so proud to continue this legacy with Star Wars: The Last Jedi toys.\\u201d<br><br>KYLE KIANG, HEAD OF GLOBAL MARKETING, ONEPLUS further said, \\u201cOur community has inspired us in more ways than one. Their passion and involvement in the brand and the products since the very beginning has inspired us to come up with product that is superior in every way, from design to the overall experience. We are excited to join the force and dedicate the exquisitely designed Star Wars Special Edition to the OnePlus and Star Wars fans in India as a part of the 3-year anniversary celebration. Once again, we\\u2019ve worked hard to refine every last detail and we are confident that the Star Wars fans will appreciate the homage that we have paid to the iconic Star Wars saga.\\"<br><br>SATYEN MOMAYA, CEO, CELIO added, \\u201cWe are excited to launch the Celio-Star War\\u2019s collection, where we have taken Celio\\u2019s spirit and infused it with touches from the light and dark side. The collection coincides with the release of the movie Star Wars: The Last Jedi and we have already seen a positive uptake around the range.\\u201d","social_title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69686,"phototitle":"","photopath":"1513235273_5PvAR8_big_(10).jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62551,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Advertising"}]', 'ArrTageListing' => object(Collection), 'ArrRecentImportaintNewsHeaderList' => 'null', 'url' => 'http://www.exchange4media.com/amp/advertising/insurance-sector-advertising-in-print-up-26-pc-in-fy10adex-analysis_38307.html?amp=amp', 'ArrMenuSLatestNews' => 'null', 'ArrMenuSLatestVideo' => 'null', 'ArrMenuSTag' => 'null', 'ArrRecentArticleMiddelPanelGuestColumn' => 'null', 'ArrRecentLeftPanelInterviewAricles' => 'null', 'ArrrelatedArticles' => array(), 'ArrRecentMiddelPanelCategoryAricles' => 'null', 'ArrRecentNewsFooter' => 'null', 'ArrRecentImportantNewsFooter' => 'null', 'ArrRecentFooterPanelCategoryAricles' => 'null', 'ArrRecentPhotoGalleryHomePageonlytitle' => 'null', 'ArrRecentPhotoGalleryHomePage' => 'null', 'ArrRecentRightPanelTelevisionAricles' => '[]', 'ArrRecentRightPanelGSTAricles' => '[]', 'ArrRecentRightPanelDigitalAricles' => '[]', 'ArrRecentRightPanelOutofHomeAricles' => '[]', 'ArrRecentRightPanelPrintAricles' => '[]', 'ArrRecentVidioRightPanelslider' => '[]', 'ArrRecentPeopleTopicsList' => '[]', 'ArrRecentCompanyTopicsList' => '[]', 'ArrRecentRightPanelRadioAricles' => '[]')) in CompilerEngine.php line 59
  4. at CompilerEngine->get('/home/exchange4media/public_html/e4mfront/resources/views/article/article_landing.blade.php', array('__env' => object(Factory), 'app' => object(Application), 'errors' => object(ViewErrorBag), 'ArrViewArticle' => object(stdClass), 'metatitel' => 'Insurance sector advertising in print up 26 pc in FY10: AdEx Analysis', 'ogtitel' => 'Insurance sector advertising in print up 26 pc in FY10: AdEx Analysis', 'ogimage' => 'http://e4mcms.exchange4media.com/files/article/article_large_image/fs_38307.jpg', 'ogimagenew' => 'http://e4mcms.exchange4media.com/files/article/article_extra_large_image/fs_38307.jpg', 'ogurl' => 'http://www.exchange4media.com/Advertising/Insurance-sector-advertising-in-print-up-26-pc-in-FY10AdEx-Analysis_38307.html', 'canonical' => 'http://www.exchange4media.com/Advertising/Insurance-sector-advertising-in-print-up-26-pc-in-FY10AdEx-Analysis_38307.html', 'metadescription' => 'Insurance sector advertising in print grew by 26 per cent during FY 2009-10, as compared to FY 2008-09. LIC was among the top 10 brands of the insurance sector advertised in print during this period. High advertising share of insurance sector was seen in non-metro newspapers during FY10.', 'ogdescription' => 'Insurance sector advertising in print grew by 26 per cent during FY 2009-10, as compared to FY 2008-09. LIC was among the top 10 brands of the insurance sector advertised in print during this period. High advertising share of insurance sector was seen in non-metro newspapers during FY10.', 'ArrRecentNewsMiddelbarList' => '[{"article_id":87622,"title":"I&B Ministry bans two regional news channels for content violation","summary":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"15:20:43","url":"","meta_title":"I&B Ministry bans two regional news channels for content violation","meta_desc":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","social_summary":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","web_exclusive":0,"author_type":2,"description":"The Ministry of Information and Broadcasting (MIB), ordered a ban on two news channels, Assamese news channel DY 365 and Gujarati news channel VTV, for violation of the Cable Television Networks (Regulation) Act, 1995.<br>According to the two separate orders from the Ministry, Assamese news channel DY 365 will be banned for three days across India from December 15-18 and Gujarati news channel VTV will be banned for one day from December 16-17.<br>The decision to ban the two channels was taken by the Inter-Ministerial Committee (IMC) which concluded that \\u201cDY 365\\u201d was in violation of Rule 6 (1) (a), (l)&amp; (o) of the cable Television Networks Rules, 1994 under the Cable Television Networks (Regulation) Act, 1995 and VTV was in violation of Rule 6 6 [1] (a) &amp; 6 (1) (I) of the Cable Television Networks Rules, 1994 under the Cable Television Networks (Regulation) Act, 1995.<br><br><strong>DY 365 \\u2013 Assamese TV News channel<\\/strong><br>DY 365, on June 4, 2016, had telecast a \\u2018News Report\\u2019 based on a ritual in which a man could be seen tossing a new-born baby up and down in the air.<br>According to MIB, a man in the video \\u201churls and slings the baby in every possible manner...\\u201d<br>\\u201cThe visuals are extremely disturbing, and not suitable for unrestricted public exhibition,\\u201d the ministry said.<br>After the order, the channel was also served with a Show Cause Notice (SCN) on October 4, 2016.<br>In their defence, the channel\\u2019s representatives said, \\u201cThe programme was not sensationalized or disclosed information which may cause harm to children, but on the contrary, they highlighted the unethical and dangerous practices being carried out in the country and had vehemently spoken against such practices.\\u201d<br>\\u201cThe finding of the Ministry\\u2019s letter was based on the visuals which are half the picture,\\u201d the channel said and further added that they tried to educate through the news and did not add anything in the name of superstition and blind belief.<br>However, the ministry in the order said, \\u201cThe representatives of the channel were not able to reply\\/tell about the video i.e., what is the ritual called in Assam, place where such ritual happened and what is the reason that the channel telecast it on their channel.\\u201d<br><br><strong>VTV- Gujarati News Channel<\\/strong><br>In a news programme namely \\u2018Viral Truth\\u2019, on March 20, 2017, VTV showed a man \\u201cbrutally beating up children in an orphanage.\\u201d The video was trending on social media before alleging that the incident had occurred in RMVM school of Valsad, Gujarat. However, when channel conducted its own investigation about this video, it found that the video was from an orphanage in Egypt.<br>The ministry in the order said, \\u201cWhile reporting the news, the channel has shown disturbing visuals of the orphan kids who were beaten up and thrashed brutally by the manager.\\u201d<br>It further said that the channel has tried to sensationalize the issue by showing the said visuals for 4 minutes &amp; 24 seconds to grab attention of its viewers.<br>\\u201cSuch visuals not only offend good taste\\/decency but also denigrate children by showing them being brutally tortured,\\u201d the ministry said.<br>The channel was served a SCN on July 27, 2017 to which it replied that other channels had also run the video on the same impression that it was of RMVM School of Valsad, Gujarat.<br>In a meeting with IMC, the channel representatives owned up to their mistake in carrying the said programme and apologized for the same and assured that nothing of this sort will be repeated on their channel.<br>However, IMC noted that \\u201cthe channel cannot escape from their responsibilities by merely apologising for their error,\\u201d and recommended that VTV be taken off air for one day for violating the provisions of the programme code.","social_title":"I&B Ministry bans two regional news channels for content violation","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69691,"phototitle":"","photopath":"1513244996_XooJDG_big_(24).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62556,"author_id":1199,"photo":"","authorname":"Nishant Saxena","name":"Media - TV"},{"article_id":87621,"title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","summary":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"14:05:27","url":"","meta_title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","meta_desc":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","social_summary":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","web_exclusive":0,"author_type":2,"description":"Viu, the premium video on demand service by Vuclip and PCCW, today announced the launch of its first adventure reality show \\u2018I Can You Can\\u2019 in partnership with Nicotex. The show is produced by BBC, India. With the introduction of this new style of journey-based content, Viu continues to offer fresh and compelling content in a variety of genres.<br><br>The six-episode series is set to go live Sunday December 17, 2017 at 7:00 pm IST and will be telecast every Sunday. It will be available on Viu and will be televised as a simulcast on National Geographic. Hosted by actor, model, and athlete Milind Soman, the series will showcase a journey of six people, including three who want to quit smoking and three who have already succeeded in quitting. The interesting part of the journey is the interaction between the smokers and the ones who have quit and their efforts to not just conquer the Everest Base Camp, but also their own \\u201cpersonal Everests\\u201d. <br><br>Commenting on the launch of the show and partnership with Nicotex, Sameer Gogate, Head Monetisation &amp; Distribution - Viu India said, \\u201cAt Viu, we endeavor to showcase premium content that is fresh, contemporary and relevant to millennials. \\u2018I Can You Can by Nicotex\\u2019 is an example of this. I believe that Viu\'s young audience will find this offering engaging and inspiring.\\u201d <br><br>Elaborating on the show, Anantha Nayak, CEO Cipla Health, the company behind Nicotex, said, \\u201cThe sole purpose of Nicotex has been to make a smoke-free India. In our journey to inspire health, \\u2018I Can You Can\\u2019 is a one-of-a-kind show and integration opportunity for the brand. We believe this format of message delivery will help spread our message to the consumers in a highly engaging manner.\\u201d <br><br>The \\u2018I Can You Can\\u2019 project was tied in together with Viu &amp; BBC for brand Nicotex by agency m\\/SIX. Expressing his thoughts on this, Devendra Deshpande, Mindshare Content+ Head said, \\"With this collaboration between Nicotex and our partners, we are optimistic about making a difference to the lives of those who wish to make a lifestyle change for the better. We have been involved right from the initial stages of understanding the brand, to concept creation and finding the right channel partners. Content plays an important part of the brand\\u2019s strategy and by teaming up with Nicotex, I am sure\\u201d I Can You Can\\" will be a successful series.\\"<br><br>Viu has developed over 3,000 hours of compelling original content across Asia, giving impetus to the budding local talent, while reaching out to millennials with relatable digital content that they have come to love. In the past year Viu has created a number of engaging shows across genres such as SPOTLIGHT, Gehraiyaan, Social, PillA, Pelli Gola, No.1 Yaari and Social. Viu has more than 23 million users across region delivering over 150 million video views with an average watch time per user per month of 35 hours.","social_title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69690,"phototitle":"","photopath":"1513240521_426QlP_big_(5).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62555,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Industry Briefing"},{"article_id":87611,"title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","summary":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"10:10:14","url":"","meta_title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","meta_desc":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","social_summary":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","web_exclusive":0,"author_type":2,"description":"In continuation of its commitment to patient-centricity &amp;&nbsp;<g>digitisation<\\/g>, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals &amp; the other at patients \\u2013 Ciplamed &amp; Breathefree respectively.<br><br>While CME\\u2019s remains a critical component of our healthcare system, low physician to patient ratio in the Indian setting most often leaves the physician very little time for any extra educational engagements. On the other side, the new digital era also presents an opportunity to learn &amp; sharpen skills through alternate channels as per one\\u2019s convenience.<br><br>The all new Ciplamed is a uniquely designed comprehensive medical portal for healthcare professionals, available as a mobile app (Android &amp; iOS) and a mobile-responsive website. Ciplamed offers a range of scientific resources such as, eCMEs, infographics, presentations, medical news, patient education material and much more across specialities to keep oneself updated with the new advances in the medical field. Ciplamed aims to offer reliable medical information on-the-go to the time-crunched physicians, to promote the best clinical practice and improved health outcomes.<br><br>While the nation encounters a steady rise in breathing related problems, people are seek credible &amp; vital information on their disease conditions &amp; its management.<br>The new Breathefree website will continue to be a complete and comprehensive source of patient information tool relating to breathing disorders and is also designed to be a powerful, closely connected community of people suffering from various breathing ailments. So, while anyone can, of course, learn everything about a breathing issue that may be bothering them, it also provides a powerful platform for people to share experiences, insights and stories of personal triumphs.<br><br>Nikhil Chopra Head India business commented, \\u201cContinuing Cipla\\u2019s commitment towards patient centricity &amp; Innovation; we are happy to bring to life 2 great educational efforts delivered through a digital route. We hope these assets will empower better healthcare decisions &amp; outcomes\\u201d.<br><br>Kiran Pai Head Digital marketing said, \\u201csimplified content &amp; great user interface is the hall mark of new age digital education platforms &amp; we have tried to do just that with ciplamed &amp; breathe free platforms. Needless to mention that both platforms are mobile responsive to fuel consumption across the mobile first segment\\u201d<br><br>Dr Jaideep Gogaty, Chief medical officer at Cipla added, \\u201cCipla has always partnered with the medical fraternity towards enhancing patient care. Ciplamed and BreatheFree are two unique initiatives in this continuing endeavour. While Ciplamed provides a wide range of comprehensive and practice-oriented medical resources and updates for the busy healthcare professional, Breathefree aims to enhance patient awareness on asthma, COPD and allergic rhinitis in a lucid and user-friendly format\\u201d<div><br><\\/div><div>Ciplamed App (Android) \\u2013&nbsp;<a href=\\"https:\\/\\/play.google.com\\/store\\/apps\\/details?id=com.ciplamed&amp;hl=en\\">Click here&nbsp;<\\/a><br><br>Ciplamed App (iOS) \\u2013&nbsp;<a href=\\"https:\\/\\/itunes.apple.com\\/in\\/app\\/ciplamed\\/id1155517294?mt=8\\">Click&nbsp; here<\\/a><br><br>Website link:&nbsp;<a href=\\"https:\\/\\/ciplamed.com\\/\\">www.ciplamed.com<\\/a> <br><\\/div><div><br><\\/div><div>Breathefree Website link \\u2013&nbsp;<a href=\\"https:\\/\\/www.breathefree.com\\/\\">click here&nbsp;<\\/a> <br><\\/div>","social_title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69684,"phototitle":"","photopath":"1513226402_nKklPj_big_(6).jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62545,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Marketing"},{"article_id":87620,"title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","summary":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"00:00:00","url":"","meta_title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","meta_desc":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","social_summary":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","web_exclusive":0,"author_type":2,"description":"Star Bharat claimed the lead in Hindi GEC overall with 725 million impressions while Colors came second with 643 million impressions according to BARC Week 49 (December 2-December 8). <br><br>Star Bharat\\u2019s Kya Haal Mr Panchaal emerged as the most watched show in the overall Top 5 Programs with 12.1 million impressions. The show toppled ZEE TV\\u2019s reigning shows Kumkum Bhagya (11.7 million impressions) and Kundali Bhagya (11.6 million impressions). <br><br>Sony Pal\\u2019s Baalveer remained at fourth spot with 9.6 million impressions while Sony TV\\u2019s Super Dancer Chapter 2 came in at fifth spot with 9.3 million impressions. <br><strong><br>Urban Market<\\/strong><br><br>Colors continued to dominate the market with 460 million impressions, compared to 466 million impressions it fetched in week 48. The show \\u2018Udaan\\u2019 dropped to fifth spot in the Top 5 Programs list with 6 million impressions. <br><br>Zee TV retained its second spot with 387 million impressions as against previous week\\u2019s 404 million impressions. Its two shows \\u2018Kumkum Bhagya\\u2019 and \\u2018Kundali Bhagya\\u2019 also maintained their hold over the top two spots in the Top 5 Programs with 7.36 million and 7.34 million impressions respectively.<br><br>Star Plus\\u2019 position remained unchanged at number three with 349 million impressions. <br><br>Star Bharat held onto its fourth spot with improved 340 million impressions, as against previous week\\u2019s 315 million impressions. <br><br>Sony SAB and SET retained their fifth and sixth spots with 287 million and 286 million impressions respectively. Sony SAB\\u2019s popular show \\u2018Taarak Mehta Ka Ooltah Chasmah\\u2019 retained its third spot in this market with 6.97 million impressions.<br><br><strong>Rural Market <br><\\/strong><br>Zee Anmol continued to lead the rural market with 466 million impressions followed by Sony Pal at 428 million impressions. None of the shows from Zee Anmol made it to the Top 5 Programs list. <br><br>Sony Pal\\u2019s \\u2018Baalveer\\u2019 maintained its top spot with 7.77 million impressions. Star Bharat\\u2019s Kya Haal Mt Panchaal displaced \'Taarak Mehta Ka Ooltah Chashmah\\u2019 on Sony Pal coming in at the second and third spots with 6.99 million and 6.46 million impressions respectively. <br><br>Star Utsav, Star Bharat and Rishtey retained their third, fourth and fifth spots with 404 million, 384 million and 312 million impressions respectively.<br><br>Sony Pal\\u2019s Chintu Bangaya Gentleman took the fourth spot in the Top 5 Programs list with 6.3 million impressions and Star Bharat\\u2019s show Jiji Maa came in at the fifth spot with 5.3 million impressions.","social_title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69689,"phototitle":"","photopath":"1513238335_PAfzh4_big_.jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62554,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Media - TV"},{"article_id":87618,"title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","summary":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"12:47:30","url":"","meta_title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","meta_desc":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","social_summary":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","web_exclusive":0,"author_type":2,"description":"One of the most popular edutainment channels worldwide, ChuChu TV, has partnered with Skoolbo, an award-winning learning media company, to roll out a new offer to parents of preschool children - ChuChuSchool. The tie-up is a first of its kind collaboration of a YouTube channel collaborating with a globally renowned preschool education company.<br><br>ChuChuSchool will extend the highly popular ChuChu TV experience into improving reading, mathematics, languages, science, geography, music and art for preschool children via a dedicated YouTube channel and complementary web subscription and app.<br><br>ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019.<br><br>ChuChu TV is one of the most popular YouTube channels in the world in the family entertainment category. Established in 2013, ChuChu TV is a global phenomenon with a staggering 14 billion views and 17.7 million subscribers from around the world. ChuChu TV is currently available in English, Spanish, Portuguese and has recently started to produce kids content in Indian regional languages as well. ChuChuSchool YouTube channel will be the 9th channel in the ChuChu TV family.<br><br>Skoolbo\\u2019s highly popular learning product is currently used in over 54,449 schools worldwide, including the United States of America, United Kingdom, Australia, New Zealand, Canada, Hong Kong and Singapore. Skoolbo won the 2016 award for Best Game-based Curriculum Solution presented by the Software &amp; Information Industry Association (SIIA), the principal trade association for the software and digital content industries. The SIIA CODiE Awards constitute the only peer-reviewed program to showcase business and education technology\\u2019s finest products and services.<br><br>Vinoth Chandar Co-Founder &amp; CEO of ChuChu TV, said: \\u201cWe couldn\\u2019t be happier in partnering with Skoolbo. We have huge respect for what they have achieved in terms of product growth. We are so passionate about educating children and see the huge potential of using the ChuChu TV characters and music to inspire and engage children to improve their learning.\\u201d<br><br>Shane Hill Founder &amp; CEO of Skoolbo said: \\u201cOur mission is to transform the educational outcomes of millions of children across the globe, and in ChuChu TV we have found our perfect partner. Our companies have the same mission to educate and entertain millions of children. The partnership brings together the complementary strengths of both companies - ChuChu TV is the world\\u2019s most popular preschool content and Skoolbo has proven in country after country that our learning platforms are loved by children, teachers and parents\\u201d","social_title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69687,"phototitle":"","photopath":"1513235845_S7b7j2_big_(2).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62552,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Media - TV"},{"article_id":87617,"title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","summary":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"12:39:11","url":"","meta_title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","meta_desc":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","social_summary":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","web_exclusive":0,"author_type":2,"description":"With easily relatable characters, timeless storytelling and cutting-edge technology, the Star Wars saga \\u2013 which began in 1977 - has become a legacy that has loyal and ardent fans across the globe. In India too, the Force fandom has grown bigger with every theatrical. As Star Wars: The Last Jedi, the eighth episode of the saga gears-up for the release, there\\u2019s a palpable excitement and anticipation among fans to once again immerse themselves into the galaxy far, far away. <br><br>To celebrate the release of Star Wars: The Last Jedi and give fans a chance to enjoy the power of this sci-fi mythology in their everyday lives. Disney India\\u2019s Consumer Products has brought on board a diverse range of brands to create cool products across categories \\u2013 consumer electronics, fashion, consumer electronics, home, back-to-school, publishing and more. The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others. <br><br>In LucasFilm\\u2019s Star Wars: The Last Jedi, the Skywalker saga continues as the heroes of The Force Awakens join the galactic legends in an epic adventure that unlocks age-old mysteries of the Force and shocking revelations of the past. The film stars Mark Hamill, Carrie Fisher, Adam Driver, Daisy Ridley, John Boyega, Oscar Isaac, Lupita Nyong\\u2019o, Andy Serkis, Domhnall Gleeson, Anthony Daniels, Gwendoline Christie, Kelly Marie Tran, Laura Dern and Benicio Del Toro.<br><br>Star Wars: The Last Jedi is written and directed by Rian Johnson and produced by Kathleen Kennedy and Ram Bergman. J.J. Abrams, Tom Karnowski and Jason McGatlin are the executive producers.<br><br>Star Wars: The Last Jedi arrives in theatres in India on December 15, 2017. It will release in IMAX 3D, 3D, 2D and 4DX in English and Hindi. <br><br>Following are the key brand associations:<br>OnePlus: OnePlus announced OnePlus 5T Star Wars Special Edition in association with one of the most awaited movies of the year -- Star Wars: The Last Jedi to celebrate the OnePlus anniversary in India on Dec 02, 2017. This association is a first step in celebrating this milestone together with the OnePlus community in India. Star Wars has enthralled generations with their masterful storytelling from a galaxy far, far away, with the best in technology and strong engagement with their fan community. OnePlus has a dedicated community that is deeply passionate about the best in technology, design and attention to detail. With this befitting association, OnePlus community will be able to thoroughly enjoy the legacy of both the brands<br><br>\\u00b7Hasbro: Hasbro is bringing to India the largest range of Star Wars toys including an exciting range of lightsabers across price points and features and an extensive range of Star Wars character figurines and a Star Wars Force Link Starter Set (a wrist accessory that emits sounds and dialogues)<br><br>Celio*: Has launched a special collection around the iconic characters from the Star Wars Universe with 12 designs -- 8 t-shirts and 4 sweatshirts at the Celio stores and about 40 designs with Myntra which consists of T-shirts, Pullovers and Sweatshirts<br><br>Amazon: Star Wars branded store on Amazon India, which will have a selection of 1000+ products across 10 product categories led by Toys and Youth fashion.<br><br>Myntra: Star Wars collection with over 150 styles would be activated around Star Wars: The Last Jedi release. This would be launched under Kook-n-Keech, a brand by Myntra with a focus on T-shirts, Tops and Winter wear for both Men and Women<br><br>Jabong: Celebrating a Star Wars brand day with Jabong on Dec 15th to coincide with the movie release. Jabong would have a home page presence for Star Wars for the whole weekend and would showcase a design range of 300+ design across three brands<br><br>Tata Nexon: This association will prove to be a real treat for fans of both the brands. They will get to experience the best of both worlds at every level of the campaign. From test drives to showroom visits to the Nexon Skills Arena, this campaign will offer an immersive and engaging experience that Star Wars fans wouldn\\u2019t dare miss.<br><br>SANJEET MEHTA, EXECUTIVE DIRECTOR - CONSUMER PRODUCTS, DISNEY INDIA said, \\"\\u201cWith its vast universe of galactic legends, Star Wars has become a worldwide popular cultural phenomenon that is enjoyed beyond the big screens. As Star Wars: The Last Jedi releases on December 15, we felt it was the perfect opportunity for us to bring about a range of experientials for fans to relive Star Wars saga and make it a part of their everyday lives.\\u201d<br><br>BHAVESH SOMAYA, COUNTRY MANAGER, HASBRO INDIA further said,\\u201cToys and authentic storytelling are a crucial part of the Star Wars universe, and we are launching our most innovative Star Wars toy line yet. Whether it is our FORCE LINK STARTER SET includes new FORCE LINK wearable technology, that allows fans to activate awesome features in more than 30 compatible STAR WARS toys or the new STAR WARS CHOOSE YOUR PATH LIGHTSABER, that provides an imaginative and interactive play experience with customizable connector pieces and light activation. It\\u2019s incredible that we\\u2019ve been a part of the Star Wars legacy for 40 years, and we\\u2019re so proud to continue this legacy with Star Wars: The Last Jedi toys.\\u201d<br><br>KYLE KIANG, HEAD OF GLOBAL MARKETING, ONEPLUS further said, \\u201cOur community has inspired us in more ways than one. Their passion and involvement in the brand and the products since the very beginning has inspired us to come up with product that is superior in every way, from design to the overall experience. We are excited to join the force and dedicate the exquisitely designed Star Wars Special Edition to the OnePlus and Star Wars fans in India as a part of the 3-year anniversary celebration. Once again, we\\u2019ve worked hard to refine every last detail and we are confident that the Star Wars fans will appreciate the homage that we have paid to the iconic Star Wars saga.\\"<br><br>SATYEN MOMAYA, CEO, CELIO added, \\u201cWe are excited to launch the Celio-Star War\\u2019s collection, where we have taken Celio\\u2019s spirit and infused it with touches from the light and dark side. The collection coincides with the release of the movie Star Wars: The Last Jedi and we have already seen a positive uptake around the range.\\u201d","social_title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69686,"phototitle":"","photopath":"1513235273_5PvAR8_big_(10).jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62551,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Advertising"}]', 'ArrTageListing' => object(Collection), 'ArrRecentImportaintNewsHeaderList' => 'null', 'url' => 'http://www.exchange4media.com/amp/advertising/insurance-sector-advertising-in-print-up-26-pc-in-fy10adex-analysis_38307.html?amp=amp', 'ArrMenuSLatestNews' => 'null', 'ArrMenuSLatestVideo' => 'null', 'ArrMenuSTag' => 'null', 'ArrRecentArticleMiddelPanelGuestColumn' => 'null', 'ArrRecentLeftPanelInterviewAricles' => 'null', 'ArrrelatedArticles' => array(), 'ArrRecentMiddelPanelCategoryAricles' => 'null', 'ArrRecentNewsFooter' => 'null', 'ArrRecentImportantNewsFooter' => 'null', 'ArrRecentFooterPanelCategoryAricles' => 'null', 'ArrRecentPhotoGalleryHomePageonlytitle' => 'null', 'ArrRecentPhotoGalleryHomePage' => 'null', 'ArrRecentRightPanelTelevisionAricles' => '[]', 'ArrRecentRightPanelGSTAricles' => '[]', 'ArrRecentRightPanelDigitalAricles' => '[]', 'ArrRecentRightPanelOutofHomeAricles' => '[]', 'ArrRecentRightPanelPrintAricles' => '[]', 'ArrRecentVidioRightPanelslider' => '[]', 'ArrRecentPeopleTopicsList' => '[]', 'ArrRecentCompanyTopicsList' => '[]', 'ArrRecentRightPanelRadioAricles' => '[]')) in View.php line 137
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  1. in 316739352f3ce57d2b16a0b9ad52ae4c14befb8a.php line 20
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LIC was among the top 10 brands of the insurance sector advertised in print during this period. High advertising share of insurance sector was seen in non-metro newspapers during FY10.', 'ogdescription' => 'Insurance sector advertising in print grew by 26 per cent during FY 2009-10, as compared to FY 2008-09. LIC was among the top 10 brands of the insurance sector advertised in print during this period. High advertising share of insurance sector was seen in non-metro newspapers during FY10.', 'ArrRecentNewsMiddelbarList' => '[{"article_id":87622,"title":"I&B Ministry bans two regional news channels for content violation","summary":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"15:20:43","url":"","meta_title":"I&B Ministry bans two regional news channels for content violation","meta_desc":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","social_summary":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","web_exclusive":0,"author_type":2,"description":"The Ministry of Information and Broadcasting (MIB), ordered a ban on two news channels, Assamese news channel DY 365 and Gujarati news channel VTV, for violation of the Cable Television Networks (Regulation) Act, 1995.<br>According to the two separate orders from the Ministry, Assamese news channel DY 365 will be banned for three days across India from December 15-18 and Gujarati news channel VTV will be banned for one day from December 16-17.<br>The decision to ban the two channels was taken by the Inter-Ministerial Committee (IMC) which concluded that \\u201cDY 365\\u201d was in violation of Rule 6 (1) (a), (l)&amp; (o) of the cable Television Networks Rules, 1994 under the Cable Television Networks (Regulation) Act, 1995 and VTV was in violation of Rule 6 6 [1] (a) &amp; 6 (1) (I) of the Cable Television Networks Rules, 1994 under the Cable Television Networks (Regulation) Act, 1995.<br><br><strong>DY 365 \\u2013 Assamese TV News channel<\\/strong><br>DY 365, on June 4, 2016, had telecast a \\u2018News Report\\u2019 based on a ritual in which a man could be seen tossing a new-born baby up and down in the air.<br>According to MIB, a man in the video \\u201churls and slings the baby in every possible manner...\\u201d<br>\\u201cThe visuals are extremely disturbing, and not suitable for unrestricted public exhibition,\\u201d the ministry said.<br>After the order, the channel was also served with a Show Cause Notice (SCN) on October 4, 2016.<br>In their defence, the channel\\u2019s representatives said, \\u201cThe programme was not sensationalized or disclosed information which may cause harm to children, but on the contrary, they highlighted the unethical and dangerous practices being carried out in the country and had vehemently spoken against such practices.\\u201d<br>\\u201cThe finding of the Ministry\\u2019s letter was based on the visuals which are half the picture,\\u201d the channel said and further added that they tried to educate through the news and did not add anything in the name of superstition and blind belief.<br>However, the ministry in the order said, \\u201cThe representatives of the channel were not able to reply\\/tell about the video i.e., what is the ritual called in Assam, place where such ritual happened and what is the reason that the channel telecast it on their channel.\\u201d<br><br><strong>VTV- Gujarati News Channel<\\/strong><br>In a news programme namely \\u2018Viral Truth\\u2019, on March 20, 2017, VTV showed a man \\u201cbrutally beating up children in an orphanage.\\u201d The video was trending on social media before alleging that the incident had occurred in RMVM school of Valsad, Gujarat. However, when channel conducted its own investigation about this video, it found that the video was from an orphanage in Egypt.<br>The ministry in the order said, \\u201cWhile reporting the news, the channel has shown disturbing visuals of the orphan kids who were beaten up and thrashed brutally by the manager.\\u201d<br>It further said that the channel has tried to sensationalize the issue by showing the said visuals for 4 minutes &amp; 24 seconds to grab attention of its viewers.<br>\\u201cSuch visuals not only offend good taste\\/decency but also denigrate children by showing them being brutally tortured,\\u201d the ministry said.<br>The channel was served a SCN on July 27, 2017 to which it replied that other channels had also run the video on the same impression that it was of RMVM School of Valsad, Gujarat.<br>In a meeting with IMC, the channel representatives owned up to their mistake in carrying the said programme and apologized for the same and assured that nothing of this sort will be repeated on their channel.<br>However, IMC noted that \\u201cthe channel cannot escape from their responsibilities by merely apologising for their error,\\u201d and recommended that VTV be taken off air for one day for violating the provisions of the programme code.","social_title":"I&B Ministry bans two regional news channels for content violation","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69691,"phototitle":"","photopath":"1513244996_XooJDG_big_(24).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62556,"author_id":1199,"photo":"","authorname":"Nishant Saxena","name":"Media - TV"},{"article_id":87621,"title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","summary":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"14:05:27","url":"","meta_title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","meta_desc":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","social_summary":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","web_exclusive":0,"author_type":2,"description":"Viu, the premium video on demand service by Vuclip and PCCW, today announced the launch of its first adventure reality show \\u2018I Can You Can\\u2019 in partnership with Nicotex. The show is produced by BBC, India. With the introduction of this new style of journey-based content, Viu continues to offer fresh and compelling content in a variety of genres.<br><br>The six-episode series is set to go live Sunday December 17, 2017 at 7:00 pm IST and will be telecast every Sunday. It will be available on Viu and will be televised as a simulcast on National Geographic. Hosted by actor, model, and athlete Milind Soman, the series will showcase a journey of six people, including three who want to quit smoking and three who have already succeeded in quitting. The interesting part of the journey is the interaction between the smokers and the ones who have quit and their efforts to not just conquer the Everest Base Camp, but also their own \\u201cpersonal Everests\\u201d. <br><br>Commenting on the launch of the show and partnership with Nicotex, Sameer Gogate, Head Monetisation &amp; Distribution - Viu India said, \\u201cAt Viu, we endeavor to showcase premium content that is fresh, contemporary and relevant to millennials. \\u2018I Can You Can by Nicotex\\u2019 is an example of this. I believe that Viu\'s young audience will find this offering engaging and inspiring.\\u201d <br><br>Elaborating on the show, Anantha Nayak, CEO Cipla Health, the company behind Nicotex, said, \\u201cThe sole purpose of Nicotex has been to make a smoke-free India. In our journey to inspire health, \\u2018I Can You Can\\u2019 is a one-of-a-kind show and integration opportunity for the brand. We believe this format of message delivery will help spread our message to the consumers in a highly engaging manner.\\u201d <br><br>The \\u2018I Can You Can\\u2019 project was tied in together with Viu &amp; BBC for brand Nicotex by agency m\\/SIX. Expressing his thoughts on this, Devendra Deshpande, Mindshare Content+ Head said, \\"With this collaboration between Nicotex and our partners, we are optimistic about making a difference to the lives of those who wish to make a lifestyle change for the better. We have been involved right from the initial stages of understanding the brand, to concept creation and finding the right channel partners. Content plays an important part of the brand\\u2019s strategy and by teaming up with Nicotex, I am sure\\u201d I Can You Can\\" will be a successful series.\\"<br><br>Viu has developed over 3,000 hours of compelling original content across Asia, giving impetus to the budding local talent, while reaching out to millennials with relatable digital content that they have come to love. In the past year Viu has created a number of engaging shows across genres such as SPOTLIGHT, Gehraiyaan, Social, PillA, Pelli Gola, No.1 Yaari and Social. Viu has more than 23 million users across region delivering over 150 million video views with an average watch time per user per month of 35 hours.","social_title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69690,"phototitle":"","photopath":"1513240521_426QlP_big_(5).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62555,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Industry Briefing"},{"article_id":87611,"title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","summary":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"10:10:14","url":"","meta_title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","meta_desc":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","social_summary":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","web_exclusive":0,"author_type":2,"description":"In continuation of its commitment to patient-centricity &amp;&nbsp;<g>digitisation<\\/g>, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals &amp; the other at patients \\u2013 Ciplamed &amp; Breathefree respectively.<br><br>While CME\\u2019s remains a critical component of our healthcare system, low physician to patient ratio in the Indian setting most often leaves the physician very little time for any extra educational engagements. On the other side, the new digital era also presents an opportunity to learn &amp; sharpen skills through alternate channels as per one\\u2019s convenience.<br><br>The all new Ciplamed is a uniquely designed comprehensive medical portal for healthcare professionals, available as a mobile app (Android &amp; iOS) and a mobile-responsive website. Ciplamed offers a range of scientific resources such as, eCMEs, infographics, presentations, medical news, patient education material and much more across specialities to keep oneself updated with the new advances in the medical field. Ciplamed aims to offer reliable medical information on-the-go to the time-crunched physicians, to promote the best clinical practice and improved health outcomes.<br><br>While the nation encounters a steady rise in breathing related problems, people are seek credible &amp; vital information on their disease conditions &amp; its management.<br>The new Breathefree website will continue to be a complete and comprehensive source of patient information tool relating to breathing disorders and is also designed to be a powerful, closely connected community of people suffering from various breathing ailments. So, while anyone can, of course, learn everything about a breathing issue that may be bothering them, it also provides a powerful platform for people to share experiences, insights and stories of personal triumphs.<br><br>Nikhil Chopra Head India business commented, \\u201cContinuing Cipla\\u2019s commitment towards patient centricity &amp; Innovation; we are happy to bring to life 2 great educational efforts delivered through a digital route. We hope these assets will empower better healthcare decisions &amp; outcomes\\u201d.<br><br>Kiran Pai Head Digital marketing said, \\u201csimplified content &amp; great user interface is the hall mark of new age digital education platforms &amp; we have tried to do just that with ciplamed &amp; breathe free platforms. Needless to mention that both platforms are mobile responsive to fuel consumption across the mobile first segment\\u201d<br><br>Dr Jaideep Gogaty, Chief medical officer at Cipla added, \\u201cCipla has always partnered with the medical fraternity towards enhancing patient care. Ciplamed and BreatheFree are two unique initiatives in this continuing endeavour. While Ciplamed provides a wide range of comprehensive and practice-oriented medical resources and updates for the busy healthcare professional, Breathefree aims to enhance patient awareness on asthma, COPD and allergic rhinitis in a lucid and user-friendly format\\u201d<div><br><\\/div><div>Ciplamed App (Android) \\u2013&nbsp;<a href=\\"https:\\/\\/play.google.com\\/store\\/apps\\/details?id=com.ciplamed&amp;hl=en\\">Click here&nbsp;<\\/a><br><br>Ciplamed App (iOS) \\u2013&nbsp;<a href=\\"https:\\/\\/itunes.apple.com\\/in\\/app\\/ciplamed\\/id1155517294?mt=8\\">Click&nbsp; here<\\/a><br><br>Website link:&nbsp;<a href=\\"https:\\/\\/ciplamed.com\\/\\">www.ciplamed.com<\\/a> <br><\\/div><div><br><\\/div><div>Breathefree Website link \\u2013&nbsp;<a href=\\"https:\\/\\/www.breathefree.com\\/\\">click here&nbsp;<\\/a> <br><\\/div>","social_title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69684,"phototitle":"","photopath":"1513226402_nKklPj_big_(6).jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62545,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Marketing"},{"article_id":87620,"title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","summary":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"00:00:00","url":"","meta_title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","meta_desc":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","social_summary":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","web_exclusive":0,"author_type":2,"description":"Star Bharat claimed the lead in Hindi GEC overall with 725 million impressions while Colors came second with 643 million impressions according to BARC Week 49 (December 2-December 8). <br><br>Star Bharat\\u2019s Kya Haal Mr Panchaal emerged as the most watched show in the overall Top 5 Programs with 12.1 million impressions. The show toppled ZEE TV\\u2019s reigning shows Kumkum Bhagya (11.7 million impressions) and Kundali Bhagya (11.6 million impressions). <br><br>Sony Pal\\u2019s Baalveer remained at fourth spot with 9.6 million impressions while Sony TV\\u2019s Super Dancer Chapter 2 came in at fifth spot with 9.3 million impressions. <br><strong><br>Urban Market<\\/strong><br><br>Colors continued to dominate the market with 460 million impressions, compared to 466 million impressions it fetched in week 48. The show \\u2018Udaan\\u2019 dropped to fifth spot in the Top 5 Programs list with 6 million impressions. <br><br>Zee TV retained its second spot with 387 million impressions as against previous week\\u2019s 404 million impressions. Its two shows \\u2018Kumkum Bhagya\\u2019 and \\u2018Kundali Bhagya\\u2019 also maintained their hold over the top two spots in the Top 5 Programs with 7.36 million and 7.34 million impressions respectively.<br><br>Star Plus\\u2019 position remained unchanged at number three with 349 million impressions. <br><br>Star Bharat held onto its fourth spot with improved 340 million impressions, as against previous week\\u2019s 315 million impressions. <br><br>Sony SAB and SET retained their fifth and sixth spots with 287 million and 286 million impressions respectively. Sony SAB\\u2019s popular show \\u2018Taarak Mehta Ka Ooltah Chasmah\\u2019 retained its third spot in this market with 6.97 million impressions.<br><br><strong>Rural Market <br><\\/strong><br>Zee Anmol continued to lead the rural market with 466 million impressions followed by Sony Pal at 428 million impressions. None of the shows from Zee Anmol made it to the Top 5 Programs list. <br><br>Sony Pal\\u2019s \\u2018Baalveer\\u2019 maintained its top spot with 7.77 million impressions. Star Bharat\\u2019s Kya Haal Mt Panchaal displaced \'Taarak Mehta Ka Ooltah Chashmah\\u2019 on Sony Pal coming in at the second and third spots with 6.99 million and 6.46 million impressions respectively. <br><br>Star Utsav, Star Bharat and Rishtey retained their third, fourth and fifth spots with 404 million, 384 million and 312 million impressions respectively.<br><br>Sony Pal\\u2019s Chintu Bangaya Gentleman took the fourth spot in the Top 5 Programs list with 6.3 million impressions and Star Bharat\\u2019s show Jiji Maa came in at the fifth spot with 5.3 million impressions.","social_title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69689,"phototitle":"","photopath":"1513238335_PAfzh4_big_.jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62554,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Media - TV"},{"article_id":87618,"title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","summary":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"12:47:30","url":"","meta_title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","meta_desc":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","social_summary":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","web_exclusive":0,"author_type":2,"description":"One of the most popular edutainment channels worldwide, ChuChu TV, has partnered with Skoolbo, an award-winning learning media company, to roll out a new offer to parents of preschool children - ChuChuSchool. The tie-up is a first of its kind collaboration of a YouTube channel collaborating with a globally renowned preschool education company.<br><br>ChuChuSchool will extend the highly popular ChuChu TV experience into improving reading, mathematics, languages, science, geography, music and art for preschool children via a dedicated YouTube channel and complementary web subscription and app.<br><br>ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019.<br><br>ChuChu TV is one of the most popular YouTube channels in the world in the family entertainment category. Established in 2013, ChuChu TV is a global phenomenon with a staggering 14 billion views and 17.7 million subscribers from around the world. ChuChu TV is currently available in English, Spanish, Portuguese and has recently started to produce kids content in Indian regional languages as well. ChuChuSchool YouTube channel will be the 9th channel in the ChuChu TV family.<br><br>Skoolbo\\u2019s highly popular learning product is currently used in over 54,449 schools worldwide, including the United States of America, United Kingdom, Australia, New Zealand, Canada, Hong Kong and Singapore. Skoolbo won the 2016 award for Best Game-based Curriculum Solution presented by the Software &amp; Information Industry Association (SIIA), the principal trade association for the software and digital content industries. The SIIA CODiE Awards constitute the only peer-reviewed program to showcase business and education technology\\u2019s finest products and services.<br><br>Vinoth Chandar Co-Founder &amp; CEO of ChuChu TV, said: \\u201cWe couldn\\u2019t be happier in partnering with Skoolbo. We have huge respect for what they have achieved in terms of product growth. We are so passionate about educating children and see the huge potential of using the ChuChu TV characters and music to inspire and engage children to improve their learning.\\u201d<br><br>Shane Hill Founder &amp; CEO of Skoolbo said: \\u201cOur mission is to transform the educational outcomes of millions of children across the globe, and in ChuChu TV we have found our perfect partner. Our companies have the same mission to educate and entertain millions of children. The partnership brings together the complementary strengths of both companies - ChuChu TV is the world\\u2019s most popular preschool content and Skoolbo has proven in country after country that our learning platforms are loved by children, teachers and parents\\u201d","social_title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69687,"phototitle":"","photopath":"1513235845_S7b7j2_big_(2).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62552,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Media - TV"},{"article_id":87617,"title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","summary":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"12:39:11","url":"","meta_title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","meta_desc":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","social_summary":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","web_exclusive":0,"author_type":2,"description":"With easily relatable characters, timeless storytelling and cutting-edge technology, the Star Wars saga \\u2013 which began in 1977 - has become a legacy that has loyal and ardent fans across the globe. In India too, the Force fandom has grown bigger with every theatrical. As Star Wars: The Last Jedi, the eighth episode of the saga gears-up for the release, there\\u2019s a palpable excitement and anticipation among fans to once again immerse themselves into the galaxy far, far away. <br><br>To celebrate the release of Star Wars: The Last Jedi and give fans a chance to enjoy the power of this sci-fi mythology in their everyday lives. Disney India\\u2019s Consumer Products has brought on board a diverse range of brands to create cool products across categories \\u2013 consumer electronics, fashion, consumer electronics, home, back-to-school, publishing and more. The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others. <br><br>In LucasFilm\\u2019s Star Wars: The Last Jedi, the Skywalker saga continues as the heroes of The Force Awakens join the galactic legends in an epic adventure that unlocks age-old mysteries of the Force and shocking revelations of the past. The film stars Mark Hamill, Carrie Fisher, Adam Driver, Daisy Ridley, John Boyega, Oscar Isaac, Lupita Nyong\\u2019o, Andy Serkis, Domhnall Gleeson, Anthony Daniels, Gwendoline Christie, Kelly Marie Tran, Laura Dern and Benicio Del Toro.<br><br>Star Wars: The Last Jedi is written and directed by Rian Johnson and produced by Kathleen Kennedy and Ram Bergman. J.J. Abrams, Tom Karnowski and Jason McGatlin are the executive producers.<br><br>Star Wars: The Last Jedi arrives in theatres in India on December 15, 2017. It will release in IMAX 3D, 3D, 2D and 4DX in English and Hindi. <br><br>Following are the key brand associations:<br>OnePlus: OnePlus announced OnePlus 5T Star Wars Special Edition in association with one of the most awaited movies of the year -- Star Wars: The Last Jedi to celebrate the OnePlus anniversary in India on Dec 02, 2017. This association is a first step in celebrating this milestone together with the OnePlus community in India. Star Wars has enthralled generations with their masterful storytelling from a galaxy far, far away, with the best in technology and strong engagement with their fan community. OnePlus has a dedicated community that is deeply passionate about the best in technology, design and attention to detail. With this befitting association, OnePlus community will be able to thoroughly enjoy the legacy of both the brands<br><br>\\u00b7Hasbro: Hasbro is bringing to India the largest range of Star Wars toys including an exciting range of lightsabers across price points and features and an extensive range of Star Wars character figurines and a Star Wars Force Link Starter Set (a wrist accessory that emits sounds and dialogues)<br><br>Celio*: Has launched a special collection around the iconic characters from the Star Wars Universe with 12 designs -- 8 t-shirts and 4 sweatshirts at the Celio stores and about 40 designs with Myntra which consists of T-shirts, Pullovers and Sweatshirts<br><br>Amazon: Star Wars branded store on Amazon India, which will have a selection of 1000+ products across 10 product categories led by Toys and Youth fashion.<br><br>Myntra: Star Wars collection with over 150 styles would be activated around Star Wars: The Last Jedi release. This would be launched under Kook-n-Keech, a brand by Myntra with a focus on T-shirts, Tops and Winter wear for both Men and Women<br><br>Jabong: Celebrating a Star Wars brand day with Jabong on Dec 15th to coincide with the movie release. Jabong would have a home page presence for Star Wars for the whole weekend and would showcase a design range of 300+ design across three brands<br><br>Tata Nexon: This association will prove to be a real treat for fans of both the brands. They will get to experience the best of both worlds at every level of the campaign. From test drives to showroom visits to the Nexon Skills Arena, this campaign will offer an immersive and engaging experience that Star Wars fans wouldn\\u2019t dare miss.<br><br>SANJEET MEHTA, EXECUTIVE DIRECTOR - CONSUMER PRODUCTS, DISNEY INDIA said, \\"\\u201cWith its vast universe of galactic legends, Star Wars has become a worldwide popular cultural phenomenon that is enjoyed beyond the big screens. As Star Wars: The Last Jedi releases on December 15, we felt it was the perfect opportunity for us to bring about a range of experientials for fans to relive Star Wars saga and make it a part of their everyday lives.\\u201d<br><br>BHAVESH SOMAYA, COUNTRY MANAGER, HASBRO INDIA further said,\\u201cToys and authentic storytelling are a crucial part of the Star Wars universe, and we are launching our most innovative Star Wars toy line yet. Whether it is our FORCE LINK STARTER SET includes new FORCE LINK wearable technology, that allows fans to activate awesome features in more than 30 compatible STAR WARS toys or the new STAR WARS CHOOSE YOUR PATH LIGHTSABER, that provides an imaginative and interactive play experience with customizable connector pieces and light activation. It\\u2019s incredible that we\\u2019ve been a part of the Star Wars legacy for 40 years, and we\\u2019re so proud to continue this legacy with Star Wars: The Last Jedi toys.\\u201d<br><br>KYLE KIANG, HEAD OF GLOBAL MARKETING, ONEPLUS further said, \\u201cOur community has inspired us in more ways than one. Their passion and involvement in the brand and the products since the very beginning has inspired us to come up with product that is superior in every way, from design to the overall experience. We are excited to join the force and dedicate the exquisitely designed Star Wars Special Edition to the OnePlus and Star Wars fans in India as a part of the 3-year anniversary celebration. Once again, we\\u2019ve worked hard to refine every last detail and we are confident that the Star Wars fans will appreciate the homage that we have paid to the iconic Star Wars saga.\\"<br><br>SATYEN MOMAYA, CEO, CELIO added, \\u201cWe are excited to launch the Celio-Star War\\u2019s collection, where we have taken Celio\\u2019s spirit and infused it with touches from the light and dark side. The collection coincides with the release of the movie Star Wars: The Last Jedi and we have already seen a positive uptake around the range.\\u201d","social_title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69686,"phototitle":"","photopath":"1513235273_5PvAR8_big_(10).jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62551,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Advertising"}]', 'ArrTageListing' => object(Collection), 'ArrRecentImportaintNewsHeaderList' => 'null', 'url' => 'http://www.exchange4media.com/amp/advertising/insurance-sector-advertising-in-print-up-26-pc-in-fy10adex-analysis_38307.html?amp=amp', 'ArrMenuSLatestNews' => 'null', 'ArrMenuSLatestVideo' => 'null', 'ArrMenuSTag' => 'null', 'ArrRecentArticleMiddelPanelGuestColumn' => 'null', 'ArrRecentLeftPanelInterviewAricles' => 'null', 'ArrrelatedArticles' => array(), 'ArrRecentMiddelPanelCategoryAricles' => 'null', 'ArrRecentNewsFooter' => 'null', 'ArrRecentImportantNewsFooter' => 'null', 'ArrRecentFooterPanelCategoryAricles' => 'null', 'ArrRecentPhotoGalleryHomePageonlytitle' => 'null', 'ArrRecentPhotoGalleryHomePage' => 'null', 'ArrRecentRightPanelTelevisionAricles' => '[]', 'ArrRecentRightPanelGSTAricles' => '[]', 'ArrRecentRightPanelDigitalAricles' => '[]', 'ArrRecentRightPanelOutofHomeAricles' => '[]', 'ArrRecentRightPanelPrintAricles' => '[]', 'ArrRecentVidioRightPanelslider' => '[]', 'ArrRecentPeopleTopicsList' => '[]', 'ArrRecentCompanyTopicsList' => '[]', 'ArrRecentRightPanelRadioAricles' => '[]', '__empty_1' => true, '__currentLoopData' => array(), 'loop' => null)) in CompilerEngine.php line 59
  4. at CompilerEngine->get('/home/exchange4media/public_html/e4mfront/resources/views/layouts/app.blade.php', array('__env' => object(Factory), 'app' => object(Application), 'errors' => object(ViewErrorBag), 'obLevel' => 0, 'ArrViewArticle' => object(stdClass), 'metatitel' => 'Insurance sector advertising in print up 26 pc in FY10: AdEx Analysis', 'ogtitel' => 'Insurance sector advertising in print up 26 pc in FY10: AdEx Analysis', 'ogimage' => 'http://e4mcms.exchange4media.com/files/article/article_large_image/fs_38307.jpg', 'ogimagenew' => 'http://e4mcms.exchange4media.com/files/article/article_extra_large_image/fs_38307.jpg', 'ogurl' => 'http://www.exchange4media.com/Advertising/Insurance-sector-advertising-in-print-up-26-pc-in-FY10AdEx-Analysis_38307.html', 'canonical' => 'http://www.exchange4media.com/Advertising/Insurance-sector-advertising-in-print-up-26-pc-in-FY10AdEx-Analysis_38307.html', 'metadescription' => 'Insurance sector advertising in print grew by 26 per cent during FY 2009-10, as compared to FY 2008-09. LIC was among the top 10 brands of the insurance sector advertised in print during this period. High advertising share of insurance sector was seen in non-metro newspapers during FY10.', 'ogdescription' => 'Insurance sector advertising in print grew by 26 per cent during FY 2009-10, as compared to FY 2008-09. LIC was among the top 10 brands of the insurance sector advertised in print during this period. High advertising share of insurance sector was seen in non-metro newspapers during FY10.', 'ArrRecentNewsMiddelbarList' => '[{"article_id":87622,"title":"I&B Ministry bans two regional news channels for content violation","summary":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"15:20:43","url":"","meta_title":"I&B Ministry bans two regional news channels for content violation","meta_desc":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","social_summary":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","web_exclusive":0,"author_type":2,"description":"The Ministry of Information and Broadcasting (MIB), ordered a ban on two news channels, Assamese news channel DY 365 and Gujarati news channel VTV, for violation of the Cable Television Networks (Regulation) Act, 1995.<br>According to the two separate orders from the Ministry, Assamese news channel DY 365 will be banned for three days across India from December 15-18 and Gujarati news channel VTV will be banned for one day from December 16-17.<br>The decision to ban the two channels was taken by the Inter-Ministerial Committee (IMC) which concluded that \\u201cDY 365\\u201d was in violation of Rule 6 (1) (a), (l)&amp; (o) of the cable Television Networks Rules, 1994 under the Cable Television Networks (Regulation) Act, 1995 and VTV was in violation of Rule 6 6 [1] (a) &amp; 6 (1) (I) of the Cable Television Networks Rules, 1994 under the Cable Television Networks (Regulation) Act, 1995.<br><br><strong>DY 365 \\u2013 Assamese TV News channel<\\/strong><br>DY 365, on June 4, 2016, had telecast a \\u2018News Report\\u2019 based on a ritual in which a man could be seen tossing a new-born baby up and down in the air.<br>According to MIB, a man in the video \\u201churls and slings the baby in every possible manner...\\u201d<br>\\u201cThe visuals are extremely disturbing, and not suitable for unrestricted public exhibition,\\u201d the ministry said.<br>After the order, the channel was also served with a Show Cause Notice (SCN) on October 4, 2016.<br>In their defence, the channel\\u2019s representatives said, \\u201cThe programme was not sensationalized or disclosed information which may cause harm to children, but on the contrary, they highlighted the unethical and dangerous practices being carried out in the country and had vehemently spoken against such practices.\\u201d<br>\\u201cThe finding of the Ministry\\u2019s letter was based on the visuals which are half the picture,\\u201d the channel said and further added that they tried to educate through the news and did not add anything in the name of superstition and blind belief.<br>However, the ministry in the order said, \\u201cThe representatives of the channel were not able to reply\\/tell about the video i.e., what is the ritual called in Assam, place where such ritual happened and what is the reason that the channel telecast it on their channel.\\u201d<br><br><strong>VTV- Gujarati News Channel<\\/strong><br>In a news programme namely \\u2018Viral Truth\\u2019, on March 20, 2017, VTV showed a man \\u201cbrutally beating up children in an orphanage.\\u201d The video was trending on social media before alleging that the incident had occurred in RMVM school of Valsad, Gujarat. However, when channel conducted its own investigation about this video, it found that the video was from an orphanage in Egypt.<br>The ministry in the order said, \\u201cWhile reporting the news, the channel has shown disturbing visuals of the orphan kids who were beaten up and thrashed brutally by the manager.\\u201d<br>It further said that the channel has tried to sensationalize the issue by showing the said visuals for 4 minutes &amp; 24 seconds to grab attention of its viewers.<br>\\u201cSuch visuals not only offend good taste\\/decency but also denigrate children by showing them being brutally tortured,\\u201d the ministry said.<br>The channel was served a SCN on July 27, 2017 to which it replied that other channels had also run the video on the same impression that it was of RMVM School of Valsad, Gujarat.<br>In a meeting with IMC, the channel representatives owned up to their mistake in carrying the said programme and apologized for the same and assured that nothing of this sort will be repeated on their channel.<br>However, IMC noted that \\u201cthe channel cannot escape from their responsibilities by merely apologising for their error,\\u201d and recommended that VTV be taken off air for one day for violating the provisions of the programme code.","social_title":"I&B Ministry bans two regional news channels for content violation","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69691,"phototitle":"","photopath":"1513244996_XooJDG_big_(24).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62556,"author_id":1199,"photo":"","authorname":"Nishant Saxena","name":"Media - TV"},{"article_id":87621,"title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","summary":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"14:05:27","url":"","meta_title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","meta_desc":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","social_summary":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","web_exclusive":0,"author_type":2,"description":"Viu, the premium video on demand service by Vuclip and PCCW, today announced the launch of its first adventure reality show \\u2018I Can You Can\\u2019 in partnership with Nicotex. The show is produced by BBC, India. With the introduction of this new style of journey-based content, Viu continues to offer fresh and compelling content in a variety of genres.<br><br>The six-episode series is set to go live Sunday December 17, 2017 at 7:00 pm IST and will be telecast every Sunday. It will be available on Viu and will be televised as a simulcast on National Geographic. Hosted by actor, model, and athlete Milind Soman, the series will showcase a journey of six people, including three who want to quit smoking and three who have already succeeded in quitting. The interesting part of the journey is the interaction between the smokers and the ones who have quit and their efforts to not just conquer the Everest Base Camp, but also their own \\u201cpersonal Everests\\u201d. <br><br>Commenting on the launch of the show and partnership with Nicotex, Sameer Gogate, Head Monetisation &amp; Distribution - Viu India said, \\u201cAt Viu, we endeavor to showcase premium content that is fresh, contemporary and relevant to millennials. \\u2018I Can You Can by Nicotex\\u2019 is an example of this. I believe that Viu\'s young audience will find this offering engaging and inspiring.\\u201d <br><br>Elaborating on the show, Anantha Nayak, CEO Cipla Health, the company behind Nicotex, said, \\u201cThe sole purpose of Nicotex has been to make a smoke-free India. In our journey to inspire health, \\u2018I Can You Can\\u2019 is a one-of-a-kind show and integration opportunity for the brand. We believe this format of message delivery will help spread our message to the consumers in a highly engaging manner.\\u201d <br><br>The \\u2018I Can You Can\\u2019 project was tied in together with Viu &amp; BBC for brand Nicotex by agency m\\/SIX. Expressing his thoughts on this, Devendra Deshpande, Mindshare Content+ Head said, \\"With this collaboration between Nicotex and our partners, we are optimistic about making a difference to the lives of those who wish to make a lifestyle change for the better. We have been involved right from the initial stages of understanding the brand, to concept creation and finding the right channel partners. Content plays an important part of the brand\\u2019s strategy and by teaming up with Nicotex, I am sure\\u201d I Can You Can\\" will be a successful series.\\"<br><br>Viu has developed over 3,000 hours of compelling original content across Asia, giving impetus to the budding local talent, while reaching out to millennials with relatable digital content that they have come to love. In the past year Viu has created a number of engaging shows across genres such as SPOTLIGHT, Gehraiyaan, Social, PillA, Pelli Gola, No.1 Yaari and Social. Viu has more than 23 million users across region delivering over 150 million video views with an average watch time per user per month of 35 hours.","social_title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69690,"phototitle":"","photopath":"1513240521_426QlP_big_(5).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62555,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Industry Briefing"},{"article_id":87611,"title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","summary":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"10:10:14","url":"","meta_title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","meta_desc":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","social_summary":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","web_exclusive":0,"author_type":2,"description":"In continuation of its commitment to patient-centricity &amp;&nbsp;<g>digitisation<\\/g>, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals &amp; the other at patients \\u2013 Ciplamed &amp; Breathefree respectively.<br><br>While CME\\u2019s remains a critical component of our healthcare system, low physician to patient ratio in the Indian setting most often leaves the physician very little time for any extra educational engagements. On the other side, the new digital era also presents an opportunity to learn &amp; sharpen skills through alternate channels as per one\\u2019s convenience.<br><br>The all new Ciplamed is a uniquely designed comprehensive medical portal for healthcare professionals, available as a mobile app (Android &amp; iOS) and a mobile-responsive website. Ciplamed offers a range of scientific resources such as, eCMEs, infographics, presentations, medical news, patient education material and much more across specialities to keep oneself updated with the new advances in the medical field. Ciplamed aims to offer reliable medical information on-the-go to the time-crunched physicians, to promote the best clinical practice and improved health outcomes.<br><br>While the nation encounters a steady rise in breathing related problems, people are seek credible &amp; vital information on their disease conditions &amp; its management.<br>The new Breathefree website will continue to be a complete and comprehensive source of patient information tool relating to breathing disorders and is also designed to be a powerful, closely connected community of people suffering from various breathing ailments. So, while anyone can, of course, learn everything about a breathing issue that may be bothering them, it also provides a powerful platform for people to share experiences, insights and stories of personal triumphs.<br><br>Nikhil Chopra Head India business commented, \\u201cContinuing Cipla\\u2019s commitment towards patient centricity &amp; Innovation; we are happy to bring to life 2 great educational efforts delivered through a digital route. We hope these assets will empower better healthcare decisions &amp; outcomes\\u201d.<br><br>Kiran Pai Head Digital marketing said, \\u201csimplified content &amp; great user interface is the hall mark of new age digital education platforms &amp; we have tried to do just that with ciplamed &amp; breathe free platforms. Needless to mention that both platforms are mobile responsive to fuel consumption across the mobile first segment\\u201d<br><br>Dr Jaideep Gogaty, Chief medical officer at Cipla added, \\u201cCipla has always partnered with the medical fraternity towards enhancing patient care. Ciplamed and BreatheFree are two unique initiatives in this continuing endeavour. While Ciplamed provides a wide range of comprehensive and practice-oriented medical resources and updates for the busy healthcare professional, Breathefree aims to enhance patient awareness on asthma, COPD and allergic rhinitis in a lucid and user-friendly format\\u201d<div><br><\\/div><div>Ciplamed App (Android) \\u2013&nbsp;<a href=\\"https:\\/\\/play.google.com\\/store\\/apps\\/details?id=com.ciplamed&amp;hl=en\\">Click here&nbsp;<\\/a><br><br>Ciplamed App (iOS) \\u2013&nbsp;<a href=\\"https:\\/\\/itunes.apple.com\\/in\\/app\\/ciplamed\\/id1155517294?mt=8\\">Click&nbsp; here<\\/a><br><br>Website link:&nbsp;<a href=\\"https:\\/\\/ciplamed.com\\/\\">www.ciplamed.com<\\/a> <br><\\/div><div><br><\\/div><div>Breathefree Website link \\u2013&nbsp;<a href=\\"https:\\/\\/www.breathefree.com\\/\\">click here&nbsp;<\\/a> <br><\\/div>","social_title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69684,"phototitle":"","photopath":"1513226402_nKklPj_big_(6).jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62545,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Marketing"},{"article_id":87620,"title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","summary":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"00:00:00","url":"","meta_title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","meta_desc":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","social_summary":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","web_exclusive":0,"author_type":2,"description":"Star Bharat claimed the lead in Hindi GEC overall with 725 million impressions while Colors came second with 643 million impressions according to BARC Week 49 (December 2-December 8). <br><br>Star Bharat\\u2019s Kya Haal Mr Panchaal emerged as the most watched show in the overall Top 5 Programs with 12.1 million impressions. The show toppled ZEE TV\\u2019s reigning shows Kumkum Bhagya (11.7 million impressions) and Kundali Bhagya (11.6 million impressions). <br><br>Sony Pal\\u2019s Baalveer remained at fourth spot with 9.6 million impressions while Sony TV\\u2019s Super Dancer Chapter 2 came in at fifth spot with 9.3 million impressions. <br><strong><br>Urban Market<\\/strong><br><br>Colors continued to dominate the market with 460 million impressions, compared to 466 million impressions it fetched in week 48. The show \\u2018Udaan\\u2019 dropped to fifth spot in the Top 5 Programs list with 6 million impressions. <br><br>Zee TV retained its second spot with 387 million impressions as against previous week\\u2019s 404 million impressions. Its two shows \\u2018Kumkum Bhagya\\u2019 and \\u2018Kundali Bhagya\\u2019 also maintained their hold over the top two spots in the Top 5 Programs with 7.36 million and 7.34 million impressions respectively.<br><br>Star Plus\\u2019 position remained unchanged at number three with 349 million impressions. <br><br>Star Bharat held onto its fourth spot with improved 340 million impressions, as against previous week\\u2019s 315 million impressions. <br><br>Sony SAB and SET retained their fifth and sixth spots with 287 million and 286 million impressions respectively. Sony SAB\\u2019s popular show \\u2018Taarak Mehta Ka Ooltah Chasmah\\u2019 retained its third spot in this market with 6.97 million impressions.<br><br><strong>Rural Market <br><\\/strong><br>Zee Anmol continued to lead the rural market with 466 million impressions followed by Sony Pal at 428 million impressions. None of the shows from Zee Anmol made it to the Top 5 Programs list. <br><br>Sony Pal\\u2019s \\u2018Baalveer\\u2019 maintained its top spot with 7.77 million impressions. Star Bharat\\u2019s Kya Haal Mt Panchaal displaced \'Taarak Mehta Ka Ooltah Chashmah\\u2019 on Sony Pal coming in at the second and third spots with 6.99 million and 6.46 million impressions respectively. <br><br>Star Utsav, Star Bharat and Rishtey retained their third, fourth and fifth spots with 404 million, 384 million and 312 million impressions respectively.<br><br>Sony Pal\\u2019s Chintu Bangaya Gentleman took the fourth spot in the Top 5 Programs list with 6.3 million impressions and Star Bharat\\u2019s show Jiji Maa came in at the fifth spot with 5.3 million impressions.","social_title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69689,"phototitle":"","photopath":"1513238335_PAfzh4_big_.jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62554,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Media - TV"},{"article_id":87618,"title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","summary":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"12:47:30","url":"","meta_title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","meta_desc":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","social_summary":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","web_exclusive":0,"author_type":2,"description":"One of the most popular edutainment channels worldwide, ChuChu TV, has partnered with Skoolbo, an award-winning learning media company, to roll out a new offer to parents of preschool children - ChuChuSchool. The tie-up is a first of its kind collaboration of a YouTube channel collaborating with a globally renowned preschool education company.<br><br>ChuChuSchool will extend the highly popular ChuChu TV experience into improving reading, mathematics, languages, science, geography, music and art for preschool children via a dedicated YouTube channel and complementary web subscription and app.<br><br>ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019.<br><br>ChuChu TV is one of the most popular YouTube channels in the world in the family entertainment category. Established in 2013, ChuChu TV is a global phenomenon with a staggering 14 billion views and 17.7 million subscribers from around the world. ChuChu TV is currently available in English, Spanish, Portuguese and has recently started to produce kids content in Indian regional languages as well. ChuChuSchool YouTube channel will be the 9th channel in the ChuChu TV family.<br><br>Skoolbo\\u2019s highly popular learning product is currently used in over 54,449 schools worldwide, including the United States of America, United Kingdom, Australia, New Zealand, Canada, Hong Kong and Singapore. Skoolbo won the 2016 award for Best Game-based Curriculum Solution presented by the Software &amp; Information Industry Association (SIIA), the principal trade association for the software and digital content industries. The SIIA CODiE Awards constitute the only peer-reviewed program to showcase business and education technology\\u2019s finest products and services.<br><br>Vinoth Chandar Co-Founder &amp; CEO of ChuChu TV, said: \\u201cWe couldn\\u2019t be happier in partnering with Skoolbo. We have huge respect for what they have achieved in terms of product growth. We are so passionate about educating children and see the huge potential of using the ChuChu TV characters and music to inspire and engage children to improve their learning.\\u201d<br><br>Shane Hill Founder &amp; CEO of Skoolbo said: \\u201cOur mission is to transform the educational outcomes of millions of children across the globe, and in ChuChu TV we have found our perfect partner. Our companies have the same mission to educate and entertain millions of children. The partnership brings together the complementary strengths of both companies - ChuChu TV is the world\\u2019s most popular preschool content and Skoolbo has proven in country after country that our learning platforms are loved by children, teachers and parents\\u201d","social_title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69687,"phototitle":"","photopath":"1513235845_S7b7j2_big_(2).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62552,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Media - TV"},{"article_id":87617,"title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","summary":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"12:39:11","url":"","meta_title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","meta_desc":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","social_summary":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","web_exclusive":0,"author_type":2,"description":"With easily relatable characters, timeless storytelling and cutting-edge technology, the Star Wars saga \\u2013 which began in 1977 - has become a legacy that has loyal and ardent fans across the globe. In India too, the Force fandom has grown bigger with every theatrical. As Star Wars: The Last Jedi, the eighth episode of the saga gears-up for the release, there\\u2019s a palpable excitement and anticipation among fans to once again immerse themselves into the galaxy far, far away. <br><br>To celebrate the release of Star Wars: The Last Jedi and give fans a chance to enjoy the power of this sci-fi mythology in their everyday lives. Disney India\\u2019s Consumer Products has brought on board a diverse range of brands to create cool products across categories \\u2013 consumer electronics, fashion, consumer electronics, home, back-to-school, publishing and more. The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others. <br><br>In LucasFilm\\u2019s Star Wars: The Last Jedi, the Skywalker saga continues as the heroes of The Force Awakens join the galactic legends in an epic adventure that unlocks age-old mysteries of the Force and shocking revelations of the past. The film stars Mark Hamill, Carrie Fisher, Adam Driver, Daisy Ridley, John Boyega, Oscar Isaac, Lupita Nyong\\u2019o, Andy Serkis, Domhnall Gleeson, Anthony Daniels, Gwendoline Christie, Kelly Marie Tran, Laura Dern and Benicio Del Toro.<br><br>Star Wars: The Last Jedi is written and directed by Rian Johnson and produced by Kathleen Kennedy and Ram Bergman. J.J. Abrams, Tom Karnowski and Jason McGatlin are the executive producers.<br><br>Star Wars: The Last Jedi arrives in theatres in India on December 15, 2017. It will release in IMAX 3D, 3D, 2D and 4DX in English and Hindi. <br><br>Following are the key brand associations:<br>OnePlus: OnePlus announced OnePlus 5T Star Wars Special Edition in association with one of the most awaited movies of the year -- Star Wars: The Last Jedi to celebrate the OnePlus anniversary in India on Dec 02, 2017. This association is a first step in celebrating this milestone together with the OnePlus community in India. Star Wars has enthralled generations with their masterful storytelling from a galaxy far, far away, with the best in technology and strong engagement with their fan community. OnePlus has a dedicated community that is deeply passionate about the best in technology, design and attention to detail. With this befitting association, OnePlus community will be able to thoroughly enjoy the legacy of both the brands<br><br>\\u00b7Hasbro: Hasbro is bringing to India the largest range of Star Wars toys including an exciting range of lightsabers across price points and features and an extensive range of Star Wars character figurines and a Star Wars Force Link Starter Set (a wrist accessory that emits sounds and dialogues)<br><br>Celio*: Has launched a special collection around the iconic characters from the Star Wars Universe with 12 designs -- 8 t-shirts and 4 sweatshirts at the Celio stores and about 40 designs with Myntra which consists of T-shirts, Pullovers and Sweatshirts<br><br>Amazon: Star Wars branded store on Amazon India, which will have a selection of 1000+ products across 10 product categories led by Toys and Youth fashion.<br><br>Myntra: Star Wars collection with over 150 styles would be activated around Star Wars: The Last Jedi release. This would be launched under Kook-n-Keech, a brand by Myntra with a focus on T-shirts, Tops and Winter wear for both Men and Women<br><br>Jabong: Celebrating a Star Wars brand day with Jabong on Dec 15th to coincide with the movie release. Jabong would have a home page presence for Star Wars for the whole weekend and would showcase a design range of 300+ design across three brands<br><br>Tata Nexon: This association will prove to be a real treat for fans of both the brands. They will get to experience the best of both worlds at every level of the campaign. From test drives to showroom visits to the Nexon Skills Arena, this campaign will offer an immersive and engaging experience that Star Wars fans wouldn\\u2019t dare miss.<br><br>SANJEET MEHTA, EXECUTIVE DIRECTOR - CONSUMER PRODUCTS, DISNEY INDIA said, \\"\\u201cWith its vast universe of galactic legends, Star Wars has become a worldwide popular cultural phenomenon that is enjoyed beyond the big screens. As Star Wars: The Last Jedi releases on December 15, we felt it was the perfect opportunity for us to bring about a range of experientials for fans to relive Star Wars saga and make it a part of their everyday lives.\\u201d<br><br>BHAVESH SOMAYA, COUNTRY MANAGER, HASBRO INDIA further said,\\u201cToys and authentic storytelling are a crucial part of the Star Wars universe, and we are launching our most innovative Star Wars toy line yet. Whether it is our FORCE LINK STARTER SET includes new FORCE LINK wearable technology, that allows fans to activate awesome features in more than 30 compatible STAR WARS toys or the new STAR WARS CHOOSE YOUR PATH LIGHTSABER, that provides an imaginative and interactive play experience with customizable connector pieces and light activation. It\\u2019s incredible that we\\u2019ve been a part of the Star Wars legacy for 40 years, and we\\u2019re so proud to continue this legacy with Star Wars: The Last Jedi toys.\\u201d<br><br>KYLE KIANG, HEAD OF GLOBAL MARKETING, ONEPLUS further said, \\u201cOur community has inspired us in more ways than one. Their passion and involvement in the brand and the products since the very beginning has inspired us to come up with product that is superior in every way, from design to the overall experience. We are excited to join the force and dedicate the exquisitely designed Star Wars Special Edition to the OnePlus and Star Wars fans in India as a part of the 3-year anniversary celebration. Once again, we\\u2019ve worked hard to refine every last detail and we are confident that the Star Wars fans will appreciate the homage that we have paid to the iconic Star Wars saga.\\"<br><br>SATYEN MOMAYA, CEO, CELIO added, \\u201cWe are excited to launch the Celio-Star War\\u2019s collection, where we have taken Celio\\u2019s spirit and infused it with touches from the light and dark side. The collection coincides with the release of the movie Star Wars: The Last Jedi and we have already seen a positive uptake around the range.\\u201d","social_title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69686,"phototitle":"","photopath":"1513235273_5PvAR8_big_(10).jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62551,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Advertising"}]', 'ArrTageListing' => object(Collection), 'ArrRecentImportaintNewsHeaderList' => 'null', 'url' => 'http://www.exchange4media.com/amp/advertising/insurance-sector-advertising-in-print-up-26-pc-in-fy10adex-analysis_38307.html?amp=amp', 'ArrMenuSLatestNews' => 'null', 'ArrMenuSLatestVideo' => 'null', 'ArrMenuSTag' => 'null', 'ArrRecentArticleMiddelPanelGuestColumn' => 'null', 'ArrRecentLeftPanelInterviewAricles' => 'null', 'ArrrelatedArticles' => array(), 'ArrRecentMiddelPanelCategoryAricles' => 'null', 'ArrRecentNewsFooter' => 'null', 'ArrRecentImportantNewsFooter' => 'null', 'ArrRecentFooterPanelCategoryAricles' => 'null', 'ArrRecentPhotoGalleryHomePageonlytitle' => 'null', 'ArrRecentPhotoGalleryHomePage' => 'null', 'ArrRecentRightPanelTelevisionAricles' => '[]', 'ArrRecentRightPanelGSTAricles' => '[]', 'ArrRecentRightPanelDigitalAricles' => '[]', 'ArrRecentRightPanelOutofHomeAricles' => '[]', 'ArrRecentRightPanelPrintAricles' => '[]', 'ArrRecentVidioRightPanelslider' => '[]', 'ArrRecentPeopleTopicsList' => '[]', 'ArrRecentCompanyTopicsList' => '[]', 'ArrRecentRightPanelRadioAricles' => '[]', '__empty_1' => true, '__currentLoopData' => array(), 'loop' => null)) in View.php line 137
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  9. at PhpEngine->evaluatePath('/home/exchange4media/public_html/e4mfront/storage/framework/views/a824c6fa6c6850d1577a689b503f522430a05cab.php', array('__env' => object(Factory), 'app' => object(Application), 'errors' => object(ViewErrorBag), 'ArrViewArticle' => object(stdClass), 'metatitel' => 'Insurance sector advertising in print up 26 pc in FY10: AdEx Analysis', 'ogtitel' => 'Insurance sector advertising in print up 26 pc in FY10: AdEx Analysis', 'ogimage' => 'http://e4mcms.exchange4media.com/files/article/article_large_image/fs_38307.jpg', 'ogimagenew' => 'http://e4mcms.exchange4media.com/files/article/article_extra_large_image/fs_38307.jpg', 'ogurl' => 'http://www.exchange4media.com/Advertising/Insurance-sector-advertising-in-print-up-26-pc-in-FY10AdEx-Analysis_38307.html', 'canonical' => 'http://www.exchange4media.com/Advertising/Insurance-sector-advertising-in-print-up-26-pc-in-FY10AdEx-Analysis_38307.html', 'metadescription' => 'Insurance sector advertising in print grew by 26 per cent during FY 2009-10, as compared to FY 2008-09. LIC was among the top 10 brands of the insurance sector advertised in print during this period. High advertising share of insurance sector was seen in non-metro newspapers during FY10.', 'ogdescription' => 'Insurance sector advertising in print grew by 26 per cent during FY 2009-10, as compared to FY 2008-09. LIC was among the top 10 brands of the insurance sector advertised in print during this period. High advertising share of insurance sector was seen in non-metro newspapers during FY10.', 'ArrRecentNewsMiddelbarList' => '[{"article_id":87622,"title":"I&B Ministry bans two regional news channels for content violation","summary":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"15:20:43","url":"","meta_title":"I&B Ministry bans two regional news channels for content violation","meta_desc":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","social_summary":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","web_exclusive":0,"author_type":2,"description":"The Ministry of Information and Broadcasting (MIB), ordered a ban on two news channels, Assamese news channel DY 365 and Gujarati news channel VTV, for violation of the Cable Television Networks (Regulation) Act, 1995.<br>According to the two separate orders from the Ministry, Assamese news channel DY 365 will be banned for three days across India from December 15-18 and Gujarati news channel VTV will be banned for one day from December 16-17.<br>The decision to ban the two channels was taken by the Inter-Ministerial Committee (IMC) which concluded that \\u201cDY 365\\u201d was in violation of Rule 6 (1) (a), (l)&amp; (o) of the cable Television Networks Rules, 1994 under the Cable Television Networks (Regulation) Act, 1995 and VTV was in violation of Rule 6 6 [1] (a) &amp; 6 (1) (I) of the Cable Television Networks Rules, 1994 under the Cable Television Networks (Regulation) Act, 1995.<br><br><strong>DY 365 \\u2013 Assamese TV News channel<\\/strong><br>DY 365, on June 4, 2016, had telecast a \\u2018News Report\\u2019 based on a ritual in which a man could be seen tossing a new-born baby up and down in the air.<br>According to MIB, a man in the video \\u201churls and slings the baby in every possible manner...\\u201d<br>\\u201cThe visuals are extremely disturbing, and not suitable for unrestricted public exhibition,\\u201d the ministry said.<br>After the order, the channel was also served with a Show Cause Notice (SCN) on October 4, 2016.<br>In their defence, the channel\\u2019s representatives said, \\u201cThe programme was not sensationalized or disclosed information which may cause harm to children, but on the contrary, they highlighted the unethical and dangerous practices being carried out in the country and had vehemently spoken against such practices.\\u201d<br>\\u201cThe finding of the Ministry\\u2019s letter was based on the visuals which are half the picture,\\u201d the channel said and further added that they tried to educate through the news and did not add anything in the name of superstition and blind belief.<br>However, the ministry in the order said, \\u201cThe representatives of the channel were not able to reply\\/tell about the video i.e., what is the ritual called in Assam, place where such ritual happened and what is the reason that the channel telecast it on their channel.\\u201d<br><br><strong>VTV- Gujarati News Channel<\\/strong><br>In a news programme namely \\u2018Viral Truth\\u2019, on March 20, 2017, VTV showed a man \\u201cbrutally beating up children in an orphanage.\\u201d The video was trending on social media before alleging that the incident had occurred in RMVM school of Valsad, Gujarat. However, when channel conducted its own investigation about this video, it found that the video was from an orphanage in Egypt.<br>The ministry in the order said, \\u201cWhile reporting the news, the channel has shown disturbing visuals of the orphan kids who were beaten up and thrashed brutally by the manager.\\u201d<br>It further said that the channel has tried to sensationalize the issue by showing the said visuals for 4 minutes &amp; 24 seconds to grab attention of its viewers.<br>\\u201cSuch visuals not only offend good taste\\/decency but also denigrate children by showing them being brutally tortured,\\u201d the ministry said.<br>The channel was served a SCN on July 27, 2017 to which it replied that other channels had also run the video on the same impression that it was of RMVM School of Valsad, Gujarat.<br>In a meeting with IMC, the channel representatives owned up to their mistake in carrying the said programme and apologized for the same and assured that nothing of this sort will be repeated on their channel.<br>However, IMC noted that \\u201cthe channel cannot escape from their responsibilities by merely apologising for their error,\\u201d and recommended that VTV be taken off air for one day for violating the provisions of the programme code.","social_title":"I&B Ministry bans two regional news channels for content violation","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69691,"phototitle":"","photopath":"1513244996_XooJDG_big_(24).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62556,"author_id":1199,"photo":"","authorname":"Nishant Saxena","name":"Media - TV"},{"article_id":87621,"title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","summary":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"14:05:27","url":"","meta_title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","meta_desc":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","social_summary":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","web_exclusive":0,"author_type":2,"description":"Viu, the premium video on demand service by Vuclip and PCCW, today announced the launch of its first adventure reality show \\u2018I Can You Can\\u2019 in partnership with Nicotex. The show is produced by BBC, India. With the introduction of this new style of journey-based content, Viu continues to offer fresh and compelling content in a variety of genres.<br><br>The six-episode series is set to go live Sunday December 17, 2017 at 7:00 pm IST and will be telecast every Sunday. It will be available on Viu and will be televised as a simulcast on National Geographic. Hosted by actor, model, and athlete Milind Soman, the series will showcase a journey of six people, including three who want to quit smoking and three who have already succeeded in quitting. The interesting part of the journey is the interaction between the smokers and the ones who have quit and their efforts to not just conquer the Everest Base Camp, but also their own \\u201cpersonal Everests\\u201d. <br><br>Commenting on the launch of the show and partnership with Nicotex, Sameer Gogate, Head Monetisation &amp; Distribution - Viu India said, \\u201cAt Viu, we endeavor to showcase premium content that is fresh, contemporary and relevant to millennials. \\u2018I Can You Can by Nicotex\\u2019 is an example of this. I believe that Viu\'s young audience will find this offering engaging and inspiring.\\u201d <br><br>Elaborating on the show, Anantha Nayak, CEO Cipla Health, the company behind Nicotex, said, \\u201cThe sole purpose of Nicotex has been to make a smoke-free India. In our journey to inspire health, \\u2018I Can You Can\\u2019 is a one-of-a-kind show and integration opportunity for the brand. We believe this format of message delivery will help spread our message to the consumers in a highly engaging manner.\\u201d <br><br>The \\u2018I Can You Can\\u2019 project was tied in together with Viu &amp; BBC for brand Nicotex by agency m\\/SIX. Expressing his thoughts on this, Devendra Deshpande, Mindshare Content+ Head said, \\"With this collaboration between Nicotex and our partners, we are optimistic about making a difference to the lives of those who wish to make a lifestyle change for the better. We have been involved right from the initial stages of understanding the brand, to concept creation and finding the right channel partners. Content plays an important part of the brand\\u2019s strategy and by teaming up with Nicotex, I am sure\\u201d I Can You Can\\" will be a successful series.\\"<br><br>Viu has developed over 3,000 hours of compelling original content across Asia, giving impetus to the budding local talent, while reaching out to millennials with relatable digital content that they have come to love. In the past year Viu has created a number of engaging shows across genres such as SPOTLIGHT, Gehraiyaan, Social, PillA, Pelli Gola, No.1 Yaari and Social. Viu has more than 23 million users across region delivering over 150 million video views with an average watch time per user per month of 35 hours.","social_title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69690,"phototitle":"","photopath":"1513240521_426QlP_big_(5).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62555,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Industry Briefing"},{"article_id":87611,"title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","summary":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"10:10:14","url":"","meta_title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","meta_desc":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","social_summary":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","web_exclusive":0,"author_type":2,"description":"In continuation of its commitment to patient-centricity &amp;&nbsp;<g>digitisation<\\/g>, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals &amp; the other at patients \\u2013 Ciplamed &amp; Breathefree respectively.<br><br>While CME\\u2019s remains a critical component of our healthcare system, low physician to patient ratio in the Indian setting most often leaves the physician very little time for any extra educational engagements. On the other side, the new digital era also presents an opportunity to learn &amp; sharpen skills through alternate channels as per one\\u2019s convenience.<br><br>The all new Ciplamed is a uniquely designed comprehensive medical portal for healthcare professionals, available as a mobile app (Android &amp; iOS) and a mobile-responsive website. Ciplamed offers a range of scientific resources such as, eCMEs, infographics, presentations, medical news, patient education material and much more across specialities to keep oneself updated with the new advances in the medical field. Ciplamed aims to offer reliable medical information on-the-go to the time-crunched physicians, to promote the best clinical practice and improved health outcomes.<br><br>While the nation encounters a steady rise in breathing related problems, people are seek credible &amp; vital information on their disease conditions &amp; its management.<br>The new Breathefree website will continue to be a complete and comprehensive source of patient information tool relating to breathing disorders and is also designed to be a powerful, closely connected community of people suffering from various breathing ailments. So, while anyone can, of course, learn everything about a breathing issue that may be bothering them, it also provides a powerful platform for people to share experiences, insights and stories of personal triumphs.<br><br>Nikhil Chopra Head India business commented, \\u201cContinuing Cipla\\u2019s commitment towards patient centricity &amp; Innovation; we are happy to bring to life 2 great educational efforts delivered through a digital route. We hope these assets will empower better healthcare decisions &amp; outcomes\\u201d.<br><br>Kiran Pai Head Digital marketing said, \\u201csimplified content &amp; great user interface is the hall mark of new age digital education platforms &amp; we have tried to do just that with ciplamed &amp; breathe free platforms. Needless to mention that both platforms are mobile responsive to fuel consumption across the mobile first segment\\u201d<br><br>Dr Jaideep Gogaty, Chief medical officer at Cipla added, \\u201cCipla has always partnered with the medical fraternity towards enhancing patient care. Ciplamed and BreatheFree are two unique initiatives in this continuing endeavour. While Ciplamed provides a wide range of comprehensive and practice-oriented medical resources and updates for the busy healthcare professional, Breathefree aims to enhance patient awareness on asthma, COPD and allergic rhinitis in a lucid and user-friendly format\\u201d<div><br><\\/div><div>Ciplamed App (Android) \\u2013&nbsp;<a href=\\"https:\\/\\/play.google.com\\/store\\/apps\\/details?id=com.ciplamed&amp;hl=en\\">Click here&nbsp;<\\/a><br><br>Ciplamed App (iOS) \\u2013&nbsp;<a href=\\"https:\\/\\/itunes.apple.com\\/in\\/app\\/ciplamed\\/id1155517294?mt=8\\">Click&nbsp; here<\\/a><br><br>Website link:&nbsp;<a href=\\"https:\\/\\/ciplamed.com\\/\\">www.ciplamed.com<\\/a> <br><\\/div><div><br><\\/div><div>Breathefree Website link \\u2013&nbsp;<a href=\\"https:\\/\\/www.breathefree.com\\/\\">click here&nbsp;<\\/a> <br><\\/div>","social_title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69684,"phototitle":"","photopath":"1513226402_nKklPj_big_(6).jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62545,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Marketing"},{"article_id":87620,"title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","summary":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"00:00:00","url":"","meta_title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","meta_desc":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","social_summary":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","web_exclusive":0,"author_type":2,"description":"Star Bharat claimed the lead in Hindi GEC overall with 725 million impressions while Colors came second with 643 million impressions according to BARC Week 49 (December 2-December 8). <br><br>Star Bharat\\u2019s Kya Haal Mr Panchaal emerged as the most watched show in the overall Top 5 Programs with 12.1 million impressions. The show toppled ZEE TV\\u2019s reigning shows Kumkum Bhagya (11.7 million impressions) and Kundali Bhagya (11.6 million impressions). <br><br>Sony Pal\\u2019s Baalveer remained at fourth spot with 9.6 million impressions while Sony TV\\u2019s Super Dancer Chapter 2 came in at fifth spot with 9.3 million impressions. <br><strong><br>Urban Market<\\/strong><br><br>Colors continued to dominate the market with 460 million impressions, compared to 466 million impressions it fetched in week 48. The show \\u2018Udaan\\u2019 dropped to fifth spot in the Top 5 Programs list with 6 million impressions. <br><br>Zee TV retained its second spot with 387 million impressions as against previous week\\u2019s 404 million impressions. Its two shows \\u2018Kumkum Bhagya\\u2019 and \\u2018Kundali Bhagya\\u2019 also maintained their hold over the top two spots in the Top 5 Programs with 7.36 million and 7.34 million impressions respectively.<br><br>Star Plus\\u2019 position remained unchanged at number three with 349 million impressions. <br><br>Star Bharat held onto its fourth spot with improved 340 million impressions, as against previous week\\u2019s 315 million impressions. <br><br>Sony SAB and SET retained their fifth and sixth spots with 287 million and 286 million impressions respectively. Sony SAB\\u2019s popular show \\u2018Taarak Mehta Ka Ooltah Chasmah\\u2019 retained its third spot in this market with 6.97 million impressions.<br><br><strong>Rural Market <br><\\/strong><br>Zee Anmol continued to lead the rural market with 466 million impressions followed by Sony Pal at 428 million impressions. None of the shows from Zee Anmol made it to the Top 5 Programs list. <br><br>Sony Pal\\u2019s \\u2018Baalveer\\u2019 maintained its top spot with 7.77 million impressions. Star Bharat\\u2019s Kya Haal Mt Panchaal displaced \'Taarak Mehta Ka Ooltah Chashmah\\u2019 on Sony Pal coming in at the second and third spots with 6.99 million and 6.46 million impressions respectively. <br><br>Star Utsav, Star Bharat and Rishtey retained their third, fourth and fifth spots with 404 million, 384 million and 312 million impressions respectively.<br><br>Sony Pal\\u2019s Chintu Bangaya Gentleman took the fourth spot in the Top 5 Programs list with 6.3 million impressions and Star Bharat\\u2019s show Jiji Maa came in at the fifth spot with 5.3 million impressions.","social_title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69689,"phototitle":"","photopath":"1513238335_PAfzh4_big_.jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62554,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Media - TV"},{"article_id":87618,"title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","summary":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"12:47:30","url":"","meta_title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","meta_desc":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","social_summary":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","web_exclusive":0,"author_type":2,"description":"One of the most popular edutainment channels worldwide, ChuChu TV, has partnered with Skoolbo, an award-winning learning media company, to roll out a new offer to parents of preschool children - ChuChuSchool. The tie-up is a first of its kind collaboration of a YouTube channel collaborating with a globally renowned preschool education company.<br><br>ChuChuSchool will extend the highly popular ChuChu TV experience into improving reading, mathematics, languages, science, geography, music and art for preschool children via a dedicated YouTube channel and complementary web subscription and app.<br><br>ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019.<br><br>ChuChu TV is one of the most popular YouTube channels in the world in the family entertainment category. Established in 2013, ChuChu TV is a global phenomenon with a staggering 14 billion views and 17.7 million subscribers from around the world. ChuChu TV is currently available in English, Spanish, Portuguese and has recently started to produce kids content in Indian regional languages as well. ChuChuSchool YouTube channel will be the 9th channel in the ChuChu TV family.<br><br>Skoolbo\\u2019s highly popular learning product is currently used in over 54,449 schools worldwide, including the United States of America, United Kingdom, Australia, New Zealand, Canada, Hong Kong and Singapore. Skoolbo won the 2016 award for Best Game-based Curriculum Solution presented by the Software &amp; Information Industry Association (SIIA), the principal trade association for the software and digital content industries. The SIIA CODiE Awards constitute the only peer-reviewed program to showcase business and education technology\\u2019s finest products and services.<br><br>Vinoth Chandar Co-Founder &amp; CEO of ChuChu TV, said: \\u201cWe couldn\\u2019t be happier in partnering with Skoolbo. We have huge respect for what they have achieved in terms of product growth. We are so passionate about educating children and see the huge potential of using the ChuChu TV characters and music to inspire and engage children to improve their learning.\\u201d<br><br>Shane Hill Founder &amp; CEO of Skoolbo said: \\u201cOur mission is to transform the educational outcomes of millions of children across the globe, and in ChuChu TV we have found our perfect partner. Our companies have the same mission to educate and entertain millions of children. The partnership brings together the complementary strengths of both companies - ChuChu TV is the world\\u2019s most popular preschool content and Skoolbo has proven in country after country that our learning platforms are loved by children, teachers and parents\\u201d","social_title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69687,"phototitle":"","photopath":"1513235845_S7b7j2_big_(2).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62552,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Media - TV"},{"article_id":87617,"title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","summary":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"12:39:11","url":"","meta_title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","meta_desc":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","social_summary":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","web_exclusive":0,"author_type":2,"description":"With easily relatable characters, timeless storytelling and cutting-edge technology, the Star Wars saga \\u2013 which began in 1977 - has become a legacy that has loyal and ardent fans across the globe. In India too, the Force fandom has grown bigger with every theatrical. As Star Wars: The Last Jedi, the eighth episode of the saga gears-up for the release, there\\u2019s a palpable excitement and anticipation among fans to once again immerse themselves into the galaxy far, far away. <br><br>To celebrate the release of Star Wars: The Last Jedi and give fans a chance to enjoy the power of this sci-fi mythology in their everyday lives. Disney India\\u2019s Consumer Products has brought on board a diverse range of brands to create cool products across categories \\u2013 consumer electronics, fashion, consumer electronics, home, back-to-school, publishing and more. The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others. <br><br>In LucasFilm\\u2019s Star Wars: The Last Jedi, the Skywalker saga continues as the heroes of The Force Awakens join the galactic legends in an epic adventure that unlocks age-old mysteries of the Force and shocking revelations of the past. The film stars Mark Hamill, Carrie Fisher, Adam Driver, Daisy Ridley, John Boyega, Oscar Isaac, Lupita Nyong\\u2019o, Andy Serkis, Domhnall Gleeson, Anthony Daniels, Gwendoline Christie, Kelly Marie Tran, Laura Dern and Benicio Del Toro.<br><br>Star Wars: The Last Jedi is written and directed by Rian Johnson and produced by Kathleen Kennedy and Ram Bergman. J.J. Abrams, Tom Karnowski and Jason McGatlin are the executive producers.<br><br>Star Wars: The Last Jedi arrives in theatres in India on December 15, 2017. It will release in IMAX 3D, 3D, 2D and 4DX in English and Hindi. <br><br>Following are the key brand associations:<br>OnePlus: OnePlus announced OnePlus 5T Star Wars Special Edition in association with one of the most awaited movies of the year -- Star Wars: The Last Jedi to celebrate the OnePlus anniversary in India on Dec 02, 2017. This association is a first step in celebrating this milestone together with the OnePlus community in India. Star Wars has enthralled generations with their masterful storytelling from a galaxy far, far away, with the best in technology and strong engagement with their fan community. OnePlus has a dedicated community that is deeply passionate about the best in technology, design and attention to detail. With this befitting association, OnePlus community will be able to thoroughly enjoy the legacy of both the brands<br><br>\\u00b7Hasbro: Hasbro is bringing to India the largest range of Star Wars toys including an exciting range of lightsabers across price points and features and an extensive range of Star Wars character figurines and a Star Wars Force Link Starter Set (a wrist accessory that emits sounds and dialogues)<br><br>Celio*: Has launched a special collection around the iconic characters from the Star Wars Universe with 12 designs -- 8 t-shirts and 4 sweatshirts at the Celio stores and about 40 designs with Myntra which consists of T-shirts, Pullovers and Sweatshirts<br><br>Amazon: Star Wars branded store on Amazon India, which will have a selection of 1000+ products across 10 product categories led by Toys and Youth fashion.<br><br>Myntra: Star Wars collection with over 150 styles would be activated around Star Wars: The Last Jedi release. This would be launched under Kook-n-Keech, a brand by Myntra with a focus on T-shirts, Tops and Winter wear for both Men and Women<br><br>Jabong: Celebrating a Star Wars brand day with Jabong on Dec 15th to coincide with the movie release. Jabong would have a home page presence for Star Wars for the whole weekend and would showcase a design range of 300+ design across three brands<br><br>Tata Nexon: This association will prove to be a real treat for fans of both the brands. They will get to experience the best of both worlds at every level of the campaign. From test drives to showroom visits to the Nexon Skills Arena, this campaign will offer an immersive and engaging experience that Star Wars fans wouldn\\u2019t dare miss.<br><br>SANJEET MEHTA, EXECUTIVE DIRECTOR - CONSUMER PRODUCTS, DISNEY INDIA said, \\"\\u201cWith its vast universe of galactic legends, Star Wars has become a worldwide popular cultural phenomenon that is enjoyed beyond the big screens. As Star Wars: The Last Jedi releases on December 15, we felt it was the perfect opportunity for us to bring about a range of experientials for fans to relive Star Wars saga and make it a part of their everyday lives.\\u201d<br><br>BHAVESH SOMAYA, COUNTRY MANAGER, HASBRO INDIA further said,\\u201cToys and authentic storytelling are a crucial part of the Star Wars universe, and we are launching our most innovative Star Wars toy line yet. Whether it is our FORCE LINK STARTER SET includes new FORCE LINK wearable technology, that allows fans to activate awesome features in more than 30 compatible STAR WARS toys or the new STAR WARS CHOOSE YOUR PATH LIGHTSABER, that provides an imaginative and interactive play experience with customizable connector pieces and light activation. It\\u2019s incredible that we\\u2019ve been a part of the Star Wars legacy for 40 years, and we\\u2019re so proud to continue this legacy with Star Wars: The Last Jedi toys.\\u201d<br><br>KYLE KIANG, HEAD OF GLOBAL MARKETING, ONEPLUS further said, \\u201cOur community has inspired us in more ways than one. Their passion and involvement in the brand and the products since the very beginning has inspired us to come up with product that is superior in every way, from design to the overall experience. We are excited to join the force and dedicate the exquisitely designed Star Wars Special Edition to the OnePlus and Star Wars fans in India as a part of the 3-year anniversary celebration. Once again, we\\u2019ve worked hard to refine every last detail and we are confident that the Star Wars fans will appreciate the homage that we have paid to the iconic Star Wars saga.\\"<br><br>SATYEN MOMAYA, CEO, CELIO added, \\u201cWe are excited to launch the Celio-Star War\\u2019s collection, where we have taken Celio\\u2019s spirit and infused it with touches from the light and dark side. The collection coincides with the release of the movie Star Wars: The Last Jedi and we have already seen a positive uptake around the range.\\u201d","social_title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69686,"phototitle":"","photopath":"1513235273_5PvAR8_big_(10).jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62551,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Advertising"}]', 'ArrTageListing' => object(Collection), 'ArrRecentImportaintNewsHeaderList' => 'null', 'url' => 'http://www.exchange4media.com/amp/advertising/insurance-sector-advertising-in-print-up-26-pc-in-fy10adex-analysis_38307.html?amp=amp', 'ArrMenuSLatestNews' => 'null', 'ArrMenuSLatestVideo' => 'null', 'ArrMenuSTag' => 'null', 'ArrRecentArticleMiddelPanelGuestColumn' => 'null', 'ArrRecentLeftPanelInterviewAricles' => 'null', 'ArrrelatedArticles' => array(), 'ArrRecentMiddelPanelCategoryAricles' => 'null', 'ArrRecentNewsFooter' => 'null', 'ArrRecentImportantNewsFooter' => 'null', 'ArrRecentFooterPanelCategoryAricles' => 'null', 'ArrRecentPhotoGalleryHomePageonlytitle' => 'null', 'ArrRecentPhotoGalleryHomePage' => 'null', 'ArrRecentRightPanelTelevisionAricles' => '[]', 'ArrRecentRightPanelGSTAricles' => '[]', 'ArrRecentRightPanelDigitalAricles' => '[]', 'ArrRecentRightPanelOutofHomeAricles' => '[]', 'ArrRecentRightPanelPrintAricles' => '[]', 'ArrRecentVidioRightPanelslider' => '[]', 'ArrRecentPeopleTopicsList' => '[]', 'ArrRecentCompanyTopicsList' => '[]', 'ArrRecentRightPanelRadioAricles' => '[]')) in CompilerEngine.php line 59
  10. at CompilerEngine->get('/home/exchange4media/public_html/e4mfront/resources/views/article/article_landing.blade.php', array('__env' => object(Factory), 'app' => object(Application), 'errors' => object(ViewErrorBag), 'ArrViewArticle' => object(stdClass), 'metatitel' => 'Insurance sector advertising in print up 26 pc in FY10: AdEx Analysis', 'ogtitel' => 'Insurance sector advertising in print up 26 pc in FY10: AdEx Analysis', 'ogimage' => 'http://e4mcms.exchange4media.com/files/article/article_large_image/fs_38307.jpg', 'ogimagenew' => 'http://e4mcms.exchange4media.com/files/article/article_extra_large_image/fs_38307.jpg', 'ogurl' => 'http://www.exchange4media.com/Advertising/Insurance-sector-advertising-in-print-up-26-pc-in-FY10AdEx-Analysis_38307.html', 'canonical' => 'http://www.exchange4media.com/Advertising/Insurance-sector-advertising-in-print-up-26-pc-in-FY10AdEx-Analysis_38307.html', 'metadescription' => 'Insurance sector advertising in print grew by 26 per cent during FY 2009-10, as compared to FY 2008-09. LIC was among the top 10 brands of the insurance sector advertised in print during this period. High advertising share of insurance sector was seen in non-metro newspapers during FY10.', 'ogdescription' => 'Insurance sector advertising in print grew by 26 per cent during FY 2009-10, as compared to FY 2008-09. LIC was among the top 10 brands of the insurance sector advertised in print during this period. High advertising share of insurance sector was seen in non-metro newspapers during FY10.', 'ArrRecentNewsMiddelbarList' => '[{"article_id":87622,"title":"I&B Ministry bans two regional news channels for content violation","summary":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"15:20:43","url":"","meta_title":"I&B Ministry bans two regional news channels for content violation","meta_desc":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","social_summary":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","web_exclusive":0,"author_type":2,"description":"The Ministry of Information and Broadcasting (MIB), ordered a ban on two news channels, Assamese news channel DY 365 and Gujarati news channel VTV, for violation of the Cable Television Networks (Regulation) Act, 1995.<br>According to the two separate orders from the Ministry, Assamese news channel DY 365 will be banned for three days across India from December 15-18 and Gujarati news channel VTV will be banned for one day from December 16-17.<br>The decision to ban the two channels was taken by the Inter-Ministerial Committee (IMC) which concluded that \\u201cDY 365\\u201d was in violation of Rule 6 (1) (a), (l)&amp; (o) of the cable Television Networks Rules, 1994 under the Cable Television Networks (Regulation) Act, 1995 and VTV was in violation of Rule 6 6 [1] (a) &amp; 6 (1) (I) of the Cable Television Networks Rules, 1994 under the Cable Television Networks (Regulation) Act, 1995.<br><br><strong>DY 365 \\u2013 Assamese TV News channel<\\/strong><br>DY 365, on June 4, 2016, had telecast a \\u2018News Report\\u2019 based on a ritual in which a man could be seen tossing a new-born baby up and down in the air.<br>According to MIB, a man in the video \\u201churls and slings the baby in every possible manner...\\u201d<br>\\u201cThe visuals are extremely disturbing, and not suitable for unrestricted public exhibition,\\u201d the ministry said.<br>After the order, the channel was also served with a Show Cause Notice (SCN) on October 4, 2016.<br>In their defence, the channel\\u2019s representatives said, \\u201cThe programme was not sensationalized or disclosed information which may cause harm to children, but on the contrary, they highlighted the unethical and dangerous practices being carried out in the country and had vehemently spoken against such practices.\\u201d<br>\\u201cThe finding of the Ministry\\u2019s letter was based on the visuals which are half the picture,\\u201d the channel said and further added that they tried to educate through the news and did not add anything in the name of superstition and blind belief.<br>However, the ministry in the order said, \\u201cThe representatives of the channel were not able to reply\\/tell about the video i.e., what is the ritual called in Assam, place where such ritual happened and what is the reason that the channel telecast it on their channel.\\u201d<br><br><strong>VTV- Gujarati News Channel<\\/strong><br>In a news programme namely \\u2018Viral Truth\\u2019, on March 20, 2017, VTV showed a man \\u201cbrutally beating up children in an orphanage.\\u201d The video was trending on social media before alleging that the incident had occurred in RMVM school of Valsad, Gujarat. However, when channel conducted its own investigation about this video, it found that the video was from an orphanage in Egypt.<br>The ministry in the order said, \\u201cWhile reporting the news, the channel has shown disturbing visuals of the orphan kids who were beaten up and thrashed brutally by the manager.\\u201d<br>It further said that the channel has tried to sensationalize the issue by showing the said visuals for 4 minutes &amp; 24 seconds to grab attention of its viewers.<br>\\u201cSuch visuals not only offend good taste\\/decency but also denigrate children by showing them being brutally tortured,\\u201d the ministry said.<br>The channel was served a SCN on July 27, 2017 to which it replied that other channels had also run the video on the same impression that it was of RMVM School of Valsad, Gujarat.<br>In a meeting with IMC, the channel representatives owned up to their mistake in carrying the said programme and apologized for the same and assured that nothing of this sort will be repeated on their channel.<br>However, IMC noted that \\u201cthe channel cannot escape from their responsibilities by merely apologising for their error,\\u201d and recommended that VTV be taken off air for one day for violating the provisions of the programme code.","social_title":"I&B Ministry bans two regional news channels for content violation","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69691,"phototitle":"","photopath":"1513244996_XooJDG_big_(24).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62556,"author_id":1199,"photo":"","authorname":"Nishant Saxena","name":"Media - TV"},{"article_id":87621,"title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","summary":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"14:05:27","url":"","meta_title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","meta_desc":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","social_summary":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","web_exclusive":0,"author_type":2,"description":"Viu, the premium video on demand service by Vuclip and PCCW, today announced the launch of its first adventure reality show \\u2018I Can You Can\\u2019 in partnership with Nicotex. The show is produced by BBC, India. With the introduction of this new style of journey-based content, Viu continues to offer fresh and compelling content in a variety of genres.<br><br>The six-episode series is set to go live Sunday December 17, 2017 at 7:00 pm IST and will be telecast every Sunday. It will be available on Viu and will be televised as a simulcast on National Geographic. Hosted by actor, model, and athlete Milind Soman, the series will showcase a journey of six people, including three who want to quit smoking and three who have already succeeded in quitting. The interesting part of the journey is the interaction between the smokers and the ones who have quit and their efforts to not just conquer the Everest Base Camp, but also their own \\u201cpersonal Everests\\u201d. <br><br>Commenting on the launch of the show and partnership with Nicotex, Sameer Gogate, Head Monetisation &amp; Distribution - Viu India said, \\u201cAt Viu, we endeavor to showcase premium content that is fresh, contemporary and relevant to millennials. \\u2018I Can You Can by Nicotex\\u2019 is an example of this. I believe that Viu\'s young audience will find this offering engaging and inspiring.\\u201d <br><br>Elaborating on the show, Anantha Nayak, CEO Cipla Health, the company behind Nicotex, said, \\u201cThe sole purpose of Nicotex has been to make a smoke-free India. In our journey to inspire health, \\u2018I Can You Can\\u2019 is a one-of-a-kind show and integration opportunity for the brand. We believe this format of message delivery will help spread our message to the consumers in a highly engaging manner.\\u201d <br><br>The \\u2018I Can You Can\\u2019 project was tied in together with Viu &amp; BBC for brand Nicotex by agency m\\/SIX. Expressing his thoughts on this, Devendra Deshpande, Mindshare Content+ Head said, \\"With this collaboration between Nicotex and our partners, we are optimistic about making a difference to the lives of those who wish to make a lifestyle change for the better. We have been involved right from the initial stages of understanding the brand, to concept creation and finding the right channel partners. Content plays an important part of the brand\\u2019s strategy and by teaming up with Nicotex, I am sure\\u201d I Can You Can\\" will be a successful series.\\"<br><br>Viu has developed over 3,000 hours of compelling original content across Asia, giving impetus to the budding local talent, while reaching out to millennials with relatable digital content that they have come to love. In the past year Viu has created a number of engaging shows across genres such as SPOTLIGHT, Gehraiyaan, Social, PillA, Pelli Gola, No.1 Yaari and Social. Viu has more than 23 million users across region delivering over 150 million video views with an average watch time per user per month of 35 hours.","social_title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69690,"phototitle":"","photopath":"1513240521_426QlP_big_(5).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62555,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Industry Briefing"},{"article_id":87611,"title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","summary":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"10:10:14","url":"","meta_title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","meta_desc":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","social_summary":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","web_exclusive":0,"author_type":2,"description":"In continuation of its commitment to patient-centricity &amp;&nbsp;<g>digitisation<\\/g>, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals &amp; the other at patients \\u2013 Ciplamed &amp; Breathefree respectively.<br><br>While CME\\u2019s remains a critical component of our healthcare system, low physician to patient ratio in the Indian setting most often leaves the physician very little time for any extra educational engagements. On the other side, the new digital era also presents an opportunity to learn &amp; sharpen skills through alternate channels as per one\\u2019s convenience.<br><br>The all new Ciplamed is a uniquely designed comprehensive medical portal for healthcare professionals, available as a mobile app (Android &amp; iOS) and a mobile-responsive website. Ciplamed offers a range of scientific resources such as, eCMEs, infographics, presentations, medical news, patient education material and much more across specialities to keep oneself updated with the new advances in the medical field. Ciplamed aims to offer reliable medical information on-the-go to the time-crunched physicians, to promote the best clinical practice and improved health outcomes.<br><br>While the nation encounters a steady rise in breathing related problems, people are seek credible &amp; vital information on their disease conditions &amp; its management.<br>The new Breathefree website will continue to be a complete and comprehensive source of patient information tool relating to breathing disorders and is also designed to be a powerful, closely connected community of people suffering from various breathing ailments. So, while anyone can, of course, learn everything about a breathing issue that may be bothering them, it also provides a powerful platform for people to share experiences, insights and stories of personal triumphs.<br><br>Nikhil Chopra Head India business commented, \\u201cContinuing Cipla\\u2019s commitment towards patient centricity &amp; Innovation; we are happy to bring to life 2 great educational efforts delivered through a digital route. We hope these assets will empower better healthcare decisions &amp; outcomes\\u201d.<br><br>Kiran Pai Head Digital marketing said, \\u201csimplified content &amp; great user interface is the hall mark of new age digital education platforms &amp; we have tried to do just that with ciplamed &amp; breathe free platforms. Needless to mention that both platforms are mobile responsive to fuel consumption across the mobile first segment\\u201d<br><br>Dr Jaideep Gogaty, Chief medical officer at Cipla added, \\u201cCipla has always partnered with the medical fraternity towards enhancing patient care. Ciplamed and BreatheFree are two unique initiatives in this continuing endeavour. While Ciplamed provides a wide range of comprehensive and practice-oriented medical resources and updates for the busy healthcare professional, Breathefree aims to enhance patient awareness on asthma, COPD and allergic rhinitis in a lucid and user-friendly format\\u201d<div><br><\\/div><div>Ciplamed App (Android) \\u2013&nbsp;<a href=\\"https:\\/\\/play.google.com\\/store\\/apps\\/details?id=com.ciplamed&amp;hl=en\\">Click here&nbsp;<\\/a><br><br>Ciplamed App (iOS) \\u2013&nbsp;<a href=\\"https:\\/\\/itunes.apple.com\\/in\\/app\\/ciplamed\\/id1155517294?mt=8\\">Click&nbsp; here<\\/a><br><br>Website link:&nbsp;<a href=\\"https:\\/\\/ciplamed.com\\/\\">www.ciplamed.com<\\/a> <br><\\/div><div><br><\\/div><div>Breathefree Website link \\u2013&nbsp;<a href=\\"https:\\/\\/www.breathefree.com\\/\\">click here&nbsp;<\\/a> <br><\\/div>","social_title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69684,"phototitle":"","photopath":"1513226402_nKklPj_big_(6).jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62545,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Marketing"},{"article_id":87620,"title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","summary":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"00:00:00","url":"","meta_title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","meta_desc":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","social_summary":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","web_exclusive":0,"author_type":2,"description":"Star Bharat claimed the lead in Hindi GEC overall with 725 million impressions while Colors came second with 643 million impressions according to BARC Week 49 (December 2-December 8). <br><br>Star Bharat\\u2019s Kya Haal Mr Panchaal emerged as the most watched show in the overall Top 5 Programs with 12.1 million impressions. The show toppled ZEE TV\\u2019s reigning shows Kumkum Bhagya (11.7 million impressions) and Kundali Bhagya (11.6 million impressions). <br><br>Sony Pal\\u2019s Baalveer remained at fourth spot with 9.6 million impressions while Sony TV\\u2019s Super Dancer Chapter 2 came in at fifth spot with 9.3 million impressions. <br><strong><br>Urban Market<\\/strong><br><br>Colors continued to dominate the market with 460 million impressions, compared to 466 million impressions it fetched in week 48. The show \\u2018Udaan\\u2019 dropped to fifth spot in the Top 5 Programs list with 6 million impressions. <br><br>Zee TV retained its second spot with 387 million impressions as against previous week\\u2019s 404 million impressions. Its two shows \\u2018Kumkum Bhagya\\u2019 and \\u2018Kundali Bhagya\\u2019 also maintained their hold over the top two spots in the Top 5 Programs with 7.36 million and 7.34 million impressions respectively.<br><br>Star Plus\\u2019 position remained unchanged at number three with 349 million impressions. <br><br>Star Bharat held onto its fourth spot with improved 340 million impressions, as against previous week\\u2019s 315 million impressions. <br><br>Sony SAB and SET retained their fifth and sixth spots with 287 million and 286 million impressions respectively. Sony SAB\\u2019s popular show \\u2018Taarak Mehta Ka Ooltah Chasmah\\u2019 retained its third spot in this market with 6.97 million impressions.<br><br><strong>Rural Market <br><\\/strong><br>Zee Anmol continued to lead the rural market with 466 million impressions followed by Sony Pal at 428 million impressions. None of the shows from Zee Anmol made it to the Top 5 Programs list. <br><br>Sony Pal\\u2019s \\u2018Baalveer\\u2019 maintained its top spot with 7.77 million impressions. Star Bharat\\u2019s Kya Haal Mt Panchaal displaced \'Taarak Mehta Ka Ooltah Chashmah\\u2019 on Sony Pal coming in at the second and third spots with 6.99 million and 6.46 million impressions respectively. <br><br>Star Utsav, Star Bharat and Rishtey retained their third, fourth and fifth spots with 404 million, 384 million and 312 million impressions respectively.<br><br>Sony Pal\\u2019s Chintu Bangaya Gentleman took the fourth spot in the Top 5 Programs list with 6.3 million impressions and Star Bharat\\u2019s show Jiji Maa came in at the fifth spot with 5.3 million impressions.","social_title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69689,"phototitle":"","photopath":"1513238335_PAfzh4_big_.jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62554,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Media - TV"},{"article_id":87618,"title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","summary":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"12:47:30","url":"","meta_title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","meta_desc":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","social_summary":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","web_exclusive":0,"author_type":2,"description":"One of the most popular edutainment channels worldwide, ChuChu TV, has partnered with Skoolbo, an award-winning learning media company, to roll out a new offer to parents of preschool children - ChuChuSchool. The tie-up is a first of its kind collaboration of a YouTube channel collaborating with a globally renowned preschool education company.<br><br>ChuChuSchool will extend the highly popular ChuChu TV experience into improving reading, mathematics, languages, science, geography, music and art for preschool children via a dedicated YouTube channel and complementary web subscription and app.<br><br>ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019.<br><br>ChuChu TV is one of the most popular YouTube channels in the world in the family entertainment category. Established in 2013, ChuChu TV is a global phenomenon with a staggering 14 billion views and 17.7 million subscribers from around the world. ChuChu TV is currently available in English, Spanish, Portuguese and has recently started to produce kids content in Indian regional languages as well. ChuChuSchool YouTube channel will be the 9th channel in the ChuChu TV family.<br><br>Skoolbo\\u2019s highly popular learning product is currently used in over 54,449 schools worldwide, including the United States of America, United Kingdom, Australia, New Zealand, Canada, Hong Kong and Singapore. Skoolbo won the 2016 award for Best Game-based Curriculum Solution presented by the Software &amp; Information Industry Association (SIIA), the principal trade association for the software and digital content industries. The SIIA CODiE Awards constitute the only peer-reviewed program to showcase business and education technology\\u2019s finest products and services.<br><br>Vinoth Chandar Co-Founder &amp; CEO of ChuChu TV, said: \\u201cWe couldn\\u2019t be happier in partnering with Skoolbo. We have huge respect for what they have achieved in terms of product growth. We are so passionate about educating children and see the huge potential of using the ChuChu TV characters and music to inspire and engage children to improve their learning.\\u201d<br><br>Shane Hill Founder &amp; CEO of Skoolbo said: \\u201cOur mission is to transform the educational outcomes of millions of children across the globe, and in ChuChu TV we have found our perfect partner. Our companies have the same mission to educate and entertain millions of children. The partnership brings together the complementary strengths of both companies - ChuChu TV is the world\\u2019s most popular preschool content and Skoolbo has proven in country after country that our learning platforms are loved by children, teachers and parents\\u201d","social_title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69687,"phototitle":"","photopath":"1513235845_S7b7j2_big_(2).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62552,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Media - TV"},{"article_id":87617,"title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","summary":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"12:39:11","url":"","meta_title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","meta_desc":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","social_summary":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","web_exclusive":0,"author_type":2,"description":"With easily relatable characters, timeless storytelling and cutting-edge technology, the Star Wars saga \\u2013 which began in 1977 - has become a legacy that has loyal and ardent fans across the globe. In India too, the Force fandom has grown bigger with every theatrical. As Star Wars: The Last Jedi, the eighth episode of the saga gears-up for the release, there\\u2019s a palpable excitement and anticipation among fans to once again immerse themselves into the galaxy far, far away. <br><br>To celebrate the release of Star Wars: The Last Jedi and give fans a chance to enjoy the power of this sci-fi mythology in their everyday lives. Disney India\\u2019s Consumer Products has brought on board a diverse range of brands to create cool products across categories \\u2013 consumer electronics, fashion, consumer electronics, home, back-to-school, publishing and more. The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others. <br><br>In LucasFilm\\u2019s Star Wars: The Last Jedi, the Skywalker saga continues as the heroes of The Force Awakens join the galactic legends in an epic adventure that unlocks age-old mysteries of the Force and shocking revelations of the past. The film stars Mark Hamill, Carrie Fisher, Adam Driver, Daisy Ridley, John Boyega, Oscar Isaac, Lupita Nyong\\u2019o, Andy Serkis, Domhnall Gleeson, Anthony Daniels, Gwendoline Christie, Kelly Marie Tran, Laura Dern and Benicio Del Toro.<br><br>Star Wars: The Last Jedi is written and directed by Rian Johnson and produced by Kathleen Kennedy and Ram Bergman. J.J. Abrams, Tom Karnowski and Jason McGatlin are the executive producers.<br><br>Star Wars: The Last Jedi arrives in theatres in India on December 15, 2017. It will release in IMAX 3D, 3D, 2D and 4DX in English and Hindi. <br><br>Following are the key brand associations:<br>OnePlus: OnePlus announced OnePlus 5T Star Wars Special Edition in association with one of the most awaited movies of the year -- Star Wars: The Last Jedi to celebrate the OnePlus anniversary in India on Dec 02, 2017. This association is a first step in celebrating this milestone together with the OnePlus community in India. Star Wars has enthralled generations with their masterful storytelling from a galaxy far, far away, with the best in technology and strong engagement with their fan community. OnePlus has a dedicated community that is deeply passionate about the best in technology, design and attention to detail. With this befitting association, OnePlus community will be able to thoroughly enjoy the legacy of both the brands<br><br>\\u00b7Hasbro: Hasbro is bringing to India the largest range of Star Wars toys including an exciting range of lightsabers across price points and features and an extensive range of Star Wars character figurines and a Star Wars Force Link Starter Set (a wrist accessory that emits sounds and dialogues)<br><br>Celio*: Has launched a special collection around the iconic characters from the Star Wars Universe with 12 designs -- 8 t-shirts and 4 sweatshirts at the Celio stores and about 40 designs with Myntra which consists of T-shirts, Pullovers and Sweatshirts<br><br>Amazon: Star Wars branded store on Amazon India, which will have a selection of 1000+ products across 10 product categories led by Toys and Youth fashion.<br><br>Myntra: Star Wars collection with over 150 styles would be activated around Star Wars: The Last Jedi release. This would be launched under Kook-n-Keech, a brand by Myntra with a focus on T-shirts, Tops and Winter wear for both Men and Women<br><br>Jabong: Celebrating a Star Wars brand day with Jabong on Dec 15th to coincide with the movie release. Jabong would have a home page presence for Star Wars for the whole weekend and would showcase a design range of 300+ design across three brands<br><br>Tata Nexon: This association will prove to be a real treat for fans of both the brands. They will get to experience the best of both worlds at every level of the campaign. From test drives to showroom visits to the Nexon Skills Arena, this campaign will offer an immersive and engaging experience that Star Wars fans wouldn\\u2019t dare miss.<br><br>SANJEET MEHTA, EXECUTIVE DIRECTOR - CONSUMER PRODUCTS, DISNEY INDIA said, \\"\\u201cWith its vast universe of galactic legends, Star Wars has become a worldwide popular cultural phenomenon that is enjoyed beyond the big screens. As Star Wars: The Last Jedi releases on December 15, we felt it was the perfect opportunity for us to bring about a range of experientials for fans to relive Star Wars saga and make it a part of their everyday lives.\\u201d<br><br>BHAVESH SOMAYA, COUNTRY MANAGER, HASBRO INDIA further said,\\u201cToys and authentic storytelling are a crucial part of the Star Wars universe, and we are launching our most innovative Star Wars toy line yet. Whether it is our FORCE LINK STARTER SET includes new FORCE LINK wearable technology, that allows fans to activate awesome features in more than 30 compatible STAR WARS toys or the new STAR WARS CHOOSE YOUR PATH LIGHTSABER, that provides an imaginative and interactive play experience with customizable connector pieces and light activation. It\\u2019s incredible that we\\u2019ve been a part of the Star Wars legacy for 40 years, and we\\u2019re so proud to continue this legacy with Star Wars: The Last Jedi toys.\\u201d<br><br>KYLE KIANG, HEAD OF GLOBAL MARKETING, ONEPLUS further said, \\u201cOur community has inspired us in more ways than one. Their passion and involvement in the brand and the products since the very beginning has inspired us to come up with product that is superior in every way, from design to the overall experience. We are excited to join the force and dedicate the exquisitely designed Star Wars Special Edition to the OnePlus and Star Wars fans in India as a part of the 3-year anniversary celebration. Once again, we\\u2019ve worked hard to refine every last detail and we are confident that the Star Wars fans will appreciate the homage that we have paid to the iconic Star Wars saga.\\"<br><br>SATYEN MOMAYA, CEO, CELIO added, \\u201cWe are excited to launch the Celio-Star War\\u2019s collection, where we have taken Celio\\u2019s spirit and infused it with touches from the light and dark side. The collection coincides with the release of the movie Star Wars: The Last Jedi and we have already seen a positive uptake around the range.\\u201d","social_title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69686,"phototitle":"","photopath":"1513235273_5PvAR8_big_(10).jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62551,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Advertising"}]', 'ArrTageListing' => object(Collection), 'ArrRecentImportaintNewsHeaderList' => 'null', 'url' => 'http://www.exchange4media.com/amp/advertising/insurance-sector-advertising-in-print-up-26-pc-in-fy10adex-analysis_38307.html?amp=amp', 'ArrMenuSLatestNews' => 'null', 'ArrMenuSLatestVideo' => 'null', 'ArrMenuSTag' => 'null', 'ArrRecentArticleMiddelPanelGuestColumn' => 'null', 'ArrRecentLeftPanelInterviewAricles' => 'null', 'ArrrelatedArticles' => array(), 'ArrRecentMiddelPanelCategoryAricles' => 'null', 'ArrRecentNewsFooter' => 'null', 'ArrRecentImportantNewsFooter' => 'null', 'ArrRecentFooterPanelCategoryAricles' => 'null', 'ArrRecentPhotoGalleryHomePageonlytitle' => 'null', 'ArrRecentPhotoGalleryHomePage' => 'null', 'ArrRecentRightPanelTelevisionAricles' => '[]', 'ArrRecentRightPanelGSTAricles' => '[]', 'ArrRecentRightPanelDigitalAricles' => '[]', 'ArrRecentRightPanelOutofHomeAricles' => '[]', 'ArrRecentRightPanelPrintAricles' => '[]', 'ArrRecentVidioRightPanelslider' => '[]', 'ArrRecentPeopleTopicsList' => '[]', 'ArrRecentCompanyTopicsList' => '[]', 'ArrRecentRightPanelRadioAricles' => '[]')) in View.php line 137
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2/4 ErrorException in 316739352f3ce57d2b16a0b9ad52ae4c14befb8a.php line 20: Invalid argument supplied for foreach() (View: /home/exchange4media/public_html/e4mfront/resources/views/layouts/header.blade.php)

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LIC was among the top 10 brands of the insurance sector advertised in print during this period. High advertising share of insurance sector was seen in non-metro newspapers during FY10.', 'ogdescription' => 'Insurance sector advertising in print grew by 26 per cent during FY 2009-10, as compared to FY 2008-09. LIC was among the top 10 brands of the insurance sector advertised in print during this period. High advertising share of insurance sector was seen in non-metro newspapers during FY10.', 'ArrRecentNewsMiddelbarList' => '[{"article_id":87622,"title":"I&B Ministry bans two regional news channels for content violation","summary":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"15:20:43","url":"","meta_title":"I&B Ministry bans two regional news channels for content violation","meta_desc":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","social_summary":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","web_exclusive":0,"author_type":2,"description":"The Ministry of Information and Broadcasting (MIB), ordered a ban on two news channels, Assamese news channel DY 365 and Gujarati news channel VTV, for violation of the Cable Television Networks (Regulation) Act, 1995.<br>According to the two separate orders from the Ministry, Assamese news channel DY 365 will be banned for three days across India from December 15-18 and Gujarati news channel VTV will be banned for one day from December 16-17.<br>The decision to ban the two channels was taken by the Inter-Ministerial Committee (IMC) which concluded that \\u201cDY 365\\u201d was in violation of Rule 6 (1) (a), (l)&amp; (o) of the cable Television Networks Rules, 1994 under the Cable Television Networks (Regulation) Act, 1995 and VTV was in violation of Rule 6 6 [1] (a) &amp; 6 (1) (I) of the Cable Television Networks Rules, 1994 under the Cable Television Networks (Regulation) Act, 1995.<br><br><strong>DY 365 \\u2013 Assamese TV News channel<\\/strong><br>DY 365, on June 4, 2016, had telecast a \\u2018News Report\\u2019 based on a ritual in which a man could be seen tossing a new-born baby up and down in the air.<br>According to MIB, a man in the video \\u201churls and slings the baby in every possible manner...\\u201d<br>\\u201cThe visuals are extremely disturbing, and not suitable for unrestricted public exhibition,\\u201d the ministry said.<br>After the order, the channel was also served with a Show Cause Notice (SCN) on October 4, 2016.<br>In their defence, the channel\\u2019s representatives said, \\u201cThe programme was not sensationalized or disclosed information which may cause harm to children, but on the contrary, they highlighted the unethical and dangerous practices being carried out in the country and had vehemently spoken against such practices.\\u201d<br>\\u201cThe finding of the Ministry\\u2019s letter was based on the visuals which are half the picture,\\u201d the channel said and further added that they tried to educate through the news and did not add anything in the name of superstition and blind belief.<br>However, the ministry in the order said, \\u201cThe representatives of the channel were not able to reply\\/tell about the video i.e., what is the ritual called in Assam, place where such ritual happened and what is the reason that the channel telecast it on their channel.\\u201d<br><br><strong>VTV- Gujarati News Channel<\\/strong><br>In a news programme namely \\u2018Viral Truth\\u2019, on March 20, 2017, VTV showed a man \\u201cbrutally beating up children in an orphanage.\\u201d The video was trending on social media before alleging that the incident had occurred in RMVM school of Valsad, Gujarat. However, when channel conducted its own investigation about this video, it found that the video was from an orphanage in Egypt.<br>The ministry in the order said, \\u201cWhile reporting the news, the channel has shown disturbing visuals of the orphan kids who were beaten up and thrashed brutally by the manager.\\u201d<br>It further said that the channel has tried to sensationalize the issue by showing the said visuals for 4 minutes &amp; 24 seconds to grab attention of its viewers.<br>\\u201cSuch visuals not only offend good taste\\/decency but also denigrate children by showing them being brutally tortured,\\u201d the ministry said.<br>The channel was served a SCN on July 27, 2017 to which it replied that other channels had also run the video on the same impression that it was of RMVM School of Valsad, Gujarat.<br>In a meeting with IMC, the channel representatives owned up to their mistake in carrying the said programme and apologized for the same and assured that nothing of this sort will be repeated on their channel.<br>However, IMC noted that \\u201cthe channel cannot escape from their responsibilities by merely apologising for their error,\\u201d and recommended that VTV be taken off air for one day for violating the provisions of the programme code.","social_title":"I&B Ministry bans two regional news channels for content violation","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69691,"phototitle":"","photopath":"1513244996_XooJDG_big_(24).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62556,"author_id":1199,"photo":"","authorname":"Nishant Saxena","name":"Media - TV"},{"article_id":87621,"title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","summary":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"14:05:27","url":"","meta_title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","meta_desc":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","social_summary":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","web_exclusive":0,"author_type":2,"description":"Viu, the premium video on demand service by Vuclip and PCCW, today announced the launch of its first adventure reality show \\u2018I Can You Can\\u2019 in partnership with Nicotex. The show is produced by BBC, India. With the introduction of this new style of journey-based content, Viu continues to offer fresh and compelling content in a variety of genres.<br><br>The six-episode series is set to go live Sunday December 17, 2017 at 7:00 pm IST and will be telecast every Sunday. It will be available on Viu and will be televised as a simulcast on National Geographic. Hosted by actor, model, and athlete Milind Soman, the series will showcase a journey of six people, including three who want to quit smoking and three who have already succeeded in quitting. The interesting part of the journey is the interaction between the smokers and the ones who have quit and their efforts to not just conquer the Everest Base Camp, but also their own \\u201cpersonal Everests\\u201d. <br><br>Commenting on the launch of the show and partnership with Nicotex, Sameer Gogate, Head Monetisation &amp; Distribution - Viu India said, \\u201cAt Viu, we endeavor to showcase premium content that is fresh, contemporary and relevant to millennials. \\u2018I Can You Can by Nicotex\\u2019 is an example of this. I believe that Viu\'s young audience will find this offering engaging and inspiring.\\u201d <br><br>Elaborating on the show, Anantha Nayak, CEO Cipla Health, the company behind Nicotex, said, \\u201cThe sole purpose of Nicotex has been to make a smoke-free India. In our journey to inspire health, \\u2018I Can You Can\\u2019 is a one-of-a-kind show and integration opportunity for the brand. We believe this format of message delivery will help spread our message to the consumers in a highly engaging manner.\\u201d <br><br>The \\u2018I Can You Can\\u2019 project was tied in together with Viu &amp; BBC for brand Nicotex by agency m\\/SIX. Expressing his thoughts on this, Devendra Deshpande, Mindshare Content+ Head said, \\"With this collaboration between Nicotex and our partners, we are optimistic about making a difference to the lives of those who wish to make a lifestyle change for the better. We have been involved right from the initial stages of understanding the brand, to concept creation and finding the right channel partners. Content plays an important part of the brand\\u2019s strategy and by teaming up with Nicotex, I am sure\\u201d I Can You Can\\" will be a successful series.\\"<br><br>Viu has developed over 3,000 hours of compelling original content across Asia, giving impetus to the budding local talent, while reaching out to millennials with relatable digital content that they have come to love. In the past year Viu has created a number of engaging shows across genres such as SPOTLIGHT, Gehraiyaan, Social, PillA, Pelli Gola, No.1 Yaari and Social. Viu has more than 23 million users across region delivering over 150 million video views with an average watch time per user per month of 35 hours.","social_title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69690,"phototitle":"","photopath":"1513240521_426QlP_big_(5).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62555,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Industry Briefing"},{"article_id":87611,"title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","summary":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"10:10:14","url":"","meta_title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","meta_desc":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","social_summary":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","web_exclusive":0,"author_type":2,"description":"In continuation of its commitment to patient-centricity &amp;&nbsp;<g>digitisation<\\/g>, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals &amp; the other at patients \\u2013 Ciplamed &amp; Breathefree respectively.<br><br>While CME\\u2019s remains a critical component of our healthcare system, low physician to patient ratio in the Indian setting most often leaves the physician very little time for any extra educational engagements. On the other side, the new digital era also presents an opportunity to learn &amp; sharpen skills through alternate channels as per one\\u2019s convenience.<br><br>The all new Ciplamed is a uniquely designed comprehensive medical portal for healthcare professionals, available as a mobile app (Android &amp; iOS) and a mobile-responsive website. Ciplamed offers a range of scientific resources such as, eCMEs, infographics, presentations, medical news, patient education material and much more across specialities to keep oneself updated with the new advances in the medical field. Ciplamed aims to offer reliable medical information on-the-go to the time-crunched physicians, to promote the best clinical practice and improved health outcomes.<br><br>While the nation encounters a steady rise in breathing related problems, people are seek credible &amp; vital information on their disease conditions &amp; its management.<br>The new Breathefree website will continue to be a complete and comprehensive source of patient information tool relating to breathing disorders and is also designed to be a powerful, closely connected community of people suffering from various breathing ailments. So, while anyone can, of course, learn everything about a breathing issue that may be bothering them, it also provides a powerful platform for people to share experiences, insights and stories of personal triumphs.<br><br>Nikhil Chopra Head India business commented, \\u201cContinuing Cipla\\u2019s commitment towards patient centricity &amp; Innovation; we are happy to bring to life 2 great educational efforts delivered through a digital route. We hope these assets will empower better healthcare decisions &amp; outcomes\\u201d.<br><br>Kiran Pai Head Digital marketing said, \\u201csimplified content &amp; great user interface is the hall mark of new age digital education platforms &amp; we have tried to do just that with ciplamed &amp; breathe free platforms. Needless to mention that both platforms are mobile responsive to fuel consumption across the mobile first segment\\u201d<br><br>Dr Jaideep Gogaty, Chief medical officer at Cipla added, \\u201cCipla has always partnered with the medical fraternity towards enhancing patient care. Ciplamed and BreatheFree are two unique initiatives in this continuing endeavour. While Ciplamed provides a wide range of comprehensive and practice-oriented medical resources and updates for the busy healthcare professional, Breathefree aims to enhance patient awareness on asthma, COPD and allergic rhinitis in a lucid and user-friendly format\\u201d<div><br><\\/div><div>Ciplamed App (Android) \\u2013&nbsp;<a href=\\"https:\\/\\/play.google.com\\/store\\/apps\\/details?id=com.ciplamed&amp;hl=en\\">Click here&nbsp;<\\/a><br><br>Ciplamed App (iOS) \\u2013&nbsp;<a href=\\"https:\\/\\/itunes.apple.com\\/in\\/app\\/ciplamed\\/id1155517294?mt=8\\">Click&nbsp; here<\\/a><br><br>Website link:&nbsp;<a href=\\"https:\\/\\/ciplamed.com\\/\\">www.ciplamed.com<\\/a> <br><\\/div><div><br><\\/div><div>Breathefree Website link \\u2013&nbsp;<a href=\\"https:\\/\\/www.breathefree.com\\/\\">click here&nbsp;<\\/a> <br><\\/div>","social_title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69684,"phototitle":"","photopath":"1513226402_nKklPj_big_(6).jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62545,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Marketing"},{"article_id":87620,"title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","summary":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"00:00:00","url":"","meta_title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","meta_desc":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","social_summary":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","web_exclusive":0,"author_type":2,"description":"Star Bharat claimed the lead in Hindi GEC overall with 725 million impressions while Colors came second with 643 million impressions according to BARC Week 49 (December 2-December 8). <br><br>Star Bharat\\u2019s Kya Haal Mr Panchaal emerged as the most watched show in the overall Top 5 Programs with 12.1 million impressions. The show toppled ZEE TV\\u2019s reigning shows Kumkum Bhagya (11.7 million impressions) and Kundali Bhagya (11.6 million impressions). <br><br>Sony Pal\\u2019s Baalveer remained at fourth spot with 9.6 million impressions while Sony TV\\u2019s Super Dancer Chapter 2 came in at fifth spot with 9.3 million impressions. <br><strong><br>Urban Market<\\/strong><br><br>Colors continued to dominate the market with 460 million impressions, compared to 466 million impressions it fetched in week 48. The show \\u2018Udaan\\u2019 dropped to fifth spot in the Top 5 Programs list with 6 million impressions. <br><br>Zee TV retained its second spot with 387 million impressions as against previous week\\u2019s 404 million impressions. Its two shows \\u2018Kumkum Bhagya\\u2019 and \\u2018Kundali Bhagya\\u2019 also maintained their hold over the top two spots in the Top 5 Programs with 7.36 million and 7.34 million impressions respectively.<br><br>Star Plus\\u2019 position remained unchanged at number three with 349 million impressions. <br><br>Star Bharat held onto its fourth spot with improved 340 million impressions, as against previous week\\u2019s 315 million impressions. <br><br>Sony SAB and SET retained their fifth and sixth spots with 287 million and 286 million impressions respectively. Sony SAB\\u2019s popular show \\u2018Taarak Mehta Ka Ooltah Chasmah\\u2019 retained its third spot in this market with 6.97 million impressions.<br><br><strong>Rural Market <br><\\/strong><br>Zee Anmol continued to lead the rural market with 466 million impressions followed by Sony Pal at 428 million impressions. None of the shows from Zee Anmol made it to the Top 5 Programs list. <br><br>Sony Pal\\u2019s \\u2018Baalveer\\u2019 maintained its top spot with 7.77 million impressions. Star Bharat\\u2019s Kya Haal Mt Panchaal displaced \'Taarak Mehta Ka Ooltah Chashmah\\u2019 on Sony Pal coming in at the second and third spots with 6.99 million and 6.46 million impressions respectively. <br><br>Star Utsav, Star Bharat and Rishtey retained their third, fourth and fifth spots with 404 million, 384 million and 312 million impressions respectively.<br><br>Sony Pal\\u2019s Chintu Bangaya Gentleman took the fourth spot in the Top 5 Programs list with 6.3 million impressions and Star Bharat\\u2019s show Jiji Maa came in at the fifth spot with 5.3 million impressions.","social_title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69689,"phototitle":"","photopath":"1513238335_PAfzh4_big_.jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62554,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Media - TV"},{"article_id":87618,"title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","summary":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"12:47:30","url":"","meta_title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","meta_desc":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","social_summary":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","web_exclusive":0,"author_type":2,"description":"One of the most popular edutainment channels worldwide, ChuChu TV, has partnered with Skoolbo, an award-winning learning media company, to roll out a new offer to parents of preschool children - ChuChuSchool. The tie-up is a first of its kind collaboration of a YouTube channel collaborating with a globally renowned preschool education company.<br><br>ChuChuSchool will extend the highly popular ChuChu TV experience into improving reading, mathematics, languages, science, geography, music and art for preschool children via a dedicated YouTube channel and complementary web subscription and app.<br><br>ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019.<br><br>ChuChu TV is one of the most popular YouTube channels in the world in the family entertainment category. Established in 2013, ChuChu TV is a global phenomenon with a staggering 14 billion views and 17.7 million subscribers from around the world. ChuChu TV is currently available in English, Spanish, Portuguese and has recently started to produce kids content in Indian regional languages as well. ChuChuSchool YouTube channel will be the 9th channel in the ChuChu TV family.<br><br>Skoolbo\\u2019s highly popular learning product is currently used in over 54,449 schools worldwide, including the United States of America, United Kingdom, Australia, New Zealand, Canada, Hong Kong and Singapore. Skoolbo won the 2016 award for Best Game-based Curriculum Solution presented by the Software &amp; Information Industry Association (SIIA), the principal trade association for the software and digital content industries. The SIIA CODiE Awards constitute the only peer-reviewed program to showcase business and education technology\\u2019s finest products and services.<br><br>Vinoth Chandar Co-Founder &amp; CEO of ChuChu TV, said: \\u201cWe couldn\\u2019t be happier in partnering with Skoolbo. We have huge respect for what they have achieved in terms of product growth. We are so passionate about educating children and see the huge potential of using the ChuChu TV characters and music to inspire and engage children to improve their learning.\\u201d<br><br>Shane Hill Founder &amp; CEO of Skoolbo said: \\u201cOur mission is to transform the educational outcomes of millions of children across the globe, and in ChuChu TV we have found our perfect partner. Our companies have the same mission to educate and entertain millions of children. The partnership brings together the complementary strengths of both companies - ChuChu TV is the world\\u2019s most popular preschool content and Skoolbo has proven in country after country that our learning platforms are loved by children, teachers and parents\\u201d","social_title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69687,"phototitle":"","photopath":"1513235845_S7b7j2_big_(2).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62552,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Media - TV"},{"article_id":87617,"title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","summary":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"12:39:11","url":"","meta_title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","meta_desc":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","social_summary":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","web_exclusive":0,"author_type":2,"description":"With easily relatable characters, timeless storytelling and cutting-edge technology, the Star Wars saga \\u2013 which began in 1977 - has become a legacy that has loyal and ardent fans across the globe. In India too, the Force fandom has grown bigger with every theatrical. As Star Wars: The Last Jedi, the eighth episode of the saga gears-up for the release, there\\u2019s a palpable excitement and anticipation among fans to once again immerse themselves into the galaxy far, far away. <br><br>To celebrate the release of Star Wars: The Last Jedi and give fans a chance to enjoy the power of this sci-fi mythology in their everyday lives. Disney India\\u2019s Consumer Products has brought on board a diverse range of brands to create cool products across categories \\u2013 consumer electronics, fashion, consumer electronics, home, back-to-school, publishing and more. The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others. <br><br>In LucasFilm\\u2019s Star Wars: The Last Jedi, the Skywalker saga continues as the heroes of The Force Awakens join the galactic legends in an epic adventure that unlocks age-old mysteries of the Force and shocking revelations of the past. The film stars Mark Hamill, Carrie Fisher, Adam Driver, Daisy Ridley, John Boyega, Oscar Isaac, Lupita Nyong\\u2019o, Andy Serkis, Domhnall Gleeson, Anthony Daniels, Gwendoline Christie, Kelly Marie Tran, Laura Dern and Benicio Del Toro.<br><br>Star Wars: The Last Jedi is written and directed by Rian Johnson and produced by Kathleen Kennedy and Ram Bergman. J.J. Abrams, Tom Karnowski and Jason McGatlin are the executive producers.<br><br>Star Wars: The Last Jedi arrives in theatres in India on December 15, 2017. It will release in IMAX 3D, 3D, 2D and 4DX in English and Hindi. <br><br>Following are the key brand associations:<br>OnePlus: OnePlus announced OnePlus 5T Star Wars Special Edition in association with one of the most awaited movies of the year -- Star Wars: The Last Jedi to celebrate the OnePlus anniversary in India on Dec 02, 2017. This association is a first step in celebrating this milestone together with the OnePlus community in India. Star Wars has enthralled generations with their masterful storytelling from a galaxy far, far away, with the best in technology and strong engagement with their fan community. OnePlus has a dedicated community that is deeply passionate about the best in technology, design and attention to detail. With this befitting association, OnePlus community will be able to thoroughly enjoy the legacy of both the brands<br><br>\\u00b7Hasbro: Hasbro is bringing to India the largest range of Star Wars toys including an exciting range of lightsabers across price points and features and an extensive range of Star Wars character figurines and a Star Wars Force Link Starter Set (a wrist accessory that emits sounds and dialogues)<br><br>Celio*: Has launched a special collection around the iconic characters from the Star Wars Universe with 12 designs -- 8 t-shirts and 4 sweatshirts at the Celio stores and about 40 designs with Myntra which consists of T-shirts, Pullovers and Sweatshirts<br><br>Amazon: Star Wars branded store on Amazon India, which will have a selection of 1000+ products across 10 product categories led by Toys and Youth fashion.<br><br>Myntra: Star Wars collection with over 150 styles would be activated around Star Wars: The Last Jedi release. This would be launched under Kook-n-Keech, a brand by Myntra with a focus on T-shirts, Tops and Winter wear for both Men and Women<br><br>Jabong: Celebrating a Star Wars brand day with Jabong on Dec 15th to coincide with the movie release. Jabong would have a home page presence for Star Wars for the whole weekend and would showcase a design range of 300+ design across three brands<br><br>Tata Nexon: This association will prove to be a real treat for fans of both the brands. They will get to experience the best of both worlds at every level of the campaign. From test drives to showroom visits to the Nexon Skills Arena, this campaign will offer an immersive and engaging experience that Star Wars fans wouldn\\u2019t dare miss.<br><br>SANJEET MEHTA, EXECUTIVE DIRECTOR - CONSUMER PRODUCTS, DISNEY INDIA said, \\"\\u201cWith its vast universe of galactic legends, Star Wars has become a worldwide popular cultural phenomenon that is enjoyed beyond the big screens. As Star Wars: The Last Jedi releases on December 15, we felt it was the perfect opportunity for us to bring about a range of experientials for fans to relive Star Wars saga and make it a part of their everyday lives.\\u201d<br><br>BHAVESH SOMAYA, COUNTRY MANAGER, HASBRO INDIA further said,\\u201cToys and authentic storytelling are a crucial part of the Star Wars universe, and we are launching our most innovative Star Wars toy line yet. Whether it is our FORCE LINK STARTER SET includes new FORCE LINK wearable technology, that allows fans to activate awesome features in more than 30 compatible STAR WARS toys or the new STAR WARS CHOOSE YOUR PATH LIGHTSABER, that provides an imaginative and interactive play experience with customizable connector pieces and light activation. It\\u2019s incredible that we\\u2019ve been a part of the Star Wars legacy for 40 years, and we\\u2019re so proud to continue this legacy with Star Wars: The Last Jedi toys.\\u201d<br><br>KYLE KIANG, HEAD OF GLOBAL MARKETING, ONEPLUS further said, \\u201cOur community has inspired us in more ways than one. Their passion and involvement in the brand and the products since the very beginning has inspired us to come up with product that is superior in every way, from design to the overall experience. We are excited to join the force and dedicate the exquisitely designed Star Wars Special Edition to the OnePlus and Star Wars fans in India as a part of the 3-year anniversary celebration. Once again, we\\u2019ve worked hard to refine every last detail and we are confident that the Star Wars fans will appreciate the homage that we have paid to the iconic Star Wars saga.\\"<br><br>SATYEN MOMAYA, CEO, CELIO added, \\u201cWe are excited to launch the Celio-Star War\\u2019s collection, where we have taken Celio\\u2019s spirit and infused it with touches from the light and dark side. The collection coincides with the release of the movie Star Wars: The Last Jedi and we have already seen a positive uptake around the range.\\u201d","social_title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69686,"phototitle":"","photopath":"1513235273_5PvAR8_big_(10).jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62551,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Advertising"}]', 'ArrTageListing' => object(Collection), 'ArrRecentImportaintNewsHeaderList' => 'null', 'url' => 'http://www.exchange4media.com/amp/advertising/insurance-sector-advertising-in-print-up-26-pc-in-fy10adex-analysis_38307.html?amp=amp', 'ArrMenuSLatestNews' => 'null', 'ArrMenuSLatestVideo' => 'null', 'ArrMenuSTag' => 'null', 'ArrRecentArticleMiddelPanelGuestColumn' => 'null', 'ArrRecentLeftPanelInterviewAricles' => 'null', 'ArrrelatedArticles' => array(), 'ArrRecentMiddelPanelCategoryAricles' => 'null', 'ArrRecentNewsFooter' => 'null', 'ArrRecentImportantNewsFooter' => 'null', 'ArrRecentFooterPanelCategoryAricles' => 'null', 'ArrRecentPhotoGalleryHomePageonlytitle' => 'null', 'ArrRecentPhotoGalleryHomePage' => 'null', 'ArrRecentRightPanelTelevisionAricles' => '[]', 'ArrRecentRightPanelGSTAricles' => '[]', 'ArrRecentRightPanelDigitalAricles' => '[]', 'ArrRecentRightPanelOutofHomeAricles' => '[]', 'ArrRecentRightPanelPrintAricles' => '[]', 'ArrRecentVidioRightPanelslider' => '[]', 'ArrRecentPeopleTopicsList' => '[]', 'ArrRecentCompanyTopicsList' => '[]', 'ArrRecentRightPanelRadioAricles' => '[]', '__empty_1' => true, '__currentLoopData' => array(), 'loop' => null)) in CompilerEngine.php line 59
  4. at CompilerEngine->get('/home/exchange4media/public_html/e4mfront/resources/views/layouts/header.blade.php', array('__env' => object(Factory), 'app' => object(Application), 'errors' => object(ViewErrorBag), 'obLevel' => 1, 'ArrViewArticle' => object(stdClass), 'metatitel' => 'Insurance sector advertising in print up 26 pc in FY10: AdEx Analysis', 'ogtitel' => 'Insurance sector advertising in print up 26 pc in FY10: AdEx Analysis', 'ogimage' => 'http://e4mcms.exchange4media.com/files/article/article_large_image/fs_38307.jpg', 'ogimagenew' => 'http://e4mcms.exchange4media.com/files/article/article_extra_large_image/fs_38307.jpg', 'ogurl' => 'http://www.exchange4media.com/Advertising/Insurance-sector-advertising-in-print-up-26-pc-in-FY10AdEx-Analysis_38307.html', 'canonical' => 'http://www.exchange4media.com/Advertising/Insurance-sector-advertising-in-print-up-26-pc-in-FY10AdEx-Analysis_38307.html', 'metadescription' => 'Insurance sector advertising in print grew by 26 per cent during FY 2009-10, as compared to FY 2008-09. LIC was among the top 10 brands of the insurance sector advertised in print during this period. High advertising share of insurance sector was seen in non-metro newspapers during FY10.', 'ogdescription' => 'Insurance sector advertising in print grew by 26 per cent during FY 2009-10, as compared to FY 2008-09. LIC was among the top 10 brands of the insurance sector advertised in print during this period. High advertising share of insurance sector was seen in non-metro newspapers during FY10.', 'ArrRecentNewsMiddelbarList' => '[{"article_id":87622,"title":"I&B Ministry bans two regional news channels for content violation","summary":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"15:20:43","url":"","meta_title":"I&B Ministry bans two regional news channels for content violation","meta_desc":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","social_summary":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","web_exclusive":0,"author_type":2,"description":"The Ministry of Information and Broadcasting (MIB), ordered a ban on two news channels, Assamese news channel DY 365 and Gujarati news channel VTV, for violation of the Cable Television Networks (Regulation) Act, 1995.<br>According to the two separate orders from the Ministry, Assamese news channel DY 365 will be banned for three days across India from December 15-18 and Gujarati news channel VTV will be banned for one day from December 16-17.<br>The decision to ban the two channels was taken by the Inter-Ministerial Committee (IMC) which concluded that \\u201cDY 365\\u201d was in violation of Rule 6 (1) (a), (l)&amp; (o) of the cable Television Networks Rules, 1994 under the Cable Television Networks (Regulation) Act, 1995 and VTV was in violation of Rule 6 6 [1] (a) &amp; 6 (1) (I) of the Cable Television Networks Rules, 1994 under the Cable Television Networks (Regulation) Act, 1995.<br><br><strong>DY 365 \\u2013 Assamese TV News channel<\\/strong><br>DY 365, on June 4, 2016, had telecast a \\u2018News Report\\u2019 based on a ritual in which a man could be seen tossing a new-born baby up and down in the air.<br>According to MIB, a man in the video \\u201churls and slings the baby in every possible manner...\\u201d<br>\\u201cThe visuals are extremely disturbing, and not suitable for unrestricted public exhibition,\\u201d the ministry said.<br>After the order, the channel was also served with a Show Cause Notice (SCN) on October 4, 2016.<br>In their defence, the channel\\u2019s representatives said, \\u201cThe programme was not sensationalized or disclosed information which may cause harm to children, but on the contrary, they highlighted the unethical and dangerous practices being carried out in the country and had vehemently spoken against such practices.\\u201d<br>\\u201cThe finding of the Ministry\\u2019s letter was based on the visuals which are half the picture,\\u201d the channel said and further added that they tried to educate through the news and did not add anything in the name of superstition and blind belief.<br>However, the ministry in the order said, \\u201cThe representatives of the channel were not able to reply\\/tell about the video i.e., what is the ritual called in Assam, place where such ritual happened and what is the reason that the channel telecast it on their channel.\\u201d<br><br><strong>VTV- Gujarati News Channel<\\/strong><br>In a news programme namely \\u2018Viral Truth\\u2019, on March 20, 2017, VTV showed a man \\u201cbrutally beating up children in an orphanage.\\u201d The video was trending on social media before alleging that the incident had occurred in RMVM school of Valsad, Gujarat. However, when channel conducted its own investigation about this video, it found that the video was from an orphanage in Egypt.<br>The ministry in the order said, \\u201cWhile reporting the news, the channel has shown disturbing visuals of the orphan kids who were beaten up and thrashed brutally by the manager.\\u201d<br>It further said that the channel has tried to sensationalize the issue by showing the said visuals for 4 minutes &amp; 24 seconds to grab attention of its viewers.<br>\\u201cSuch visuals not only offend good taste\\/decency but also denigrate children by showing them being brutally tortured,\\u201d the ministry said.<br>The channel was served a SCN on July 27, 2017 to which it replied that other channels had also run the video on the same impression that it was of RMVM School of Valsad, Gujarat.<br>In a meeting with IMC, the channel representatives owned up to their mistake in carrying the said programme and apologized for the same and assured that nothing of this sort will be repeated on their channel.<br>However, IMC noted that \\u201cthe channel cannot escape from their responsibilities by merely apologising for their error,\\u201d and recommended that VTV be taken off air for one day for violating the provisions of the programme code.","social_title":"I&B Ministry bans two regional news channels for content violation","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69691,"phototitle":"","photopath":"1513244996_XooJDG_big_(24).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62556,"author_id":1199,"photo":"","authorname":"Nishant Saxena","name":"Media - TV"},{"article_id":87621,"title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","summary":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"14:05:27","url":"","meta_title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","meta_desc":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","social_summary":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","web_exclusive":0,"author_type":2,"description":"Viu, the premium video on demand service by Vuclip and PCCW, today announced the launch of its first adventure reality show \\u2018I Can You Can\\u2019 in partnership with Nicotex. The show is produced by BBC, India. With the introduction of this new style of journey-based content, Viu continues to offer fresh and compelling content in a variety of genres.<br><br>The six-episode series is set to go live Sunday December 17, 2017 at 7:00 pm IST and will be telecast every Sunday. It will be available on Viu and will be televised as a simulcast on National Geographic. Hosted by actor, model, and athlete Milind Soman, the series will showcase a journey of six people, including three who want to quit smoking and three who have already succeeded in quitting. The interesting part of the journey is the interaction between the smokers and the ones who have quit and their efforts to not just conquer the Everest Base Camp, but also their own \\u201cpersonal Everests\\u201d. <br><br>Commenting on the launch of the show and partnership with Nicotex, Sameer Gogate, Head Monetisation &amp; Distribution - Viu India said, \\u201cAt Viu, we endeavor to showcase premium content that is fresh, contemporary and relevant to millennials. \\u2018I Can You Can by Nicotex\\u2019 is an example of this. I believe that Viu\'s young audience will find this offering engaging and inspiring.\\u201d <br><br>Elaborating on the show, Anantha Nayak, CEO Cipla Health, the company behind Nicotex, said, \\u201cThe sole purpose of Nicotex has been to make a smoke-free India. In our journey to inspire health, \\u2018I Can You Can\\u2019 is a one-of-a-kind show and integration opportunity for the brand. We believe this format of message delivery will help spread our message to the consumers in a highly engaging manner.\\u201d <br><br>The \\u2018I Can You Can\\u2019 project was tied in together with Viu &amp; BBC for brand Nicotex by agency m\\/SIX. Expressing his thoughts on this, Devendra Deshpande, Mindshare Content+ Head said, \\"With this collaboration between Nicotex and our partners, we are optimistic about making a difference to the lives of those who wish to make a lifestyle change for the better. We have been involved right from the initial stages of understanding the brand, to concept creation and finding the right channel partners. Content plays an important part of the brand\\u2019s strategy and by teaming up with Nicotex, I am sure\\u201d I Can You Can\\" will be a successful series.\\"<br><br>Viu has developed over 3,000 hours of compelling original content across Asia, giving impetus to the budding local talent, while reaching out to millennials with relatable digital content that they have come to love. In the past year Viu has created a number of engaging shows across genres such as SPOTLIGHT, Gehraiyaan, Social, PillA, Pelli Gola, No.1 Yaari and Social. Viu has more than 23 million users across region delivering over 150 million video views with an average watch time per user per month of 35 hours.","social_title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69690,"phototitle":"","photopath":"1513240521_426QlP_big_(5).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62555,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Industry Briefing"},{"article_id":87611,"title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","summary":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"10:10:14","url":"","meta_title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","meta_desc":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","social_summary":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","web_exclusive":0,"author_type":2,"description":"In continuation of its commitment to patient-centricity &amp;&nbsp;<g>digitisation<\\/g>, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals &amp; the other at patients \\u2013 Ciplamed &amp; Breathefree respectively.<br><br>While CME\\u2019s remains a critical component of our healthcare system, low physician to patient ratio in the Indian setting most often leaves the physician very little time for any extra educational engagements. On the other side, the new digital era also presents an opportunity to learn &amp; sharpen skills through alternate channels as per one\\u2019s convenience.<br><br>The all new Ciplamed is a uniquely designed comprehensive medical portal for healthcare professionals, available as a mobile app (Android &amp; iOS) and a mobile-responsive website. Ciplamed offers a range of scientific resources such as, eCMEs, infographics, presentations, medical news, patient education material and much more across specialities to keep oneself updated with the new advances in the medical field. Ciplamed aims to offer reliable medical information on-the-go to the time-crunched physicians, to promote the best clinical practice and improved health outcomes.<br><br>While the nation encounters a steady rise in breathing related problems, people are seek credible &amp; vital information on their disease conditions &amp; its management.<br>The new Breathefree website will continue to be a complete and comprehensive source of patient information tool relating to breathing disorders and is also designed to be a powerful, closely connected community of people suffering from various breathing ailments. So, while anyone can, of course, learn everything about a breathing issue that may be bothering them, it also provides a powerful platform for people to share experiences, insights and stories of personal triumphs.<br><br>Nikhil Chopra Head India business commented, \\u201cContinuing Cipla\\u2019s commitment towards patient centricity &amp; Innovation; we are happy to bring to life 2 great educational efforts delivered through a digital route. We hope these assets will empower better healthcare decisions &amp; outcomes\\u201d.<br><br>Kiran Pai Head Digital marketing said, \\u201csimplified content &amp; great user interface is the hall mark of new age digital education platforms &amp; we have tried to do just that with ciplamed &amp; breathe free platforms. Needless to mention that both platforms are mobile responsive to fuel consumption across the mobile first segment\\u201d<br><br>Dr Jaideep Gogaty, Chief medical officer at Cipla added, \\u201cCipla has always partnered with the medical fraternity towards enhancing patient care. Ciplamed and BreatheFree are two unique initiatives in this continuing endeavour. While Ciplamed provides a wide range of comprehensive and practice-oriented medical resources and updates for the busy healthcare professional, Breathefree aims to enhance patient awareness on asthma, COPD and allergic rhinitis in a lucid and user-friendly format\\u201d<div><br><\\/div><div>Ciplamed App (Android) \\u2013&nbsp;<a href=\\"https:\\/\\/play.google.com\\/store\\/apps\\/details?id=com.ciplamed&amp;hl=en\\">Click here&nbsp;<\\/a><br><br>Ciplamed App (iOS) \\u2013&nbsp;<a href=\\"https:\\/\\/itunes.apple.com\\/in\\/app\\/ciplamed\\/id1155517294?mt=8\\">Click&nbsp; here<\\/a><br><br>Website link:&nbsp;<a href=\\"https:\\/\\/ciplamed.com\\/\\">www.ciplamed.com<\\/a> <br><\\/div><div><br><\\/div><div>Breathefree Website link \\u2013&nbsp;<a href=\\"https:\\/\\/www.breathefree.com\\/\\">click here&nbsp;<\\/a> <br><\\/div>","social_title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69684,"phototitle":"","photopath":"1513226402_nKklPj_big_(6).jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62545,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Marketing"},{"article_id":87620,"title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","summary":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"00:00:00","url":"","meta_title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","meta_desc":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","social_summary":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","web_exclusive":0,"author_type":2,"description":"Star Bharat claimed the lead in Hindi GEC overall with 725 million impressions while Colors came second with 643 million impressions according to BARC Week 49 (December 2-December 8). <br><br>Star Bharat\\u2019s Kya Haal Mr Panchaal emerged as the most watched show in the overall Top 5 Programs with 12.1 million impressions. The show toppled ZEE TV\\u2019s reigning shows Kumkum Bhagya (11.7 million impressions) and Kundali Bhagya (11.6 million impressions). <br><br>Sony Pal\\u2019s Baalveer remained at fourth spot with 9.6 million impressions while Sony TV\\u2019s Super Dancer Chapter 2 came in at fifth spot with 9.3 million impressions. <br><strong><br>Urban Market<\\/strong><br><br>Colors continued to dominate the market with 460 million impressions, compared to 466 million impressions it fetched in week 48. The show \\u2018Udaan\\u2019 dropped to fifth spot in the Top 5 Programs list with 6 million impressions. <br><br>Zee TV retained its second spot with 387 million impressions as against previous week\\u2019s 404 million impressions. Its two shows \\u2018Kumkum Bhagya\\u2019 and \\u2018Kundali Bhagya\\u2019 also maintained their hold over the top two spots in the Top 5 Programs with 7.36 million and 7.34 million impressions respectively.<br><br>Star Plus\\u2019 position remained unchanged at number three with 349 million impressions. <br><br>Star Bharat held onto its fourth spot with improved 340 million impressions, as against previous week\\u2019s 315 million impressions. <br><br>Sony SAB and SET retained their fifth and sixth spots with 287 million and 286 million impressions respectively. Sony SAB\\u2019s popular show \\u2018Taarak Mehta Ka Ooltah Chasmah\\u2019 retained its third spot in this market with 6.97 million impressions.<br><br><strong>Rural Market <br><\\/strong><br>Zee Anmol continued to lead the rural market with 466 million impressions followed by Sony Pal at 428 million impressions. None of the shows from Zee Anmol made it to the Top 5 Programs list. <br><br>Sony Pal\\u2019s \\u2018Baalveer\\u2019 maintained its top spot with 7.77 million impressions. Star Bharat\\u2019s Kya Haal Mt Panchaal displaced \'Taarak Mehta Ka Ooltah Chashmah\\u2019 on Sony Pal coming in at the second and third spots with 6.99 million and 6.46 million impressions respectively. <br><br>Star Utsav, Star Bharat and Rishtey retained their third, fourth and fifth spots with 404 million, 384 million and 312 million impressions respectively.<br><br>Sony Pal\\u2019s Chintu Bangaya Gentleman took the fourth spot in the Top 5 Programs list with 6.3 million impressions and Star Bharat\\u2019s show Jiji Maa came in at the fifth spot with 5.3 million impressions.","social_title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69689,"phototitle":"","photopath":"1513238335_PAfzh4_big_.jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62554,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Media - TV"},{"article_id":87618,"title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","summary":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"12:47:30","url":"","meta_title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","meta_desc":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","social_summary":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","web_exclusive":0,"author_type":2,"description":"One of the most popular edutainment channels worldwide, ChuChu TV, has partnered with Skoolbo, an award-winning learning media company, to roll out a new offer to parents of preschool children - ChuChuSchool. The tie-up is a first of its kind collaboration of a YouTube channel collaborating with a globally renowned preschool education company.<br><br>ChuChuSchool will extend the highly popular ChuChu TV experience into improving reading, mathematics, languages, science, geography, music and art for preschool children via a dedicated YouTube channel and complementary web subscription and app.<br><br>ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019.<br><br>ChuChu TV is one of the most popular YouTube channels in the world in the family entertainment category. Established in 2013, ChuChu TV is a global phenomenon with a staggering 14 billion views and 17.7 million subscribers from around the world. ChuChu TV is currently available in English, Spanish, Portuguese and has recently started to produce kids content in Indian regional languages as well. ChuChuSchool YouTube channel will be the 9th channel in the ChuChu TV family.<br><br>Skoolbo\\u2019s highly popular learning product is currently used in over 54,449 schools worldwide, including the United States of America, United Kingdom, Australia, New Zealand, Canada, Hong Kong and Singapore. Skoolbo won the 2016 award for Best Game-based Curriculum Solution presented by the Software &amp; Information Industry Association (SIIA), the principal trade association for the software and digital content industries. The SIIA CODiE Awards constitute the only peer-reviewed program to showcase business and education technology\\u2019s finest products and services.<br><br>Vinoth Chandar Co-Founder &amp; CEO of ChuChu TV, said: \\u201cWe couldn\\u2019t be happier in partnering with Skoolbo. We have huge respect for what they have achieved in terms of product growth. We are so passionate about educating children and see the huge potential of using the ChuChu TV characters and music to inspire and engage children to improve their learning.\\u201d<br><br>Shane Hill Founder &amp; CEO of Skoolbo said: \\u201cOur mission is to transform the educational outcomes of millions of children across the globe, and in ChuChu TV we have found our perfect partner. Our companies have the same mission to educate and entertain millions of children. The partnership brings together the complementary strengths of both companies - ChuChu TV is the world\\u2019s most popular preschool content and Skoolbo has proven in country after country that our learning platforms are loved by children, teachers and parents\\u201d","social_title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69687,"phototitle":"","photopath":"1513235845_S7b7j2_big_(2).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62552,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Media - TV"},{"article_id":87617,"title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","summary":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"12:39:11","url":"","meta_title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","meta_desc":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","social_summary":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","web_exclusive":0,"author_type":2,"description":"With easily relatable characters, timeless storytelling and cutting-edge technology, the Star Wars saga \\u2013 which began in 1977 - has become a legacy that has loyal and ardent fans across the globe. In India too, the Force fandom has grown bigger with every theatrical. As Star Wars: The Last Jedi, the eighth episode of the saga gears-up for the release, there\\u2019s a palpable excitement and anticipation among fans to once again immerse themselves into the galaxy far, far away. <br><br>To celebrate the release of Star Wars: The Last Jedi and give fans a chance to enjoy the power of this sci-fi mythology in their everyday lives. Disney India\\u2019s Consumer Products has brought on board a diverse range of brands to create cool products across categories \\u2013 consumer electronics, fashion, consumer electronics, home, back-to-school, publishing and more. The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others. <br><br>In LucasFilm\\u2019s Star Wars: The Last Jedi, the Skywalker saga continues as the heroes of The Force Awakens join the galactic legends in an epic adventure that unlocks age-old mysteries of the Force and shocking revelations of the past. The film stars Mark Hamill, Carrie Fisher, Adam Driver, Daisy Ridley, John Boyega, Oscar Isaac, Lupita Nyong\\u2019o, Andy Serkis, Domhnall Gleeson, Anthony Daniels, Gwendoline Christie, Kelly Marie Tran, Laura Dern and Benicio Del Toro.<br><br>Star Wars: The Last Jedi is written and directed by Rian Johnson and produced by Kathleen Kennedy and Ram Bergman. J.J. Abrams, Tom Karnowski and Jason McGatlin are the executive producers.<br><br>Star Wars: The Last Jedi arrives in theatres in India on December 15, 2017. It will release in IMAX 3D, 3D, 2D and 4DX in English and Hindi. <br><br>Following are the key brand associations:<br>OnePlus: OnePlus announced OnePlus 5T Star Wars Special Edition in association with one of the most awaited movies of the year -- Star Wars: The Last Jedi to celebrate the OnePlus anniversary in India on Dec 02, 2017. This association is a first step in celebrating this milestone together with the OnePlus community in India. Star Wars has enthralled generations with their masterful storytelling from a galaxy far, far away, with the best in technology and strong engagement with their fan community. OnePlus has a dedicated community that is deeply passionate about the best in technology, design and attention to detail. With this befitting association, OnePlus community will be able to thoroughly enjoy the legacy of both the brands<br><br>\\u00b7Hasbro: Hasbro is bringing to India the largest range of Star Wars toys including an exciting range of lightsabers across price points and features and an extensive range of Star Wars character figurines and a Star Wars Force Link Starter Set (a wrist accessory that emits sounds and dialogues)<br><br>Celio*: Has launched a special collection around the iconic characters from the Star Wars Universe with 12 designs -- 8 t-shirts and 4 sweatshirts at the Celio stores and about 40 designs with Myntra which consists of T-shirts, Pullovers and Sweatshirts<br><br>Amazon: Star Wars branded store on Amazon India, which will have a selection of 1000+ products across 10 product categories led by Toys and Youth fashion.<br><br>Myntra: Star Wars collection with over 150 styles would be activated around Star Wars: The Last Jedi release. This would be launched under Kook-n-Keech, a brand by Myntra with a focus on T-shirts, Tops and Winter wear for both Men and Women<br><br>Jabong: Celebrating a Star Wars brand day with Jabong on Dec 15th to coincide with the movie release. Jabong would have a home page presence for Star Wars for the whole weekend and would showcase a design range of 300+ design across three brands<br><br>Tata Nexon: This association will prove to be a real treat for fans of both the brands. They will get to experience the best of both worlds at every level of the campaign. From test drives to showroom visits to the Nexon Skills Arena, this campaign will offer an immersive and engaging experience that Star Wars fans wouldn\\u2019t dare miss.<br><br>SANJEET MEHTA, EXECUTIVE DIRECTOR - CONSUMER PRODUCTS, DISNEY INDIA said, \\"\\u201cWith its vast universe of galactic legends, Star Wars has become a worldwide popular cultural phenomenon that is enjoyed beyond the big screens. As Star Wars: The Last Jedi releases on December 15, we felt it was the perfect opportunity for us to bring about a range of experientials for fans to relive Star Wars saga and make it a part of their everyday lives.\\u201d<br><br>BHAVESH SOMAYA, COUNTRY MANAGER, HASBRO INDIA further said,\\u201cToys and authentic storytelling are a crucial part of the Star Wars universe, and we are launching our most innovative Star Wars toy line yet. Whether it is our FORCE LINK STARTER SET includes new FORCE LINK wearable technology, that allows fans to activate awesome features in more than 30 compatible STAR WARS toys or the new STAR WARS CHOOSE YOUR PATH LIGHTSABER, that provides an imaginative and interactive play experience with customizable connector pieces and light activation. It\\u2019s incredible that we\\u2019ve been a part of the Star Wars legacy for 40 years, and we\\u2019re so proud to continue this legacy with Star Wars: The Last Jedi toys.\\u201d<br><br>KYLE KIANG, HEAD OF GLOBAL MARKETING, ONEPLUS further said, \\u201cOur community has inspired us in more ways than one. Their passion and involvement in the brand and the products since the very beginning has inspired us to come up with product that is superior in every way, from design to the overall experience. We are excited to join the force and dedicate the exquisitely designed Star Wars Special Edition to the OnePlus and Star Wars fans in India as a part of the 3-year anniversary celebration. Once again, we\\u2019ve worked hard to refine every last detail and we are confident that the Star Wars fans will appreciate the homage that we have paid to the iconic Star Wars saga.\\"<br><br>SATYEN MOMAYA, CEO, CELIO added, \\u201cWe are excited to launch the Celio-Star War\\u2019s collection, where we have taken Celio\\u2019s spirit and infused it with touches from the light and dark side. The collection coincides with the release of the movie Star Wars: The Last Jedi and we have already seen a positive uptake around the range.\\u201d","social_title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69686,"phototitle":"","photopath":"1513235273_5PvAR8_big_(10).jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62551,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Advertising"}]', 'ArrTageListing' => object(Collection), 'ArrRecentImportaintNewsHeaderList' => 'null', 'url' => 'http://www.exchange4media.com/amp/advertising/insurance-sector-advertising-in-print-up-26-pc-in-fy10adex-analysis_38307.html?amp=amp', 'ArrMenuSLatestNews' => 'null', 'ArrMenuSLatestVideo' => 'null', 'ArrMenuSTag' => 'null', 'ArrRecentArticleMiddelPanelGuestColumn' => 'null', 'ArrRecentLeftPanelInterviewAricles' => 'null', 'ArrrelatedArticles' => array(), 'ArrRecentMiddelPanelCategoryAricles' => 'null', 'ArrRecentNewsFooter' => 'null', 'ArrRecentImportantNewsFooter' => 'null', 'ArrRecentFooterPanelCategoryAricles' => 'null', 'ArrRecentPhotoGalleryHomePageonlytitle' => 'null', 'ArrRecentPhotoGalleryHomePage' => 'null', 'ArrRecentRightPanelTelevisionAricles' => '[]', 'ArrRecentRightPanelGSTAricles' => '[]', 'ArrRecentRightPanelDigitalAricles' => '[]', 'ArrRecentRightPanelOutofHomeAricles' => '[]', 'ArrRecentRightPanelPrintAricles' => '[]', 'ArrRecentVidioRightPanelslider' => '[]', 'ArrRecentPeopleTopicsList' => '[]', 'ArrRecentCompanyTopicsList' => '[]', 'ArrRecentRightPanelRadioAricles' => '[]', '__empty_1' => true, '__currentLoopData' => array(), 'loop' => null)) in View.php line 137
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LIC was among the top 10 brands of the insurance sector advertised in print during this period. High advertising share of insurance sector was seen in non-metro newspapers during FY10.', 'ogdescription' => 'Insurance sector advertising in print grew by 26 per cent during FY 2009-10, as compared to FY 2008-09. LIC was among the top 10 brands of the insurance sector advertised in print during this period. High advertising share of insurance sector was seen in non-metro newspapers during FY10.', 'ArrRecentNewsMiddelbarList' => '[{"article_id":87622,"title":"I&B Ministry bans two regional news channels for content violation","summary":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"15:20:43","url":"","meta_title":"I&B Ministry bans two regional news channels for content violation","meta_desc":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","social_summary":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","web_exclusive":0,"author_type":2,"description":"The Ministry of Information and Broadcasting (MIB), ordered a ban on two news channels, Assamese news channel DY 365 and Gujarati news channel VTV, for violation of the Cable Television Networks (Regulation) Act, 1995.<br>According to the two separate orders from the Ministry, Assamese news channel DY 365 will be banned for three days across India from December 15-18 and Gujarati news channel VTV will be banned for one day from December 16-17.<br>The decision to ban the two channels was taken by the Inter-Ministerial Committee (IMC) which concluded that \\u201cDY 365\\u201d was in violation of Rule 6 (1) (a), (l)&amp; (o) of the cable Television Networks Rules, 1994 under the Cable Television Networks (Regulation) Act, 1995 and VTV was in violation of Rule 6 6 [1] (a) &amp; 6 (1) (I) of the Cable Television Networks Rules, 1994 under the Cable Television Networks (Regulation) Act, 1995.<br><br><strong>DY 365 \\u2013 Assamese TV News channel<\\/strong><br>DY 365, on June 4, 2016, had telecast a \\u2018News Report\\u2019 based on a ritual in which a man could be seen tossing a new-born baby up and down in the air.<br>According to MIB, a man in the video \\u201churls and slings the baby in every possible manner...\\u201d<br>\\u201cThe visuals are extremely disturbing, and not suitable for unrestricted public exhibition,\\u201d the ministry said.<br>After the order, the channel was also served with a Show Cause Notice (SCN) on October 4, 2016.<br>In their defence, the channel\\u2019s representatives said, \\u201cThe programme was not sensationalized or disclosed information which may cause harm to children, but on the contrary, they highlighted the unethical and dangerous practices being carried out in the country and had vehemently spoken against such practices.\\u201d<br>\\u201cThe finding of the Ministry\\u2019s letter was based on the visuals which are half the picture,\\u201d the channel said and further added that they tried to educate through the news and did not add anything in the name of superstition and blind belief.<br>However, the ministry in the order said, \\u201cThe representatives of the channel were not able to reply\\/tell about the video i.e., what is the ritual called in Assam, place where such ritual happened and what is the reason that the channel telecast it on their channel.\\u201d<br><br><strong>VTV- Gujarati News Channel<\\/strong><br>In a news programme namely \\u2018Viral Truth\\u2019, on March 20, 2017, VTV showed a man \\u201cbrutally beating up children in an orphanage.\\u201d The video was trending on social media before alleging that the incident had occurred in RMVM school of Valsad, Gujarat. However, when channel conducted its own investigation about this video, it found that the video was from an orphanage in Egypt.<br>The ministry in the order said, \\u201cWhile reporting the news, the channel has shown disturbing visuals of the orphan kids who were beaten up and thrashed brutally by the manager.\\u201d<br>It further said that the channel has tried to sensationalize the issue by showing the said visuals for 4 minutes &amp; 24 seconds to grab attention of its viewers.<br>\\u201cSuch visuals not only offend good taste\\/decency but also denigrate children by showing them being brutally tortured,\\u201d the ministry said.<br>The channel was served a SCN on July 27, 2017 to which it replied that other channels had also run the video on the same impression that it was of RMVM School of Valsad, Gujarat.<br>In a meeting with IMC, the channel representatives owned up to their mistake in carrying the said programme and apologized for the same and assured that nothing of this sort will be repeated on their channel.<br>However, IMC noted that \\u201cthe channel cannot escape from their responsibilities by merely apologising for their error,\\u201d and recommended that VTV be taken off air for one day for violating the provisions of the programme code.","social_title":"I&B Ministry bans two regional news channels for content violation","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69691,"phototitle":"","photopath":"1513244996_XooJDG_big_(24).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62556,"author_id":1199,"photo":"","authorname":"Nishant Saxena","name":"Media - TV"},{"article_id":87621,"title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","summary":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"14:05:27","url":"","meta_title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","meta_desc":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","social_summary":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","web_exclusive":0,"author_type":2,"description":"Viu, the premium video on demand service by Vuclip and PCCW, today announced the launch of its first adventure reality show \\u2018I Can You Can\\u2019 in partnership with Nicotex. The show is produced by BBC, India. With the introduction of this new style of journey-based content, Viu continues to offer fresh and compelling content in a variety of genres.<br><br>The six-episode series is set to go live Sunday December 17, 2017 at 7:00 pm IST and will be telecast every Sunday. It will be available on Viu and will be televised as a simulcast on National Geographic. Hosted by actor, model, and athlete Milind Soman, the series will showcase a journey of six people, including three who want to quit smoking and three who have already succeeded in quitting. The interesting part of the journey is the interaction between the smokers and the ones who have quit and their efforts to not just conquer the Everest Base Camp, but also their own \\u201cpersonal Everests\\u201d. <br><br>Commenting on the launch of the show and partnership with Nicotex, Sameer Gogate, Head Monetisation &amp; Distribution - Viu India said, \\u201cAt Viu, we endeavor to showcase premium content that is fresh, contemporary and relevant to millennials. \\u2018I Can You Can by Nicotex\\u2019 is an example of this. I believe that Viu\'s young audience will find this offering engaging and inspiring.\\u201d <br><br>Elaborating on the show, Anantha Nayak, CEO Cipla Health, the company behind Nicotex, said, \\u201cThe sole purpose of Nicotex has been to make a smoke-free India. In our journey to inspire health, \\u2018I Can You Can\\u2019 is a one-of-a-kind show and integration opportunity for the brand. We believe this format of message delivery will help spread our message to the consumers in a highly engaging manner.\\u201d <br><br>The \\u2018I Can You Can\\u2019 project was tied in together with Viu &amp; BBC for brand Nicotex by agency m\\/SIX. Expressing his thoughts on this, Devendra Deshpande, Mindshare Content+ Head said, \\"With this collaboration between Nicotex and our partners, we are optimistic about making a difference to the lives of those who wish to make a lifestyle change for the better. We have been involved right from the initial stages of understanding the brand, to concept creation and finding the right channel partners. Content plays an important part of the brand\\u2019s strategy and by teaming up with Nicotex, I am sure\\u201d I Can You Can\\" will be a successful series.\\"<br><br>Viu has developed over 3,000 hours of compelling original content across Asia, giving impetus to the budding local talent, while reaching out to millennials with relatable digital content that they have come to love. In the past year Viu has created a number of engaging shows across genres such as SPOTLIGHT, Gehraiyaan, Social, PillA, Pelli Gola, No.1 Yaari and Social. Viu has more than 23 million users across region delivering over 150 million video views with an average watch time per user per month of 35 hours.","social_title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69690,"phototitle":"","photopath":"1513240521_426QlP_big_(5).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62555,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Industry Briefing"},{"article_id":87611,"title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","summary":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"10:10:14","url":"","meta_title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","meta_desc":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","social_summary":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","web_exclusive":0,"author_type":2,"description":"In continuation of its commitment to patient-centricity &amp;&nbsp;<g>digitisation<\\/g>, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals &amp; the other at patients \\u2013 Ciplamed &amp; Breathefree respectively.<br><br>While CME\\u2019s remains a critical component of our healthcare system, low physician to patient ratio in the Indian setting most often leaves the physician very little time for any extra educational engagements. On the other side, the new digital era also presents an opportunity to learn &amp; sharpen skills through alternate channels as per one\\u2019s convenience.<br><br>The all new Ciplamed is a uniquely designed comprehensive medical portal for healthcare professionals, available as a mobile app (Android &amp; iOS) and a mobile-responsive website. Ciplamed offers a range of scientific resources such as, eCMEs, infographics, presentations, medical news, patient education material and much more across specialities to keep oneself updated with the new advances in the medical field. Ciplamed aims to offer reliable medical information on-the-go to the time-crunched physicians, to promote the best clinical practice and improved health outcomes.<br><br>While the nation encounters a steady rise in breathing related problems, people are seek credible &amp; vital information on their disease conditions &amp; its management.<br>The new Breathefree website will continue to be a complete and comprehensive source of patient information tool relating to breathing disorders and is also designed to be a powerful, closely connected community of people suffering from various breathing ailments. So, while anyone can, of course, learn everything about a breathing issue that may be bothering them, it also provides a powerful platform for people to share experiences, insights and stories of personal triumphs.<br><br>Nikhil Chopra Head India business commented, \\u201cContinuing Cipla\\u2019s commitment towards patient centricity &amp; Innovation; we are happy to bring to life 2 great educational efforts delivered through a digital route. We hope these assets will empower better healthcare decisions &amp; outcomes\\u201d.<br><br>Kiran Pai Head Digital marketing said, \\u201csimplified content &amp; great user interface is the hall mark of new age digital education platforms &amp; we have tried to do just that with ciplamed &amp; breathe free platforms. Needless to mention that both platforms are mobile responsive to fuel consumption across the mobile first segment\\u201d<br><br>Dr Jaideep Gogaty, Chief medical officer at Cipla added, \\u201cCipla has always partnered with the medical fraternity towards enhancing patient care. Ciplamed and BreatheFree are two unique initiatives in this continuing endeavour. While Ciplamed provides a wide range of comprehensive and practice-oriented medical resources and updates for the busy healthcare professional, Breathefree aims to enhance patient awareness on asthma, COPD and allergic rhinitis in a lucid and user-friendly format\\u201d<div><br><\\/div><div>Ciplamed App (Android) \\u2013&nbsp;<a href=\\"https:\\/\\/play.google.com\\/store\\/apps\\/details?id=com.ciplamed&amp;hl=en\\">Click here&nbsp;<\\/a><br><br>Ciplamed App (iOS) \\u2013&nbsp;<a href=\\"https:\\/\\/itunes.apple.com\\/in\\/app\\/ciplamed\\/id1155517294?mt=8\\">Click&nbsp; here<\\/a><br><br>Website link:&nbsp;<a href=\\"https:\\/\\/ciplamed.com\\/\\">www.ciplamed.com<\\/a> <br><\\/div><div><br><\\/div><div>Breathefree Website link \\u2013&nbsp;<a href=\\"https:\\/\\/www.breathefree.com\\/\\">click here&nbsp;<\\/a> <br><\\/div>","social_title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69684,"phototitle":"","photopath":"1513226402_nKklPj_big_(6).jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62545,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Marketing"},{"article_id":87620,"title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","summary":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"00:00:00","url":"","meta_title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","meta_desc":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","social_summary":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","web_exclusive":0,"author_type":2,"description":"Star Bharat claimed the lead in Hindi GEC overall with 725 million impressions while Colors came second with 643 million impressions according to BARC Week 49 (December 2-December 8). <br><br>Star Bharat\\u2019s Kya Haal Mr Panchaal emerged as the most watched show in the overall Top 5 Programs with 12.1 million impressions. The show toppled ZEE TV\\u2019s reigning shows Kumkum Bhagya (11.7 million impressions) and Kundali Bhagya (11.6 million impressions). <br><br>Sony Pal\\u2019s Baalveer remained at fourth spot with 9.6 million impressions while Sony TV\\u2019s Super Dancer Chapter 2 came in at fifth spot with 9.3 million impressions. <br><strong><br>Urban Market<\\/strong><br><br>Colors continued to dominate the market with 460 million impressions, compared to 466 million impressions it fetched in week 48. The show \\u2018Udaan\\u2019 dropped to fifth spot in the Top 5 Programs list with 6 million impressions. <br><br>Zee TV retained its second spot with 387 million impressions as against previous week\\u2019s 404 million impressions. Its two shows \\u2018Kumkum Bhagya\\u2019 and \\u2018Kundali Bhagya\\u2019 also maintained their hold over the top two spots in the Top 5 Programs with 7.36 million and 7.34 million impressions respectively.<br><br>Star Plus\\u2019 position remained unchanged at number three with 349 million impressions. <br><br>Star Bharat held onto its fourth spot with improved 340 million impressions, as against previous week\\u2019s 315 million impressions. <br><br>Sony SAB and SET retained their fifth and sixth spots with 287 million and 286 million impressions respectively. Sony SAB\\u2019s popular show \\u2018Taarak Mehta Ka Ooltah Chasmah\\u2019 retained its third spot in this market with 6.97 million impressions.<br><br><strong>Rural Market <br><\\/strong><br>Zee Anmol continued to lead the rural market with 466 million impressions followed by Sony Pal at 428 million impressions. None of the shows from Zee Anmol made it to the Top 5 Programs list. <br><br>Sony Pal\\u2019s \\u2018Baalveer\\u2019 maintained its top spot with 7.77 million impressions. Star Bharat\\u2019s Kya Haal Mt Panchaal displaced \'Taarak Mehta Ka Ooltah Chashmah\\u2019 on Sony Pal coming in at the second and third spots with 6.99 million and 6.46 million impressions respectively. <br><br>Star Utsav, Star Bharat and Rishtey retained their third, fourth and fifth spots with 404 million, 384 million and 312 million impressions respectively.<br><br>Sony Pal\\u2019s Chintu Bangaya Gentleman took the fourth spot in the Top 5 Programs list with 6.3 million impressions and Star Bharat\\u2019s show Jiji Maa came in at the fifth spot with 5.3 million impressions.","social_title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69689,"phototitle":"","photopath":"1513238335_PAfzh4_big_.jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62554,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Media - TV"},{"article_id":87618,"title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","summary":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"12:47:30","url":"","meta_title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","meta_desc":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","social_summary":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","web_exclusive":0,"author_type":2,"description":"One of the most popular edutainment channels worldwide, ChuChu TV, has partnered with Skoolbo, an award-winning learning media company, to roll out a new offer to parents of preschool children - ChuChuSchool. The tie-up is a first of its kind collaboration of a YouTube channel collaborating with a globally renowned preschool education company.<br><br>ChuChuSchool will extend the highly popular ChuChu TV experience into improving reading, mathematics, languages, science, geography, music and art for preschool children via a dedicated YouTube channel and complementary web subscription and app.<br><br>ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019.<br><br>ChuChu TV is one of the most popular YouTube channels in the world in the family entertainment category. Established in 2013, ChuChu TV is a global phenomenon with a staggering 14 billion views and 17.7 million subscribers from around the world. ChuChu TV is currently available in English, Spanish, Portuguese and has recently started to produce kids content in Indian regional languages as well. ChuChuSchool YouTube channel will be the 9th channel in the ChuChu TV family.<br><br>Skoolbo\\u2019s highly popular learning product is currently used in over 54,449 schools worldwide, including the United States of America, United Kingdom, Australia, New Zealand, Canada, Hong Kong and Singapore. Skoolbo won the 2016 award for Best Game-based Curriculum Solution presented by the Software &amp; Information Industry Association (SIIA), the principal trade association for the software and digital content industries. The SIIA CODiE Awards constitute the only peer-reviewed program to showcase business and education technology\\u2019s finest products and services.<br><br>Vinoth Chandar Co-Founder &amp; CEO of ChuChu TV, said: \\u201cWe couldn\\u2019t be happier in partnering with Skoolbo. We have huge respect for what they have achieved in terms of product growth. We are so passionate about educating children and see the huge potential of using the ChuChu TV characters and music to inspire and engage children to improve their learning.\\u201d<br><br>Shane Hill Founder &amp; CEO of Skoolbo said: \\u201cOur mission is to transform the educational outcomes of millions of children across the globe, and in ChuChu TV we have found our perfect partner. Our companies have the same mission to educate and entertain millions of children. The partnership brings together the complementary strengths of both companies - ChuChu TV is the world\\u2019s most popular preschool content and Skoolbo has proven in country after country that our learning platforms are loved by children, teachers and parents\\u201d","social_title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69687,"phototitle":"","photopath":"1513235845_S7b7j2_big_(2).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62552,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Media - TV"},{"article_id":87617,"title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","summary":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"12:39:11","url":"","meta_title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","meta_desc":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","social_summary":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","web_exclusive":0,"author_type":2,"description":"With easily relatable characters, timeless storytelling and cutting-edge technology, the Star Wars saga \\u2013 which began in 1977 - has become a legacy that has loyal and ardent fans across the globe. In India too, the Force fandom has grown bigger with every theatrical. As Star Wars: The Last Jedi, the eighth episode of the saga gears-up for the release, there\\u2019s a palpable excitement and anticipation among fans to once again immerse themselves into the galaxy far, far away. <br><br>To celebrate the release of Star Wars: The Last Jedi and give fans a chance to enjoy the power of this sci-fi mythology in their everyday lives. Disney India\\u2019s Consumer Products has brought on board a diverse range of brands to create cool products across categories \\u2013 consumer electronics, fashion, consumer electronics, home, back-to-school, publishing and more. The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others. <br><br>In LucasFilm\\u2019s Star Wars: The Last Jedi, the Skywalker saga continues as the heroes of The Force Awakens join the galactic legends in an epic adventure that unlocks age-old mysteries of the Force and shocking revelations of the past. The film stars Mark Hamill, Carrie Fisher, Adam Driver, Daisy Ridley, John Boyega, Oscar Isaac, Lupita Nyong\\u2019o, Andy Serkis, Domhnall Gleeson, Anthony Daniels, Gwendoline Christie, Kelly Marie Tran, Laura Dern and Benicio Del Toro.<br><br>Star Wars: The Last Jedi is written and directed by Rian Johnson and produced by Kathleen Kennedy and Ram Bergman. J.J. Abrams, Tom Karnowski and Jason McGatlin are the executive producers.<br><br>Star Wars: The Last Jedi arrives in theatres in India on December 15, 2017. It will release in IMAX 3D, 3D, 2D and 4DX in English and Hindi. <br><br>Following are the key brand associations:<br>OnePlus: OnePlus announced OnePlus 5T Star Wars Special Edition in association with one of the most awaited movies of the year -- Star Wars: The Last Jedi to celebrate the OnePlus anniversary in India on Dec 02, 2017. This association is a first step in celebrating this milestone together with the OnePlus community in India. Star Wars has enthralled generations with their masterful storytelling from a galaxy far, far away, with the best in technology and strong engagement with their fan community. OnePlus has a dedicated community that is deeply passionate about the best in technology, design and attention to detail. With this befitting association, OnePlus community will be able to thoroughly enjoy the legacy of both the brands<br><br>\\u00b7Hasbro: Hasbro is bringing to India the largest range of Star Wars toys including an exciting range of lightsabers across price points and features and an extensive range of Star Wars character figurines and a Star Wars Force Link Starter Set (a wrist accessory that emits sounds and dialogues)<br><br>Celio*: Has launched a special collection around the iconic characters from the Star Wars Universe with 12 designs -- 8 t-shirts and 4 sweatshirts at the Celio stores and about 40 designs with Myntra which consists of T-shirts, Pullovers and Sweatshirts<br><br>Amazon: Star Wars branded store on Amazon India, which will have a selection of 1000+ products across 10 product categories led by Toys and Youth fashion.<br><br>Myntra: Star Wars collection with over 150 styles would be activated around Star Wars: The Last Jedi release. This would be launched under Kook-n-Keech, a brand by Myntra with a focus on T-shirts, Tops and Winter wear for both Men and Women<br><br>Jabong: Celebrating a Star Wars brand day with Jabong on Dec 15th to coincide with the movie release. Jabong would have a home page presence for Star Wars for the whole weekend and would showcase a design range of 300+ design across three brands<br><br>Tata Nexon: This association will prove to be a real treat for fans of both the brands. They will get to experience the best of both worlds at every level of the campaign. From test drives to showroom visits to the Nexon Skills Arena, this campaign will offer an immersive and engaging experience that Star Wars fans wouldn\\u2019t dare miss.<br><br>SANJEET MEHTA, EXECUTIVE DIRECTOR - CONSUMER PRODUCTS, DISNEY INDIA said, \\"\\u201cWith its vast universe of galactic legends, Star Wars has become a worldwide popular cultural phenomenon that is enjoyed beyond the big screens. As Star Wars: The Last Jedi releases on December 15, we felt it was the perfect opportunity for us to bring about a range of experientials for fans to relive Star Wars saga and make it a part of their everyday lives.\\u201d<br><br>BHAVESH SOMAYA, COUNTRY MANAGER, HASBRO INDIA further said,\\u201cToys and authentic storytelling are a crucial part of the Star Wars universe, and we are launching our most innovative Star Wars toy line yet. Whether it is our FORCE LINK STARTER SET includes new FORCE LINK wearable technology, that allows fans to activate awesome features in more than 30 compatible STAR WARS toys or the new STAR WARS CHOOSE YOUR PATH LIGHTSABER, that provides an imaginative and interactive play experience with customizable connector pieces and light activation. It\\u2019s incredible that we\\u2019ve been a part of the Star Wars legacy for 40 years, and we\\u2019re so proud to continue this legacy with Star Wars: The Last Jedi toys.\\u201d<br><br>KYLE KIANG, HEAD OF GLOBAL MARKETING, ONEPLUS further said, \\u201cOur community has inspired us in more ways than one. Their passion and involvement in the brand and the products since the very beginning has inspired us to come up with product that is superior in every way, from design to the overall experience. We are excited to join the force and dedicate the exquisitely designed Star Wars Special Edition to the OnePlus and Star Wars fans in India as a part of the 3-year anniversary celebration. Once again, we\\u2019ve worked hard to refine every last detail and we are confident that the Star Wars fans will appreciate the homage that we have paid to the iconic Star Wars saga.\\"<br><br>SATYEN MOMAYA, CEO, CELIO added, \\u201cWe are excited to launch the Celio-Star War\\u2019s collection, where we have taken Celio\\u2019s spirit and infused it with touches from the light and dark side. The collection coincides with the release of the movie Star Wars: The Last Jedi and we have already seen a positive uptake around the range.\\u201d","social_title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69686,"phototitle":"","photopath":"1513235273_5PvAR8_big_(10).jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62551,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Advertising"}]', 'ArrTageListing' => object(Collection), 'ArrRecentImportaintNewsHeaderList' => 'null', 'url' => 'http://www.exchange4media.com/amp/advertising/insurance-sector-advertising-in-print-up-26-pc-in-fy10adex-analysis_38307.html?amp=amp', 'ArrMenuSLatestNews' => 'null', 'ArrMenuSLatestVideo' => 'null', 'ArrMenuSTag' => 'null', 'ArrRecentArticleMiddelPanelGuestColumn' => 'null', 'ArrRecentLeftPanelInterviewAricles' => 'null', 'ArrrelatedArticles' => array(), 'ArrRecentMiddelPanelCategoryAricles' => 'null', 'ArrRecentNewsFooter' => 'null', 'ArrRecentImportantNewsFooter' => 'null', 'ArrRecentFooterPanelCategoryAricles' => 'null', 'ArrRecentPhotoGalleryHomePageonlytitle' => 'null', 'ArrRecentPhotoGalleryHomePage' => 'null', 'ArrRecentRightPanelTelevisionAricles' => '[]', 'ArrRecentRightPanelGSTAricles' => '[]', 'ArrRecentRightPanelDigitalAricles' => '[]', 'ArrRecentRightPanelOutofHomeAricles' => '[]', 'ArrRecentRightPanelPrintAricles' => '[]', 'ArrRecentVidioRightPanelslider' => '[]', 'ArrRecentPeopleTopicsList' => '[]', 'ArrRecentCompanyTopicsList' => '[]', 'ArrRecentRightPanelRadioAricles' => '[]', '__empty_1' => true, '__currentLoopData' => array(), 'loop' => null)) in CompilerEngine.php line 59
  10. at CompilerEngine->get('/home/exchange4media/public_html/e4mfront/resources/views/layouts/app.blade.php', array('__env' => object(Factory), 'app' => object(Application), 'errors' => object(ViewErrorBag), 'obLevel' => 0, 'ArrViewArticle' => object(stdClass), 'metatitel' => 'Insurance sector advertising in print up 26 pc in FY10: AdEx Analysis', 'ogtitel' => 'Insurance sector advertising in print up 26 pc in FY10: AdEx Analysis', 'ogimage' => 'http://e4mcms.exchange4media.com/files/article/article_large_image/fs_38307.jpg', 'ogimagenew' => 'http://e4mcms.exchange4media.com/files/article/article_extra_large_image/fs_38307.jpg', 'ogurl' => 'http://www.exchange4media.com/Advertising/Insurance-sector-advertising-in-print-up-26-pc-in-FY10AdEx-Analysis_38307.html', 'canonical' => 'http://www.exchange4media.com/Advertising/Insurance-sector-advertising-in-print-up-26-pc-in-FY10AdEx-Analysis_38307.html', 'metadescription' => 'Insurance sector advertising in print grew by 26 per cent during FY 2009-10, as compared to FY 2008-09. LIC was among the top 10 brands of the insurance sector advertised in print during this period. High advertising share of insurance sector was seen in non-metro newspapers during FY10.', 'ogdescription' => 'Insurance sector advertising in print grew by 26 per cent during FY 2009-10, as compared to FY 2008-09. LIC was among the top 10 brands of the insurance sector advertised in print during this period. High advertising share of insurance sector was seen in non-metro newspapers during FY10.', 'ArrRecentNewsMiddelbarList' => '[{"article_id":87622,"title":"I&B Ministry bans two regional news channels for content violation","summary":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"15:20:43","url":"","meta_title":"I&B Ministry bans two regional news channels for content violation","meta_desc":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","social_summary":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","web_exclusive":0,"author_type":2,"description":"The Ministry of Information and Broadcasting (MIB), ordered a ban on two news channels, Assamese news channel DY 365 and Gujarati news channel VTV, for violation of the Cable Television Networks (Regulation) Act, 1995.<br>According to the two separate orders from the Ministry, Assamese news channel DY 365 will be banned for three days across India from December 15-18 and Gujarati news channel VTV will be banned for one day from December 16-17.<br>The decision to ban the two channels was taken by the Inter-Ministerial Committee (IMC) which concluded that \\u201cDY 365\\u201d was in violation of Rule 6 (1) (a), (l)&amp; (o) of the cable Television Networks Rules, 1994 under the Cable Television Networks (Regulation) Act, 1995 and VTV was in violation of Rule 6 6 [1] (a) &amp; 6 (1) (I) of the Cable Television Networks Rules, 1994 under the Cable Television Networks (Regulation) Act, 1995.<br><br><strong>DY 365 \\u2013 Assamese TV News channel<\\/strong><br>DY 365, on June 4, 2016, had telecast a \\u2018News Report\\u2019 based on a ritual in which a man could be seen tossing a new-born baby up and down in the air.<br>According to MIB, a man in the video \\u201churls and slings the baby in every possible manner...\\u201d<br>\\u201cThe visuals are extremely disturbing, and not suitable for unrestricted public exhibition,\\u201d the ministry said.<br>After the order, the channel was also served with a Show Cause Notice (SCN) on October 4, 2016.<br>In their defence, the channel\\u2019s representatives said, \\u201cThe programme was not sensationalized or disclosed information which may cause harm to children, but on the contrary, they highlighted the unethical and dangerous practices being carried out in the country and had vehemently spoken against such practices.\\u201d<br>\\u201cThe finding of the Ministry\\u2019s letter was based on the visuals which are half the picture,\\u201d the channel said and further added that they tried to educate through the news and did not add anything in the name of superstition and blind belief.<br>However, the ministry in the order said, \\u201cThe representatives of the channel were not able to reply\\/tell about the video i.e., what is the ritual called in Assam, place where such ritual happened and what is the reason that the channel telecast it on their channel.\\u201d<br><br><strong>VTV- Gujarati News Channel<\\/strong><br>In a news programme namely \\u2018Viral Truth\\u2019, on March 20, 2017, VTV showed a man \\u201cbrutally beating up children in an orphanage.\\u201d The video was trending on social media before alleging that the incident had occurred in RMVM school of Valsad, Gujarat. However, when channel conducted its own investigation about this video, it found that the video was from an orphanage in Egypt.<br>The ministry in the order said, \\u201cWhile reporting the news, the channel has shown disturbing visuals of the orphan kids who were beaten up and thrashed brutally by the manager.\\u201d<br>It further said that the channel has tried to sensationalize the issue by showing the said visuals for 4 minutes &amp; 24 seconds to grab attention of its viewers.<br>\\u201cSuch visuals not only offend good taste\\/decency but also denigrate children by showing them being brutally tortured,\\u201d the ministry said.<br>The channel was served a SCN on July 27, 2017 to which it replied that other channels had also run the video on the same impression that it was of RMVM School of Valsad, Gujarat.<br>In a meeting with IMC, the channel representatives owned up to their mistake in carrying the said programme and apologized for the same and assured that nothing of this sort will be repeated on their channel.<br>However, IMC noted that \\u201cthe channel cannot escape from their responsibilities by merely apologising for their error,\\u201d and recommended that VTV be taken off air for one day for violating the provisions of the programme code.","social_title":"I&B Ministry bans two regional news channels for content violation","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69691,"phototitle":"","photopath":"1513244996_XooJDG_big_(24).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62556,"author_id":1199,"photo":"","authorname":"Nishant Saxena","name":"Media - TV"},{"article_id":87621,"title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","summary":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"14:05:27","url":"","meta_title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","meta_desc":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","social_summary":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","web_exclusive":0,"author_type":2,"description":"Viu, the premium video on demand service by Vuclip and PCCW, today announced the launch of its first adventure reality show \\u2018I Can You Can\\u2019 in partnership with Nicotex. The show is produced by BBC, India. With the introduction of this new style of journey-based content, Viu continues to offer fresh and compelling content in a variety of genres.<br><br>The six-episode series is set to go live Sunday December 17, 2017 at 7:00 pm IST and will be telecast every Sunday. It will be available on Viu and will be televised as a simulcast on National Geographic. Hosted by actor, model, and athlete Milind Soman, the series will showcase a journey of six people, including three who want to quit smoking and three who have already succeeded in quitting. The interesting part of the journey is the interaction between the smokers and the ones who have quit and their efforts to not just conquer the Everest Base Camp, but also their own \\u201cpersonal Everests\\u201d. <br><br>Commenting on the launch of the show and partnership with Nicotex, Sameer Gogate, Head Monetisation &amp; Distribution - Viu India said, \\u201cAt Viu, we endeavor to showcase premium content that is fresh, contemporary and relevant to millennials. \\u2018I Can You Can by Nicotex\\u2019 is an example of this. I believe that Viu\'s young audience will find this offering engaging and inspiring.\\u201d <br><br>Elaborating on the show, Anantha Nayak, CEO Cipla Health, the company behind Nicotex, said, \\u201cThe sole purpose of Nicotex has been to make a smoke-free India. In our journey to inspire health, \\u2018I Can You Can\\u2019 is a one-of-a-kind show and integration opportunity for the brand. We believe this format of message delivery will help spread our message to the consumers in a highly engaging manner.\\u201d <br><br>The \\u2018I Can You Can\\u2019 project was tied in together with Viu &amp; BBC for brand Nicotex by agency m\\/SIX. Expressing his thoughts on this, Devendra Deshpande, Mindshare Content+ Head said, \\"With this collaboration between Nicotex and our partners, we are optimistic about making a difference to the lives of those who wish to make a lifestyle change for the better. We have been involved right from the initial stages of understanding the brand, to concept creation and finding the right channel partners. Content plays an important part of the brand\\u2019s strategy and by teaming up with Nicotex, I am sure\\u201d I Can You Can\\" will be a successful series.\\"<br><br>Viu has developed over 3,000 hours of compelling original content across Asia, giving impetus to the budding local talent, while reaching out to millennials with relatable digital content that they have come to love. In the past year Viu has created a number of engaging shows across genres such as SPOTLIGHT, Gehraiyaan, Social, PillA, Pelli Gola, No.1 Yaari and Social. Viu has more than 23 million users across region delivering over 150 million video views with an average watch time per user per month of 35 hours.","social_title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69690,"phototitle":"","photopath":"1513240521_426QlP_big_(5).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62555,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Industry Briefing"},{"article_id":87611,"title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","summary":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"10:10:14","url":"","meta_title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","meta_desc":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","social_summary":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","web_exclusive":0,"author_type":2,"description":"In continuation of its commitment to patient-centricity &amp;&nbsp;<g>digitisation<\\/g>, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals &amp; the other at patients \\u2013 Ciplamed &amp; Breathefree respectively.<br><br>While CME\\u2019s remains a critical component of our healthcare system, low physician to patient ratio in the Indian setting most often leaves the physician very little time for any extra educational engagements. On the other side, the new digital era also presents an opportunity to learn &amp; sharpen skills through alternate channels as per one\\u2019s convenience.<br><br>The all new Ciplamed is a uniquely designed comprehensive medical portal for healthcare professionals, available as a mobile app (Android &amp; iOS) and a mobile-responsive website. Ciplamed offers a range of scientific resources such as, eCMEs, infographics, presentations, medical news, patient education material and much more across specialities to keep oneself updated with the new advances in the medical field. Ciplamed aims to offer reliable medical information on-the-go to the time-crunched physicians, to promote the best clinical practice and improved health outcomes.<br><br>While the nation encounters a steady rise in breathing related problems, people are seek credible &amp; vital information on their disease conditions &amp; its management.<br>The new Breathefree website will continue to be a complete and comprehensive source of patient information tool relating to breathing disorders and is also designed to be a powerful, closely connected community of people suffering from various breathing ailments. So, while anyone can, of course, learn everything about a breathing issue that may be bothering them, it also provides a powerful platform for people to share experiences, insights and stories of personal triumphs.<br><br>Nikhil Chopra Head India business commented, \\u201cContinuing Cipla\\u2019s commitment towards patient centricity &amp; Innovation; we are happy to bring to life 2 great educational efforts delivered through a digital route. We hope these assets will empower better healthcare decisions &amp; outcomes\\u201d.<br><br>Kiran Pai Head Digital marketing said, \\u201csimplified content &amp; great user interface is the hall mark of new age digital education platforms &amp; we have tried to do just that with ciplamed &amp; breathe free platforms. Needless to mention that both platforms are mobile responsive to fuel consumption across the mobile first segment\\u201d<br><br>Dr Jaideep Gogaty, Chief medical officer at Cipla added, \\u201cCipla has always partnered with the medical fraternity towards enhancing patient care. Ciplamed and BreatheFree are two unique initiatives in this continuing endeavour. While Ciplamed provides a wide range of comprehensive and practice-oriented medical resources and updates for the busy healthcare professional, Breathefree aims to enhance patient awareness on asthma, COPD and allergic rhinitis in a lucid and user-friendly format\\u201d<div><br><\\/div><div>Ciplamed App (Android) \\u2013&nbsp;<a href=\\"https:\\/\\/play.google.com\\/store\\/apps\\/details?id=com.ciplamed&amp;hl=en\\">Click here&nbsp;<\\/a><br><br>Ciplamed App (iOS) \\u2013&nbsp;<a href=\\"https:\\/\\/itunes.apple.com\\/in\\/app\\/ciplamed\\/id1155517294?mt=8\\">Click&nbsp; here<\\/a><br><br>Website link:&nbsp;<a href=\\"https:\\/\\/ciplamed.com\\/\\">www.ciplamed.com<\\/a> <br><\\/div><div><br><\\/div><div>Breathefree Website link \\u2013&nbsp;<a href=\\"https:\\/\\/www.breathefree.com\\/\\">click here&nbsp;<\\/a> <br><\\/div>","social_title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69684,"phototitle":"","photopath":"1513226402_nKklPj_big_(6).jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62545,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Marketing"},{"article_id":87620,"title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","summary":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"00:00:00","url":"","meta_title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","meta_desc":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","social_summary":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","web_exclusive":0,"author_type":2,"description":"Star Bharat claimed the lead in Hindi GEC overall with 725 million impressions while Colors came second with 643 million impressions according to BARC Week 49 (December 2-December 8). <br><br>Star Bharat\\u2019s Kya Haal Mr Panchaal emerged as the most watched show in the overall Top 5 Programs with 12.1 million impressions. The show toppled ZEE TV\\u2019s reigning shows Kumkum Bhagya (11.7 million impressions) and Kundali Bhagya (11.6 million impressions). <br><br>Sony Pal\\u2019s Baalveer remained at fourth spot with 9.6 million impressions while Sony TV\\u2019s Super Dancer Chapter 2 came in at fifth spot with 9.3 million impressions. <br><strong><br>Urban Market<\\/strong><br><br>Colors continued to dominate the market with 460 million impressions, compared to 466 million impressions it fetched in week 48. The show \\u2018Udaan\\u2019 dropped to fifth spot in the Top 5 Programs list with 6 million impressions. <br><br>Zee TV retained its second spot with 387 million impressions as against previous week\\u2019s 404 million impressions. Its two shows \\u2018Kumkum Bhagya\\u2019 and \\u2018Kundali Bhagya\\u2019 also maintained their hold over the top two spots in the Top 5 Programs with 7.36 million and 7.34 million impressions respectively.<br><br>Star Plus\\u2019 position remained unchanged at number three with 349 million impressions. <br><br>Star Bharat held onto its fourth spot with improved 340 million impressions, as against previous week\\u2019s 315 million impressions. <br><br>Sony SAB and SET retained their fifth and sixth spots with 287 million and 286 million impressions respectively. Sony SAB\\u2019s popular show \\u2018Taarak Mehta Ka Ooltah Chasmah\\u2019 retained its third spot in this market with 6.97 million impressions.<br><br><strong>Rural Market <br><\\/strong><br>Zee Anmol continued to lead the rural market with 466 million impressions followed by Sony Pal at 428 million impressions. None of the shows from Zee Anmol made it to the Top 5 Programs list. <br><br>Sony Pal\\u2019s \\u2018Baalveer\\u2019 maintained its top spot with 7.77 million impressions. Star Bharat\\u2019s Kya Haal Mt Panchaal displaced \'Taarak Mehta Ka Ooltah Chashmah\\u2019 on Sony Pal coming in at the second and third spots with 6.99 million and 6.46 million impressions respectively. <br><br>Star Utsav, Star Bharat and Rishtey retained their third, fourth and fifth spots with 404 million, 384 million and 312 million impressions respectively.<br><br>Sony Pal\\u2019s Chintu Bangaya Gentleman took the fourth spot in the Top 5 Programs list with 6.3 million impressions and Star Bharat\\u2019s show Jiji Maa came in at the fifth spot with 5.3 million impressions.","social_title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69689,"phototitle":"","photopath":"1513238335_PAfzh4_big_.jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62554,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Media - TV"},{"article_id":87618,"title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","summary":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"12:47:30","url":"","meta_title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","meta_desc":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","social_summary":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","web_exclusive":0,"author_type":2,"description":"One of the most popular edutainment channels worldwide, ChuChu TV, has partnered with Skoolbo, an award-winning learning media company, to roll out a new offer to parents of preschool children - ChuChuSchool. The tie-up is a first of its kind collaboration of a YouTube channel collaborating with a globally renowned preschool education company.<br><br>ChuChuSchool will extend the highly popular ChuChu TV experience into improving reading, mathematics, languages, science, geography, music and art for preschool children via a dedicated YouTube channel and complementary web subscription and app.<br><br>ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019.<br><br>ChuChu TV is one of the most popular YouTube channels in the world in the family entertainment category. Established in 2013, ChuChu TV is a global phenomenon with a staggering 14 billion views and 17.7 million subscribers from around the world. ChuChu TV is currently available in English, Spanish, Portuguese and has recently started to produce kids content in Indian regional languages as well. ChuChuSchool YouTube channel will be the 9th channel in the ChuChu TV family.<br><br>Skoolbo\\u2019s highly popular learning product is currently used in over 54,449 schools worldwide, including the United States of America, United Kingdom, Australia, New Zealand, Canada, Hong Kong and Singapore. Skoolbo won the 2016 award for Best Game-based Curriculum Solution presented by the Software &amp; Information Industry Association (SIIA), the principal trade association for the software and digital content industries. The SIIA CODiE Awards constitute the only peer-reviewed program to showcase business and education technology\\u2019s finest products and services.<br><br>Vinoth Chandar Co-Founder &amp; CEO of ChuChu TV, said: \\u201cWe couldn\\u2019t be happier in partnering with Skoolbo. We have huge respect for what they have achieved in terms of product growth. We are so passionate about educating children and see the huge potential of using the ChuChu TV characters and music to inspire and engage children to improve their learning.\\u201d<br><br>Shane Hill Founder &amp; CEO of Skoolbo said: \\u201cOur mission is to transform the educational outcomes of millions of children across the globe, and in ChuChu TV we have found our perfect partner. Our companies have the same mission to educate and entertain millions of children. The partnership brings together the complementary strengths of both companies - ChuChu TV is the world\\u2019s most popular preschool content and Skoolbo has proven in country after country that our learning platforms are loved by children, teachers and parents\\u201d","social_title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69687,"phototitle":"","photopath":"1513235845_S7b7j2_big_(2).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62552,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Media - TV"},{"article_id":87617,"title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","summary":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"12:39:11","url":"","meta_title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","meta_desc":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","social_summary":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","web_exclusive":0,"author_type":2,"description":"With easily relatable characters, timeless storytelling and cutting-edge technology, the Star Wars saga \\u2013 which began in 1977 - has become a legacy that has loyal and ardent fans across the globe. In India too, the Force fandom has grown bigger with every theatrical. As Star Wars: The Last Jedi, the eighth episode of the saga gears-up for the release, there\\u2019s a palpable excitement and anticipation among fans to once again immerse themselves into the galaxy far, far away. <br><br>To celebrate the release of Star Wars: The Last Jedi and give fans a chance to enjoy the power of this sci-fi mythology in their everyday lives. Disney India\\u2019s Consumer Products has brought on board a diverse range of brands to create cool products across categories \\u2013 consumer electronics, fashion, consumer electronics, home, back-to-school, publishing and more. The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others. <br><br>In LucasFilm\\u2019s Star Wars: The Last Jedi, the Skywalker saga continues as the heroes of The Force Awakens join the galactic legends in an epic adventure that unlocks age-old mysteries of the Force and shocking revelations of the past. The film stars Mark Hamill, Carrie Fisher, Adam Driver, Daisy Ridley, John Boyega, Oscar Isaac, Lupita Nyong\\u2019o, Andy Serkis, Domhnall Gleeson, Anthony Daniels, Gwendoline Christie, Kelly Marie Tran, Laura Dern and Benicio Del Toro.<br><br>Star Wars: The Last Jedi is written and directed by Rian Johnson and produced by Kathleen Kennedy and Ram Bergman. J.J. Abrams, Tom Karnowski and Jason McGatlin are the executive producers.<br><br>Star Wars: The Last Jedi arrives in theatres in India on December 15, 2017. It will release in IMAX 3D, 3D, 2D and 4DX in English and Hindi. <br><br>Following are the key brand associations:<br>OnePlus: OnePlus announced OnePlus 5T Star Wars Special Edition in association with one of the most awaited movies of the year -- Star Wars: The Last Jedi to celebrate the OnePlus anniversary in India on Dec 02, 2017. This association is a first step in celebrating this milestone together with the OnePlus community in India. Star Wars has enthralled generations with their masterful storytelling from a galaxy far, far away, with the best in technology and strong engagement with their fan community. OnePlus has a dedicated community that is deeply passionate about the best in technology, design and attention to detail. With this befitting association, OnePlus community will be able to thoroughly enjoy the legacy of both the brands<br><br>\\u00b7Hasbro: Hasbro is bringing to India the largest range of Star Wars toys including an exciting range of lightsabers across price points and features and an extensive range of Star Wars character figurines and a Star Wars Force Link Starter Set (a wrist accessory that emits sounds and dialogues)<br><br>Celio*: Has launched a special collection around the iconic characters from the Star Wars Universe with 12 designs -- 8 t-shirts and 4 sweatshirts at the Celio stores and about 40 designs with Myntra which consists of T-shirts, Pullovers and Sweatshirts<br><br>Amazon: Star Wars branded store on Amazon India, which will have a selection of 1000+ products across 10 product categories led by Toys and Youth fashion.<br><br>Myntra: Star Wars collection with over 150 styles would be activated around Star Wars: The Last Jedi release. This would be launched under Kook-n-Keech, a brand by Myntra with a focus on T-shirts, Tops and Winter wear for both Men and Women<br><br>Jabong: Celebrating a Star Wars brand day with Jabong on Dec 15th to coincide with the movie release. Jabong would have a home page presence for Star Wars for the whole weekend and would showcase a design range of 300+ design across three brands<br><br>Tata Nexon: This association will prove to be a real treat for fans of both the brands. They will get to experience the best of both worlds at every level of the campaign. From test drives to showroom visits to the Nexon Skills Arena, this campaign will offer an immersive and engaging experience that Star Wars fans wouldn\\u2019t dare miss.<br><br>SANJEET MEHTA, EXECUTIVE DIRECTOR - CONSUMER PRODUCTS, DISNEY INDIA said, \\"\\u201cWith its vast universe of galactic legends, Star Wars has become a worldwide popular cultural phenomenon that is enjoyed beyond the big screens. As Star Wars: The Last Jedi releases on December 15, we felt it was the perfect opportunity for us to bring about a range of experientials for fans to relive Star Wars saga and make it a part of their everyday lives.\\u201d<br><br>BHAVESH SOMAYA, COUNTRY MANAGER, HASBRO INDIA further said,\\u201cToys and authentic storytelling are a crucial part of the Star Wars universe, and we are launching our most innovative Star Wars toy line yet. Whether it is our FORCE LINK STARTER SET includes new FORCE LINK wearable technology, that allows fans to activate awesome features in more than 30 compatible STAR WARS toys or the new STAR WARS CHOOSE YOUR PATH LIGHTSABER, that provides an imaginative and interactive play experience with customizable connector pieces and light activation. It\\u2019s incredible that we\\u2019ve been a part of the Star Wars legacy for 40 years, and we\\u2019re so proud to continue this legacy with Star Wars: The Last Jedi toys.\\u201d<br><br>KYLE KIANG, HEAD OF GLOBAL MARKETING, ONEPLUS further said, \\u201cOur community has inspired us in more ways than one. Their passion and involvement in the brand and the products since the very beginning has inspired us to come up with product that is superior in every way, from design to the overall experience. We are excited to join the force and dedicate the exquisitely designed Star Wars Special Edition to the OnePlus and Star Wars fans in India as a part of the 3-year anniversary celebration. Once again, we\\u2019ve worked hard to refine every last detail and we are confident that the Star Wars fans will appreciate the homage that we have paid to the iconic Star Wars saga.\\"<br><br>SATYEN MOMAYA, CEO, CELIO added, \\u201cWe are excited to launch the Celio-Star War\\u2019s collection, where we have taken Celio\\u2019s spirit and infused it with touches from the light and dark side. The collection coincides with the release of the movie Star Wars: The Last Jedi and we have already seen a positive uptake around the range.\\u201d","social_title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69686,"phototitle":"","photopath":"1513235273_5PvAR8_big_(10).jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62551,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Advertising"}]', 'ArrTageListing' => object(Collection), 'ArrRecentImportaintNewsHeaderList' => 'null', 'url' => 'http://www.exchange4media.com/amp/advertising/insurance-sector-advertising-in-print-up-26-pc-in-fy10adex-analysis_38307.html?amp=amp', 'ArrMenuSLatestNews' => 'null', 'ArrMenuSLatestVideo' => 'null', 'ArrMenuSTag' => 'null', 'ArrRecentArticleMiddelPanelGuestColumn' => 'null', 'ArrRecentLeftPanelInterviewAricles' => 'null', 'ArrrelatedArticles' => array(), 'ArrRecentMiddelPanelCategoryAricles' => 'null', 'ArrRecentNewsFooter' => 'null', 'ArrRecentImportantNewsFooter' => 'null', 'ArrRecentFooterPanelCategoryAricles' => 'null', 'ArrRecentPhotoGalleryHomePageonlytitle' => 'null', 'ArrRecentPhotoGalleryHomePage' => 'null', 'ArrRecentRightPanelTelevisionAricles' => '[]', 'ArrRecentRightPanelGSTAricles' => '[]', 'ArrRecentRightPanelDigitalAricles' => '[]', 'ArrRecentRightPanelOutofHomeAricles' => '[]', 'ArrRecentRightPanelPrintAricles' => '[]', 'ArrRecentVidioRightPanelslider' => '[]', 'ArrRecentPeopleTopicsList' => '[]', 'ArrRecentCompanyTopicsList' => '[]', 'ArrRecentRightPanelRadioAricles' => '[]', '__empty_1' => true, '__currentLoopData' => array(), 'loop' => null)) in View.php line 137
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  15. at PhpEngine->evaluatePath('/home/exchange4media/public_html/e4mfront/storage/framework/views/a824c6fa6c6850d1577a689b503f522430a05cab.php', array('__env' => object(Factory), 'app' => object(Application), 'errors' => object(ViewErrorBag), 'ArrViewArticle' => object(stdClass), 'metatitel' => 'Insurance sector advertising in print up 26 pc in FY10: AdEx Analysis', 'ogtitel' => 'Insurance sector advertising in print up 26 pc in FY10: AdEx Analysis', 'ogimage' => 'http://e4mcms.exchange4media.com/files/article/article_large_image/fs_38307.jpg', 'ogimagenew' => 'http://e4mcms.exchange4media.com/files/article/article_extra_large_image/fs_38307.jpg', 'ogurl' => 'http://www.exchange4media.com/Advertising/Insurance-sector-advertising-in-print-up-26-pc-in-FY10AdEx-Analysis_38307.html', 'canonical' => 'http://www.exchange4media.com/Advertising/Insurance-sector-advertising-in-print-up-26-pc-in-FY10AdEx-Analysis_38307.html', 'metadescription' => 'Insurance sector advertising in print grew by 26 per cent during FY 2009-10, as compared to FY 2008-09. LIC was among the top 10 brands of the insurance sector advertised in print during this period. High advertising share of insurance sector was seen in non-metro newspapers during FY10.', 'ogdescription' => 'Insurance sector advertising in print grew by 26 per cent during FY 2009-10, as compared to FY 2008-09. LIC was among the top 10 brands of the insurance sector advertised in print during this period. High advertising share of insurance sector was seen in non-metro newspapers during FY10.', 'ArrRecentNewsMiddelbarList' => '[{"article_id":87622,"title":"I&B Ministry bans two regional news channels for content violation","summary":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"15:20:43","url":"","meta_title":"I&B Ministry bans two regional news channels for content violation","meta_desc":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","social_summary":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","web_exclusive":0,"author_type":2,"description":"The Ministry of Information and Broadcasting (MIB), ordered a ban on two news channels, Assamese news channel DY 365 and Gujarati news channel VTV, for violation of the Cable Television Networks (Regulation) Act, 1995.<br>According to the two separate orders from the Ministry, Assamese news channel DY 365 will be banned for three days across India from December 15-18 and Gujarati news channel VTV will be banned for one day from December 16-17.<br>The decision to ban the two channels was taken by the Inter-Ministerial Committee (IMC) which concluded that \\u201cDY 365\\u201d was in violation of Rule 6 (1) (a), (l)&amp; (o) of the cable Television Networks Rules, 1994 under the Cable Television Networks (Regulation) Act, 1995 and VTV was in violation of Rule 6 6 [1] (a) &amp; 6 (1) (I) of the Cable Television Networks Rules, 1994 under the Cable Television Networks (Regulation) Act, 1995.<br><br><strong>DY 365 \\u2013 Assamese TV News channel<\\/strong><br>DY 365, on June 4, 2016, had telecast a \\u2018News Report\\u2019 based on a ritual in which a man could be seen tossing a new-born baby up and down in the air.<br>According to MIB, a man in the video \\u201churls and slings the baby in every possible manner...\\u201d<br>\\u201cThe visuals are extremely disturbing, and not suitable for unrestricted public exhibition,\\u201d the ministry said.<br>After the order, the channel was also served with a Show Cause Notice (SCN) on October 4, 2016.<br>In their defence, the channel\\u2019s representatives said, \\u201cThe programme was not sensationalized or disclosed information which may cause harm to children, but on the contrary, they highlighted the unethical and dangerous practices being carried out in the country and had vehemently spoken against such practices.\\u201d<br>\\u201cThe finding of the Ministry\\u2019s letter was based on the visuals which are half the picture,\\u201d the channel said and further added that they tried to educate through the news and did not add anything in the name of superstition and blind belief.<br>However, the ministry in the order said, \\u201cThe representatives of the channel were not able to reply\\/tell about the video i.e., what is the ritual called in Assam, place where such ritual happened and what is the reason that the channel telecast it on their channel.\\u201d<br><br><strong>VTV- Gujarati News Channel<\\/strong><br>In a news programme namely \\u2018Viral Truth\\u2019, on March 20, 2017, VTV showed a man \\u201cbrutally beating up children in an orphanage.\\u201d The video was trending on social media before alleging that the incident had occurred in RMVM school of Valsad, Gujarat. However, when channel conducted its own investigation about this video, it found that the video was from an orphanage in Egypt.<br>The ministry in the order said, \\u201cWhile reporting the news, the channel has shown disturbing visuals of the orphan kids who were beaten up and thrashed brutally by the manager.\\u201d<br>It further said that the channel has tried to sensationalize the issue by showing the said visuals for 4 minutes &amp; 24 seconds to grab attention of its viewers.<br>\\u201cSuch visuals not only offend good taste\\/decency but also denigrate children by showing them being brutally tortured,\\u201d the ministry said.<br>The channel was served a SCN on July 27, 2017 to which it replied that other channels had also run the video on the same impression that it was of RMVM School of Valsad, Gujarat.<br>In a meeting with IMC, the channel representatives owned up to their mistake in carrying the said programme and apologized for the same and assured that nothing of this sort will be repeated on their channel.<br>However, IMC noted that \\u201cthe channel cannot escape from their responsibilities by merely apologising for their error,\\u201d and recommended that VTV be taken off air for one day for violating the provisions of the programme code.","social_title":"I&B Ministry bans two regional news channels for content violation","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69691,"phototitle":"","photopath":"1513244996_XooJDG_big_(24).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62556,"author_id":1199,"photo":"","authorname":"Nishant Saxena","name":"Media - TV"},{"article_id":87621,"title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","summary":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"14:05:27","url":"","meta_title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","meta_desc":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","social_summary":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","web_exclusive":0,"author_type":2,"description":"Viu, the premium video on demand service by Vuclip and PCCW, today announced the launch of its first adventure reality show \\u2018I Can You Can\\u2019 in partnership with Nicotex. The show is produced by BBC, India. With the introduction of this new style of journey-based content, Viu continues to offer fresh and compelling content in a variety of genres.<br><br>The six-episode series is set to go live Sunday December 17, 2017 at 7:00 pm IST and will be telecast every Sunday. It will be available on Viu and will be televised as a simulcast on National Geographic. Hosted by actor, model, and athlete Milind Soman, the series will showcase a journey of six people, including three who want to quit smoking and three who have already succeeded in quitting. The interesting part of the journey is the interaction between the smokers and the ones who have quit and their efforts to not just conquer the Everest Base Camp, but also their own \\u201cpersonal Everests\\u201d. <br><br>Commenting on the launch of the show and partnership with Nicotex, Sameer Gogate, Head Monetisation &amp; Distribution - Viu India said, \\u201cAt Viu, we endeavor to showcase premium content that is fresh, contemporary and relevant to millennials. \\u2018I Can You Can by Nicotex\\u2019 is an example of this. I believe that Viu\'s young audience will find this offering engaging and inspiring.\\u201d <br><br>Elaborating on the show, Anantha Nayak, CEO Cipla Health, the company behind Nicotex, said, \\u201cThe sole purpose of Nicotex has been to make a smoke-free India. In our journey to inspire health, \\u2018I Can You Can\\u2019 is a one-of-a-kind show and integration opportunity for the brand. We believe this format of message delivery will help spread our message to the consumers in a highly engaging manner.\\u201d <br><br>The \\u2018I Can You Can\\u2019 project was tied in together with Viu &amp; BBC for brand Nicotex by agency m\\/SIX. Expressing his thoughts on this, Devendra Deshpande, Mindshare Content+ Head said, \\"With this collaboration between Nicotex and our partners, we are optimistic about making a difference to the lives of those who wish to make a lifestyle change for the better. We have been involved right from the initial stages of understanding the brand, to concept creation and finding the right channel partners. Content plays an important part of the brand\\u2019s strategy and by teaming up with Nicotex, I am sure\\u201d I Can You Can\\" will be a successful series.\\"<br><br>Viu has developed over 3,000 hours of compelling original content across Asia, giving impetus to the budding local talent, while reaching out to millennials with relatable digital content that they have come to love. In the past year Viu has created a number of engaging shows across genres such as SPOTLIGHT, Gehraiyaan, Social, PillA, Pelli Gola, No.1 Yaari and Social. Viu has more than 23 million users across region delivering over 150 million video views with an average watch time per user per month of 35 hours.","social_title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69690,"phototitle":"","photopath":"1513240521_426QlP_big_(5).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62555,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Industry Briefing"},{"article_id":87611,"title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","summary":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"10:10:14","url":"","meta_title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","meta_desc":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","social_summary":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","web_exclusive":0,"author_type":2,"description":"In continuation of its commitment to patient-centricity &amp;&nbsp;<g>digitisation<\\/g>, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals &amp; the other at patients \\u2013 Ciplamed &amp; Breathefree respectively.<br><br>While CME\\u2019s remains a critical component of our healthcare system, low physician to patient ratio in the Indian setting most often leaves the physician very little time for any extra educational engagements. On the other side, the new digital era also presents an opportunity to learn &amp; sharpen skills through alternate channels as per one\\u2019s convenience.<br><br>The all new Ciplamed is a uniquely designed comprehensive medical portal for healthcare professionals, available as a mobile app (Android &amp; iOS) and a mobile-responsive website. Ciplamed offers a range of scientific resources such as, eCMEs, infographics, presentations, medical news, patient education material and much more across specialities to keep oneself updated with the new advances in the medical field. Ciplamed aims to offer reliable medical information on-the-go to the time-crunched physicians, to promote the best clinical practice and improved health outcomes.<br><br>While the nation encounters a steady rise in breathing related problems, people are seek credible &amp; vital information on their disease conditions &amp; its management.<br>The new Breathefree website will continue to be a complete and comprehensive source of patient information tool relating to breathing disorders and is also designed to be a powerful, closely connected community of people suffering from various breathing ailments. So, while anyone can, of course, learn everything about a breathing issue that may be bothering them, it also provides a powerful platform for people to share experiences, insights and stories of personal triumphs.<br><br>Nikhil Chopra Head India business commented, \\u201cContinuing Cipla\\u2019s commitment towards patient centricity &amp; Innovation; we are happy to bring to life 2 great educational efforts delivered through a digital route. We hope these assets will empower better healthcare decisions &amp; outcomes\\u201d.<br><br>Kiran Pai Head Digital marketing said, \\u201csimplified content &amp; great user interface is the hall mark of new age digital education platforms &amp; we have tried to do just that with ciplamed &amp; breathe free platforms. Needless to mention that both platforms are mobile responsive to fuel consumption across the mobile first segment\\u201d<br><br>Dr Jaideep Gogaty, Chief medical officer at Cipla added, \\u201cCipla has always partnered with the medical fraternity towards enhancing patient care. Ciplamed and BreatheFree are two unique initiatives in this continuing endeavour. While Ciplamed provides a wide range of comprehensive and practice-oriented medical resources and updates for the busy healthcare professional, Breathefree aims to enhance patient awareness on asthma, COPD and allergic rhinitis in a lucid and user-friendly format\\u201d<div><br><\\/div><div>Ciplamed App (Android) \\u2013&nbsp;<a href=\\"https:\\/\\/play.google.com\\/store\\/apps\\/details?id=com.ciplamed&amp;hl=en\\">Click here&nbsp;<\\/a><br><br>Ciplamed App (iOS) \\u2013&nbsp;<a href=\\"https:\\/\\/itunes.apple.com\\/in\\/app\\/ciplamed\\/id1155517294?mt=8\\">Click&nbsp; here<\\/a><br><br>Website link:&nbsp;<a href=\\"https:\\/\\/ciplamed.com\\/\\">www.ciplamed.com<\\/a> <br><\\/div><div><br><\\/div><div>Breathefree Website link \\u2013&nbsp;<a href=\\"https:\\/\\/www.breathefree.com\\/\\">click here&nbsp;<\\/a> <br><\\/div>","social_title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69684,"phototitle":"","photopath":"1513226402_nKklPj_big_(6).jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62545,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Marketing"},{"article_id":87620,"title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","summary":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"00:00:00","url":"","meta_title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","meta_desc":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","social_summary":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","web_exclusive":0,"author_type":2,"description":"Star Bharat claimed the lead in Hindi GEC overall with 725 million impressions while Colors came second with 643 million impressions according to BARC Week 49 (December 2-December 8). <br><br>Star Bharat\\u2019s Kya Haal Mr Panchaal emerged as the most watched show in the overall Top 5 Programs with 12.1 million impressions. The show toppled ZEE TV\\u2019s reigning shows Kumkum Bhagya (11.7 million impressions) and Kundali Bhagya (11.6 million impressions). <br><br>Sony Pal\\u2019s Baalveer remained at fourth spot with 9.6 million impressions while Sony TV\\u2019s Super Dancer Chapter 2 came in at fifth spot with 9.3 million impressions. <br><strong><br>Urban Market<\\/strong><br><br>Colors continued to dominate the market with 460 million impressions, compared to 466 million impressions it fetched in week 48. The show \\u2018Udaan\\u2019 dropped to fifth spot in the Top 5 Programs list with 6 million impressions. <br><br>Zee TV retained its second spot with 387 million impressions as against previous week\\u2019s 404 million impressions. Its two shows \\u2018Kumkum Bhagya\\u2019 and \\u2018Kundali Bhagya\\u2019 also maintained their hold over the top two spots in the Top 5 Programs with 7.36 million and 7.34 million impressions respectively.<br><br>Star Plus\\u2019 position remained unchanged at number three with 349 million impressions. <br><br>Star Bharat held onto its fourth spot with improved 340 million impressions, as against previous week\\u2019s 315 million impressions. <br><br>Sony SAB and SET retained their fifth and sixth spots with 287 million and 286 million impressions respectively. Sony SAB\\u2019s popular show \\u2018Taarak Mehta Ka Ooltah Chasmah\\u2019 retained its third spot in this market with 6.97 million impressions.<br><br><strong>Rural Market <br><\\/strong><br>Zee Anmol continued to lead the rural market with 466 million impressions followed by Sony Pal at 428 million impressions. None of the shows from Zee Anmol made it to the Top 5 Programs list. <br><br>Sony Pal\\u2019s \\u2018Baalveer\\u2019 maintained its top spot with 7.77 million impressions. Star Bharat\\u2019s Kya Haal Mt Panchaal displaced \'Taarak Mehta Ka Ooltah Chashmah\\u2019 on Sony Pal coming in at the second and third spots with 6.99 million and 6.46 million impressions respectively. <br><br>Star Utsav, Star Bharat and Rishtey retained their third, fourth and fifth spots with 404 million, 384 million and 312 million impressions respectively.<br><br>Sony Pal\\u2019s Chintu Bangaya Gentleman took the fourth spot in the Top 5 Programs list with 6.3 million impressions and Star Bharat\\u2019s show Jiji Maa came in at the fifth spot with 5.3 million impressions.","social_title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69689,"phototitle":"","photopath":"1513238335_PAfzh4_big_.jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62554,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Media - TV"},{"article_id":87618,"title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","summary":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"12:47:30","url":"","meta_title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","meta_desc":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","social_summary":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","web_exclusive":0,"author_type":2,"description":"One of the most popular edutainment channels worldwide, ChuChu TV, has partnered with Skoolbo, an award-winning learning media company, to roll out a new offer to parents of preschool children - ChuChuSchool. The tie-up is a first of its kind collaboration of a YouTube channel collaborating with a globally renowned preschool education company.<br><br>ChuChuSchool will extend the highly popular ChuChu TV experience into improving reading, mathematics, languages, science, geography, music and art for preschool children via a dedicated YouTube channel and complementary web subscription and app.<br><br>ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019.<br><br>ChuChu TV is one of the most popular YouTube channels in the world in the family entertainment category. Established in 2013, ChuChu TV is a global phenomenon with a staggering 14 billion views and 17.7 million subscribers from around the world. ChuChu TV is currently available in English, Spanish, Portuguese and has recently started to produce kids content in Indian regional languages as well. ChuChuSchool YouTube channel will be the 9th channel in the ChuChu TV family.<br><br>Skoolbo\\u2019s highly popular learning product is currently used in over 54,449 schools worldwide, including the United States of America, United Kingdom, Australia, New Zealand, Canada, Hong Kong and Singapore. Skoolbo won the 2016 award for Best Game-based Curriculum Solution presented by the Software &amp; Information Industry Association (SIIA), the principal trade association for the software and digital content industries. The SIIA CODiE Awards constitute the only peer-reviewed program to showcase business and education technology\\u2019s finest products and services.<br><br>Vinoth Chandar Co-Founder &amp; CEO of ChuChu TV, said: \\u201cWe couldn\\u2019t be happier in partnering with Skoolbo. We have huge respect for what they have achieved in terms of product growth. We are so passionate about educating children and see the huge potential of using the ChuChu TV characters and music to inspire and engage children to improve their learning.\\u201d<br><br>Shane Hill Founder &amp; CEO of Skoolbo said: \\u201cOur mission is to transform the educational outcomes of millions of children across the globe, and in ChuChu TV we have found our perfect partner. Our companies have the same mission to educate and entertain millions of children. The partnership brings together the complementary strengths of both companies - ChuChu TV is the world\\u2019s most popular preschool content and Skoolbo has proven in country after country that our learning platforms are loved by children, teachers and parents\\u201d","social_title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69687,"phototitle":"","photopath":"1513235845_S7b7j2_big_(2).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62552,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Media - TV"},{"article_id":87617,"title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","summary":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"12:39:11","url":"","meta_title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","meta_desc":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","social_summary":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","web_exclusive":0,"author_type":2,"description":"With easily relatable characters, timeless storytelling and cutting-edge technology, the Star Wars saga \\u2013 which began in 1977 - has become a legacy that has loyal and ardent fans across the globe. In India too, the Force fandom has grown bigger with every theatrical. As Star Wars: The Last Jedi, the eighth episode of the saga gears-up for the release, there\\u2019s a palpable excitement and anticipation among fans to once again immerse themselves into the galaxy far, far away. <br><br>To celebrate the release of Star Wars: The Last Jedi and give fans a chance to enjoy the power of this sci-fi mythology in their everyday lives. Disney India\\u2019s Consumer Products has brought on board a diverse range of brands to create cool products across categories \\u2013 consumer electronics, fashion, consumer electronics, home, back-to-school, publishing and more. The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others. <br><br>In LucasFilm\\u2019s Star Wars: The Last Jedi, the Skywalker saga continues as the heroes of The Force Awakens join the galactic legends in an epic adventure that unlocks age-old mysteries of the Force and shocking revelations of the past. The film stars Mark Hamill, Carrie Fisher, Adam Driver, Daisy Ridley, John Boyega, Oscar Isaac, Lupita Nyong\\u2019o, Andy Serkis, Domhnall Gleeson, Anthony Daniels, Gwendoline Christie, Kelly Marie Tran, Laura Dern and Benicio Del Toro.<br><br>Star Wars: The Last Jedi is written and directed by Rian Johnson and produced by Kathleen Kennedy and Ram Bergman. J.J. Abrams, Tom Karnowski and Jason McGatlin are the executive producers.<br><br>Star Wars: The Last Jedi arrives in theatres in India on December 15, 2017. It will release in IMAX 3D, 3D, 2D and 4DX in English and Hindi. <br><br>Following are the key brand associations:<br>OnePlus: OnePlus announced OnePlus 5T Star Wars Special Edition in association with one of the most awaited movies of the year -- Star Wars: The Last Jedi to celebrate the OnePlus anniversary in India on Dec 02, 2017. This association is a first step in celebrating this milestone together with the OnePlus community in India. Star Wars has enthralled generations with their masterful storytelling from a galaxy far, far away, with the best in technology and strong engagement with their fan community. OnePlus has a dedicated community that is deeply passionate about the best in technology, design and attention to detail. With this befitting association, OnePlus community will be able to thoroughly enjoy the legacy of both the brands<br><br>\\u00b7Hasbro: Hasbro is bringing to India the largest range of Star Wars toys including an exciting range of lightsabers across price points and features and an extensive range of Star Wars character figurines and a Star Wars Force Link Starter Set (a wrist accessory that emits sounds and dialogues)<br><br>Celio*: Has launched a special collection around the iconic characters from the Star Wars Universe with 12 designs -- 8 t-shirts and 4 sweatshirts at the Celio stores and about 40 designs with Myntra which consists of T-shirts, Pullovers and Sweatshirts<br><br>Amazon: Star Wars branded store on Amazon India, which will have a selection of 1000+ products across 10 product categories led by Toys and Youth fashion.<br><br>Myntra: Star Wars collection with over 150 styles would be activated around Star Wars: The Last Jedi release. This would be launched under Kook-n-Keech, a brand by Myntra with a focus on T-shirts, Tops and Winter wear for both Men and Women<br><br>Jabong: Celebrating a Star Wars brand day with Jabong on Dec 15th to coincide with the movie release. Jabong would have a home page presence for Star Wars for the whole weekend and would showcase a design range of 300+ design across three brands<br><br>Tata Nexon: This association will prove to be a real treat for fans of both the brands. They will get to experience the best of both worlds at every level of the campaign. From test drives to showroom visits to the Nexon Skills Arena, this campaign will offer an immersive and engaging experience that Star Wars fans wouldn\\u2019t dare miss.<br><br>SANJEET MEHTA, EXECUTIVE DIRECTOR - CONSUMER PRODUCTS, DISNEY INDIA said, \\"\\u201cWith its vast universe of galactic legends, Star Wars has become a worldwide popular cultural phenomenon that is enjoyed beyond the big screens. As Star Wars: The Last Jedi releases on December 15, we felt it was the perfect opportunity for us to bring about a range of experientials for fans to relive Star Wars saga and make it a part of their everyday lives.\\u201d<br><br>BHAVESH SOMAYA, COUNTRY MANAGER, HASBRO INDIA further said,\\u201cToys and authentic storytelling are a crucial part of the Star Wars universe, and we are launching our most innovative Star Wars toy line yet. Whether it is our FORCE LINK STARTER SET includes new FORCE LINK wearable technology, that allows fans to activate awesome features in more than 30 compatible STAR WARS toys or the new STAR WARS CHOOSE YOUR PATH LIGHTSABER, that provides an imaginative and interactive play experience with customizable connector pieces and light activation. It\\u2019s incredible that we\\u2019ve been a part of the Star Wars legacy for 40 years, and we\\u2019re so proud to continue this legacy with Star Wars: The Last Jedi toys.\\u201d<br><br>KYLE KIANG, HEAD OF GLOBAL MARKETING, ONEPLUS further said, \\u201cOur community has inspired us in more ways than one. Their passion and involvement in the brand and the products since the very beginning has inspired us to come up with product that is superior in every way, from design to the overall experience. We are excited to join the force and dedicate the exquisitely designed Star Wars Special Edition to the OnePlus and Star Wars fans in India as a part of the 3-year anniversary celebration. Once again, we\\u2019ve worked hard to refine every last detail and we are confident that the Star Wars fans will appreciate the homage that we have paid to the iconic Star Wars saga.\\"<br><br>SATYEN MOMAYA, CEO, CELIO added, \\u201cWe are excited to launch the Celio-Star War\\u2019s collection, where we have taken Celio\\u2019s spirit and infused it with touches from the light and dark side. The collection coincides with the release of the movie Star Wars: The Last Jedi and we have already seen a positive uptake around the range.\\u201d","social_title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69686,"phototitle":"","photopath":"1513235273_5PvAR8_big_(10).jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62551,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Advertising"}]', 'ArrTageListing' => object(Collection), 'ArrRecentImportaintNewsHeaderList' => 'null', 'url' => 'http://www.exchange4media.com/amp/advertising/insurance-sector-advertising-in-print-up-26-pc-in-fy10adex-analysis_38307.html?amp=amp', 'ArrMenuSLatestNews' => 'null', 'ArrMenuSLatestVideo' => 'null', 'ArrMenuSTag' => 'null', 'ArrRecentArticleMiddelPanelGuestColumn' => 'null', 'ArrRecentLeftPanelInterviewAricles' => 'null', 'ArrrelatedArticles' => array(), 'ArrRecentMiddelPanelCategoryAricles' => 'null', 'ArrRecentNewsFooter' => 'null', 'ArrRecentImportantNewsFooter' => 'null', 'ArrRecentFooterPanelCategoryAricles' => 'null', 'ArrRecentPhotoGalleryHomePageonlytitle' => 'null', 'ArrRecentPhotoGalleryHomePage' => 'null', 'ArrRecentRightPanelTelevisionAricles' => '[]', 'ArrRecentRightPanelGSTAricles' => '[]', 'ArrRecentRightPanelDigitalAricles' => '[]', 'ArrRecentRightPanelOutofHomeAricles' => '[]', 'ArrRecentRightPanelPrintAricles' => '[]', 'ArrRecentVidioRightPanelslider' => '[]', 'ArrRecentPeopleTopicsList' => '[]', 'ArrRecentCompanyTopicsList' => '[]', 'ArrRecentRightPanelRadioAricles' => '[]')) in CompilerEngine.php line 59
  16. at CompilerEngine->get('/home/exchange4media/public_html/e4mfront/resources/views/article/article_landing.blade.php', array('__env' => object(Factory), 'app' => object(Application), 'errors' => object(ViewErrorBag), 'ArrViewArticle' => object(stdClass), 'metatitel' => 'Insurance sector advertising in print up 26 pc in FY10: AdEx Analysis', 'ogtitel' => 'Insurance sector advertising in print up 26 pc in FY10: AdEx Analysis', 'ogimage' => 'http://e4mcms.exchange4media.com/files/article/article_large_image/fs_38307.jpg', 'ogimagenew' => 'http://e4mcms.exchange4media.com/files/article/article_extra_large_image/fs_38307.jpg', 'ogurl' => 'http://www.exchange4media.com/Advertising/Insurance-sector-advertising-in-print-up-26-pc-in-FY10AdEx-Analysis_38307.html', 'canonical' => 'http://www.exchange4media.com/Advertising/Insurance-sector-advertising-in-print-up-26-pc-in-FY10AdEx-Analysis_38307.html', 'metadescription' => 'Insurance sector advertising in print grew by 26 per cent during FY 2009-10, as compared to FY 2008-09. LIC was among the top 10 brands of the insurance sector advertised in print during this period. High advertising share of insurance sector was seen in non-metro newspapers during FY10.', 'ogdescription' => 'Insurance sector advertising in print grew by 26 per cent during FY 2009-10, as compared to FY 2008-09. LIC was among the top 10 brands of the insurance sector advertised in print during this period. High advertising share of insurance sector was seen in non-metro newspapers during FY10.', 'ArrRecentNewsMiddelbarList' => '[{"article_id":87622,"title":"I&B Ministry bans two regional news channels for content violation","summary":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"15:20:43","url":"","meta_title":"I&B Ministry bans two regional news channels for content violation","meta_desc":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","social_summary":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","web_exclusive":0,"author_type":2,"description":"The Ministry of Information and Broadcasting (MIB), ordered a ban on two news channels, Assamese news channel DY 365 and Gujarati news channel VTV, for violation of the Cable Television Networks (Regulation) Act, 1995.<br>According to the two separate orders from the Ministry, Assamese news channel DY 365 will be banned for three days across India from December 15-18 and Gujarati news channel VTV will be banned for one day from December 16-17.<br>The decision to ban the two channels was taken by the Inter-Ministerial Committee (IMC) which concluded that \\u201cDY 365\\u201d was in violation of Rule 6 (1) (a), (l)&amp; (o) of the cable Television Networks Rules, 1994 under the Cable Television Networks (Regulation) Act, 1995 and VTV was in violation of Rule 6 6 [1] (a) &amp; 6 (1) (I) of the Cable Television Networks Rules, 1994 under the Cable Television Networks (Regulation) Act, 1995.<br><br><strong>DY 365 \\u2013 Assamese TV News channel<\\/strong><br>DY 365, on June 4, 2016, had telecast a \\u2018News Report\\u2019 based on a ritual in which a man could be seen tossing a new-born baby up and down in the air.<br>According to MIB, a man in the video \\u201churls and slings the baby in every possible manner...\\u201d<br>\\u201cThe visuals are extremely disturbing, and not suitable for unrestricted public exhibition,\\u201d the ministry said.<br>After the order, the channel was also served with a Show Cause Notice (SCN) on October 4, 2016.<br>In their defence, the channel\\u2019s representatives said, \\u201cThe programme was not sensationalized or disclosed information which may cause harm to children, but on the contrary, they highlighted the unethical and dangerous practices being carried out in the country and had vehemently spoken against such practices.\\u201d<br>\\u201cThe finding of the Ministry\\u2019s letter was based on the visuals which are half the picture,\\u201d the channel said and further added that they tried to educate through the news and did not add anything in the name of superstition and blind belief.<br>However, the ministry in the order said, \\u201cThe representatives of the channel were not able to reply\\/tell about the video i.e., what is the ritual called in Assam, place where such ritual happened and what is the reason that the channel telecast it on their channel.\\u201d<br><br><strong>VTV- Gujarati News Channel<\\/strong><br>In a news programme namely \\u2018Viral Truth\\u2019, on March 20, 2017, VTV showed a man \\u201cbrutally beating up children in an orphanage.\\u201d The video was trending on social media before alleging that the incident had occurred in RMVM school of Valsad, Gujarat. However, when channel conducted its own investigation about this video, it found that the video was from an orphanage in Egypt.<br>The ministry in the order said, \\u201cWhile reporting the news, the channel has shown disturbing visuals of the orphan kids who were beaten up and thrashed brutally by the manager.\\u201d<br>It further said that the channel has tried to sensationalize the issue by showing the said visuals for 4 minutes &amp; 24 seconds to grab attention of its viewers.<br>\\u201cSuch visuals not only offend good taste\\/decency but also denigrate children by showing them being brutally tortured,\\u201d the ministry said.<br>The channel was served a SCN on July 27, 2017 to which it replied that other channels had also run the video on the same impression that it was of RMVM School of Valsad, Gujarat.<br>In a meeting with IMC, the channel representatives owned up to their mistake in carrying the said programme and apologized for the same and assured that nothing of this sort will be repeated on their channel.<br>However, IMC noted that \\u201cthe channel cannot escape from their responsibilities by merely apologising for their error,\\u201d and recommended that VTV be taken off air for one day for violating the provisions of the programme code.","social_title":"I&B Ministry bans two regional news channels for content violation","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69691,"phototitle":"","photopath":"1513244996_XooJDG_big_(24).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62556,"author_id":1199,"photo":"","authorname":"Nishant Saxena","name":"Media - TV"},{"article_id":87621,"title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","summary":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"14:05:27","url":"","meta_title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","meta_desc":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","social_summary":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","web_exclusive":0,"author_type":2,"description":"Viu, the premium video on demand service by Vuclip and PCCW, today announced the launch of its first adventure reality show \\u2018I Can You Can\\u2019 in partnership with Nicotex. The show is produced by BBC, India. With the introduction of this new style of journey-based content, Viu continues to offer fresh and compelling content in a variety of genres.<br><br>The six-episode series is set to go live Sunday December 17, 2017 at 7:00 pm IST and will be telecast every Sunday. It will be available on Viu and will be televised as a simulcast on National Geographic. Hosted by actor, model, and athlete Milind Soman, the series will showcase a journey of six people, including three who want to quit smoking and three who have already succeeded in quitting. The interesting part of the journey is the interaction between the smokers and the ones who have quit and their efforts to not just conquer the Everest Base Camp, but also their own \\u201cpersonal Everests\\u201d. <br><br>Commenting on the launch of the show and partnership with Nicotex, Sameer Gogate, Head Monetisation &amp; Distribution - Viu India said, \\u201cAt Viu, we endeavor to showcase premium content that is fresh, contemporary and relevant to millennials. \\u2018I Can You Can by Nicotex\\u2019 is an example of this. I believe that Viu\'s young audience will find this offering engaging and inspiring.\\u201d <br><br>Elaborating on the show, Anantha Nayak, CEO Cipla Health, the company behind Nicotex, said, \\u201cThe sole purpose of Nicotex has been to make a smoke-free India. In our journey to inspire health, \\u2018I Can You Can\\u2019 is a one-of-a-kind show and integration opportunity for the brand. We believe this format of message delivery will help spread our message to the consumers in a highly engaging manner.\\u201d <br><br>The \\u2018I Can You Can\\u2019 project was tied in together with Viu &amp; BBC for brand Nicotex by agency m\\/SIX. Expressing his thoughts on this, Devendra Deshpande, Mindshare Content+ Head said, \\"With this collaboration between Nicotex and our partners, we are optimistic about making a difference to the lives of those who wish to make a lifestyle change for the better. We have been involved right from the initial stages of understanding the brand, to concept creation and finding the right channel partners. Content plays an important part of the brand\\u2019s strategy and by teaming up with Nicotex, I am sure\\u201d I Can You Can\\" will be a successful series.\\"<br><br>Viu has developed over 3,000 hours of compelling original content across Asia, giving impetus to the budding local talent, while reaching out to millennials with relatable digital content that they have come to love. In the past year Viu has created a number of engaging shows across genres such as SPOTLIGHT, Gehraiyaan, Social, PillA, Pelli Gola, No.1 Yaari and Social. Viu has more than 23 million users across region delivering over 150 million video views with an average watch time per user per month of 35 hours.","social_title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69690,"phototitle":"","photopath":"1513240521_426QlP_big_(5).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62555,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Industry Briefing"},{"article_id":87611,"title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","summary":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"10:10:14","url":"","meta_title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","meta_desc":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","social_summary":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","web_exclusive":0,"author_type":2,"description":"In continuation of its commitment to patient-centricity &amp;&nbsp;<g>digitisation<\\/g>, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals &amp; the other at patients \\u2013 Ciplamed &amp; Breathefree respectively.<br><br>While CME\\u2019s remains a critical component of our healthcare system, low physician to patient ratio in the Indian setting most often leaves the physician very little time for any extra educational engagements. On the other side, the new digital era also presents an opportunity to learn &amp; sharpen skills through alternate channels as per one\\u2019s convenience.<br><br>The all new Ciplamed is a uniquely designed comprehensive medical portal for healthcare professionals, available as a mobile app (Android &amp; iOS) and a mobile-responsive website. Ciplamed offers a range of scientific resources such as, eCMEs, infographics, presentations, medical news, patient education material and much more across specialities to keep oneself updated with the new advances in the medical field. Ciplamed aims to offer reliable medical information on-the-go to the time-crunched physicians, to promote the best clinical practice and improved health outcomes.<br><br>While the nation encounters a steady rise in breathing related problems, people are seek credible &amp; vital information on their disease conditions &amp; its management.<br>The new Breathefree website will continue to be a complete and comprehensive source of patient information tool relating to breathing disorders and is also designed to be a powerful, closely connected community of people suffering from various breathing ailments. So, while anyone can, of course, learn everything about a breathing issue that may be bothering them, it also provides a powerful platform for people to share experiences, insights and stories of personal triumphs.<br><br>Nikhil Chopra Head India business commented, \\u201cContinuing Cipla\\u2019s commitment towards patient centricity &amp; Innovation; we are happy to bring to life 2 great educational efforts delivered through a digital route. We hope these assets will empower better healthcare decisions &amp; outcomes\\u201d.<br><br>Kiran Pai Head Digital marketing said, \\u201csimplified content &amp; great user interface is the hall mark of new age digital education platforms &amp; we have tried to do just that with ciplamed &amp; breathe free platforms. Needless to mention that both platforms are mobile responsive to fuel consumption across the mobile first segment\\u201d<br><br>Dr Jaideep Gogaty, Chief medical officer at Cipla added, \\u201cCipla has always partnered with the medical fraternity towards enhancing patient care. Ciplamed and BreatheFree are two unique initiatives in this continuing endeavour. While Ciplamed provides a wide range of comprehensive and practice-oriented medical resources and updates for the busy healthcare professional, Breathefree aims to enhance patient awareness on asthma, COPD and allergic rhinitis in a lucid and user-friendly format\\u201d<div><br><\\/div><div>Ciplamed App (Android) \\u2013&nbsp;<a href=\\"https:\\/\\/play.google.com\\/store\\/apps\\/details?id=com.ciplamed&amp;hl=en\\">Click here&nbsp;<\\/a><br><br>Ciplamed App (iOS) \\u2013&nbsp;<a href=\\"https:\\/\\/itunes.apple.com\\/in\\/app\\/ciplamed\\/id1155517294?mt=8\\">Click&nbsp; here<\\/a><br><br>Website link:&nbsp;<a href=\\"https:\\/\\/ciplamed.com\\/\\">www.ciplamed.com<\\/a> <br><\\/div><div><br><\\/div><div>Breathefree Website link \\u2013&nbsp;<a href=\\"https:\\/\\/www.breathefree.com\\/\\">click here&nbsp;<\\/a> <br><\\/div>","social_title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69684,"phototitle":"","photopath":"1513226402_nKklPj_big_(6).jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62545,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Marketing"},{"article_id":87620,"title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","summary":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"00:00:00","url":"","meta_title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","meta_desc":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","social_summary":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","web_exclusive":0,"author_type":2,"description":"Star Bharat claimed the lead in Hindi GEC overall with 725 million impressions while Colors came second with 643 million impressions according to BARC Week 49 (December 2-December 8). <br><br>Star Bharat\\u2019s Kya Haal Mr Panchaal emerged as the most watched show in the overall Top 5 Programs with 12.1 million impressions. The show toppled ZEE TV\\u2019s reigning shows Kumkum Bhagya (11.7 million impressions) and Kundali Bhagya (11.6 million impressions). <br><br>Sony Pal\\u2019s Baalveer remained at fourth spot with 9.6 million impressions while Sony TV\\u2019s Super Dancer Chapter 2 came in at fifth spot with 9.3 million impressions. <br><strong><br>Urban Market<\\/strong><br><br>Colors continued to dominate the market with 460 million impressions, compared to 466 million impressions it fetched in week 48. The show \\u2018Udaan\\u2019 dropped to fifth spot in the Top 5 Programs list with 6 million impressions. <br><br>Zee TV retained its second spot with 387 million impressions as against previous week\\u2019s 404 million impressions. Its two shows \\u2018Kumkum Bhagya\\u2019 and \\u2018Kundali Bhagya\\u2019 also maintained their hold over the top two spots in the Top 5 Programs with 7.36 million and 7.34 million impressions respectively.<br><br>Star Plus\\u2019 position remained unchanged at number three with 349 million impressions. <br><br>Star Bharat held onto its fourth spot with improved 340 million impressions, as against previous week\\u2019s 315 million impressions. <br><br>Sony SAB and SET retained their fifth and sixth spots with 287 million and 286 million impressions respectively. Sony SAB\\u2019s popular show \\u2018Taarak Mehta Ka Ooltah Chasmah\\u2019 retained its third spot in this market with 6.97 million impressions.<br><br><strong>Rural Market <br><\\/strong><br>Zee Anmol continued to lead the rural market with 466 million impressions followed by Sony Pal at 428 million impressions. None of the shows from Zee Anmol made it to the Top 5 Programs list. <br><br>Sony Pal\\u2019s \\u2018Baalveer\\u2019 maintained its top spot with 7.77 million impressions. 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ChuChu TV is currently available in English, Spanish, Portuguese and has recently started to produce kids content in Indian regional languages as well. ChuChuSchool YouTube channel will be the 9th channel in the ChuChu TV family.<br><br>Skoolbo\\u2019s highly popular learning product is currently used in over 54,449 schools worldwide, including the United States of America, United Kingdom, Australia, New Zealand, Canada, Hong Kong and Singapore. Skoolbo won the 2016 award for Best Game-based Curriculum Solution presented by the Software &amp; Information Industry Association (SIIA), the principal trade association for the software and digital content industries. The SIIA CODiE Awards constitute the only peer-reviewed program to showcase business and education technology\\u2019s finest products and services.<br><br>Vinoth Chandar Co-Founder &amp; CEO of ChuChu TV, said: \\u201cWe couldn\\u2019t be happier in partnering with Skoolbo. We have huge respect for what they have achieved in terms of product growth. We are so passionate about educating children and see the huge potential of using the ChuChu TV characters and music to inspire and engage children to improve their learning.\\u201d<br><br>Shane Hill Founder &amp; CEO of Skoolbo said: \\u201cOur mission is to transform the educational outcomes of millions of children across the globe, and in ChuChu TV we have found our perfect partner. Our companies have the same mission to educate and entertain millions of children. 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In India too, the Force fandom has grown bigger with every theatrical. As Star Wars: The Last Jedi, the eighth episode of the saga gears-up for the release, there\\u2019s a palpable excitement and anticipation among fans to once again immerse themselves into the galaxy far, far away. <br><br>To celebrate the release of Star Wars: The Last Jedi and give fans a chance to enjoy the power of this sci-fi mythology in their everyday lives. Disney India\\u2019s Consumer Products has brought on board a diverse range of brands to create cool products across categories \\u2013 consumer electronics, fashion, consumer electronics, home, back-to-school, publishing and more. The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others. <br><br>In LucasFilm\\u2019s Star Wars: The Last Jedi, the Skywalker saga continues as the heroes of The Force Awakens join the galactic legends in an epic adventure that unlocks age-old mysteries of the Force and shocking revelations of the past. The film stars Mark Hamill, Carrie Fisher, Adam Driver, Daisy Ridley, John Boyega, Oscar Isaac, Lupita Nyong\\u2019o, Andy Serkis, Domhnall Gleeson, Anthony Daniels, Gwendoline Christie, Kelly Marie Tran, Laura Dern and Benicio Del Toro.<br><br>Star Wars: The Last Jedi is written and directed by Rian Johnson and produced by Kathleen Kennedy and Ram Bergman. J.J. Abrams, Tom Karnowski and Jason McGatlin are the executive producers.<br><br>Star Wars: The Last Jedi arrives in theatres in India on December 15, 2017. It will release in IMAX 3D, 3D, 2D and 4DX in English and Hindi. <br><br>Following are the key brand associations:<br>OnePlus: OnePlus announced OnePlus 5T Star Wars Special Edition in association with one of the most awaited movies of the year -- Star Wars: The Last Jedi to celebrate the OnePlus anniversary in India on Dec 02, 2017. This association is a first step in celebrating this milestone together with the OnePlus community in India. Star Wars has enthralled generations with their masterful storytelling from a galaxy far, far away, with the best in technology and strong engagement with their fan community. OnePlus has a dedicated community that is deeply passionate about the best in technology, design and attention to detail. With this befitting association, OnePlus community will be able to thoroughly enjoy the legacy of both the brands<br><br>\\u00b7Hasbro: Hasbro is bringing to India the largest range of Star Wars toys including an exciting range of lightsabers across price points and features and an extensive range of Star Wars character figurines and a Star Wars Force Link Starter Set (a wrist accessory that emits sounds and dialogues)<br><br>Celio*: Has launched a special collection around the iconic characters from the Star Wars Universe with 12 designs -- 8 t-shirts and 4 sweatshirts at the Celio stores and about 40 designs with Myntra which consists of T-shirts, Pullovers and Sweatshirts<br><br>Amazon: Star Wars branded store on Amazon India, which will have a selection of 1000+ products across 10 product categories led by Toys and Youth fashion.<br><br>Myntra: Star Wars collection with over 150 styles would be activated around Star Wars: The Last Jedi release. This would be launched under Kook-n-Keech, a brand by Myntra with a focus on T-shirts, Tops and Winter wear for both Men and Women<br><br>Jabong: Celebrating a Star Wars brand day with Jabong on Dec 15th to coincide with the movie release. Jabong would have a home page presence for Star Wars for the whole weekend and would showcase a design range of 300+ design across three brands<br><br>Tata Nexon: This association will prove to be a real treat for fans of both the brands. They will get to experience the best of both worlds at every level of the campaign. From test drives to showroom visits to the Nexon Skills Arena, this campaign will offer an immersive and engaging experience that Star Wars fans wouldn\\u2019t dare miss.<br><br>SANJEET MEHTA, EXECUTIVE DIRECTOR - CONSUMER PRODUCTS, DISNEY INDIA said, \\"\\u201cWith its vast universe of galactic legends, Star Wars has become a worldwide popular cultural phenomenon that is enjoyed beyond the big screens. As Star Wars: The Last Jedi releases on December 15, we felt it was the perfect opportunity for us to bring about a range of experientials for fans to relive Star Wars saga and make it a part of their everyday lives.\\u201d<br><br>BHAVESH SOMAYA, COUNTRY MANAGER, HASBRO INDIA further said,\\u201cToys and authentic storytelling are a crucial part of the Star Wars universe, and we are launching our most innovative Star Wars toy line yet. Whether it is our FORCE LINK STARTER SET includes new FORCE LINK wearable technology, that allows fans to activate awesome features in more than 30 compatible STAR WARS toys or the new STAR WARS CHOOSE YOUR PATH LIGHTSABER, that provides an imaginative and interactive play experience with customizable connector pieces and light activation. It\\u2019s incredible that we\\u2019ve been a part of the Star Wars legacy for 40 years, and we\\u2019re so proud to continue this legacy with Star Wars: The Last Jedi toys.\\u201d<br><br>KYLE KIANG, HEAD OF GLOBAL MARKETING, ONEPLUS further said, \\u201cOur community has inspired us in more ways than one. Their passion and involvement in the brand and the products since the very beginning has inspired us to come up with product that is superior in every way, from design to the overall experience. We are excited to join the force and dedicate the exquisitely designed Star Wars Special Edition to the OnePlus and Star Wars fans in India as a part of the 3-year anniversary celebration. Once again, we\\u2019ve worked hard to refine every last detail and we are confident that the Star Wars fans will appreciate the homage that we have paid to the iconic Star Wars saga.\\"<br><br>SATYEN MOMAYA, CEO, CELIO added, \\u201cWe are excited to launch the Celio-Star War\\u2019s collection, where we have taken Celio\\u2019s spirit and infused it with touches from the light and dark side. The collection coincides with the release of the movie Star Wars: The Last Jedi and we have already seen a positive uptake around the range.\\u201d","social_title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69686,"phototitle":"","photopath":"1513235273_5PvAR8_big_(10).jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62551,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Advertising"}]', 'ArrTageListing' => object(Collection), 'ArrRecentImportaintNewsHeaderList' => 'null', 'url' => 'http://www.exchange4media.com/amp/advertising/insurance-sector-advertising-in-print-up-26-pc-in-fy10adex-analysis_38307.html?amp=amp', 'ArrMenuSLatestNews' => 'null', 'ArrMenuSLatestVideo' => 'null', 'ArrMenuSTag' => 'null', 'ArrRecentArticleMiddelPanelGuestColumn' => 'null', 'ArrRecentLeftPanelInterviewAricles' => 'null', 'ArrrelatedArticles' => array(), 'ArrRecentMiddelPanelCategoryAricles' => 'null', 'ArrRecentNewsFooter' => 'null', 'ArrRecentImportantNewsFooter' => 'null', 'ArrRecentFooterPanelCategoryAricles' => 'null', 'ArrRecentPhotoGalleryHomePageonlytitle' => 'null', 'ArrRecentPhotoGalleryHomePage' => 'null', 'ArrRecentRightPanelTelevisionAricles' => '[]', 'ArrRecentRightPanelGSTAricles' => '[]', 'ArrRecentRightPanelDigitalAricles' => '[]', 'ArrRecentRightPanelOutofHomeAricles' => '[]', 'ArrRecentRightPanelPrintAricles' => '[]', 'ArrRecentVidioRightPanelslider' => '[]', 'ArrRecentPeopleTopicsList' => '[]', 'ArrRecentCompanyTopicsList' => '[]', 'ArrRecentRightPanelRadioAricles' => '[]')) in View.php line 137
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1/4 ErrorException in 316739352f3ce57d2b16a0b9ad52ae4c14befb8a.php line 20: Invalid argument supplied for foreach()

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LIC was among the top 10 brands of the insurance sector advertised in print during this period. High advertising share of insurance sector was seen in non-metro newspapers during FY10.', 'ogdescription' => 'Insurance sector advertising in print grew by 26 per cent during FY 2009-10, as compared to FY 2008-09. LIC was among the top 10 brands of the insurance sector advertised in print during this period. High advertising share of insurance sector was seen in non-metro newspapers during FY10.', 'ArrRecentNewsMiddelbarList' => '[{"article_id":87622,"title":"I&B Ministry bans two regional news channels for content violation","summary":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"15:20:43","url":"","meta_title":"I&B Ministry bans two regional news channels for content violation","meta_desc":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","social_summary":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","web_exclusive":0,"author_type":2,"description":"The Ministry of Information and Broadcasting (MIB), ordered a ban on two news channels, Assamese news channel DY 365 and Gujarati news channel VTV, for violation of the Cable Television Networks (Regulation) Act, 1995.<br>According to the two separate orders from the Ministry, Assamese news channel DY 365 will be banned for three days across India from December 15-18 and Gujarati news channel VTV will be banned for one day from December 16-17.<br>The decision to ban the two channels was taken by the Inter-Ministerial Committee (IMC) which concluded that \\u201cDY 365\\u201d was in violation of Rule 6 (1) (a), (l)&amp; (o) of the cable Television Networks Rules, 1994 under the Cable Television Networks (Regulation) Act, 1995 and VTV was in violation of Rule 6 6 [1] (a) &amp; 6 (1) (I) of the Cable Television Networks Rules, 1994 under the Cable Television Networks (Regulation) Act, 1995.<br><br><strong>DY 365 \\u2013 Assamese TV News channel<\\/strong><br>DY 365, on June 4, 2016, had telecast a \\u2018News Report\\u2019 based on a ritual in which a man could be seen tossing a new-born baby up and down in the air.<br>According to MIB, a man in the video \\u201churls and slings the baby in every possible manner...\\u201d<br>\\u201cThe visuals are extremely disturbing, and not suitable for unrestricted public exhibition,\\u201d the ministry said.<br>After the order, the channel was also served with a Show Cause Notice (SCN) on October 4, 2016.<br>In their defence, the channel\\u2019s representatives said, \\u201cThe programme was not sensationalized or disclosed information which may cause harm to children, but on the contrary, they highlighted the unethical and dangerous practices being carried out in the country and had vehemently spoken against such practices.\\u201d<br>\\u201cThe finding of the Ministry\\u2019s letter was based on the visuals which are half the picture,\\u201d the channel said and further added that they tried to educate through the news and did not add anything in the name of superstition and blind belief.<br>However, the ministry in the order said, \\u201cThe representatives of the channel were not able to reply\\/tell about the video i.e., what is the ritual called in Assam, place where such ritual happened and what is the reason that the channel telecast it on their channel.\\u201d<br><br><strong>VTV- Gujarati News Channel<\\/strong><br>In a news programme namely \\u2018Viral Truth\\u2019, on March 20, 2017, VTV showed a man \\u201cbrutally beating up children in an orphanage.\\u201d The video was trending on social media before alleging that the incident had occurred in RMVM school of Valsad, Gujarat. However, when channel conducted its own investigation about this video, it found that the video was from an orphanage in Egypt.<br>The ministry in the order said, \\u201cWhile reporting the news, the channel has shown disturbing visuals of the orphan kids who were beaten up and thrashed brutally by the manager.\\u201d<br>It further said that the channel has tried to sensationalize the issue by showing the said visuals for 4 minutes &amp; 24 seconds to grab attention of its viewers.<br>\\u201cSuch visuals not only offend good taste\\/decency but also denigrate children by showing them being brutally tortured,\\u201d the ministry said.<br>The channel was served a SCN on July 27, 2017 to which it replied that other channels had also run the video on the same impression that it was of RMVM School of Valsad, Gujarat.<br>In a meeting with IMC, the channel representatives owned up to their mistake in carrying the said programme and apologized for the same and assured that nothing of this sort will be repeated on their channel.<br>However, IMC noted that \\u201cthe channel cannot escape from their responsibilities by merely apologising for their error,\\u201d and recommended that VTV be taken off air for one day for violating the provisions of the programme code.","social_title":"I&B Ministry bans two regional news channels for content violation","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69691,"phototitle":"","photopath":"1513244996_XooJDG_big_(24).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62556,"author_id":1199,"photo":"","authorname":"Nishant Saxena","name":"Media - TV"},{"article_id":87621,"title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","summary":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"14:05:27","url":"","meta_title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","meta_desc":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","social_summary":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","web_exclusive":0,"author_type":2,"description":"Viu, the premium video on demand service by Vuclip and PCCW, today announced the launch of its first adventure reality show \\u2018I Can You Can\\u2019 in partnership with Nicotex. The show is produced by BBC, India. With the introduction of this new style of journey-based content, Viu continues to offer fresh and compelling content in a variety of genres.<br><br>The six-episode series is set to go live Sunday December 17, 2017 at 7:00 pm IST and will be telecast every Sunday. It will be available on Viu and will be televised as a simulcast on National Geographic. Hosted by actor, model, and athlete Milind Soman, the series will showcase a journey of six people, including three who want to quit smoking and three who have already succeeded in quitting. The interesting part of the journey is the interaction between the smokers and the ones who have quit and their efforts to not just conquer the Everest Base Camp, but also their own \\u201cpersonal Everests\\u201d. <br><br>Commenting on the launch of the show and partnership with Nicotex, Sameer Gogate, Head Monetisation &amp; Distribution - Viu India said, \\u201cAt Viu, we endeavor to showcase premium content that is fresh, contemporary and relevant to millennials. \\u2018I Can You Can by Nicotex\\u2019 is an example of this. I believe that Viu\'s young audience will find this offering engaging and inspiring.\\u201d <br><br>Elaborating on the show, Anantha Nayak, CEO Cipla Health, the company behind Nicotex, said, \\u201cThe sole purpose of Nicotex has been to make a smoke-free India. In our journey to inspire health, \\u2018I Can You Can\\u2019 is a one-of-a-kind show and integration opportunity for the brand. We believe this format of message delivery will help spread our message to the consumers in a highly engaging manner.\\u201d <br><br>The \\u2018I Can You Can\\u2019 project was tied in together with Viu &amp; BBC for brand Nicotex by agency m\\/SIX. Expressing his thoughts on this, Devendra Deshpande, Mindshare Content+ Head said, \\"With this collaboration between Nicotex and our partners, we are optimistic about making a difference to the lives of those who wish to make a lifestyle change for the better. We have been involved right from the initial stages of understanding the brand, to concept creation and finding the right channel partners. Content plays an important part of the brand\\u2019s strategy and by teaming up with Nicotex, I am sure\\u201d I Can You Can\\" will be a successful series.\\"<br><br>Viu has developed over 3,000 hours of compelling original content across Asia, giving impetus to the budding local talent, while reaching out to millennials with relatable digital content that they have come to love. In the past year Viu has created a number of engaging shows across genres such as SPOTLIGHT, Gehraiyaan, Social, PillA, Pelli Gola, No.1 Yaari and Social. Viu has more than 23 million users across region delivering over 150 million video views with an average watch time per user per month of 35 hours.","social_title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69690,"phototitle":"","photopath":"1513240521_426QlP_big_(5).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62555,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Industry Briefing"},{"article_id":87611,"title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","summary":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"10:10:14","url":"","meta_title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","meta_desc":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","social_summary":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","web_exclusive":0,"author_type":2,"description":"In continuation of its commitment to patient-centricity &amp;&nbsp;<g>digitisation<\\/g>, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals &amp; the other at patients \\u2013 Ciplamed &amp; Breathefree respectively.<br><br>While CME\\u2019s remains a critical component of our healthcare system, low physician to patient ratio in the Indian setting most often leaves the physician very little time for any extra educational engagements. On the other side, the new digital era also presents an opportunity to learn &amp; sharpen skills through alternate channels as per one\\u2019s convenience.<br><br>The all new Ciplamed is a uniquely designed comprehensive medical portal for healthcare professionals, available as a mobile app (Android &amp; iOS) and a mobile-responsive website. Ciplamed offers a range of scientific resources such as, eCMEs, infographics, presentations, medical news, patient education material and much more across specialities to keep oneself updated with the new advances in the medical field. Ciplamed aims to offer reliable medical information on-the-go to the time-crunched physicians, to promote the best clinical practice and improved health outcomes.<br><br>While the nation encounters a steady rise in breathing related problems, people are seek credible &amp; vital information on their disease conditions &amp; its management.<br>The new Breathefree website will continue to be a complete and comprehensive source of patient information tool relating to breathing disorders and is also designed to be a powerful, closely connected community of people suffering from various breathing ailments. So, while anyone can, of course, learn everything about a breathing issue that may be bothering them, it also provides a powerful platform for people to share experiences, insights and stories of personal triumphs.<br><br>Nikhil Chopra Head India business commented, \\u201cContinuing Cipla\\u2019s commitment towards patient centricity &amp; Innovation; we are happy to bring to life 2 great educational efforts delivered through a digital route. We hope these assets will empower better healthcare decisions &amp; outcomes\\u201d.<br><br>Kiran Pai Head Digital marketing said, \\u201csimplified content &amp; great user interface is the hall mark of new age digital education platforms &amp; we have tried to do just that with ciplamed &amp; breathe free platforms. Needless to mention that both platforms are mobile responsive to fuel consumption across the mobile first segment\\u201d<br><br>Dr Jaideep Gogaty, Chief medical officer at Cipla added, \\u201cCipla has always partnered with the medical fraternity towards enhancing patient care. Ciplamed and BreatheFree are two unique initiatives in this continuing endeavour. While Ciplamed provides a wide range of comprehensive and practice-oriented medical resources and updates for the busy healthcare professional, Breathefree aims to enhance patient awareness on asthma, COPD and allergic rhinitis in a lucid and user-friendly format\\u201d<div><br><\\/div><div>Ciplamed App (Android) \\u2013&nbsp;<a href=\\"https:\\/\\/play.google.com\\/store\\/apps\\/details?id=com.ciplamed&amp;hl=en\\">Click here&nbsp;<\\/a><br><br>Ciplamed App (iOS) \\u2013&nbsp;<a href=\\"https:\\/\\/itunes.apple.com\\/in\\/app\\/ciplamed\\/id1155517294?mt=8\\">Click&nbsp; here<\\/a><br><br>Website link:&nbsp;<a href=\\"https:\\/\\/ciplamed.com\\/\\">www.ciplamed.com<\\/a> <br><\\/div><div><br><\\/div><div>Breathefree Website link \\u2013&nbsp;<a href=\\"https:\\/\\/www.breathefree.com\\/\\">click here&nbsp;<\\/a> <br><\\/div>","social_title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69684,"phototitle":"","photopath":"1513226402_nKklPj_big_(6).jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62545,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Marketing"},{"article_id":87620,"title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","summary":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"00:00:00","url":"","meta_title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","meta_desc":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","social_summary":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","web_exclusive":0,"author_type":2,"description":"Star Bharat claimed the lead in Hindi GEC overall with 725 million impressions while Colors came second with 643 million impressions according to BARC Week 49 (December 2-December 8). <br><br>Star Bharat\\u2019s Kya Haal Mr Panchaal emerged as the most watched show in the overall Top 5 Programs with 12.1 million impressions. The show toppled ZEE TV\\u2019s reigning shows Kumkum Bhagya (11.7 million impressions) and Kundali Bhagya (11.6 million impressions). <br><br>Sony Pal\\u2019s Baalveer remained at fourth spot with 9.6 million impressions while Sony TV\\u2019s Super Dancer Chapter 2 came in at fifth spot with 9.3 million impressions. <br><strong><br>Urban Market<\\/strong><br><br>Colors continued to dominate the market with 460 million impressions, compared to 466 million impressions it fetched in week 48. The show \\u2018Udaan\\u2019 dropped to fifth spot in the Top 5 Programs list with 6 million impressions. <br><br>Zee TV retained its second spot with 387 million impressions as against previous week\\u2019s 404 million impressions. Its two shows \\u2018Kumkum Bhagya\\u2019 and \\u2018Kundali Bhagya\\u2019 also maintained their hold over the top two spots in the Top 5 Programs with 7.36 million and 7.34 million impressions respectively.<br><br>Star Plus\\u2019 position remained unchanged at number three with 349 million impressions. <br><br>Star Bharat held onto its fourth spot with improved 340 million impressions, as against previous week\\u2019s 315 million impressions. <br><br>Sony SAB and SET retained their fifth and sixth spots with 287 million and 286 million impressions respectively. Sony SAB\\u2019s popular show \\u2018Taarak Mehta Ka Ooltah Chasmah\\u2019 retained its third spot in this market with 6.97 million impressions.<br><br><strong>Rural Market <br><\\/strong><br>Zee Anmol continued to lead the rural market with 466 million impressions followed by Sony Pal at 428 million impressions. None of the shows from Zee Anmol made it to the Top 5 Programs list. <br><br>Sony Pal\\u2019s \\u2018Baalveer\\u2019 maintained its top spot with 7.77 million impressions. Star Bharat\\u2019s Kya Haal Mt Panchaal displaced \'Taarak Mehta Ka Ooltah Chashmah\\u2019 on Sony Pal coming in at the second and third spots with 6.99 million and 6.46 million impressions respectively. <br><br>Star Utsav, Star Bharat and Rishtey retained their third, fourth and fifth spots with 404 million, 384 million and 312 million impressions respectively.<br><br>Sony Pal\\u2019s Chintu Bangaya Gentleman took the fourth spot in the Top 5 Programs list with 6.3 million impressions and Star Bharat\\u2019s show Jiji Maa came in at the fifth spot with 5.3 million impressions.","social_title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69689,"phototitle":"","photopath":"1513238335_PAfzh4_big_.jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62554,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Media - TV"},{"article_id":87618,"title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","summary":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"12:47:30","url":"","meta_title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","meta_desc":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","social_summary":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","web_exclusive":0,"author_type":2,"description":"One of the most popular edutainment channels worldwide, ChuChu TV, has partnered with Skoolbo, an award-winning learning media company, to roll out a new offer to parents of preschool children - ChuChuSchool. The tie-up is a first of its kind collaboration of a YouTube channel collaborating with a globally renowned preschool education company.<br><br>ChuChuSchool will extend the highly popular ChuChu TV experience into improving reading, mathematics, languages, science, geography, music and art for preschool children via a dedicated YouTube channel and complementary web subscription and app.<br><br>ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019.<br><br>ChuChu TV is one of the most popular YouTube channels in the world in the family entertainment category. Established in 2013, ChuChu TV is a global phenomenon with a staggering 14 billion views and 17.7 million subscribers from around the world. ChuChu TV is currently available in English, Spanish, Portuguese and has recently started to produce kids content in Indian regional languages as well. ChuChuSchool YouTube channel will be the 9th channel in the ChuChu TV family.<br><br>Skoolbo\\u2019s highly popular learning product is currently used in over 54,449 schools worldwide, including the United States of America, United Kingdom, Australia, New Zealand, Canada, Hong Kong and Singapore. Skoolbo won the 2016 award for Best Game-based Curriculum Solution presented by the Software &amp; Information Industry Association (SIIA), the principal trade association for the software and digital content industries. The SIIA CODiE Awards constitute the only peer-reviewed program to showcase business and education technology\\u2019s finest products and services.<br><br>Vinoth Chandar Co-Founder &amp; CEO of ChuChu TV, said: \\u201cWe couldn\\u2019t be happier in partnering with Skoolbo. We have huge respect for what they have achieved in terms of product growth. We are so passionate about educating children and see the huge potential of using the ChuChu TV characters and music to inspire and engage children to improve their learning.\\u201d<br><br>Shane Hill Founder &amp; CEO of Skoolbo said: \\u201cOur mission is to transform the educational outcomes of millions of children across the globe, and in ChuChu TV we have found our perfect partner. Our companies have the same mission to educate and entertain millions of children. The partnership brings together the complementary strengths of both companies - ChuChu TV is the world\\u2019s most popular preschool content and Skoolbo has proven in country after country that our learning platforms are loved by children, teachers and parents\\u201d","social_title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69687,"phototitle":"","photopath":"1513235845_S7b7j2_big_(2).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62552,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Media - TV"},{"article_id":87617,"title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","summary":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"12:39:11","url":"","meta_title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","meta_desc":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","social_summary":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","web_exclusive":0,"author_type":2,"description":"With easily relatable characters, timeless storytelling and cutting-edge technology, the Star Wars saga \\u2013 which began in 1977 - has become a legacy that has loyal and ardent fans across the globe. In India too, the Force fandom has grown bigger with every theatrical. As Star Wars: The Last Jedi, the eighth episode of the saga gears-up for the release, there\\u2019s a palpable excitement and anticipation among fans to once again immerse themselves into the galaxy far, far away. <br><br>To celebrate the release of Star Wars: The Last Jedi and give fans a chance to enjoy the power of this sci-fi mythology in their everyday lives. Disney India\\u2019s Consumer Products has brought on board a diverse range of brands to create cool products across categories \\u2013 consumer electronics, fashion, consumer electronics, home, back-to-school, publishing and more. The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others. <br><br>In LucasFilm\\u2019s Star Wars: The Last Jedi, the Skywalker saga continues as the heroes of The Force Awakens join the galactic legends in an epic adventure that unlocks age-old mysteries of the Force and shocking revelations of the past. The film stars Mark Hamill, Carrie Fisher, Adam Driver, Daisy Ridley, John Boyega, Oscar Isaac, Lupita Nyong\\u2019o, Andy Serkis, Domhnall Gleeson, Anthony Daniels, Gwendoline Christie, Kelly Marie Tran, Laura Dern and Benicio Del Toro.<br><br>Star Wars: The Last Jedi is written and directed by Rian Johnson and produced by Kathleen Kennedy and Ram Bergman. J.J. Abrams, Tom Karnowski and Jason McGatlin are the executive producers.<br><br>Star Wars: The Last Jedi arrives in theatres in India on December 15, 2017. It will release in IMAX 3D, 3D, 2D and 4DX in English and Hindi. <br><br>Following are the key brand associations:<br>OnePlus: OnePlus announced OnePlus 5T Star Wars Special Edition in association with one of the most awaited movies of the year -- Star Wars: The Last Jedi to celebrate the OnePlus anniversary in India on Dec 02, 2017. This association is a first step in celebrating this milestone together with the OnePlus community in India. Star Wars has enthralled generations with their masterful storytelling from a galaxy far, far away, with the best in technology and strong engagement with their fan community. OnePlus has a dedicated community that is deeply passionate about the best in technology, design and attention to detail. With this befitting association, OnePlus community will be able to thoroughly enjoy the legacy of both the brands<br><br>\\u00b7Hasbro: Hasbro is bringing to India the largest range of Star Wars toys including an exciting range of lightsabers across price points and features and an extensive range of Star Wars character figurines and a Star Wars Force Link Starter Set (a wrist accessory that emits sounds and dialogues)<br><br>Celio*: Has launched a special collection around the iconic characters from the Star Wars Universe with 12 designs -- 8 t-shirts and 4 sweatshirts at the Celio stores and about 40 designs with Myntra which consists of T-shirts, Pullovers and Sweatshirts<br><br>Amazon: Star Wars branded store on Amazon India, which will have a selection of 1000+ products across 10 product categories led by Toys and Youth fashion.<br><br>Myntra: Star Wars collection with over 150 styles would be activated around Star Wars: The Last Jedi release. This would be launched under Kook-n-Keech, a brand by Myntra with a focus on T-shirts, Tops and Winter wear for both Men and Women<br><br>Jabong: Celebrating a Star Wars brand day with Jabong on Dec 15th to coincide with the movie release. Jabong would have a home page presence for Star Wars for the whole weekend and would showcase a design range of 300+ design across three brands<br><br>Tata Nexon: This association will prove to be a real treat for fans of both the brands. They will get to experience the best of both worlds at every level of the campaign. From test drives to showroom visits to the Nexon Skills Arena, this campaign will offer an immersive and engaging experience that Star Wars fans wouldn\\u2019t dare miss.<br><br>SANJEET MEHTA, EXECUTIVE DIRECTOR - CONSUMER PRODUCTS, DISNEY INDIA said, \\"\\u201cWith its vast universe of galactic legends, Star Wars has become a worldwide popular cultural phenomenon that is enjoyed beyond the big screens. As Star Wars: The Last Jedi releases on December 15, we felt it was the perfect opportunity for us to bring about a range of experientials for fans to relive Star Wars saga and make it a part of their everyday lives.\\u201d<br><br>BHAVESH SOMAYA, COUNTRY MANAGER, HASBRO INDIA further said,\\u201cToys and authentic storytelling are a crucial part of the Star Wars universe, and we are launching our most innovative Star Wars toy line yet. Whether it is our FORCE LINK STARTER SET includes new FORCE LINK wearable technology, that allows fans to activate awesome features in more than 30 compatible STAR WARS toys or the new STAR WARS CHOOSE YOUR PATH LIGHTSABER, that provides an imaginative and interactive play experience with customizable connector pieces and light activation. It\\u2019s incredible that we\\u2019ve been a part of the Star Wars legacy for 40 years, and we\\u2019re so proud to continue this legacy with Star Wars: The Last Jedi toys.\\u201d<br><br>KYLE KIANG, HEAD OF GLOBAL MARKETING, ONEPLUS further said, \\u201cOur community has inspired us in more ways than one. Their passion and involvement in the brand and the products since the very beginning has inspired us to come up with product that is superior in every way, from design to the overall experience. We are excited to join the force and dedicate the exquisitely designed Star Wars Special Edition to the OnePlus and Star Wars fans in India as a part of the 3-year anniversary celebration. Once again, we\\u2019ve worked hard to refine every last detail and we are confident that the Star Wars fans will appreciate the homage that we have paid to the iconic Star Wars saga.\\"<br><br>SATYEN MOMAYA, CEO, CELIO added, \\u201cWe are excited to launch the Celio-Star War\\u2019s collection, where we have taken Celio\\u2019s spirit and infused it with touches from the light and dark side. The collection coincides with the release of the movie Star Wars: The Last Jedi and we have already seen a positive uptake around the range.\\u201d","social_title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69686,"phototitle":"","photopath":"1513235273_5PvAR8_big_(10).jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62551,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Advertising"}]', 'ArrTageListing' => object(Collection), 'ArrRecentImportaintNewsHeaderList' => 'null', 'url' => 'http://www.exchange4media.com/amp/advertising/insurance-sector-advertising-in-print-up-26-pc-in-fy10adex-analysis_38307.html?amp=amp', 'ArrMenuSLatestNews' => 'null', 'ArrMenuSLatestVideo' => 'null', 'ArrMenuSTag' => 'null', 'ArrRecentArticleMiddelPanelGuestColumn' => 'null', 'ArrRecentLeftPanelInterviewAricles' => 'null', 'ArrrelatedArticles' => array(), 'ArrRecentMiddelPanelCategoryAricles' => 'null', 'ArrRecentNewsFooter' => 'null', 'ArrRecentImportantNewsFooter' => 'null', 'ArrRecentFooterPanelCategoryAricles' => 'null', 'ArrRecentPhotoGalleryHomePageonlytitle' => 'null', 'ArrRecentPhotoGalleryHomePage' => 'null', 'ArrRecentRightPanelTelevisionAricles' => '[]', 'ArrRecentRightPanelGSTAricles' => '[]', 'ArrRecentRightPanelDigitalAricles' => '[]', 'ArrRecentRightPanelOutofHomeAricles' => '[]', 'ArrRecentRightPanelPrintAricles' => '[]', 'ArrRecentVidioRightPanelslider' => '[]', 'ArrRecentPeopleTopicsList' => '[]', 'ArrRecentCompanyTopicsList' => '[]', 'ArrRecentRightPanelRadioAricles' => '[]', '__empty_1' => true, '__currentLoopData' => array(), 'loop' => null), 'obLevel' => 2, '__env' => object(Factory), 'app' => object(Application), 'errors' => object(ViewErrorBag), 'ArrViewArticle' => object(stdClass), 'metatitel' => 'Insurance sector advertising in print up 26 pc in FY10: AdEx Analysis', 'ogtitel' => 'Insurance sector advertising in print up 26 pc in FY10: AdEx Analysis', 'ogimage' => 'http://e4mcms.exchange4media.com/files/article/article_large_image/fs_38307.jpg', 'ogimagenew' => 'http://e4mcms.exchange4media.com/files/article/article_extra_large_image/fs_38307.jpg', 'ogurl' => 'http://www.exchange4media.com/Advertising/Insurance-sector-advertising-in-print-up-26-pc-in-FY10AdEx-Analysis_38307.html', 'canonical' => 'http://www.exchange4media.com/Advertising/Insurance-sector-advertising-in-print-up-26-pc-in-FY10AdEx-Analysis_38307.html', 'metadescription' => 'Insurance sector advertising in print grew by 26 per cent during FY 2009-10, as compared to FY 2008-09. LIC was among the top 10 brands of the insurance sector advertised in print during this period. High advertising share of insurance sector was seen in non-metro newspapers during FY10.', 'ogdescription' => 'Insurance sector advertising in print grew by 26 per cent during FY 2009-10, as compared to FY 2008-09. LIC was among the top 10 brands of the insurance sector advertised in print during this period. High advertising share of insurance sector was seen in non-metro newspapers during FY10.', 'ArrRecentNewsMiddelbarList' => '[{"article_id":87622,"title":"I&B Ministry bans two regional news channels for content violation","summary":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"15:20:43","url":"","meta_title":"I&B Ministry bans two regional news channels for content violation","meta_desc":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","social_summary":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","web_exclusive":0,"author_type":2,"description":"The Ministry of Information and Broadcasting (MIB), ordered a ban on two news channels, Assamese news channel DY 365 and Gujarati news channel VTV, for violation of the Cable Television Networks (Regulation) Act, 1995.<br>According to the two separate orders from the Ministry, Assamese news channel DY 365 will be banned for three days across India from December 15-18 and Gujarati news channel VTV will be banned for one day from December 16-17.<br>The decision to ban the two channels was taken by the Inter-Ministerial Committee (IMC) which concluded that \\u201cDY 365\\u201d was in violation of Rule 6 (1) (a), (l)&amp; (o) of the cable Television Networks Rules, 1994 under the Cable Television Networks (Regulation) Act, 1995 and VTV was in violation of Rule 6 6 [1] (a) &amp; 6 (1) (I) of the Cable Television Networks Rules, 1994 under the Cable Television Networks (Regulation) Act, 1995.<br><br><strong>DY 365 \\u2013 Assamese TV News channel<\\/strong><br>DY 365, on June 4, 2016, had telecast a \\u2018News Report\\u2019 based on a ritual in which a man could be seen tossing a new-born baby up and down in the air.<br>According to MIB, a man in the video \\u201churls and slings the baby in every possible manner...\\u201d<br>\\u201cThe visuals are extremely disturbing, and not suitable for unrestricted public exhibition,\\u201d the ministry said.<br>After the order, the channel was also served with a Show Cause Notice (SCN) on October 4, 2016.<br>In their defence, the channel\\u2019s representatives said, \\u201cThe programme was not sensationalized or disclosed information which may cause harm to children, but on the contrary, they highlighted the unethical and dangerous practices being carried out in the country and had vehemently spoken against such practices.\\u201d<br>\\u201cThe finding of the Ministry\\u2019s letter was based on the visuals which are half the picture,\\u201d the channel said and further added that they tried to educate through the news and did not add anything in the name of superstition and blind belief.<br>However, the ministry in the order said, \\u201cThe representatives of the channel were not able to reply\\/tell about the video i.e., what is the ritual called in Assam, place where such ritual happened and what is the reason that the channel telecast it on their channel.\\u201d<br><br><strong>VTV- Gujarati News Channel<\\/strong><br>In a news programme namely \\u2018Viral Truth\\u2019, on March 20, 2017, VTV showed a man \\u201cbrutally beating up children in an orphanage.\\u201d The video was trending on social media before alleging that the incident had occurred in RMVM school of Valsad, Gujarat. However, when channel conducted its own investigation about this video, it found that the video was from an orphanage in Egypt.<br>The ministry in the order said, \\u201cWhile reporting the news, the channel has shown disturbing visuals of the orphan kids who were beaten up and thrashed brutally by the manager.\\u201d<br>It further said that the channel has tried to sensationalize the issue by showing the said visuals for 4 minutes &amp; 24 seconds to grab attention of its viewers.<br>\\u201cSuch visuals not only offend good taste\\/decency but also denigrate children by showing them being brutally tortured,\\u201d the ministry said.<br>The channel was served a SCN on July 27, 2017 to which it replied that other channels had also run the video on the same impression that it was of RMVM School of Valsad, Gujarat.<br>In a meeting with IMC, the channel representatives owned up to their mistake in carrying the said programme and apologized for the same and assured that nothing of this sort will be repeated on their channel.<br>However, IMC noted that \\u201cthe channel cannot escape from their responsibilities by merely apologising for their error,\\u201d and recommended that VTV be taken off air for one day for violating the provisions of the programme code.","social_title":"I&B Ministry bans two regional news channels for content violation","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69691,"phototitle":"","photopath":"1513244996_XooJDG_big_(24).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62556,"author_id":1199,"photo":"","authorname":"Nishant Saxena","name":"Media - TV"},{"article_id":87621,"title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","summary":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"14:05:27","url":"","meta_title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","meta_desc":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","social_summary":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","web_exclusive":0,"author_type":2,"description":"Viu, the premium video on demand service by Vuclip and PCCW, today announced the launch of its first adventure reality show \\u2018I Can You Can\\u2019 in partnership with Nicotex. The show is produced by BBC, India. With the introduction of this new style of journey-based content, Viu continues to offer fresh and compelling content in a variety of genres.<br><br>The six-episode series is set to go live Sunday December 17, 2017 at 7:00 pm IST and will be telecast every Sunday. It will be available on Viu and will be televised as a simulcast on National Geographic. Hosted by actor, model, and athlete Milind Soman, the series will showcase a journey of six people, including three who want to quit smoking and three who have already succeeded in quitting. The interesting part of the journey is the interaction between the smokers and the ones who have quit and their efforts to not just conquer the Everest Base Camp, but also their own \\u201cpersonal Everests\\u201d. <br><br>Commenting on the launch of the show and partnership with Nicotex, Sameer Gogate, Head Monetisation &amp; Distribution - Viu India said, \\u201cAt Viu, we endeavor to showcase premium content that is fresh, contemporary and relevant to millennials. \\u2018I Can You Can by Nicotex\\u2019 is an example of this. I believe that Viu\'s young audience will find this offering engaging and inspiring.\\u201d <br><br>Elaborating on the show, Anantha Nayak, CEO Cipla Health, the company behind Nicotex, said, \\u201cThe sole purpose of Nicotex has been to make a smoke-free India. In our journey to inspire health, \\u2018I Can You Can\\u2019 is a one-of-a-kind show and integration opportunity for the brand. We believe this format of message delivery will help spread our message to the consumers in a highly engaging manner.\\u201d <br><br>The \\u2018I Can You Can\\u2019 project was tied in together with Viu &amp; BBC for brand Nicotex by agency m\\/SIX. Expressing his thoughts on this, Devendra Deshpande, Mindshare Content+ Head said, \\"With this collaboration between Nicotex and our partners, we are optimistic about making a difference to the lives of those who wish to make a lifestyle change for the better. We have been involved right from the initial stages of understanding the brand, to concept creation and finding the right channel partners. Content plays an important part of the brand\\u2019s strategy and by teaming up with Nicotex, I am sure\\u201d I Can You Can\\" will be a successful series.\\"<br><br>Viu has developed over 3,000 hours of compelling original content across Asia, giving impetus to the budding local talent, while reaching out to millennials with relatable digital content that they have come to love. In the past year Viu has created a number of engaging shows across genres such as SPOTLIGHT, Gehraiyaan, Social, PillA, Pelli Gola, No.1 Yaari and Social. Viu has more than 23 million users across region delivering over 150 million video views with an average watch time per user per month of 35 hours.","social_title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69690,"phototitle":"","photopath":"1513240521_426QlP_big_(5).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62555,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Industry Briefing"},{"article_id":87611,"title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","summary":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"10:10:14","url":"","meta_title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","meta_desc":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","social_summary":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","web_exclusive":0,"author_type":2,"description":"In continuation of its commitment to patient-centricity &amp;&nbsp;<g>digitisation<\\/g>, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals &amp; the other at patients \\u2013 Ciplamed &amp; Breathefree respectively.<br><br>While CME\\u2019s remains a critical component of our healthcare system, low physician to patient ratio in the Indian setting most often leaves the physician very little time for any extra educational engagements. On the other side, the new digital era also presents an opportunity to learn &amp; sharpen skills through alternate channels as per one\\u2019s convenience.<br><br>The all new Ciplamed is a uniquely designed comprehensive medical portal for healthcare professionals, available as a mobile app (Android &amp; iOS) and a mobile-responsive website. Ciplamed offers a range of scientific resources such as, eCMEs, infographics, presentations, medical news, patient education material and much more across specialities to keep oneself updated with the new advances in the medical field. Ciplamed aims to offer reliable medical information on-the-go to the time-crunched physicians, to promote the best clinical practice and improved health outcomes.<br><br>While the nation encounters a steady rise in breathing related problems, people are seek credible &amp; vital information on their disease conditions &amp; its management.<br>The new Breathefree website will continue to be a complete and comprehensive source of patient information tool relating to breathing disorders and is also designed to be a powerful, closely connected community of people suffering from various breathing ailments. So, while anyone can, of course, learn everything about a breathing issue that may be bothering them, it also provides a powerful platform for people to share experiences, insights and stories of personal triumphs.<br><br>Nikhil Chopra Head India business commented, \\u201cContinuing Cipla\\u2019s commitment towards patient centricity &amp; Innovation; we are happy to bring to life 2 great educational efforts delivered through a digital route. We hope these assets will empower better healthcare decisions &amp; outcomes\\u201d.<br><br>Kiran Pai Head Digital marketing said, \\u201csimplified content &amp; great user interface is the hall mark of new age digital education platforms &amp; we have tried to do just that with ciplamed &amp; breathe free platforms. Needless to mention that both platforms are mobile responsive to fuel consumption across the mobile first segment\\u201d<br><br>Dr Jaideep Gogaty, Chief medical officer at Cipla added, \\u201cCipla has always partnered with the medical fraternity towards enhancing patient care. Ciplamed and BreatheFree are two unique initiatives in this continuing endeavour. While Ciplamed provides a wide range of comprehensive and practice-oriented medical resources and updates for the busy healthcare professional, Breathefree aims to enhance patient awareness on asthma, COPD and allergic rhinitis in a lucid and user-friendly format\\u201d<div><br><\\/div><div>Ciplamed App (Android) \\u2013&nbsp;<a href=\\"https:\\/\\/play.google.com\\/store\\/apps\\/details?id=com.ciplamed&amp;hl=en\\">Click here&nbsp;<\\/a><br><br>Ciplamed App (iOS) \\u2013&nbsp;<a href=\\"https:\\/\\/itunes.apple.com\\/in\\/app\\/ciplamed\\/id1155517294?mt=8\\">Click&nbsp; here<\\/a><br><br>Website link:&nbsp;<a href=\\"https:\\/\\/ciplamed.com\\/\\">www.ciplamed.com<\\/a> <br><\\/div><div><br><\\/div><div>Breathefree Website link \\u2013&nbsp;<a href=\\"https:\\/\\/www.breathefree.com\\/\\">click here&nbsp;<\\/a> <br><\\/div>","social_title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69684,"phototitle":"","photopath":"1513226402_nKklPj_big_(6).jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62545,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Marketing"},{"article_id":87620,"title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","summary":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"00:00:00","url":"","meta_title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","meta_desc":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","social_summary":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","web_exclusive":0,"author_type":2,"description":"Star Bharat claimed the lead in Hindi GEC overall with 725 million impressions while Colors came second with 643 million impressions according to BARC Week 49 (December 2-December 8). <br><br>Star Bharat\\u2019s Kya Haal Mr Panchaal emerged as the most watched show in the overall Top 5 Programs with 12.1 million impressions. The show toppled ZEE TV\\u2019s reigning shows Kumkum Bhagya (11.7 million impressions) and Kundali Bhagya (11.6 million impressions). <br><br>Sony Pal\\u2019s Baalveer remained at fourth spot with 9.6 million impressions while Sony TV\\u2019s Super Dancer Chapter 2 came in at fifth spot with 9.3 million impressions. <br><strong><br>Urban Market<\\/strong><br><br>Colors continued to dominate the market with 460 million impressions, compared to 466 million impressions it fetched in week 48. The show \\u2018Udaan\\u2019 dropped to fifth spot in the Top 5 Programs list with 6 million impressions. <br><br>Zee TV retained its second spot with 387 million impressions as against previous week\\u2019s 404 million impressions. Its two shows \\u2018Kumkum Bhagya\\u2019 and \\u2018Kundali Bhagya\\u2019 also maintained their hold over the top two spots in the Top 5 Programs with 7.36 million and 7.34 million impressions respectively.<br><br>Star Plus\\u2019 position remained unchanged at number three with 349 million impressions. <br><br>Star Bharat held onto its fourth spot with improved 340 million impressions, as against previous week\\u2019s 315 million impressions. <br><br>Sony SAB and SET retained their fifth and sixth spots with 287 million and 286 million impressions respectively. Sony SAB\\u2019s popular show \\u2018Taarak Mehta Ka Ooltah Chasmah\\u2019 retained its third spot in this market with 6.97 million impressions.<br><br><strong>Rural Market <br><\\/strong><br>Zee Anmol continued to lead the rural market with 466 million impressions followed by Sony Pal at 428 million impressions. None of the shows from Zee Anmol made it to the Top 5 Programs list. <br><br>Sony Pal\\u2019s \\u2018Baalveer\\u2019 maintained its top spot with 7.77 million impressions. Star Bharat\\u2019s Kya Haal Mt Panchaal displaced \'Taarak Mehta Ka Ooltah Chashmah\\u2019 on Sony Pal coming in at the second and third spots with 6.99 million and 6.46 million impressions respectively. <br><br>Star Utsav, Star Bharat and Rishtey retained their third, fourth and fifth spots with 404 million, 384 million and 312 million impressions respectively.<br><br>Sony Pal\\u2019s Chintu Bangaya Gentleman took the fourth spot in the Top 5 Programs list with 6.3 million impressions and Star Bharat\\u2019s show Jiji Maa came in at the fifth spot with 5.3 million impressions.","social_title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69689,"phototitle":"","photopath":"1513238335_PAfzh4_big_.jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62554,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Media - TV"},{"article_id":87618,"title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","summary":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"12:47:30","url":"","meta_title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","meta_desc":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","social_summary":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","web_exclusive":0,"author_type":2,"description":"One of the most popular edutainment channels worldwide, ChuChu TV, has partnered with Skoolbo, an award-winning learning media company, to roll out a new offer to parents of preschool children - ChuChuSchool. The tie-up is a first of its kind collaboration of a YouTube channel collaborating with a globally renowned preschool education company.<br><br>ChuChuSchool will extend the highly popular ChuChu TV experience into improving reading, mathematics, languages, science, geography, music and art for preschool children via a dedicated YouTube channel and complementary web subscription and app.<br><br>ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019.<br><br>ChuChu TV is one of the most popular YouTube channels in the world in the family entertainment category. Established in 2013, ChuChu TV is a global phenomenon with a staggering 14 billion views and 17.7 million subscribers from around the world. ChuChu TV is currently available in English, Spanish, Portuguese and has recently started to produce kids content in Indian regional languages as well. ChuChuSchool YouTube channel will be the 9th channel in the ChuChu TV family.<br><br>Skoolbo\\u2019s highly popular learning product is currently used in over 54,449 schools worldwide, including the United States of America, United Kingdom, Australia, New Zealand, Canada, Hong Kong and Singapore. Skoolbo won the 2016 award for Best Game-based Curriculum Solution presented by the Software &amp; Information Industry Association (SIIA), the principal trade association for the software and digital content industries. The SIIA CODiE Awards constitute the only peer-reviewed program to showcase business and education technology\\u2019s finest products and services.<br><br>Vinoth Chandar Co-Founder &amp; CEO of ChuChu TV, said: \\u201cWe couldn\\u2019t be happier in partnering with Skoolbo. We have huge respect for what they have achieved in terms of product growth. We are so passionate about educating children and see the huge potential of using the ChuChu TV characters and music to inspire and engage children to improve their learning.\\u201d<br><br>Shane Hill Founder &amp; CEO of Skoolbo said: \\u201cOur mission is to transform the educational outcomes of millions of children across the globe, and in ChuChu TV we have found our perfect partner. Our companies have the same mission to educate and entertain millions of children. The partnership brings together the complementary strengths of both companies - ChuChu TV is the world\\u2019s most popular preschool content and Skoolbo has proven in country after country that our learning platforms are loved by children, teachers and parents\\u201d","social_title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69687,"phototitle":"","photopath":"1513235845_S7b7j2_big_(2).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62552,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Media - TV"},{"article_id":87617,"title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","summary":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"12:39:11","url":"","meta_title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","meta_desc":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","social_summary":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","web_exclusive":0,"author_type":2,"description":"With easily relatable characters, timeless storytelling and cutting-edge technology, the Star Wars saga \\u2013 which began in 1977 - has become a legacy that has loyal and ardent fans across the globe. In India too, the Force fandom has grown bigger with every theatrical. As Star Wars: The Last Jedi, the eighth episode of the saga gears-up for the release, there\\u2019s a palpable excitement and anticipation among fans to once again immerse themselves into the galaxy far, far away. <br><br>To celebrate the release of Star Wars: The Last Jedi and give fans a chance to enjoy the power of this sci-fi mythology in their everyday lives. Disney India\\u2019s Consumer Products has brought on board a diverse range of brands to create cool products across categories \\u2013 consumer electronics, fashion, consumer electronics, home, back-to-school, publishing and more. The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others. <br><br>In LucasFilm\\u2019s Star Wars: The Last Jedi, the Skywalker saga continues as the heroes of The Force Awakens join the galactic legends in an epic adventure that unlocks age-old mysteries of the Force and shocking revelations of the past. The film stars Mark Hamill, Carrie Fisher, Adam Driver, Daisy Ridley, John Boyega, Oscar Isaac, Lupita Nyong\\u2019o, Andy Serkis, Domhnall Gleeson, Anthony Daniels, Gwendoline Christie, Kelly Marie Tran, Laura Dern and Benicio Del Toro.<br><br>Star Wars: The Last Jedi is written and directed by Rian Johnson and produced by Kathleen Kennedy and Ram Bergman. J.J. Abrams, Tom Karnowski and Jason McGatlin are the executive producers.<br><br>Star Wars: The Last Jedi arrives in theatres in India on December 15, 2017. It will release in IMAX 3D, 3D, 2D and 4DX in English and Hindi. <br><br>Following are the key brand associations:<br>OnePlus: OnePlus announced OnePlus 5T Star Wars Special Edition in association with one of the most awaited movies of the year -- Star Wars: The Last Jedi to celebrate the OnePlus anniversary in India on Dec 02, 2017. This association is a first step in celebrating this milestone together with the OnePlus community in India. Star Wars has enthralled generations with their masterful storytelling from a galaxy far, far away, with the best in technology and strong engagement with their fan community. OnePlus has a dedicated community that is deeply passionate about the best in technology, design and attention to detail. With this befitting association, OnePlus community will be able to thoroughly enjoy the legacy of both the brands<br><br>\\u00b7Hasbro: Hasbro is bringing to India the largest range of Star Wars toys including an exciting range of lightsabers across price points and features and an extensive range of Star Wars character figurines and a Star Wars Force Link Starter Set (a wrist accessory that emits sounds and dialogues)<br><br>Celio*: Has launched a special collection around the iconic characters from the Star Wars Universe with 12 designs -- 8 t-shirts and 4 sweatshirts at the Celio stores and about 40 designs with Myntra which consists of T-shirts, Pullovers and Sweatshirts<br><br>Amazon: Star Wars branded store on Amazon India, which will have a selection of 1000+ products across 10 product categories led by Toys and Youth fashion.<br><br>Myntra: Star Wars collection with over 150 styles would be activated around Star Wars: The Last Jedi release. This would be launched under Kook-n-Keech, a brand by Myntra with a focus on T-shirts, Tops and Winter wear for both Men and Women<br><br>Jabong: Celebrating a Star Wars brand day with Jabong on Dec 15th to coincide with the movie release. Jabong would have a home page presence for Star Wars for the whole weekend and would showcase a design range of 300+ design across three brands<br><br>Tata Nexon: This association will prove to be a real treat for fans of both the brands. They will get to experience the best of both worlds at every level of the campaign. From test drives to showroom visits to the Nexon Skills Arena, this campaign will offer an immersive and engaging experience that Star Wars fans wouldn\\u2019t dare miss.<br><br>SANJEET MEHTA, EXECUTIVE DIRECTOR - CONSUMER PRODUCTS, DISNEY INDIA said, \\"\\u201cWith its vast universe of galactic legends, Star Wars has become a worldwide popular cultural phenomenon that is enjoyed beyond the big screens. As Star Wars: The Last Jedi releases on December 15, we felt it was the perfect opportunity for us to bring about a range of experientials for fans to relive Star Wars saga and make it a part of their everyday lives.\\u201d<br><br>BHAVESH SOMAYA, COUNTRY MANAGER, HASBRO INDIA further said,\\u201cToys and authentic storytelling are a crucial part of the Star Wars universe, and we are launching our most innovative Star Wars toy line yet. Whether it is our FORCE LINK STARTER SET includes new FORCE LINK wearable technology, that allows fans to activate awesome features in more than 30 compatible STAR WARS toys or the new STAR WARS CHOOSE YOUR PATH LIGHTSABER, that provides an imaginative and interactive play experience with customizable connector pieces and light activation. It\\u2019s incredible that we\\u2019ve been a part of the Star Wars legacy for 40 years, and we\\u2019re so proud to continue this legacy with Star Wars: The Last Jedi toys.\\u201d<br><br>KYLE KIANG, HEAD OF GLOBAL MARKETING, ONEPLUS further said, \\u201cOur community has inspired us in more ways than one. Their passion and involvement in the brand and the products since the very beginning has inspired us to come up with product that is superior in every way, from design to the overall experience. We are excited to join the force and dedicate the exquisitely designed Star Wars Special Edition to the OnePlus and Star Wars fans in India as a part of the 3-year anniversary celebration. Once again, we\\u2019ve worked hard to refine every last detail and we are confident that the Star Wars fans will appreciate the homage that we have paid to the iconic Star Wars saga.\\"<br><br>SATYEN MOMAYA, CEO, CELIO added, \\u201cWe are excited to launch the Celio-Star War\\u2019s collection, where we have taken Celio\\u2019s spirit and infused it with touches from the light and dark side. The collection coincides with the release of the movie Star Wars: The Last Jedi and we have already seen a positive uptake around the range.\\u201d","social_title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69686,"phototitle":"","photopath":"1513235273_5PvAR8_big_(10).jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62551,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Advertising"}]', 'ArrTageListing' => object(Collection), 'ArrRecentImportaintNewsHeaderList' => 'null', 'url' => 'http://www.exchange4media.com/amp/advertising/insurance-sector-advertising-in-print-up-26-pc-in-fy10adex-analysis_38307.html?amp=amp', 'ArrMenuSLatestNews' => 'null', 'ArrMenuSLatestVideo' => 'null', 'ArrMenuSTag' => 'null', 'ArrRecentArticleMiddelPanelGuestColumn' => 'null', 'ArrRecentLeftPanelInterviewAricles' => 'null', 'ArrrelatedArticles' => array(), 'ArrRecentMiddelPanelCategoryAricles' => 'null', 'ArrRecentNewsFooter' => 'null', 'ArrRecentImportantNewsFooter' => 'null', 'ArrRecentFooterPanelCategoryAricles' => 'null', 'ArrRecentPhotoGalleryHomePageonlytitle' => 'null', 'ArrRecentPhotoGalleryHomePage' => 'null', 'ArrRecentRightPanelTelevisionAricles' => '[]', 'ArrRecentRightPanelGSTAricles' => '[]', 'ArrRecentRightPanelDigitalAricles' => '[]', 'ArrRecentRightPanelOutofHomeAricles' => '[]', 'ArrRecentRightPanelPrintAricles' => '[]', 'ArrRecentVidioRightPanelslider' => '[]', 'ArrRecentPeopleTopicsList' => '[]', 'ArrRecentCompanyTopicsList' => '[]', 'ArrRecentRightPanelRadioAricles' => '[]', '__empty_1' => true, '__currentLoopData' => null, 'loop' => null)) in 316739352f3ce57d2b16a0b9ad52ae4c14befb8a.php line 20
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  4. at PhpEngine->evaluatePath('/home/exchange4media/public_html/e4mfront/storage/framework/views/316739352f3ce57d2b16a0b9ad52ae4c14befb8a.php', array('__env' => object(Factory), 'app' => object(Application), 'errors' => object(ViewErrorBag), 'obLevel' => 1, 'ArrViewArticle' => object(stdClass), 'metatitel' => 'Insurance sector advertising in print up 26 pc in FY10: AdEx Analysis', 'ogtitel' => 'Insurance sector advertising in print up 26 pc in FY10: AdEx Analysis', 'ogimage' => 'http://e4mcms.exchange4media.com/files/article/article_large_image/fs_38307.jpg', 'ogimagenew' => 'http://e4mcms.exchange4media.com/files/article/article_extra_large_image/fs_38307.jpg', 'ogurl' => 'http://www.exchange4media.com/Advertising/Insurance-sector-advertising-in-print-up-26-pc-in-FY10AdEx-Analysis_38307.html', 'canonical' => 'http://www.exchange4media.com/Advertising/Insurance-sector-advertising-in-print-up-26-pc-in-FY10AdEx-Analysis_38307.html', 'metadescription' => 'Insurance sector advertising in print grew by 26 per cent during FY 2009-10, as compared to FY 2008-09. LIC was among the top 10 brands of the insurance sector advertised in print during this period. High advertising share of insurance sector was seen in non-metro newspapers during FY10.', 'ogdescription' => 'Insurance sector advertising in print grew by 26 per cent during FY 2009-10, as compared to FY 2008-09. LIC was among the top 10 brands of the insurance sector advertised in print during this period. High advertising share of insurance sector was seen in non-metro newspapers during FY10.', 'ArrRecentNewsMiddelbarList' => '[{"article_id":87622,"title":"I&B Ministry bans two regional news channels for content violation","summary":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"15:20:43","url":"","meta_title":"I&B Ministry bans two regional news channels for content violation","meta_desc":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","social_summary":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","web_exclusive":0,"author_type":2,"description":"The Ministry of Information and Broadcasting (MIB), ordered a ban on two news channels, Assamese news channel DY 365 and Gujarati news channel VTV, for violation of the Cable Television Networks (Regulation) Act, 1995.<br>According to the two separate orders from the Ministry, Assamese news channel DY 365 will be banned for three days across India from December 15-18 and Gujarati news channel VTV will be banned for one day from December 16-17.<br>The decision to ban the two channels was taken by the Inter-Ministerial Committee (IMC) which concluded that \\u201cDY 365\\u201d was in violation of Rule 6 (1) (a), (l)&amp; (o) of the cable Television Networks Rules, 1994 under the Cable Television Networks (Regulation) Act, 1995 and VTV was in violation of Rule 6 6 [1] (a) &amp; 6 (1) (I) of the Cable Television Networks Rules, 1994 under the Cable Television Networks (Regulation) Act, 1995.<br><br><strong>DY 365 \\u2013 Assamese TV News channel<\\/strong><br>DY 365, on June 4, 2016, had telecast a \\u2018News Report\\u2019 based on a ritual in which a man could be seen tossing a new-born baby up and down in the air.<br>According to MIB, a man in the video \\u201churls and slings the baby in every possible manner...\\u201d<br>\\u201cThe visuals are extremely disturbing, and not suitable for unrestricted public exhibition,\\u201d the ministry said.<br>After the order, the channel was also served with a Show Cause Notice (SCN) on October 4, 2016.<br>In their defence, the channel\\u2019s representatives said, \\u201cThe programme was not sensationalized or disclosed information which may cause harm to children, but on the contrary, they highlighted the unethical and dangerous practices being carried out in the country and had vehemently spoken against such practices.\\u201d<br>\\u201cThe finding of the Ministry\\u2019s letter was based on the visuals which are half the picture,\\u201d the channel said and further added that they tried to educate through the news and did not add anything in the name of superstition and blind belief.<br>However, the ministry in the order said, \\u201cThe representatives of the channel were not able to reply\\/tell about the video i.e., what is the ritual called in Assam, place where such ritual happened and what is the reason that the channel telecast it on their channel.\\u201d<br><br><strong>VTV- Gujarati News Channel<\\/strong><br>In a news programme namely \\u2018Viral Truth\\u2019, on March 20, 2017, VTV showed a man \\u201cbrutally beating up children in an orphanage.\\u201d The video was trending on social media before alleging that the incident had occurred in RMVM school of Valsad, Gujarat. However, when channel conducted its own investigation about this video, it found that the video was from an orphanage in Egypt.<br>The ministry in the order said, \\u201cWhile reporting the news, the channel has shown disturbing visuals of the orphan kids who were beaten up and thrashed brutally by the manager.\\u201d<br>It further said that the channel has tried to sensationalize the issue by showing the said visuals for 4 minutes &amp; 24 seconds to grab attention of its viewers.<br>\\u201cSuch visuals not only offend good taste\\/decency but also denigrate children by showing them being brutally tortured,\\u201d the ministry said.<br>The channel was served a SCN on July 27, 2017 to which it replied that other channels had also run the video on the same impression that it was of RMVM School of Valsad, Gujarat.<br>In a meeting with IMC, the channel representatives owned up to their mistake in carrying the said programme and apologized for the same and assured that nothing of this sort will be repeated on their channel.<br>However, IMC noted that \\u201cthe channel cannot escape from their responsibilities by merely apologising for their error,\\u201d and recommended that VTV be taken off air for one day for violating the provisions of the programme code.","social_title":"I&B Ministry bans two regional news channels for content violation","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69691,"phototitle":"","photopath":"1513244996_XooJDG_big_(24).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62556,"author_id":1199,"photo":"","authorname":"Nishant Saxena","name":"Media - TV"},{"article_id":87621,"title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","summary":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"14:05:27","url":"","meta_title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","meta_desc":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","social_summary":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","web_exclusive":0,"author_type":2,"description":"Viu, the premium video on demand service by Vuclip and PCCW, today announced the launch of its first adventure reality show \\u2018I Can You Can\\u2019 in partnership with Nicotex. The show is produced by BBC, India. With the introduction of this new style of journey-based content, Viu continues to offer fresh and compelling content in a variety of genres.<br><br>The six-episode series is set to go live Sunday December 17, 2017 at 7:00 pm IST and will be telecast every Sunday. It will be available on Viu and will be televised as a simulcast on National Geographic. Hosted by actor, model, and athlete Milind Soman, the series will showcase a journey of six people, including three who want to quit smoking and three who have already succeeded in quitting. The interesting part of the journey is the interaction between the smokers and the ones who have quit and their efforts to not just conquer the Everest Base Camp, but also their own \\u201cpersonal Everests\\u201d. <br><br>Commenting on the launch of the show and partnership with Nicotex, Sameer Gogate, Head Monetisation &amp; Distribution - Viu India said, \\u201cAt Viu, we endeavor to showcase premium content that is fresh, contemporary and relevant to millennials. \\u2018I Can You Can by Nicotex\\u2019 is an example of this. I believe that Viu\'s young audience will find this offering engaging and inspiring.\\u201d <br><br>Elaborating on the show, Anantha Nayak, CEO Cipla Health, the company behind Nicotex, said, \\u201cThe sole purpose of Nicotex has been to make a smoke-free India. In our journey to inspire health, \\u2018I Can You Can\\u2019 is a one-of-a-kind show and integration opportunity for the brand. We believe this format of message delivery will help spread our message to the consumers in a highly engaging manner.\\u201d <br><br>The \\u2018I Can You Can\\u2019 project was tied in together with Viu &amp; BBC for brand Nicotex by agency m\\/SIX. Expressing his thoughts on this, Devendra Deshpande, Mindshare Content+ Head said, \\"With this collaboration between Nicotex and our partners, we are optimistic about making a difference to the lives of those who wish to make a lifestyle change for the better. We have been involved right from the initial stages of understanding the brand, to concept creation and finding the right channel partners. Content plays an important part of the brand\\u2019s strategy and by teaming up with Nicotex, I am sure\\u201d I Can You Can\\" will be a successful series.\\"<br><br>Viu has developed over 3,000 hours of compelling original content across Asia, giving impetus to the budding local talent, while reaching out to millennials with relatable digital content that they have come to love. In the past year Viu has created a number of engaging shows across genres such as SPOTLIGHT, Gehraiyaan, Social, PillA, Pelli Gola, No.1 Yaari and Social. Viu has more than 23 million users across region delivering over 150 million video views with an average watch time per user per month of 35 hours.","social_title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69690,"phototitle":"","photopath":"1513240521_426QlP_big_(5).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62555,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Industry Briefing"},{"article_id":87611,"title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","summary":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"10:10:14","url":"","meta_title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","meta_desc":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","social_summary":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","web_exclusive":0,"author_type":2,"description":"In continuation of its commitment to patient-centricity &amp;&nbsp;<g>digitisation<\\/g>, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals &amp; the other at patients \\u2013 Ciplamed &amp; Breathefree respectively.<br><br>While CME\\u2019s remains a critical component of our healthcare system, low physician to patient ratio in the Indian setting most often leaves the physician very little time for any extra educational engagements. On the other side, the new digital era also presents an opportunity to learn &amp; sharpen skills through alternate channels as per one\\u2019s convenience.<br><br>The all new Ciplamed is a uniquely designed comprehensive medical portal for healthcare professionals, available as a mobile app (Android &amp; iOS) and a mobile-responsive website. Ciplamed offers a range of scientific resources such as, eCMEs, infographics, presentations, medical news, patient education material and much more across specialities to keep oneself updated with the new advances in the medical field. Ciplamed aims to offer reliable medical information on-the-go to the time-crunched physicians, to promote the best clinical practice and improved health outcomes.<br><br>While the nation encounters a steady rise in breathing related problems, people are seek credible &amp; vital information on their disease conditions &amp; its management.<br>The new Breathefree website will continue to be a complete and comprehensive source of patient information tool relating to breathing disorders and is also designed to be a powerful, closely connected community of people suffering from various breathing ailments. So, while anyone can, of course, learn everything about a breathing issue that may be bothering them, it also provides a powerful platform for people to share experiences, insights and stories of personal triumphs.<br><br>Nikhil Chopra Head India business commented, \\u201cContinuing Cipla\\u2019s commitment towards patient centricity &amp; Innovation; we are happy to bring to life 2 great educational efforts delivered through a digital route. We hope these assets will empower better healthcare decisions &amp; outcomes\\u201d.<br><br>Kiran Pai Head Digital marketing said, \\u201csimplified content &amp; great user interface is the hall mark of new age digital education platforms &amp; we have tried to do just that with ciplamed &amp; breathe free platforms. Needless to mention that both platforms are mobile responsive to fuel consumption across the mobile first segment\\u201d<br><br>Dr Jaideep Gogaty, Chief medical officer at Cipla added, \\u201cCipla has always partnered with the medical fraternity towards enhancing patient care. Ciplamed and BreatheFree are two unique initiatives in this continuing endeavour. While Ciplamed provides a wide range of comprehensive and practice-oriented medical resources and updates for the busy healthcare professional, Breathefree aims to enhance patient awareness on asthma, COPD and allergic rhinitis in a lucid and user-friendly format\\u201d<div><br><\\/div><div>Ciplamed App (Android) \\u2013&nbsp;<a href=\\"https:\\/\\/play.google.com\\/store\\/apps\\/details?id=com.ciplamed&amp;hl=en\\">Click here&nbsp;<\\/a><br><br>Ciplamed App (iOS) \\u2013&nbsp;<a href=\\"https:\\/\\/itunes.apple.com\\/in\\/app\\/ciplamed\\/id1155517294?mt=8\\">Click&nbsp; here<\\/a><br><br>Website link:&nbsp;<a href=\\"https:\\/\\/ciplamed.com\\/\\">www.ciplamed.com<\\/a> <br><\\/div><div><br><\\/div><div>Breathefree Website link \\u2013&nbsp;<a href=\\"https:\\/\\/www.breathefree.com\\/\\">click here&nbsp;<\\/a> <br><\\/div>","social_title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69684,"phototitle":"","photopath":"1513226402_nKklPj_big_(6).jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62545,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Marketing"},{"article_id":87620,"title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","summary":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"00:00:00","url":"","meta_title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","meta_desc":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","social_summary":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","web_exclusive":0,"author_type":2,"description":"Star Bharat claimed the lead in Hindi GEC overall with 725 million impressions while Colors came second with 643 million impressions according to BARC Week 49 (December 2-December 8). <br><br>Star Bharat\\u2019s Kya Haal Mr Panchaal emerged as the most watched show in the overall Top 5 Programs with 12.1 million impressions. The show toppled ZEE TV\\u2019s reigning shows Kumkum Bhagya (11.7 million impressions) and Kundali Bhagya (11.6 million impressions). <br><br>Sony Pal\\u2019s Baalveer remained at fourth spot with 9.6 million impressions while Sony TV\\u2019s Super Dancer Chapter 2 came in at fifth spot with 9.3 million impressions. <br><strong><br>Urban Market<\\/strong><br><br>Colors continued to dominate the market with 460 million impressions, compared to 466 million impressions it fetched in week 48. The show \\u2018Udaan\\u2019 dropped to fifth spot in the Top 5 Programs list with 6 million impressions. <br><br>Zee TV retained its second spot with 387 million impressions as against previous week\\u2019s 404 million impressions. Its two shows \\u2018Kumkum Bhagya\\u2019 and \\u2018Kundali Bhagya\\u2019 also maintained their hold over the top two spots in the Top 5 Programs with 7.36 million and 7.34 million impressions respectively.<br><br>Star Plus\\u2019 position remained unchanged at number three with 349 million impressions. <br><br>Star Bharat held onto its fourth spot with improved 340 million impressions, as against previous week\\u2019s 315 million impressions. <br><br>Sony SAB and SET retained their fifth and sixth spots with 287 million and 286 million impressions respectively. Sony SAB\\u2019s popular show \\u2018Taarak Mehta Ka Ooltah Chasmah\\u2019 retained its third spot in this market with 6.97 million impressions.<br><br><strong>Rural Market <br><\\/strong><br>Zee Anmol continued to lead the rural market with 466 million impressions followed by Sony Pal at 428 million impressions. None of the shows from Zee Anmol made it to the Top 5 Programs list. <br><br>Sony Pal\\u2019s \\u2018Baalveer\\u2019 maintained its top spot with 7.77 million impressions. Star Bharat\\u2019s Kya Haal Mt Panchaal displaced \'Taarak Mehta Ka Ooltah Chashmah\\u2019 on Sony Pal coming in at the second and third spots with 6.99 million and 6.46 million impressions respectively. <br><br>Star Utsav, Star Bharat and Rishtey retained their third, fourth and fifth spots with 404 million, 384 million and 312 million impressions respectively.<br><br>Sony Pal\\u2019s Chintu Bangaya Gentleman took the fourth spot in the Top 5 Programs list with 6.3 million impressions and Star Bharat\\u2019s show Jiji Maa came in at the fifth spot with 5.3 million impressions.","social_title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69689,"phototitle":"","photopath":"1513238335_PAfzh4_big_.jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62554,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Media - TV"},{"article_id":87618,"title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","summary":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"12:47:30","url":"","meta_title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","meta_desc":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","social_summary":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","web_exclusive":0,"author_type":2,"description":"One of the most popular edutainment channels worldwide, ChuChu TV, has partnered with Skoolbo, an award-winning learning media company, to roll out a new offer to parents of preschool children - ChuChuSchool. The tie-up is a first of its kind collaboration of a YouTube channel collaborating with a globally renowned preschool education company.<br><br>ChuChuSchool will extend the highly popular ChuChu TV experience into improving reading, mathematics, languages, science, geography, music and art for preschool children via a dedicated YouTube channel and complementary web subscription and app.<br><br>ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019.<br><br>ChuChu TV is one of the most popular YouTube channels in the world in the family entertainment category. Established in 2013, ChuChu TV is a global phenomenon with a staggering 14 billion views and 17.7 million subscribers from around the world. ChuChu TV is currently available in English, Spanish, Portuguese and has recently started to produce kids content in Indian regional languages as well. ChuChuSchool YouTube channel will be the 9th channel in the ChuChu TV family.<br><br>Skoolbo\\u2019s highly popular learning product is currently used in over 54,449 schools worldwide, including the United States of America, United Kingdom, Australia, New Zealand, Canada, Hong Kong and Singapore. Skoolbo won the 2016 award for Best Game-based Curriculum Solution presented by the Software &amp; Information Industry Association (SIIA), the principal trade association for the software and digital content industries. The SIIA CODiE Awards constitute the only peer-reviewed program to showcase business and education technology\\u2019s finest products and services.<br><br>Vinoth Chandar Co-Founder &amp; CEO of ChuChu TV, said: \\u201cWe couldn\\u2019t be happier in partnering with Skoolbo. We have huge respect for what they have achieved in terms of product growth. We are so passionate about educating children and see the huge potential of using the ChuChu TV characters and music to inspire and engage children to improve their learning.\\u201d<br><br>Shane Hill Founder &amp; CEO of Skoolbo said: \\u201cOur mission is to transform the educational outcomes of millions of children across the globe, and in ChuChu TV we have found our perfect partner. Our companies have the same mission to educate and entertain millions of children. The partnership brings together the complementary strengths of both companies - ChuChu TV is the world\\u2019s most popular preschool content and Skoolbo has proven in country after country that our learning platforms are loved by children, teachers and parents\\u201d","social_title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69687,"phototitle":"","photopath":"1513235845_S7b7j2_big_(2).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62552,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Media - TV"},{"article_id":87617,"title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","summary":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"12:39:11","url":"","meta_title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","meta_desc":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","social_summary":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","web_exclusive":0,"author_type":2,"description":"With easily relatable characters, timeless storytelling and cutting-edge technology, the Star Wars saga \\u2013 which began in 1977 - has become a legacy that has loyal and ardent fans across the globe. In India too, the Force fandom has grown bigger with every theatrical. As Star Wars: The Last Jedi, the eighth episode of the saga gears-up for the release, there\\u2019s a palpable excitement and anticipation among fans to once again immerse themselves into the galaxy far, far away. <br><br>To celebrate the release of Star Wars: The Last Jedi and give fans a chance to enjoy the power of this sci-fi mythology in their everyday lives. Disney India\\u2019s Consumer Products has brought on board a diverse range of brands to create cool products across categories \\u2013 consumer electronics, fashion, consumer electronics, home, back-to-school, publishing and more. The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others. <br><br>In LucasFilm\\u2019s Star Wars: The Last Jedi, the Skywalker saga continues as the heroes of The Force Awakens join the galactic legends in an epic adventure that unlocks age-old mysteries of the Force and shocking revelations of the past. The film stars Mark Hamill, Carrie Fisher, Adam Driver, Daisy Ridley, John Boyega, Oscar Isaac, Lupita Nyong\\u2019o, Andy Serkis, Domhnall Gleeson, Anthony Daniels, Gwendoline Christie, Kelly Marie Tran, Laura Dern and Benicio Del Toro.<br><br>Star Wars: The Last Jedi is written and directed by Rian Johnson and produced by Kathleen Kennedy and Ram Bergman. J.J. Abrams, Tom Karnowski and Jason McGatlin are the executive producers.<br><br>Star Wars: The Last Jedi arrives in theatres in India on December 15, 2017. It will release in IMAX 3D, 3D, 2D and 4DX in English and Hindi. <br><br>Following are the key brand associations:<br>OnePlus: OnePlus announced OnePlus 5T Star Wars Special Edition in association with one of the most awaited movies of the year -- Star Wars: The Last Jedi to celebrate the OnePlus anniversary in India on Dec 02, 2017. This association is a first step in celebrating this milestone together with the OnePlus community in India. Star Wars has enthralled generations with their masterful storytelling from a galaxy far, far away, with the best in technology and strong engagement with their fan community. OnePlus has a dedicated community that is deeply passionate about the best in technology, design and attention to detail. With this befitting association, OnePlus community will be able to thoroughly enjoy the legacy of both the brands<br><br>\\u00b7Hasbro: Hasbro is bringing to India the largest range of Star Wars toys including an exciting range of lightsabers across price points and features and an extensive range of Star Wars character figurines and a Star Wars Force Link Starter Set (a wrist accessory that emits sounds and dialogues)<br><br>Celio*: Has launched a special collection around the iconic characters from the Star Wars Universe with 12 designs -- 8 t-shirts and 4 sweatshirts at the Celio stores and about 40 designs with Myntra which consists of T-shirts, Pullovers and Sweatshirts<br><br>Amazon: Star Wars branded store on Amazon India, which will have a selection of 1000+ products across 10 product categories led by Toys and Youth fashion.<br><br>Myntra: Star Wars collection with over 150 styles would be activated around Star Wars: The Last Jedi release. This would be launched under Kook-n-Keech, a brand by Myntra with a focus on T-shirts, Tops and Winter wear for both Men and Women<br><br>Jabong: Celebrating a Star Wars brand day with Jabong on Dec 15th to coincide with the movie release. Jabong would have a home page presence for Star Wars for the whole weekend and would showcase a design range of 300+ design across three brands<br><br>Tata Nexon: This association will prove to be a real treat for fans of both the brands. They will get to experience the best of both worlds at every level of the campaign. From test drives to showroom visits to the Nexon Skills Arena, this campaign will offer an immersive and engaging experience that Star Wars fans wouldn\\u2019t dare miss.<br><br>SANJEET MEHTA, EXECUTIVE DIRECTOR - CONSUMER PRODUCTS, DISNEY INDIA said, \\"\\u201cWith its vast universe of galactic legends, Star Wars has become a worldwide popular cultural phenomenon that is enjoyed beyond the big screens. As Star Wars: The Last Jedi releases on December 15, we felt it was the perfect opportunity for us to bring about a range of experientials for fans to relive Star Wars saga and make it a part of their everyday lives.\\u201d<br><br>BHAVESH SOMAYA, COUNTRY MANAGER, HASBRO INDIA further said,\\u201cToys and authentic storytelling are a crucial part of the Star Wars universe, and we are launching our most innovative Star Wars toy line yet. Whether it is our FORCE LINK STARTER SET includes new FORCE LINK wearable technology, that allows fans to activate awesome features in more than 30 compatible STAR WARS toys or the new STAR WARS CHOOSE YOUR PATH LIGHTSABER, that provides an imaginative and interactive play experience with customizable connector pieces and light activation. It\\u2019s incredible that we\\u2019ve been a part of the Star Wars legacy for 40 years, and we\\u2019re so proud to continue this legacy with Star Wars: The Last Jedi toys.\\u201d<br><br>KYLE KIANG, HEAD OF GLOBAL MARKETING, ONEPLUS further said, \\u201cOur community has inspired us in more ways than one. Their passion and involvement in the brand and the products since the very beginning has inspired us to come up with product that is superior in every way, from design to the overall experience. We are excited to join the force and dedicate the exquisitely designed Star Wars Special Edition to the OnePlus and Star Wars fans in India as a part of the 3-year anniversary celebration. Once again, we\\u2019ve worked hard to refine every last detail and we are confident that the Star Wars fans will appreciate the homage that we have paid to the iconic Star Wars saga.\\"<br><br>SATYEN MOMAYA, CEO, CELIO added, \\u201cWe are excited to launch the Celio-Star War\\u2019s collection, where we have taken Celio\\u2019s spirit and infused it with touches from the light and dark side. The collection coincides with the release of the movie Star Wars: The Last Jedi and we have already seen a positive uptake around the range.\\u201d","social_title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69686,"phototitle":"","photopath":"1513235273_5PvAR8_big_(10).jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62551,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Advertising"}]', 'ArrTageListing' => object(Collection), 'ArrRecentImportaintNewsHeaderList' => 'null', 'url' => 'http://www.exchange4media.com/amp/advertising/insurance-sector-advertising-in-print-up-26-pc-in-fy10adex-analysis_38307.html?amp=amp', 'ArrMenuSLatestNews' => 'null', 'ArrMenuSLatestVideo' => 'null', 'ArrMenuSTag' => 'null', 'ArrRecentArticleMiddelPanelGuestColumn' => 'null', 'ArrRecentLeftPanelInterviewAricles' => 'null', 'ArrrelatedArticles' => array(), 'ArrRecentMiddelPanelCategoryAricles' => 'null', 'ArrRecentNewsFooter' => 'null', 'ArrRecentImportantNewsFooter' => 'null', 'ArrRecentFooterPanelCategoryAricles' => 'null', 'ArrRecentPhotoGalleryHomePageonlytitle' => 'null', 'ArrRecentPhotoGalleryHomePage' => 'null', 'ArrRecentRightPanelTelevisionAricles' => '[]', 'ArrRecentRightPanelGSTAricles' => '[]', 'ArrRecentRightPanelDigitalAricles' => '[]', 'ArrRecentRightPanelOutofHomeAricles' => '[]', 'ArrRecentRightPanelPrintAricles' => '[]', 'ArrRecentVidioRightPanelslider' => '[]', 'ArrRecentPeopleTopicsList' => '[]', 'ArrRecentCompanyTopicsList' => '[]', 'ArrRecentRightPanelRadioAricles' => '[]', '__empty_1' => true, '__currentLoopData' => array(), 'loop' => null)) in CompilerEngine.php line 59
  5. at CompilerEngine->get('/home/exchange4media/public_html/e4mfront/resources/views/layouts/header.blade.php', array('__env' => object(Factory), 'app' => object(Application), 'errors' => object(ViewErrorBag), 'obLevel' => 1, 'ArrViewArticle' => object(stdClass), 'metatitel' => 'Insurance sector advertising in print up 26 pc in FY10: AdEx Analysis', 'ogtitel' => 'Insurance sector advertising in print up 26 pc in FY10: AdEx Analysis', 'ogimage' => 'http://e4mcms.exchange4media.com/files/article/article_large_image/fs_38307.jpg', 'ogimagenew' => 'http://e4mcms.exchange4media.com/files/article/article_extra_large_image/fs_38307.jpg', 'ogurl' => 'http://www.exchange4media.com/Advertising/Insurance-sector-advertising-in-print-up-26-pc-in-FY10AdEx-Analysis_38307.html', 'canonical' => 'http://www.exchange4media.com/Advertising/Insurance-sector-advertising-in-print-up-26-pc-in-FY10AdEx-Analysis_38307.html', 'metadescription' => 'Insurance sector advertising in print grew by 26 per cent during FY 2009-10, as compared to FY 2008-09. LIC was among the top 10 brands of the insurance sector advertised in print during this period. High advertising share of insurance sector was seen in non-metro newspapers during FY10.', 'ogdescription' => 'Insurance sector advertising in print grew by 26 per cent during FY 2009-10, as compared to FY 2008-09. LIC was among the top 10 brands of the insurance sector advertised in print during this period. High advertising share of insurance sector was seen in non-metro newspapers during FY10.', 'ArrRecentNewsMiddelbarList' => '[{"article_id":87622,"title":"I&B Ministry bans two regional news channels for content violation","summary":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"15:20:43","url":"","meta_title":"I&B Ministry bans two regional news channels for content violation","meta_desc":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","social_summary":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","web_exclusive":0,"author_type":2,"description":"The Ministry of Information and Broadcasting (MIB), ordered a ban on two news channels, Assamese news channel DY 365 and Gujarati news channel VTV, for violation of the Cable Television Networks (Regulation) Act, 1995.<br>According to the two separate orders from the Ministry, Assamese news channel DY 365 will be banned for three days across India from December 15-18 and Gujarati news channel VTV will be banned for one day from December 16-17.<br>The decision to ban the two channels was taken by the Inter-Ministerial Committee (IMC) which concluded that \\u201cDY 365\\u201d was in violation of Rule 6 (1) (a), (l)&amp; (o) of the cable Television Networks Rules, 1994 under the Cable Television Networks (Regulation) Act, 1995 and VTV was in violation of Rule 6 6 [1] (a) &amp; 6 (1) (I) of the Cable Television Networks Rules, 1994 under the Cable Television Networks (Regulation) Act, 1995.<br><br><strong>DY 365 \\u2013 Assamese TV News channel<\\/strong><br>DY 365, on June 4, 2016, had telecast a \\u2018News Report\\u2019 based on a ritual in which a man could be seen tossing a new-born baby up and down in the air.<br>According to MIB, a man in the video \\u201churls and slings the baby in every possible manner...\\u201d<br>\\u201cThe visuals are extremely disturbing, and not suitable for unrestricted public exhibition,\\u201d the ministry said.<br>After the order, the channel was also served with a Show Cause Notice (SCN) on October 4, 2016.<br>In their defence, the channel\\u2019s representatives said, \\u201cThe programme was not sensationalized or disclosed information which may cause harm to children, but on the contrary, they highlighted the unethical and dangerous practices being carried out in the country and had vehemently spoken against such practices.\\u201d<br>\\u201cThe finding of the Ministry\\u2019s letter was based on the visuals which are half the picture,\\u201d the channel said and further added that they tried to educate through the news and did not add anything in the name of superstition and blind belief.<br>However, the ministry in the order said, \\u201cThe representatives of the channel were not able to reply\\/tell about the video i.e., what is the ritual called in Assam, place where such ritual happened and what is the reason that the channel telecast it on their channel.\\u201d<br><br><strong>VTV- Gujarati News Channel<\\/strong><br>In a news programme namely \\u2018Viral Truth\\u2019, on March 20, 2017, VTV showed a man \\u201cbrutally beating up children in an orphanage.\\u201d The video was trending on social media before alleging that the incident had occurred in RMVM school of Valsad, Gujarat. However, when channel conducted its own investigation about this video, it found that the video was from an orphanage in Egypt.<br>The ministry in the order said, \\u201cWhile reporting the news, the channel has shown disturbing visuals of the orphan kids who were beaten up and thrashed brutally by the manager.\\u201d<br>It further said that the channel has tried to sensationalize the issue by showing the said visuals for 4 minutes &amp; 24 seconds to grab attention of its viewers.<br>\\u201cSuch visuals not only offend good taste\\/decency but also denigrate children by showing them being brutally tortured,\\u201d the ministry said.<br>The channel was served a SCN on July 27, 2017 to which it replied that other channels had also run the video on the same impression that it was of RMVM School of Valsad, Gujarat.<br>In a meeting with IMC, the channel representatives owned up to their mistake in carrying the said programme and apologized for the same and assured that nothing of this sort will be repeated on their channel.<br>However, IMC noted that \\u201cthe channel cannot escape from their responsibilities by merely apologising for their error,\\u201d and recommended that VTV be taken off air for one day for violating the provisions of the programme code.","social_title":"I&B Ministry bans two regional news channels for content violation","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69691,"phototitle":"","photopath":"1513244996_XooJDG_big_(24).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62556,"author_id":1199,"photo":"","authorname":"Nishant Saxena","name":"Media - TV"},{"article_id":87621,"title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","summary":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"14:05:27","url":"","meta_title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","meta_desc":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","social_summary":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","web_exclusive":0,"author_type":2,"description":"Viu, the premium video on demand service by Vuclip and PCCW, today announced the launch of its first adventure reality show \\u2018I Can You Can\\u2019 in partnership with Nicotex. The show is produced by BBC, India. With the introduction of this new style of journey-based content, Viu continues to offer fresh and compelling content in a variety of genres.<br><br>The six-episode series is set to go live Sunday December 17, 2017 at 7:00 pm IST and will be telecast every Sunday. It will be available on Viu and will be televised as a simulcast on National Geographic. Hosted by actor, model, and athlete Milind Soman, the series will showcase a journey of six people, including three who want to quit smoking and three who have already succeeded in quitting. The interesting part of the journey is the interaction between the smokers and the ones who have quit and their efforts to not just conquer the Everest Base Camp, but also their own \\u201cpersonal Everests\\u201d. <br><br>Commenting on the launch of the show and partnership with Nicotex, Sameer Gogate, Head Monetisation &amp; Distribution - Viu India said, \\u201cAt Viu, we endeavor to showcase premium content that is fresh, contemporary and relevant to millennials. \\u2018I Can You Can by Nicotex\\u2019 is an example of this. I believe that Viu\'s young audience will find this offering engaging and inspiring.\\u201d <br><br>Elaborating on the show, Anantha Nayak, CEO Cipla Health, the company behind Nicotex, said, \\u201cThe sole purpose of Nicotex has been to make a smoke-free India. In our journey to inspire health, \\u2018I Can You Can\\u2019 is a one-of-a-kind show and integration opportunity for the brand. We believe this format of message delivery will help spread our message to the consumers in a highly engaging manner.\\u201d <br><br>The \\u2018I Can You Can\\u2019 project was tied in together with Viu &amp; BBC for brand Nicotex by agency m\\/SIX. Expressing his thoughts on this, Devendra Deshpande, Mindshare Content+ Head said, \\"With this collaboration between Nicotex and our partners, we are optimistic about making a difference to the lives of those who wish to make a lifestyle change for the better. We have been involved right from the initial stages of understanding the brand, to concept creation and finding the right channel partners. Content plays an important part of the brand\\u2019s strategy and by teaming up with Nicotex, I am sure\\u201d I Can You Can\\" will be a successful series.\\"<br><br>Viu has developed over 3,000 hours of compelling original content across Asia, giving impetus to the budding local talent, while reaching out to millennials with relatable digital content that they have come to love. In the past year Viu has created a number of engaging shows across genres such as SPOTLIGHT, Gehraiyaan, Social, PillA, Pelli Gola, No.1 Yaari and Social. Viu has more than 23 million users across region delivering over 150 million video views with an average watch time per user per month of 35 hours.","social_title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69690,"phototitle":"","photopath":"1513240521_426QlP_big_(5).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62555,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Industry Briefing"},{"article_id":87611,"title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","summary":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"10:10:14","url":"","meta_title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","meta_desc":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","social_summary":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","web_exclusive":0,"author_type":2,"description":"In continuation of its commitment to patient-centricity &amp;&nbsp;<g>digitisation<\\/g>, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals &amp; the other at patients \\u2013 Ciplamed &amp; Breathefree respectively.<br><br>While CME\\u2019s remains a critical component of our healthcare system, low physician to patient ratio in the Indian setting most often leaves the physician very little time for any extra educational engagements. On the other side, the new digital era also presents an opportunity to learn &amp; sharpen skills through alternate channels as per one\\u2019s convenience.<br><br>The all new Ciplamed is a uniquely designed comprehensive medical portal for healthcare professionals, available as a mobile app (Android &amp; iOS) and a mobile-responsive website. Ciplamed offers a range of scientific resources such as, eCMEs, infographics, presentations, medical news, patient education material and much more across specialities to keep oneself updated with the new advances in the medical field. Ciplamed aims to offer reliable medical information on-the-go to the time-crunched physicians, to promote the best clinical practice and improved health outcomes.<br><br>While the nation encounters a steady rise in breathing related problems, people are seek credible &amp; vital information on their disease conditions &amp; its management.<br>The new Breathefree website will continue to be a complete and comprehensive source of patient information tool relating to breathing disorders and is also designed to be a powerful, closely connected community of people suffering from various breathing ailments. So, while anyone can, of course, learn everything about a breathing issue that may be bothering them, it also provides a powerful platform for people to share experiences, insights and stories of personal triumphs.<br><br>Nikhil Chopra Head India business commented, \\u201cContinuing Cipla\\u2019s commitment towards patient centricity &amp; Innovation; we are happy to bring to life 2 great educational efforts delivered through a digital route. We hope these assets will empower better healthcare decisions &amp; outcomes\\u201d.<br><br>Kiran Pai Head Digital marketing said, \\u201csimplified content &amp; great user interface is the hall mark of new age digital education platforms &amp; we have tried to do just that with ciplamed &amp; breathe free platforms. Needless to mention that both platforms are mobile responsive to fuel consumption across the mobile first segment\\u201d<br><br>Dr Jaideep Gogaty, Chief medical officer at Cipla added, \\u201cCipla has always partnered with the medical fraternity towards enhancing patient care. Ciplamed and BreatheFree are two unique initiatives in this continuing endeavour. While Ciplamed provides a wide range of comprehensive and practice-oriented medical resources and updates for the busy healthcare professional, Breathefree aims to enhance patient awareness on asthma, COPD and allergic rhinitis in a lucid and user-friendly format\\u201d<div><br><\\/div><div>Ciplamed App (Android) \\u2013&nbsp;<a href=\\"https:\\/\\/play.google.com\\/store\\/apps\\/details?id=com.ciplamed&amp;hl=en\\">Click here&nbsp;<\\/a><br><br>Ciplamed App (iOS) \\u2013&nbsp;<a href=\\"https:\\/\\/itunes.apple.com\\/in\\/app\\/ciplamed\\/id1155517294?mt=8\\">Click&nbsp; here<\\/a><br><br>Website link:&nbsp;<a href=\\"https:\\/\\/ciplamed.com\\/\\">www.ciplamed.com<\\/a> <br><\\/div><div><br><\\/div><div>Breathefree Website link \\u2013&nbsp;<a href=\\"https:\\/\\/www.breathefree.com\\/\\">click here&nbsp;<\\/a> <br><\\/div>","social_title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69684,"phototitle":"","photopath":"1513226402_nKklPj_big_(6).jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62545,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Marketing"},{"article_id":87620,"title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","summary":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"00:00:00","url":"","meta_title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","meta_desc":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","social_summary":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","web_exclusive":0,"author_type":2,"description":"Star Bharat claimed the lead in Hindi GEC overall with 725 million impressions while Colors came second with 643 million impressions according to BARC Week 49 (December 2-December 8). <br><br>Star Bharat\\u2019s Kya Haal Mr Panchaal emerged as the most watched show in the overall Top 5 Programs with 12.1 million impressions. The show toppled ZEE TV\\u2019s reigning shows Kumkum Bhagya (11.7 million impressions) and Kundali Bhagya (11.6 million impressions). <br><br>Sony Pal\\u2019s Baalveer remained at fourth spot with 9.6 million impressions while Sony TV\\u2019s Super Dancer Chapter 2 came in at fifth spot with 9.3 million impressions. <br><strong><br>Urban Market<\\/strong><br><br>Colors continued to dominate the market with 460 million impressions, compared to 466 million impressions it fetched in week 48. The show \\u2018Udaan\\u2019 dropped to fifth spot in the Top 5 Programs list with 6 million impressions. <br><br>Zee TV retained its second spot with 387 million impressions as against previous week\\u2019s 404 million impressions. Its two shows \\u2018Kumkum Bhagya\\u2019 and \\u2018Kundali Bhagya\\u2019 also maintained their hold over the top two spots in the Top 5 Programs with 7.36 million and 7.34 million impressions respectively.<br><br>Star Plus\\u2019 position remained unchanged at number three with 349 million impressions. <br><br>Star Bharat held onto its fourth spot with improved 340 million impressions, as against previous week\\u2019s 315 million impressions. <br><br>Sony SAB and SET retained their fifth and sixth spots with 287 million and 286 million impressions respectively. Sony SAB\\u2019s popular show \\u2018Taarak Mehta Ka Ooltah Chasmah\\u2019 retained its third spot in this market with 6.97 million impressions.<br><br><strong>Rural Market <br><\\/strong><br>Zee Anmol continued to lead the rural market with 466 million impressions followed by Sony Pal at 428 million impressions. None of the shows from Zee Anmol made it to the Top 5 Programs list. <br><br>Sony Pal\\u2019s \\u2018Baalveer\\u2019 maintained its top spot with 7.77 million impressions. Star Bharat\\u2019s Kya Haal Mt Panchaal displaced \'Taarak Mehta Ka Ooltah Chashmah\\u2019 on Sony Pal coming in at the second and third spots with 6.99 million and 6.46 million impressions respectively. <br><br>Star Utsav, Star Bharat and Rishtey retained their third, fourth and fifth spots with 404 million, 384 million and 312 million impressions respectively.<br><br>Sony Pal\\u2019s Chintu Bangaya Gentleman took the fourth spot in the Top 5 Programs list with 6.3 million impressions and Star Bharat\\u2019s show Jiji Maa came in at the fifth spot with 5.3 million impressions.","social_title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69689,"phototitle":"","photopath":"1513238335_PAfzh4_big_.jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62554,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Media - TV"},{"article_id":87618,"title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","summary":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"12:47:30","url":"","meta_title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","meta_desc":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","social_summary":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","web_exclusive":0,"author_type":2,"description":"One of the most popular edutainment channels worldwide, ChuChu TV, has partnered with Skoolbo, an award-winning learning media company, to roll out a new offer to parents of preschool children - ChuChuSchool. The tie-up is a first of its kind collaboration of a YouTube channel collaborating with a globally renowned preschool education company.<br><br>ChuChuSchool will extend the highly popular ChuChu TV experience into improving reading, mathematics, languages, science, geography, music and art for preschool children via a dedicated YouTube channel and complementary web subscription and app.<br><br>ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019.<br><br>ChuChu TV is one of the most popular YouTube channels in the world in the family entertainment category. Established in 2013, ChuChu TV is a global phenomenon with a staggering 14 billion views and 17.7 million subscribers from around the world. ChuChu TV is currently available in English, Spanish, Portuguese and has recently started to produce kids content in Indian regional languages as well. ChuChuSchool YouTube channel will be the 9th channel in the ChuChu TV family.<br><br>Skoolbo\\u2019s highly popular learning product is currently used in over 54,449 schools worldwide, including the United States of America, United Kingdom, Australia, New Zealand, Canada, Hong Kong and Singapore. Skoolbo won the 2016 award for Best Game-based Curriculum Solution presented by the Software &amp; Information Industry Association (SIIA), the principal trade association for the software and digital content industries. The SIIA CODiE Awards constitute the only peer-reviewed program to showcase business and education technology\\u2019s finest products and services.<br><br>Vinoth Chandar Co-Founder &amp; CEO of ChuChu TV, said: \\u201cWe couldn\\u2019t be happier in partnering with Skoolbo. We have huge respect for what they have achieved in terms of product growth. We are so passionate about educating children and see the huge potential of using the ChuChu TV characters and music to inspire and engage children to improve their learning.\\u201d<br><br>Shane Hill Founder &amp; CEO of Skoolbo said: \\u201cOur mission is to transform the educational outcomes of millions of children across the globe, and in ChuChu TV we have found our perfect partner. Our companies have the same mission to educate and entertain millions of children. The partnership brings together the complementary strengths of both companies - ChuChu TV is the world\\u2019s most popular preschool content and Skoolbo has proven in country after country that our learning platforms are loved by children, teachers and parents\\u201d","social_title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69687,"phototitle":"","photopath":"1513235845_S7b7j2_big_(2).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62552,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Media - TV"},{"article_id":87617,"title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","summary":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"12:39:11","url":"","meta_title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","meta_desc":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","social_summary":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","web_exclusive":0,"author_type":2,"description":"With easily relatable characters, timeless storytelling and cutting-edge technology, the Star Wars saga \\u2013 which began in 1977 - has become a legacy that has loyal and ardent fans across the globe. In India too, the Force fandom has grown bigger with every theatrical. As Star Wars: The Last Jedi, the eighth episode of the saga gears-up for the release, there\\u2019s a palpable excitement and anticipation among fans to once again immerse themselves into the galaxy far, far away. <br><br>To celebrate the release of Star Wars: The Last Jedi and give fans a chance to enjoy the power of this sci-fi mythology in their everyday lives. Disney India\\u2019s Consumer Products has brought on board a diverse range of brands to create cool products across categories \\u2013 consumer electronics, fashion, consumer electronics, home, back-to-school, publishing and more. The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others. <br><br>In LucasFilm\\u2019s Star Wars: The Last Jedi, the Skywalker saga continues as the heroes of The Force Awakens join the galactic legends in an epic adventure that unlocks age-old mysteries of the Force and shocking revelations of the past. The film stars Mark Hamill, Carrie Fisher, Adam Driver, Daisy Ridley, John Boyega, Oscar Isaac, Lupita Nyong\\u2019o, Andy Serkis, Domhnall Gleeson, Anthony Daniels, Gwendoline Christie, Kelly Marie Tran, Laura Dern and Benicio Del Toro.<br><br>Star Wars: The Last Jedi is written and directed by Rian Johnson and produced by Kathleen Kennedy and Ram Bergman. J.J. Abrams, Tom Karnowski and Jason McGatlin are the executive producers.<br><br>Star Wars: The Last Jedi arrives in theatres in India on December 15, 2017. It will release in IMAX 3D, 3D, 2D and 4DX in English and Hindi. <br><br>Following are the key brand associations:<br>OnePlus: OnePlus announced OnePlus 5T Star Wars Special Edition in association with one of the most awaited movies of the year -- Star Wars: The Last Jedi to celebrate the OnePlus anniversary in India on Dec 02, 2017. This association is a first step in celebrating this milestone together with the OnePlus community in India. Star Wars has enthralled generations with their masterful storytelling from a galaxy far, far away, with the best in technology and strong engagement with their fan community. OnePlus has a dedicated community that is deeply passionate about the best in technology, design and attention to detail. With this befitting association, OnePlus community will be able to thoroughly enjoy the legacy of both the brands<br><br>\\u00b7Hasbro: Hasbro is bringing to India the largest range of Star Wars toys including an exciting range of lightsabers across price points and features and an extensive range of Star Wars character figurines and a Star Wars Force Link Starter Set (a wrist accessory that emits sounds and dialogues)<br><br>Celio*: Has launched a special collection around the iconic characters from the Star Wars Universe with 12 designs -- 8 t-shirts and 4 sweatshirts at the Celio stores and about 40 designs with Myntra which consists of T-shirts, Pullovers and Sweatshirts<br><br>Amazon: Star Wars branded store on Amazon India, which will have a selection of 1000+ products across 10 product categories led by Toys and Youth fashion.<br><br>Myntra: Star Wars collection with over 150 styles would be activated around Star Wars: The Last Jedi release. This would be launched under Kook-n-Keech, a brand by Myntra with a focus on T-shirts, Tops and Winter wear for both Men and Women<br><br>Jabong: Celebrating a Star Wars brand day with Jabong on Dec 15th to coincide with the movie release. Jabong would have a home page presence for Star Wars for the whole weekend and would showcase a design range of 300+ design across three brands<br><br>Tata Nexon: This association will prove to be a real treat for fans of both the brands. They will get to experience the best of both worlds at every level of the campaign. From test drives to showroom visits to the Nexon Skills Arena, this campaign will offer an immersive and engaging experience that Star Wars fans wouldn\\u2019t dare miss.<br><br>SANJEET MEHTA, EXECUTIVE DIRECTOR - CONSUMER PRODUCTS, DISNEY INDIA said, \\"\\u201cWith its vast universe of galactic legends, Star Wars has become a worldwide popular cultural phenomenon that is enjoyed beyond the big screens. As Star Wars: The Last Jedi releases on December 15, we felt it was the perfect opportunity for us to bring about a range of experientials for fans to relive Star Wars saga and make it a part of their everyday lives.\\u201d<br><br>BHAVESH SOMAYA, COUNTRY MANAGER, HASBRO INDIA further said,\\u201cToys and authentic storytelling are a crucial part of the Star Wars universe, and we are launching our most innovative Star Wars toy line yet. Whether it is our FORCE LINK STARTER SET includes new FORCE LINK wearable technology, that allows fans to activate awesome features in more than 30 compatible STAR WARS toys or the new STAR WARS CHOOSE YOUR PATH LIGHTSABER, that provides an imaginative and interactive play experience with customizable connector pieces and light activation. It\\u2019s incredible that we\\u2019ve been a part of the Star Wars legacy for 40 years, and we\\u2019re so proud to continue this legacy with Star Wars: The Last Jedi toys.\\u201d<br><br>KYLE KIANG, HEAD OF GLOBAL MARKETING, ONEPLUS further said, \\u201cOur community has inspired us in more ways than one. Their passion and involvement in the brand and the products since the very beginning has inspired us to come up with product that is superior in every way, from design to the overall experience. We are excited to join the force and dedicate the exquisitely designed Star Wars Special Edition to the OnePlus and Star Wars fans in India as a part of the 3-year anniversary celebration. Once again, we\\u2019ve worked hard to refine every last detail and we are confident that the Star Wars fans will appreciate the homage that we have paid to the iconic Star Wars saga.\\"<br><br>SATYEN MOMAYA, CEO, CELIO added, \\u201cWe are excited to launch the Celio-Star War\\u2019s collection, where we have taken Celio\\u2019s spirit and infused it with touches from the light and dark side. The collection coincides with the release of the movie Star Wars: The Last Jedi and we have already seen a positive uptake around the range.\\u201d","social_title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69686,"phototitle":"","photopath":"1513235273_5PvAR8_big_(10).jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62551,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Advertising"}]', 'ArrTageListing' => object(Collection), 'ArrRecentImportaintNewsHeaderList' => 'null', 'url' => 'http://www.exchange4media.com/amp/advertising/insurance-sector-advertising-in-print-up-26-pc-in-fy10adex-analysis_38307.html?amp=amp', 'ArrMenuSLatestNews' => 'null', 'ArrMenuSLatestVideo' => 'null', 'ArrMenuSTag' => 'null', 'ArrRecentArticleMiddelPanelGuestColumn' => 'null', 'ArrRecentLeftPanelInterviewAricles' => 'null', 'ArrrelatedArticles' => array(), 'ArrRecentMiddelPanelCategoryAricles' => 'null', 'ArrRecentNewsFooter' => 'null', 'ArrRecentImportantNewsFooter' => 'null', 'ArrRecentFooterPanelCategoryAricles' => 'null', 'ArrRecentPhotoGalleryHomePageonlytitle' => 'null', 'ArrRecentPhotoGalleryHomePage' => 'null', 'ArrRecentRightPanelTelevisionAricles' => '[]', 'ArrRecentRightPanelGSTAricles' => '[]', 'ArrRecentRightPanelDigitalAricles' => '[]', 'ArrRecentRightPanelOutofHomeAricles' => '[]', 'ArrRecentRightPanelPrintAricles' => '[]', 'ArrRecentVidioRightPanelslider' => '[]', 'ArrRecentPeopleTopicsList' => '[]', 'ArrRecentCompanyTopicsList' => '[]', 'ArrRecentRightPanelRadioAricles' => '[]', '__empty_1' => true, '__currentLoopData' => array(), 'loop' => null)) in View.php line 137
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  10. at PhpEngine->evaluatePath('/home/exchange4media/public_html/e4mfront/storage/framework/views/5fda27f1dfe23a6e39dfef4a342bbbab50e9288d.php', array('__env' => object(Factory), 'app' => object(Application), 'errors' => object(ViewErrorBag), 'obLevel' => 0, 'ArrViewArticle' => object(stdClass), 'metatitel' => 'Insurance sector advertising in print up 26 pc in FY10: AdEx Analysis', 'ogtitel' => 'Insurance sector advertising in print up 26 pc in FY10: AdEx Analysis', 'ogimage' => 'http://e4mcms.exchange4media.com/files/article/article_large_image/fs_38307.jpg', 'ogimagenew' => 'http://e4mcms.exchange4media.com/files/article/article_extra_large_image/fs_38307.jpg', 'ogurl' => 'http://www.exchange4media.com/Advertising/Insurance-sector-advertising-in-print-up-26-pc-in-FY10AdEx-Analysis_38307.html', 'canonical' => 'http://www.exchange4media.com/Advertising/Insurance-sector-advertising-in-print-up-26-pc-in-FY10AdEx-Analysis_38307.html', 'metadescription' => 'Insurance sector advertising in print grew by 26 per cent during FY 2009-10, as compared to FY 2008-09. LIC was among the top 10 brands of the insurance sector advertised in print during this period. High advertising share of insurance sector was seen in non-metro newspapers during FY10.', 'ogdescription' => 'Insurance sector advertising in print grew by 26 per cent during FY 2009-10, as compared to FY 2008-09. LIC was among the top 10 brands of the insurance sector advertised in print during this period. High advertising share of insurance sector was seen in non-metro newspapers during FY10.', 'ArrRecentNewsMiddelbarList' => '[{"article_id":87622,"title":"I&B Ministry bans two regional news channels for content violation","summary":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"15:20:43","url":"","meta_title":"I&B Ministry bans two regional news channels for content violation","meta_desc":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","social_summary":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","web_exclusive":0,"author_type":2,"description":"The Ministry of Information and Broadcasting (MIB), ordered a ban on two news channels, Assamese news channel DY 365 and Gujarati news channel VTV, for violation of the Cable Television Networks (Regulation) Act, 1995.<br>According to the two separate orders from the Ministry, Assamese news channel DY 365 will be banned for three days across India from December 15-18 and Gujarati news channel VTV will be banned for one day from December 16-17.<br>The decision to ban the two channels was taken by the Inter-Ministerial Committee (IMC) which concluded that \\u201cDY 365\\u201d was in violation of Rule 6 (1) (a), (l)&amp; (o) of the cable Television Networks Rules, 1994 under the Cable Television Networks (Regulation) Act, 1995 and VTV was in violation of Rule 6 6 [1] (a) &amp; 6 (1) (I) of the Cable Television Networks Rules, 1994 under the Cable Television Networks (Regulation) Act, 1995.<br><br><strong>DY 365 \\u2013 Assamese TV News channel<\\/strong><br>DY 365, on June 4, 2016, had telecast a \\u2018News Report\\u2019 based on a ritual in which a man could be seen tossing a new-born baby up and down in the air.<br>According to MIB, a man in the video \\u201churls and slings the baby in every possible manner...\\u201d<br>\\u201cThe visuals are extremely disturbing, and not suitable for unrestricted public exhibition,\\u201d the ministry said.<br>After the order, the channel was also served with a Show Cause Notice (SCN) on October 4, 2016.<br>In their defence, the channel\\u2019s representatives said, \\u201cThe programme was not sensationalized or disclosed information which may cause harm to children, but on the contrary, they highlighted the unethical and dangerous practices being carried out in the country and had vehemently spoken against such practices.\\u201d<br>\\u201cThe finding of the Ministry\\u2019s letter was based on the visuals which are half the picture,\\u201d the channel said and further added that they tried to educate through the news and did not add anything in the name of superstition and blind belief.<br>However, the ministry in the order said, \\u201cThe representatives of the channel were not able to reply\\/tell about the video i.e., what is the ritual called in Assam, place where such ritual happened and what is the reason that the channel telecast it on their channel.\\u201d<br><br><strong>VTV- Gujarati News Channel<\\/strong><br>In a news programme namely \\u2018Viral Truth\\u2019, on March 20, 2017, VTV showed a man \\u201cbrutally beating up children in an orphanage.\\u201d The video was trending on social media before alleging that the incident had occurred in RMVM school of Valsad, Gujarat. However, when channel conducted its own investigation about this video, it found that the video was from an orphanage in Egypt.<br>The ministry in the order said, \\u201cWhile reporting the news, the channel has shown disturbing visuals of the orphan kids who were beaten up and thrashed brutally by the manager.\\u201d<br>It further said that the channel has tried to sensationalize the issue by showing the said visuals for 4 minutes &amp; 24 seconds to grab attention of its viewers.<br>\\u201cSuch visuals not only offend good taste\\/decency but also denigrate children by showing them being brutally tortured,\\u201d the ministry said.<br>The channel was served a SCN on July 27, 2017 to which it replied that other channels had also run the video on the same impression that it was of RMVM School of Valsad, Gujarat.<br>In a meeting with IMC, the channel representatives owned up to their mistake in carrying the said programme and apologized for the same and assured that nothing of this sort will be repeated on their channel.<br>However, IMC noted that \\u201cthe channel cannot escape from their responsibilities by merely apologising for their error,\\u201d and recommended that VTV be taken off air for one day for violating the provisions of the programme code.","social_title":"I&B Ministry bans two regional news channels for content violation","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69691,"phototitle":"","photopath":"1513244996_XooJDG_big_(24).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62556,"author_id":1199,"photo":"","authorname":"Nishant Saxena","name":"Media - TV"},{"article_id":87621,"title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","summary":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"14:05:27","url":"","meta_title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","meta_desc":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","social_summary":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","web_exclusive":0,"author_type":2,"description":"Viu, the premium video on demand service by Vuclip and PCCW, today announced the launch of its first adventure reality show \\u2018I Can You Can\\u2019 in partnership with Nicotex. The show is produced by BBC, India. With the introduction of this new style of journey-based content, Viu continues to offer fresh and compelling content in a variety of genres.<br><br>The six-episode series is set to go live Sunday December 17, 2017 at 7:00 pm IST and will be telecast every Sunday. It will be available on Viu and will be televised as a simulcast on National Geographic. Hosted by actor, model, and athlete Milind Soman, the series will showcase a journey of six people, including three who want to quit smoking and three who have already succeeded in quitting. The interesting part of the journey is the interaction between the smokers and the ones who have quit and their efforts to not just conquer the Everest Base Camp, but also their own \\u201cpersonal Everests\\u201d. <br><br>Commenting on the launch of the show and partnership with Nicotex, Sameer Gogate, Head Monetisation &amp; Distribution - Viu India said, \\u201cAt Viu, we endeavor to showcase premium content that is fresh, contemporary and relevant to millennials. \\u2018I Can You Can by Nicotex\\u2019 is an example of this. I believe that Viu\'s young audience will find this offering engaging and inspiring.\\u201d <br><br>Elaborating on the show, Anantha Nayak, CEO Cipla Health, the company behind Nicotex, said, \\u201cThe sole purpose of Nicotex has been to make a smoke-free India. In our journey to inspire health, \\u2018I Can You Can\\u2019 is a one-of-a-kind show and integration opportunity for the brand. We believe this format of message delivery will help spread our message to the consumers in a highly engaging manner.\\u201d <br><br>The \\u2018I Can You Can\\u2019 project was tied in together with Viu &amp; BBC for brand Nicotex by agency m\\/SIX. Expressing his thoughts on this, Devendra Deshpande, Mindshare Content+ Head said, \\"With this collaboration between Nicotex and our partners, we are optimistic about making a difference to the lives of those who wish to make a lifestyle change for the better. We have been involved right from the initial stages of understanding the brand, to concept creation and finding the right channel partners. Content plays an important part of the brand\\u2019s strategy and by teaming up with Nicotex, I am sure\\u201d I Can You Can\\" will be a successful series.\\"<br><br>Viu has developed over 3,000 hours of compelling original content across Asia, giving impetus to the budding local talent, while reaching out to millennials with relatable digital content that they have come to love. In the past year Viu has created a number of engaging shows across genres such as SPOTLIGHT, Gehraiyaan, Social, PillA, Pelli Gola, No.1 Yaari and Social. Viu has more than 23 million users across region delivering over 150 million video views with an average watch time per user per month of 35 hours.","social_title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69690,"phototitle":"","photopath":"1513240521_426QlP_big_(5).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62555,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Industry Briefing"},{"article_id":87611,"title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","summary":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"10:10:14","url":"","meta_title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","meta_desc":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","social_summary":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","web_exclusive":0,"author_type":2,"description":"In continuation of its commitment to patient-centricity &amp;&nbsp;<g>digitisation<\\/g>, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals &amp; the other at patients \\u2013 Ciplamed &amp; Breathefree respectively.<br><br>While CME\\u2019s remains a critical component of our healthcare system, low physician to patient ratio in the Indian setting most often leaves the physician very little time for any extra educational engagements. On the other side, the new digital era also presents an opportunity to learn &amp; sharpen skills through alternate channels as per one\\u2019s convenience.<br><br>The all new Ciplamed is a uniquely designed comprehensive medical portal for healthcare professionals, available as a mobile app (Android &amp; iOS) and a mobile-responsive website. Ciplamed offers a range of scientific resources such as, eCMEs, infographics, presentations, medical news, patient education material and much more across specialities to keep oneself updated with the new advances in the medical field. Ciplamed aims to offer reliable medical information on-the-go to the time-crunched physicians, to promote the best clinical practice and improved health outcomes.<br><br>While the nation encounters a steady rise in breathing related problems, people are seek credible &amp; vital information on their disease conditions &amp; its management.<br>The new Breathefree website will continue to be a complete and comprehensive source of patient information tool relating to breathing disorders and is also designed to be a powerful, closely connected community of people suffering from various breathing ailments. So, while anyone can, of course, learn everything about a breathing issue that may be bothering them, it also provides a powerful platform for people to share experiences, insights and stories of personal triumphs.<br><br>Nikhil Chopra Head India business commented, \\u201cContinuing Cipla\\u2019s commitment towards patient centricity &amp; Innovation; we are happy to bring to life 2 great educational efforts delivered through a digital route. We hope these assets will empower better healthcare decisions &amp; outcomes\\u201d.<br><br>Kiran Pai Head Digital marketing said, \\u201csimplified content &amp; great user interface is the hall mark of new age digital education platforms &amp; we have tried to do just that with ciplamed &amp; breathe free platforms. Needless to mention that both platforms are mobile responsive to fuel consumption across the mobile first segment\\u201d<br><br>Dr Jaideep Gogaty, Chief medical officer at Cipla added, \\u201cCipla has always partnered with the medical fraternity towards enhancing patient care. Ciplamed and BreatheFree are two unique initiatives in this continuing endeavour. While Ciplamed provides a wide range of comprehensive and practice-oriented medical resources and updates for the busy healthcare professional, Breathefree aims to enhance patient awareness on asthma, COPD and allergic rhinitis in a lucid and user-friendly format\\u201d<div><br><\\/div><div>Ciplamed App (Android) \\u2013&nbsp;<a href=\\"https:\\/\\/play.google.com\\/store\\/apps\\/details?id=com.ciplamed&amp;hl=en\\">Click here&nbsp;<\\/a><br><br>Ciplamed App (iOS) \\u2013&nbsp;<a href=\\"https:\\/\\/itunes.apple.com\\/in\\/app\\/ciplamed\\/id1155517294?mt=8\\">Click&nbsp; here<\\/a><br><br>Website link:&nbsp;<a href=\\"https:\\/\\/ciplamed.com\\/\\">www.ciplamed.com<\\/a> <br><\\/div><div><br><\\/div><div>Breathefree Website link \\u2013&nbsp;<a href=\\"https:\\/\\/www.breathefree.com\\/\\">click here&nbsp;<\\/a> <br><\\/div>","social_title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69684,"phototitle":"","photopath":"1513226402_nKklPj_big_(6).jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62545,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Marketing"},{"article_id":87620,"title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","summary":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"00:00:00","url":"","meta_title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","meta_desc":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","social_summary":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","web_exclusive":0,"author_type":2,"description":"Star Bharat claimed the lead in Hindi GEC overall with 725 million impressions while Colors came second with 643 million impressions according to BARC Week 49 (December 2-December 8). <br><br>Star Bharat\\u2019s Kya Haal Mr Panchaal emerged as the most watched show in the overall Top 5 Programs with 12.1 million impressions. The show toppled ZEE TV\\u2019s reigning shows Kumkum Bhagya (11.7 million impressions) and Kundali Bhagya (11.6 million impressions). <br><br>Sony Pal\\u2019s Baalveer remained at fourth spot with 9.6 million impressions while Sony TV\\u2019s Super Dancer Chapter 2 came in at fifth spot with 9.3 million impressions. <br><strong><br>Urban Market<\\/strong><br><br>Colors continued to dominate the market with 460 million impressions, compared to 466 million impressions it fetched in week 48. The show \\u2018Udaan\\u2019 dropped to fifth spot in the Top 5 Programs list with 6 million impressions. <br><br>Zee TV retained its second spot with 387 million impressions as against previous week\\u2019s 404 million impressions. Its two shows \\u2018Kumkum Bhagya\\u2019 and \\u2018Kundali Bhagya\\u2019 also maintained their hold over the top two spots in the Top 5 Programs with 7.36 million and 7.34 million impressions respectively.<br><br>Star Plus\\u2019 position remained unchanged at number three with 349 million impressions. <br><br>Star Bharat held onto its fourth spot with improved 340 million impressions, as against previous week\\u2019s 315 million impressions. <br><br>Sony SAB and SET retained their fifth and sixth spots with 287 million and 286 million impressions respectively. Sony SAB\\u2019s popular show \\u2018Taarak Mehta Ka Ooltah Chasmah\\u2019 retained its third spot in this market with 6.97 million impressions.<br><br><strong>Rural Market <br><\\/strong><br>Zee Anmol continued to lead the rural market with 466 million impressions followed by Sony Pal at 428 million impressions. None of the shows from Zee Anmol made it to the Top 5 Programs list. <br><br>Sony Pal\\u2019s \\u2018Baalveer\\u2019 maintained its top spot with 7.77 million impressions. Star Bharat\\u2019s Kya Haal Mt Panchaal displaced \'Taarak Mehta Ka Ooltah Chashmah\\u2019 on Sony Pal coming in at the second and third spots with 6.99 million and 6.46 million impressions respectively. <br><br>Star Utsav, Star Bharat and Rishtey retained their third, fourth and fifth spots with 404 million, 384 million and 312 million impressions respectively.<br><br>Sony Pal\\u2019s Chintu Bangaya Gentleman took the fourth spot in the Top 5 Programs list with 6.3 million impressions and Star Bharat\\u2019s show Jiji Maa came in at the fifth spot with 5.3 million impressions.","social_title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69689,"phototitle":"","photopath":"1513238335_PAfzh4_big_.jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62554,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Media - TV"},{"article_id":87618,"title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","summary":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"12:47:30","url":"","meta_title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","meta_desc":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","social_summary":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","web_exclusive":0,"author_type":2,"description":"One of the most popular edutainment channels worldwide, ChuChu TV, has partnered with Skoolbo, an award-winning learning media company, to roll out a new offer to parents of preschool children - ChuChuSchool. The tie-up is a first of its kind collaboration of a YouTube channel collaborating with a globally renowned preschool education company.<br><br>ChuChuSchool will extend the highly popular ChuChu TV experience into improving reading, mathematics, languages, science, geography, music and art for preschool children via a dedicated YouTube channel and complementary web subscription and app.<br><br>ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019.<br><br>ChuChu TV is one of the most popular YouTube channels in the world in the family entertainment category. Established in 2013, ChuChu TV is a global phenomenon with a staggering 14 billion views and 17.7 million subscribers from around the world. ChuChu TV is currently available in English, Spanish, Portuguese and has recently started to produce kids content in Indian regional languages as well. ChuChuSchool YouTube channel will be the 9th channel in the ChuChu TV family.<br><br>Skoolbo\\u2019s highly popular learning product is currently used in over 54,449 schools worldwide, including the United States of America, United Kingdom, Australia, New Zealand, Canada, Hong Kong and Singapore. Skoolbo won the 2016 award for Best Game-based Curriculum Solution presented by the Software &amp; Information Industry Association (SIIA), the principal trade association for the software and digital content industries. The SIIA CODiE Awards constitute the only peer-reviewed program to showcase business and education technology\\u2019s finest products and services.<br><br>Vinoth Chandar Co-Founder &amp; CEO of ChuChu TV, said: \\u201cWe couldn\\u2019t be happier in partnering with Skoolbo. We have huge respect for what they have achieved in terms of product growth. We are so passionate about educating children and see the huge potential of using the ChuChu TV characters and music to inspire and engage children to improve their learning.\\u201d<br><br>Shane Hill Founder &amp; CEO of Skoolbo said: \\u201cOur mission is to transform the educational outcomes of millions of children across the globe, and in ChuChu TV we have found our perfect partner. Our companies have the same mission to educate and entertain millions of children. The partnership brings together the complementary strengths of both companies - ChuChu TV is the world\\u2019s most popular preschool content and Skoolbo has proven in country after country that our learning platforms are loved by children, teachers and parents\\u201d","social_title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69687,"phototitle":"","photopath":"1513235845_S7b7j2_big_(2).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62552,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Media - TV"},{"article_id":87617,"title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","summary":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"12:39:11","url":"","meta_title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","meta_desc":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","social_summary":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","web_exclusive":0,"author_type":2,"description":"With easily relatable characters, timeless storytelling and cutting-edge technology, the Star Wars saga \\u2013 which began in 1977 - has become a legacy that has loyal and ardent fans across the globe. In India too, the Force fandom has grown bigger with every theatrical. As Star Wars: The Last Jedi, the eighth episode of the saga gears-up for the release, there\\u2019s a palpable excitement and anticipation among fans to once again immerse themselves into the galaxy far, far away. <br><br>To celebrate the release of Star Wars: The Last Jedi and give fans a chance to enjoy the power of this sci-fi mythology in their everyday lives. Disney India\\u2019s Consumer Products has brought on board a diverse range of brands to create cool products across categories \\u2013 consumer electronics, fashion, consumer electronics, home, back-to-school, publishing and more. The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others. <br><br>In LucasFilm\\u2019s Star Wars: The Last Jedi, the Skywalker saga continues as the heroes of The Force Awakens join the galactic legends in an epic adventure that unlocks age-old mysteries of the Force and shocking revelations of the past. The film stars Mark Hamill, Carrie Fisher, Adam Driver, Daisy Ridley, John Boyega, Oscar Isaac, Lupita Nyong\\u2019o, Andy Serkis, Domhnall Gleeson, Anthony Daniels, Gwendoline Christie, Kelly Marie Tran, Laura Dern and Benicio Del Toro.<br><br>Star Wars: The Last Jedi is written and directed by Rian Johnson and produced by Kathleen Kennedy and Ram Bergman. J.J. Abrams, Tom Karnowski and Jason McGatlin are the executive producers.<br><br>Star Wars: The Last Jedi arrives in theatres in India on December 15, 2017. It will release in IMAX 3D, 3D, 2D and 4DX in English and Hindi. <br><br>Following are the key brand associations:<br>OnePlus: OnePlus announced OnePlus 5T Star Wars Special Edition in association with one of the most awaited movies of the year -- Star Wars: The Last Jedi to celebrate the OnePlus anniversary in India on Dec 02, 2017. This association is a first step in celebrating this milestone together with the OnePlus community in India. Star Wars has enthralled generations with their masterful storytelling from a galaxy far, far away, with the best in technology and strong engagement with their fan community. OnePlus has a dedicated community that is deeply passionate about the best in technology, design and attention to detail. With this befitting association, OnePlus community will be able to thoroughly enjoy the legacy of both the brands<br><br>\\u00b7Hasbro: Hasbro is bringing to India the largest range of Star Wars toys including an exciting range of lightsabers across price points and features and an extensive range of Star Wars character figurines and a Star Wars Force Link Starter Set (a wrist accessory that emits sounds and dialogues)<br><br>Celio*: Has launched a special collection around the iconic characters from the Star Wars Universe with 12 designs -- 8 t-shirts and 4 sweatshirts at the Celio stores and about 40 designs with Myntra which consists of T-shirts, Pullovers and Sweatshirts<br><br>Amazon: Star Wars branded store on Amazon India, which will have a selection of 1000+ products across 10 product categories led by Toys and Youth fashion.<br><br>Myntra: Star Wars collection with over 150 styles would be activated around Star Wars: The Last Jedi release. This would be launched under Kook-n-Keech, a brand by Myntra with a focus on T-shirts, Tops and Winter wear for both Men and Women<br><br>Jabong: Celebrating a Star Wars brand day with Jabong on Dec 15th to coincide with the movie release. Jabong would have a home page presence for Star Wars for the whole weekend and would showcase a design range of 300+ design across three brands<br><br>Tata Nexon: This association will prove to be a real treat for fans of both the brands. They will get to experience the best of both worlds at every level of the campaign. From test drives to showroom visits to the Nexon Skills Arena, this campaign will offer an immersive and engaging experience that Star Wars fans wouldn\\u2019t dare miss.<br><br>SANJEET MEHTA, EXECUTIVE DIRECTOR - CONSUMER PRODUCTS, DISNEY INDIA said, \\"\\u201cWith its vast universe of galactic legends, Star Wars has become a worldwide popular cultural phenomenon that is enjoyed beyond the big screens. As Star Wars: The Last Jedi releases on December 15, we felt it was the perfect opportunity for us to bring about a range of experientials for fans to relive Star Wars saga and make it a part of their everyday lives.\\u201d<br><br>BHAVESH SOMAYA, COUNTRY MANAGER, HASBRO INDIA further said,\\u201cToys and authentic storytelling are a crucial part of the Star Wars universe, and we are launching our most innovative Star Wars toy line yet. Whether it is our FORCE LINK STARTER SET includes new FORCE LINK wearable technology, that allows fans to activate awesome features in more than 30 compatible STAR WARS toys or the new STAR WARS CHOOSE YOUR PATH LIGHTSABER, that provides an imaginative and interactive play experience with customizable connector pieces and light activation. It\\u2019s incredible that we\\u2019ve been a part of the Star Wars legacy for 40 years, and we\\u2019re so proud to continue this legacy with Star Wars: The Last Jedi toys.\\u201d<br><br>KYLE KIANG, HEAD OF GLOBAL MARKETING, ONEPLUS further said, \\u201cOur community has inspired us in more ways than one. Their passion and involvement in the brand and the products since the very beginning has inspired us to come up with product that is superior in every way, from design to the overall experience. We are excited to join the force and dedicate the exquisitely designed Star Wars Special Edition to the OnePlus and Star Wars fans in India as a part of the 3-year anniversary celebration. Once again, we\\u2019ve worked hard to refine every last detail and we are confident that the Star Wars fans will appreciate the homage that we have paid to the iconic Star Wars saga.\\"<br><br>SATYEN MOMAYA, CEO, CELIO added, \\u201cWe are excited to launch the Celio-Star War\\u2019s collection, where we have taken Celio\\u2019s spirit and infused it with touches from the light and dark side. The collection coincides with the release of the movie Star Wars: The Last Jedi and we have already seen a positive uptake around the range.\\u201d","social_title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69686,"phototitle":"","photopath":"1513235273_5PvAR8_big_(10).jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62551,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Advertising"}]', 'ArrTageListing' => object(Collection), 'ArrRecentImportaintNewsHeaderList' => 'null', 'url' => 'http://www.exchange4media.com/amp/advertising/insurance-sector-advertising-in-print-up-26-pc-in-fy10adex-analysis_38307.html?amp=amp', 'ArrMenuSLatestNews' => 'null', 'ArrMenuSLatestVideo' => 'null', 'ArrMenuSTag' => 'null', 'ArrRecentArticleMiddelPanelGuestColumn' => 'null', 'ArrRecentLeftPanelInterviewAricles' => 'null', 'ArrrelatedArticles' => array(), 'ArrRecentMiddelPanelCategoryAricles' => 'null', 'ArrRecentNewsFooter' => 'null', 'ArrRecentImportantNewsFooter' => 'null', 'ArrRecentFooterPanelCategoryAricles' => 'null', 'ArrRecentPhotoGalleryHomePageonlytitle' => 'null', 'ArrRecentPhotoGalleryHomePage' => 'null', 'ArrRecentRightPanelTelevisionAricles' => '[]', 'ArrRecentRightPanelGSTAricles' => '[]', 'ArrRecentRightPanelDigitalAricles' => '[]', 'ArrRecentRightPanelOutofHomeAricles' => '[]', 'ArrRecentRightPanelPrintAricles' => '[]', 'ArrRecentVidioRightPanelslider' => '[]', 'ArrRecentPeopleTopicsList' => '[]', 'ArrRecentCompanyTopicsList' => '[]', 'ArrRecentRightPanelRadioAricles' => '[]', '__empty_1' => true, '__currentLoopData' => array(), 'loop' => null)) in CompilerEngine.php line 59
  11. at CompilerEngine->get('/home/exchange4media/public_html/e4mfront/resources/views/layouts/app.blade.php', array('__env' => object(Factory), 'app' => object(Application), 'errors' => object(ViewErrorBag), 'obLevel' => 0, 'ArrViewArticle' => object(stdClass), 'metatitel' => 'Insurance sector advertising in print up 26 pc in FY10: AdEx Analysis', 'ogtitel' => 'Insurance sector advertising in print up 26 pc in FY10: AdEx Analysis', 'ogimage' => 'http://e4mcms.exchange4media.com/files/article/article_large_image/fs_38307.jpg', 'ogimagenew' => 'http://e4mcms.exchange4media.com/files/article/article_extra_large_image/fs_38307.jpg', 'ogurl' => 'http://www.exchange4media.com/Advertising/Insurance-sector-advertising-in-print-up-26-pc-in-FY10AdEx-Analysis_38307.html', 'canonical' => 'http://www.exchange4media.com/Advertising/Insurance-sector-advertising-in-print-up-26-pc-in-FY10AdEx-Analysis_38307.html', 'metadescription' => 'Insurance sector advertising in print grew by 26 per cent during FY 2009-10, as compared to FY 2008-09. LIC was among the top 10 brands of the insurance sector advertised in print during this period. High advertising share of insurance sector was seen in non-metro newspapers during FY10.', 'ogdescription' => 'Insurance sector advertising in print grew by 26 per cent during FY 2009-10, as compared to FY 2008-09. LIC was among the top 10 brands of the insurance sector advertised in print during this period. High advertising share of insurance sector was seen in non-metro newspapers during FY10.', 'ArrRecentNewsMiddelbarList' => '[{"article_id":87622,"title":"I&B Ministry bans two regional news channels for content violation","summary":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"15:20:43","url":"","meta_title":"I&B Ministry bans two regional news channels for content violation","meta_desc":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","social_summary":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","web_exclusive":0,"author_type":2,"description":"The Ministry of Information and Broadcasting (MIB), ordered a ban on two news channels, Assamese news channel DY 365 and Gujarati news channel VTV, for violation of the Cable Television Networks (Regulation) Act, 1995.<br>According to the two separate orders from the Ministry, Assamese news channel DY 365 will be banned for three days across India from December 15-18 and Gujarati news channel VTV will be banned for one day from December 16-17.<br>The decision to ban the two channels was taken by the Inter-Ministerial Committee (IMC) which concluded that \\u201cDY 365\\u201d was in violation of Rule 6 (1) (a), (l)&amp; (o) of the cable Television Networks Rules, 1994 under the Cable Television Networks (Regulation) Act, 1995 and VTV was in violation of Rule 6 6 [1] (a) &amp; 6 (1) (I) of the Cable Television Networks Rules, 1994 under the Cable Television Networks (Regulation) Act, 1995.<br><br><strong>DY 365 \\u2013 Assamese TV News channel<\\/strong><br>DY 365, on June 4, 2016, had telecast a \\u2018News Report\\u2019 based on a ritual in which a man could be seen tossing a new-born baby up and down in the air.<br>According to MIB, a man in the video \\u201churls and slings the baby in every possible manner...\\u201d<br>\\u201cThe visuals are extremely disturbing, and not suitable for unrestricted public exhibition,\\u201d the ministry said.<br>After the order, the channel was also served with a Show Cause Notice (SCN) on October 4, 2016.<br>In their defence, the channel\\u2019s representatives said, \\u201cThe programme was not sensationalized or disclosed information which may cause harm to children, but on the contrary, they highlighted the unethical and dangerous practices being carried out in the country and had vehemently spoken against such practices.\\u201d<br>\\u201cThe finding of the Ministry\\u2019s letter was based on the visuals which are half the picture,\\u201d the channel said and further added that they tried to educate through the news and did not add anything in the name of superstition and blind belief.<br>However, the ministry in the order said, \\u201cThe representatives of the channel were not able to reply\\/tell about the video i.e., what is the ritual called in Assam, place where such ritual happened and what is the reason that the channel telecast it on their channel.\\u201d<br><br><strong>VTV- Gujarati News Channel<\\/strong><br>In a news programme namely \\u2018Viral Truth\\u2019, on March 20, 2017, VTV showed a man \\u201cbrutally beating up children in an orphanage.\\u201d The video was trending on social media before alleging that the incident had occurred in RMVM school of Valsad, Gujarat. However, when channel conducted its own investigation about this video, it found that the video was from an orphanage in Egypt.<br>The ministry in the order said, \\u201cWhile reporting the news, the channel has shown disturbing visuals of the orphan kids who were beaten up and thrashed brutally by the manager.\\u201d<br>It further said that the channel has tried to sensationalize the issue by showing the said visuals for 4 minutes &amp; 24 seconds to grab attention of its viewers.<br>\\u201cSuch visuals not only offend good taste\\/decency but also denigrate children by showing them being brutally tortured,\\u201d the ministry said.<br>The channel was served a SCN on July 27, 2017 to which it replied that other channels had also run the video on the same impression that it was of RMVM School of Valsad, Gujarat.<br>In a meeting with IMC, the channel representatives owned up to their mistake in carrying the said programme and apologized for the same and assured that nothing of this sort will be repeated on their channel.<br>However, IMC noted that \\u201cthe channel cannot escape from their responsibilities by merely apologising for their error,\\u201d and recommended that VTV be taken off air for one day for violating the provisions of the programme code.","social_title":"I&B Ministry bans two regional news channels for content violation","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69691,"phototitle":"","photopath":"1513244996_XooJDG_big_(24).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62556,"author_id":1199,"photo":"","authorname":"Nishant Saxena","name":"Media - TV"},{"article_id":87621,"title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","summary":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"14:05:27","url":"","meta_title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","meta_desc":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","social_summary":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","web_exclusive":0,"author_type":2,"description":"Viu, the premium video on demand service by Vuclip and PCCW, today announced the launch of its first adventure reality show \\u2018I Can You Can\\u2019 in partnership with Nicotex. The show is produced by BBC, India. With the introduction of this new style of journey-based content, Viu continues to offer fresh and compelling content in a variety of genres.<br><br>The six-episode series is set to go live Sunday December 17, 2017 at 7:00 pm IST and will be telecast every Sunday. It will be available on Viu and will be televised as a simulcast on National Geographic. Hosted by actor, model, and athlete Milind Soman, the series will showcase a journey of six people, including three who want to quit smoking and three who have already succeeded in quitting. The interesting part of the journey is the interaction between the smokers and the ones who have quit and their efforts to not just conquer the Everest Base Camp, but also their own \\u201cpersonal Everests\\u201d. <br><br>Commenting on the launch of the show and partnership with Nicotex, Sameer Gogate, Head Monetisation &amp; Distribution - Viu India said, \\u201cAt Viu, we endeavor to showcase premium content that is fresh, contemporary and relevant to millennials. \\u2018I Can You Can by Nicotex\\u2019 is an example of this. I believe that Viu\'s young audience will find this offering engaging and inspiring.\\u201d <br><br>Elaborating on the show, Anantha Nayak, CEO Cipla Health, the company behind Nicotex, said, \\u201cThe sole purpose of Nicotex has been to make a smoke-free India. In our journey to inspire health, \\u2018I Can You Can\\u2019 is a one-of-a-kind show and integration opportunity for the brand. We believe this format of message delivery will help spread our message to the consumers in a highly engaging manner.\\u201d <br><br>The \\u2018I Can You Can\\u2019 project was tied in together with Viu &amp; BBC for brand Nicotex by agency m\\/SIX. Expressing his thoughts on this, Devendra Deshpande, Mindshare Content+ Head said, \\"With this collaboration between Nicotex and our partners, we are optimistic about making a difference to the lives of those who wish to make a lifestyle change for the better. We have been involved right from the initial stages of understanding the brand, to concept creation and finding the right channel partners. Content plays an important part of the brand\\u2019s strategy and by teaming up with Nicotex, I am sure\\u201d I Can You Can\\" will be a successful series.\\"<br><br>Viu has developed over 3,000 hours of compelling original content across Asia, giving impetus to the budding local talent, while reaching out to millennials with relatable digital content that they have come to love. In the past year Viu has created a number of engaging shows across genres such as SPOTLIGHT, Gehraiyaan, Social, PillA, Pelli Gola, No.1 Yaari and Social. Viu has more than 23 million users across region delivering over 150 million video views with an average watch time per user per month of 35 hours.","social_title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69690,"phototitle":"","photopath":"1513240521_426QlP_big_(5).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62555,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Industry Briefing"},{"article_id":87611,"title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","summary":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"10:10:14","url":"","meta_title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","meta_desc":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","social_summary":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","web_exclusive":0,"author_type":2,"description":"In continuation of its commitment to patient-centricity &amp;&nbsp;<g>digitisation<\\/g>, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals &amp; the other at patients \\u2013 Ciplamed &amp; Breathefree respectively.<br><br>While CME\\u2019s remains a critical component of our healthcare system, low physician to patient ratio in the Indian setting most often leaves the physician very little time for any extra educational engagements. On the other side, the new digital era also presents an opportunity to learn &amp; sharpen skills through alternate channels as per one\\u2019s convenience.<br><br>The all new Ciplamed is a uniquely designed comprehensive medical portal for healthcare professionals, available as a mobile app (Android &amp; iOS) and a mobile-responsive website. Ciplamed offers a range of scientific resources such as, eCMEs, infographics, presentations, medical news, patient education material and much more across specialities to keep oneself updated with the new advances in the medical field. Ciplamed aims to offer reliable medical information on-the-go to the time-crunched physicians, to promote the best clinical practice and improved health outcomes.<br><br>While the nation encounters a steady rise in breathing related problems, people are seek credible &amp; vital information on their disease conditions &amp; its management.<br>The new Breathefree website will continue to be a complete and comprehensive source of patient information tool relating to breathing disorders and is also designed to be a powerful, closely connected community of people suffering from various breathing ailments. So, while anyone can, of course, learn everything about a breathing issue that may be bothering them, it also provides a powerful platform for people to share experiences, insights and stories of personal triumphs.<br><br>Nikhil Chopra Head India business commented, \\u201cContinuing Cipla\\u2019s commitment towards patient centricity &amp; Innovation; we are happy to bring to life 2 great educational efforts delivered through a digital route. We hope these assets will empower better healthcare decisions &amp; outcomes\\u201d.<br><br>Kiran Pai Head Digital marketing said, \\u201csimplified content &amp; great user interface is the hall mark of new age digital education platforms &amp; we have tried to do just that with ciplamed &amp; breathe free platforms. Needless to mention that both platforms are mobile responsive to fuel consumption across the mobile first segment\\u201d<br><br>Dr Jaideep Gogaty, Chief medical officer at Cipla added, \\u201cCipla has always partnered with the medical fraternity towards enhancing patient care. Ciplamed and BreatheFree are two unique initiatives in this continuing endeavour. While Ciplamed provides a wide range of comprehensive and practice-oriented medical resources and updates for the busy healthcare professional, Breathefree aims to enhance patient awareness on asthma, COPD and allergic rhinitis in a lucid and user-friendly format\\u201d<div><br><\\/div><div>Ciplamed App (Android) \\u2013&nbsp;<a href=\\"https:\\/\\/play.google.com\\/store\\/apps\\/details?id=com.ciplamed&amp;hl=en\\">Click here&nbsp;<\\/a><br><br>Ciplamed App (iOS) \\u2013&nbsp;<a href=\\"https:\\/\\/itunes.apple.com\\/in\\/app\\/ciplamed\\/id1155517294?mt=8\\">Click&nbsp; here<\\/a><br><br>Website link:&nbsp;<a href=\\"https:\\/\\/ciplamed.com\\/\\">www.ciplamed.com<\\/a> <br><\\/div><div><br><\\/div><div>Breathefree Website link \\u2013&nbsp;<a href=\\"https:\\/\\/www.breathefree.com\\/\\">click here&nbsp;<\\/a> <br><\\/div>","social_title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69684,"phototitle":"","photopath":"1513226402_nKklPj_big_(6).jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62545,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Marketing"},{"article_id":87620,"title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","summary":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"00:00:00","url":"","meta_title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","meta_desc":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","social_summary":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","web_exclusive":0,"author_type":2,"description":"Star Bharat claimed the lead in Hindi GEC overall with 725 million impressions while Colors came second with 643 million impressions according to BARC Week 49 (December 2-December 8). <br><br>Star Bharat\\u2019s Kya Haal Mr Panchaal emerged as the most watched show in the overall Top 5 Programs with 12.1 million impressions. The show toppled ZEE TV\\u2019s reigning shows Kumkum Bhagya (11.7 million impressions) and Kundali Bhagya (11.6 million impressions). <br><br>Sony Pal\\u2019s Baalveer remained at fourth spot with 9.6 million impressions while Sony TV\\u2019s Super Dancer Chapter 2 came in at fifth spot with 9.3 million impressions. <br><strong><br>Urban Market<\\/strong><br><br>Colors continued to dominate the market with 460 million impressions, compared to 466 million impressions it fetched in week 48. The show \\u2018Udaan\\u2019 dropped to fifth spot in the Top 5 Programs list with 6 million impressions. <br><br>Zee TV retained its second spot with 387 million impressions as against previous week\\u2019s 404 million impressions. Its two shows \\u2018Kumkum Bhagya\\u2019 and \\u2018Kundali Bhagya\\u2019 also maintained their hold over the top two spots in the Top 5 Programs with 7.36 million and 7.34 million impressions respectively.<br><br>Star Plus\\u2019 position remained unchanged at number three with 349 million impressions. <br><br>Star Bharat held onto its fourth spot with improved 340 million impressions, as against previous week\\u2019s 315 million impressions. <br><br>Sony SAB and SET retained their fifth and sixth spots with 287 million and 286 million impressions respectively. Sony SAB\\u2019s popular show \\u2018Taarak Mehta Ka Ooltah Chasmah\\u2019 retained its third spot in this market with 6.97 million impressions.<br><br><strong>Rural Market <br><\\/strong><br>Zee Anmol continued to lead the rural market with 466 million impressions followed by Sony Pal at 428 million impressions. None of the shows from Zee Anmol made it to the Top 5 Programs list. <br><br>Sony Pal\\u2019s \\u2018Baalveer\\u2019 maintained its top spot with 7.77 million impressions. Star Bharat\\u2019s Kya Haal Mt Panchaal displaced \'Taarak Mehta Ka Ooltah Chashmah\\u2019 on Sony Pal coming in at the second and third spots with 6.99 million and 6.46 million impressions respectively. <br><br>Star Utsav, Star Bharat and Rishtey retained their third, fourth and fifth spots with 404 million, 384 million and 312 million impressions respectively.<br><br>Sony Pal\\u2019s Chintu Bangaya Gentleman took the fourth spot in the Top 5 Programs list with 6.3 million impressions and Star Bharat\\u2019s show Jiji Maa came in at the fifth spot with 5.3 million impressions.","social_title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69689,"phototitle":"","photopath":"1513238335_PAfzh4_big_.jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62554,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Media - TV"},{"article_id":87618,"title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","summary":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"12:47:30","url":"","meta_title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","meta_desc":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","social_summary":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","web_exclusive":0,"author_type":2,"description":"One of the most popular edutainment channels worldwide, ChuChu TV, has partnered with Skoolbo, an award-winning learning media company, to roll out a new offer to parents of preschool children - ChuChuSchool. The tie-up is a first of its kind collaboration of a YouTube channel collaborating with a globally renowned preschool education company.<br><br>ChuChuSchool will extend the highly popular ChuChu TV experience into improving reading, mathematics, languages, science, geography, music and art for preschool children via a dedicated YouTube channel and complementary web subscription and app.<br><br>ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019.<br><br>ChuChu TV is one of the most popular YouTube channels in the world in the family entertainment category. Established in 2013, ChuChu TV is a global phenomenon with a staggering 14 billion views and 17.7 million subscribers from around the world. ChuChu TV is currently available in English, Spanish, Portuguese and has recently started to produce kids content in Indian regional languages as well. ChuChuSchool YouTube channel will be the 9th channel in the ChuChu TV family.<br><br>Skoolbo\\u2019s highly popular learning product is currently used in over 54,449 schools worldwide, including the United States of America, United Kingdom, Australia, New Zealand, Canada, Hong Kong and Singapore. Skoolbo won the 2016 award for Best Game-based Curriculum Solution presented by the Software &amp; Information Industry Association (SIIA), the principal trade association for the software and digital content industries. The SIIA CODiE Awards constitute the only peer-reviewed program to showcase business and education technology\\u2019s finest products and services.<br><br>Vinoth Chandar Co-Founder &amp; CEO of ChuChu TV, said: \\u201cWe couldn\\u2019t be happier in partnering with Skoolbo. We have huge respect for what they have achieved in terms of product growth. We are so passionate about educating children and see the huge potential of using the ChuChu TV characters and music to inspire and engage children to improve their learning.\\u201d<br><br>Shane Hill Founder &amp; CEO of Skoolbo said: \\u201cOur mission is to transform the educational outcomes of millions of children across the globe, and in ChuChu TV we have found our perfect partner. Our companies have the same mission to educate and entertain millions of children. The partnership brings together the complementary strengths of both companies - ChuChu TV is the world\\u2019s most popular preschool content and Skoolbo has proven in country after country that our learning platforms are loved by children, teachers and parents\\u201d","social_title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69687,"phototitle":"","photopath":"1513235845_S7b7j2_big_(2).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62552,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Media - TV"},{"article_id":87617,"title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","summary":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"12:39:11","url":"","meta_title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","meta_desc":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","social_summary":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","web_exclusive":0,"author_type":2,"description":"With easily relatable characters, timeless storytelling and cutting-edge technology, the Star Wars saga \\u2013 which began in 1977 - has become a legacy that has loyal and ardent fans across the globe. In India too, the Force fandom has grown bigger with every theatrical. As Star Wars: The Last Jedi, the eighth episode of the saga gears-up for the release, there\\u2019s a palpable excitement and anticipation among fans to once again immerse themselves into the galaxy far, far away. <br><br>To celebrate the release of Star Wars: The Last Jedi and give fans a chance to enjoy the power of this sci-fi mythology in their everyday lives. Disney India\\u2019s Consumer Products has brought on board a diverse range of brands to create cool products across categories \\u2013 consumer electronics, fashion, consumer electronics, home, back-to-school, publishing and more. The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others. <br><br>In LucasFilm\\u2019s Star Wars: The Last Jedi, the Skywalker saga continues as the heroes of The Force Awakens join the galactic legends in an epic adventure that unlocks age-old mysteries of the Force and shocking revelations of the past. The film stars Mark Hamill, Carrie Fisher, Adam Driver, Daisy Ridley, John Boyega, Oscar Isaac, Lupita Nyong\\u2019o, Andy Serkis, Domhnall Gleeson, Anthony Daniels, Gwendoline Christie, Kelly Marie Tran, Laura Dern and Benicio Del Toro.<br><br>Star Wars: The Last Jedi is written and directed by Rian Johnson and produced by Kathleen Kennedy and Ram Bergman. J.J. Abrams, Tom Karnowski and Jason McGatlin are the executive producers.<br><br>Star Wars: The Last Jedi arrives in theatres in India on December 15, 2017. It will release in IMAX 3D, 3D, 2D and 4DX in English and Hindi. <br><br>Following are the key brand associations:<br>OnePlus: OnePlus announced OnePlus 5T Star Wars Special Edition in association with one of the most awaited movies of the year -- Star Wars: The Last Jedi to celebrate the OnePlus anniversary in India on Dec 02, 2017. This association is a first step in celebrating this milestone together with the OnePlus community in India. Star Wars has enthralled generations with their masterful storytelling from a galaxy far, far away, with the best in technology and strong engagement with their fan community. OnePlus has a dedicated community that is deeply passionate about the best in technology, design and attention to detail. With this befitting association, OnePlus community will be able to thoroughly enjoy the legacy of both the brands<br><br>\\u00b7Hasbro: Hasbro is bringing to India the largest range of Star Wars toys including an exciting range of lightsabers across price points and features and an extensive range of Star Wars character figurines and a Star Wars Force Link Starter Set (a wrist accessory that emits sounds and dialogues)<br><br>Celio*: Has launched a special collection around the iconic characters from the Star Wars Universe with 12 designs -- 8 t-shirts and 4 sweatshirts at the Celio stores and about 40 designs with Myntra which consists of T-shirts, Pullovers and Sweatshirts<br><br>Amazon: Star Wars branded store on Amazon India, which will have a selection of 1000+ products across 10 product categories led by Toys and Youth fashion.<br><br>Myntra: Star Wars collection with over 150 styles would be activated around Star Wars: The Last Jedi release. This would be launched under Kook-n-Keech, a brand by Myntra with a focus on T-shirts, Tops and Winter wear for both Men and Women<br><br>Jabong: Celebrating a Star Wars brand day with Jabong on Dec 15th to coincide with the movie release. Jabong would have a home page presence for Star Wars for the whole weekend and would showcase a design range of 300+ design across three brands<br><br>Tata Nexon: This association will prove to be a real treat for fans of both the brands. They will get to experience the best of both worlds at every level of the campaign. From test drives to showroom visits to the Nexon Skills Arena, this campaign will offer an immersive and engaging experience that Star Wars fans wouldn\\u2019t dare miss.<br><br>SANJEET MEHTA, EXECUTIVE DIRECTOR - CONSUMER PRODUCTS, DISNEY INDIA said, \\"\\u201cWith its vast universe of galactic legends, Star Wars has become a worldwide popular cultural phenomenon that is enjoyed beyond the big screens. As Star Wars: The Last Jedi releases on December 15, we felt it was the perfect opportunity for us to bring about a range of experientials for fans to relive Star Wars saga and make it a part of their everyday lives.\\u201d<br><br>BHAVESH SOMAYA, COUNTRY MANAGER, HASBRO INDIA further said,\\u201cToys and authentic storytelling are a crucial part of the Star Wars universe, and we are launching our most innovative Star Wars toy line yet. Whether it is our FORCE LINK STARTER SET includes new FORCE LINK wearable technology, that allows fans to activate awesome features in more than 30 compatible STAR WARS toys or the new STAR WARS CHOOSE YOUR PATH LIGHTSABER, that provides an imaginative and interactive play experience with customizable connector pieces and light activation. It\\u2019s incredible that we\\u2019ve been a part of the Star Wars legacy for 40 years, and we\\u2019re so proud to continue this legacy with Star Wars: The Last Jedi toys.\\u201d<br><br>KYLE KIANG, HEAD OF GLOBAL MARKETING, ONEPLUS further said, \\u201cOur community has inspired us in more ways than one. Their passion and involvement in the brand and the products since the very beginning has inspired us to come up with product that is superior in every way, from design to the overall experience. We are excited to join the force and dedicate the exquisitely designed Star Wars Special Edition to the OnePlus and Star Wars fans in India as a part of the 3-year anniversary celebration. Once again, we\\u2019ve worked hard to refine every last detail and we are confident that the Star Wars fans will appreciate the homage that we have paid to the iconic Star Wars saga.\\"<br><br>SATYEN MOMAYA, CEO, CELIO added, \\u201cWe are excited to launch the Celio-Star War\\u2019s collection, where we have taken Celio\\u2019s spirit and infused it with touches from the light and dark side. The collection coincides with the release of the movie Star Wars: The Last Jedi and we have already seen a positive uptake around the range.\\u201d","social_title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69686,"phototitle":"","photopath":"1513235273_5PvAR8_big_(10).jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62551,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Advertising"}]', 'ArrTageListing' => object(Collection), 'ArrRecentImportaintNewsHeaderList' => 'null', 'url' => 'http://www.exchange4media.com/amp/advertising/insurance-sector-advertising-in-print-up-26-pc-in-fy10adex-analysis_38307.html?amp=amp', 'ArrMenuSLatestNews' => 'null', 'ArrMenuSLatestVideo' => 'null', 'ArrMenuSTag' => 'null', 'ArrRecentArticleMiddelPanelGuestColumn' => 'null', 'ArrRecentLeftPanelInterviewAricles' => 'null', 'ArrrelatedArticles' => array(), 'ArrRecentMiddelPanelCategoryAricles' => 'null', 'ArrRecentNewsFooter' => 'null', 'ArrRecentImportantNewsFooter' => 'null', 'ArrRecentFooterPanelCategoryAricles' => 'null', 'ArrRecentPhotoGalleryHomePageonlytitle' => 'null', 'ArrRecentPhotoGalleryHomePage' => 'null', 'ArrRecentRightPanelTelevisionAricles' => '[]', 'ArrRecentRightPanelGSTAricles' => '[]', 'ArrRecentRightPanelDigitalAricles' => '[]', 'ArrRecentRightPanelOutofHomeAricles' => '[]', 'ArrRecentRightPanelPrintAricles' => '[]', 'ArrRecentVidioRightPanelslider' => '[]', 'ArrRecentPeopleTopicsList' => '[]', 'ArrRecentCompanyTopicsList' => '[]', 'ArrRecentRightPanelRadioAricles' => '[]', '__empty_1' => true, '__currentLoopData' => array(), 'loop' => null)) in View.php line 137
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  16. at PhpEngine->evaluatePath('/home/exchange4media/public_html/e4mfront/storage/framework/views/a824c6fa6c6850d1577a689b503f522430a05cab.php', array('__env' => object(Factory), 'app' => object(Application), 'errors' => object(ViewErrorBag), 'ArrViewArticle' => object(stdClass), 'metatitel' => 'Insurance sector advertising in print up 26 pc in FY10: AdEx Analysis', 'ogtitel' => 'Insurance sector advertising in print up 26 pc in FY10: AdEx Analysis', 'ogimage' => 'http://e4mcms.exchange4media.com/files/article/article_large_image/fs_38307.jpg', 'ogimagenew' => 'http://e4mcms.exchange4media.com/files/article/article_extra_large_image/fs_38307.jpg', 'ogurl' => 'http://www.exchange4media.com/Advertising/Insurance-sector-advertising-in-print-up-26-pc-in-FY10AdEx-Analysis_38307.html', 'canonical' => 'http://www.exchange4media.com/Advertising/Insurance-sector-advertising-in-print-up-26-pc-in-FY10AdEx-Analysis_38307.html', 'metadescription' => 'Insurance sector advertising in print grew by 26 per cent during FY 2009-10, as compared to FY 2008-09. 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However, when channel conducted its own investigation about this video, it found that the video was from an orphanage in Egypt.<br>The ministry in the order said, \\u201cWhile reporting the news, the channel has shown disturbing visuals of the orphan kids who were beaten up and thrashed brutally by the manager.\\u201d<br>It further said that the channel has tried to sensationalize the issue by showing the said visuals for 4 minutes &amp; 24 seconds to grab attention of its viewers.<br>\\u201cSuch visuals not only offend good taste\\/decency but also denigrate children by showing them being brutally tortured,\\u201d the ministry said.<br>The channel was served a SCN on July 27, 2017 to which it replied that other channels had also run the video on the same impression that it was of RMVM School of Valsad, Gujarat.<br>In a meeting with IMC, the channel representatives owned up to their mistake in carrying the said programme and apologized for the same and assured that nothing of this sort will be repeated on their channel.<br>However, IMC noted that \\u201cthe channel cannot escape from their responsibilities by merely apologising for their error,\\u201d and recommended that VTV be taken off air for one day for violating the provisions of the programme code.","social_title":"I&B Ministry bans two regional news channels for content violation","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69691,"phototitle":"","photopath":"1513244996_XooJDG_big_(24).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62556,"author_id":1199,"photo":"","authorname":"Nishant Saxena","name":"Media - TV"},{"article_id":87621,"title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","summary":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"14:05:27","url":"","meta_title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","meta_desc":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","social_summary":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","web_exclusive":0,"author_type":2,"description":"Viu, the premium video on demand service by Vuclip and PCCW, today announced the launch of its first adventure reality show \\u2018I Can You Can\\u2019 in partnership with Nicotex. The show is produced by BBC, India. With the introduction of this new style of journey-based content, Viu continues to offer fresh and compelling content in a variety of genres.<br><br>The six-episode series is set to go live Sunday December 17, 2017 at 7:00 pm IST and will be telecast every Sunday. It will be available on Viu and will be televised as a simulcast on National Geographic. Hosted by actor, model, and athlete Milind Soman, the series will showcase a journey of six people, including three who want to quit smoking and three who have already succeeded in quitting. The interesting part of the journey is the interaction between the smokers and the ones who have quit and their efforts to not just conquer the Everest Base Camp, but also their own \\u201cpersonal Everests\\u201d. <br><br>Commenting on the launch of the show and partnership with Nicotex, Sameer Gogate, Head Monetisation &amp; Distribution - Viu India said, \\u201cAt Viu, we endeavor to showcase premium content that is fresh, contemporary and relevant to millennials. \\u2018I Can You Can by Nicotex\\u2019 is an example of this. I believe that Viu\'s young audience will find this offering engaging and inspiring.\\u201d <br><br>Elaborating on the show, Anantha Nayak, CEO Cipla Health, the company behind Nicotex, said, \\u201cThe sole purpose of Nicotex has been to make a smoke-free India. In our journey to inspire health, \\u2018I Can You Can\\u2019 is a one-of-a-kind show and integration opportunity for the brand. We believe this format of message delivery will help spread our message to the consumers in a highly engaging manner.\\u201d <br><br>The \\u2018I Can You Can\\u2019 project was tied in together with Viu &amp; BBC for brand Nicotex by agency m\\/SIX. Expressing his thoughts on this, Devendra Deshpande, Mindshare Content+ Head said, \\"With this collaboration between Nicotex and our partners, we are optimistic about making a difference to the lives of those who wish to make a lifestyle change for the better. We have been involved right from the initial stages of understanding the brand, to concept creation and finding the right channel partners. Content plays an important part of the brand\\u2019s strategy and by teaming up with Nicotex, I am sure\\u201d I Can You Can\\" will be a successful series.\\"<br><br>Viu has developed over 3,000 hours of compelling original content across Asia, giving impetus to the budding local talent, while reaching out to millennials with relatable digital content that they have come to love. In the past year Viu has created a number of engaging shows across genres such as SPOTLIGHT, Gehraiyaan, Social, PillA, Pelli Gola, No.1 Yaari and Social. Viu has more than 23 million users across region delivering over 150 million video views with an average watch time per user per month of 35 hours.","social_title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69690,"phototitle":"","photopath":"1513240521_426QlP_big_(5).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62555,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Industry Briefing"},{"article_id":87611,"title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","summary":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"10:10:14","url":"","meta_title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","meta_desc":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","social_summary":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","web_exclusive":0,"author_type":2,"description":"In continuation of its commitment to patient-centricity &amp;&nbsp;<g>digitisation<\\/g>, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals &amp; the other at patients \\u2013 Ciplamed &amp; Breathefree respectively.<br><br>While CME\\u2019s remains a critical component of our healthcare system, low physician to patient ratio in the Indian setting most often leaves the physician very little time for any extra educational engagements. On the other side, the new digital era also presents an opportunity to learn &amp; sharpen skills through alternate channels as per one\\u2019s convenience.<br><br>The all new Ciplamed is a uniquely designed comprehensive medical portal for healthcare professionals, available as a mobile app (Android &amp; iOS) and a mobile-responsive website. Ciplamed offers a range of scientific resources such as, eCMEs, infographics, presentations, medical news, patient education material and much more across specialities to keep oneself updated with the new advances in the medical field. Ciplamed aims to offer reliable medical information on-the-go to the time-crunched physicians, to promote the best clinical practice and improved health outcomes.<br><br>While the nation encounters a steady rise in breathing related problems, people are seek credible &amp; vital information on their disease conditions &amp; its management.<br>The new Breathefree website will continue to be a complete and comprehensive source of patient information tool relating to breathing disorders and is also designed to be a powerful, closely connected community of people suffering from various breathing ailments. So, while anyone can, of course, learn everything about a breathing issue that may be bothering them, it also provides a powerful platform for people to share experiences, insights and stories of personal triumphs.<br><br>Nikhil Chopra Head India business commented, \\u201cContinuing Cipla\\u2019s commitment towards patient centricity &amp; Innovation; we are happy to bring to life 2 great educational efforts delivered through a digital route. We hope these assets will empower better healthcare decisions &amp; outcomes\\u201d.<br><br>Kiran Pai Head Digital marketing said, \\u201csimplified content &amp; great user interface is the hall mark of new age digital education platforms &amp; we have tried to do just that with ciplamed &amp; breathe free platforms. Needless to mention that both platforms are mobile responsive to fuel consumption across the mobile first segment\\u201d<br><br>Dr Jaideep Gogaty, Chief medical officer at Cipla added, \\u201cCipla has always partnered with the medical fraternity towards enhancing patient care. Ciplamed and BreatheFree are two unique initiatives in this continuing endeavour. While Ciplamed provides a wide range of comprehensive and practice-oriented medical resources and updates for the busy healthcare professional, Breathefree aims to enhance patient awareness on asthma, COPD and allergic rhinitis in a lucid and user-friendly format\\u201d<div><br><\\/div><div>Ciplamed App (Android) \\u2013&nbsp;<a href=\\"https:\\/\\/play.google.com\\/store\\/apps\\/details?id=com.ciplamed&amp;hl=en\\">Click here&nbsp;<\\/a><br><br>Ciplamed App (iOS) \\u2013&nbsp;<a href=\\"https:\\/\\/itunes.apple.com\\/in\\/app\\/ciplamed\\/id1155517294?mt=8\\">Click&nbsp; here<\\/a><br><br>Website link:&nbsp;<a href=\\"https:\\/\\/ciplamed.com\\/\\">www.ciplamed.com<\\/a> <br><\\/div><div><br><\\/div><div>Breathefree Website link \\u2013&nbsp;<a href=\\"https:\\/\\/www.breathefree.com\\/\\">click here&nbsp;<\\/a> <br><\\/div>","social_title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69684,"phototitle":"","photopath":"1513226402_nKklPj_big_(6).jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62545,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Marketing"},{"article_id":87620,"title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","summary":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"00:00:00","url":"","meta_title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","meta_desc":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","social_summary":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","web_exclusive":0,"author_type":2,"description":"Star Bharat claimed the lead in Hindi GEC overall with 725 million impressions while Colors came second with 643 million impressions according to BARC Week 49 (December 2-December 8). <br><br>Star Bharat\\u2019s Kya Haal Mr Panchaal emerged as the most watched show in the overall Top 5 Programs with 12.1 million impressions. The show toppled ZEE TV\\u2019s reigning shows Kumkum Bhagya (11.7 million impressions) and Kundali Bhagya (11.6 million impressions). <br><br>Sony Pal\\u2019s Baalveer remained at fourth spot with 9.6 million impressions while Sony TV\\u2019s Super Dancer Chapter 2 came in at fifth spot with 9.3 million impressions. <br><strong><br>Urban Market<\\/strong><br><br>Colors continued to dominate the market with 460 million impressions, compared to 466 million impressions it fetched in week 48. The show \\u2018Udaan\\u2019 dropped to fifth spot in the Top 5 Programs list with 6 million impressions. <br><br>Zee TV retained its second spot with 387 million impressions as against previous week\\u2019s 404 million impressions. Its two shows \\u2018Kumkum Bhagya\\u2019 and \\u2018Kundali Bhagya\\u2019 also maintained their hold over the top two spots in the Top 5 Programs with 7.36 million and 7.34 million impressions respectively.<br><br>Star Plus\\u2019 position remained unchanged at number three with 349 million impressions. <br><br>Star Bharat held onto its fourth spot with improved 340 million impressions, as against previous week\\u2019s 315 million impressions. <br><br>Sony SAB and SET retained their fifth and sixth spots with 287 million and 286 million impressions respectively. Sony SAB\\u2019s popular show \\u2018Taarak Mehta Ka Ooltah Chasmah\\u2019 retained its third spot in this market with 6.97 million impressions.<br><br><strong>Rural Market <br><\\/strong><br>Zee Anmol continued to lead the rural market with 466 million impressions followed by Sony Pal at 428 million impressions. None of the shows from Zee Anmol made it to the Top 5 Programs list. <br><br>Sony Pal\\u2019s \\u2018Baalveer\\u2019 maintained its top spot with 7.77 million impressions. Star Bharat\\u2019s Kya Haal Mt Panchaal displaced \'Taarak Mehta Ka Ooltah Chashmah\\u2019 on Sony Pal coming in at the second and third spots with 6.99 million and 6.46 million impressions respectively. <br><br>Star Utsav, Star Bharat and Rishtey retained their third, fourth and fifth spots with 404 million, 384 million and 312 million impressions respectively.<br><br>Sony Pal\\u2019s Chintu Bangaya Gentleman took the fourth spot in the Top 5 Programs list with 6.3 million impressions and Star Bharat\\u2019s show Jiji Maa came in at the fifth spot with 5.3 million impressions.","social_title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69689,"phototitle":"","photopath":"1513238335_PAfzh4_big_.jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62554,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Media - TV"},{"article_id":87618,"title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","summary":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"12:47:30","url":"","meta_title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","meta_desc":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","social_summary":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","web_exclusive":0,"author_type":2,"description":"One of the most popular edutainment channels worldwide, ChuChu TV, has partnered with Skoolbo, an award-winning learning media company, to roll out a new offer to parents of preschool children - ChuChuSchool. The tie-up is a first of its kind collaboration of a YouTube channel collaborating with a globally renowned preschool education company.<br><br>ChuChuSchool will extend the highly popular ChuChu TV experience into improving reading, mathematics, languages, science, geography, music and art for preschool children via a dedicated YouTube channel and complementary web subscription and app.<br><br>ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019.<br><br>ChuChu TV is one of the most popular YouTube channels in the world in the family entertainment category. Established in 2013, ChuChu TV is a global phenomenon with a staggering 14 billion views and 17.7 million subscribers from around the world. ChuChu TV is currently available in English, Spanish, Portuguese and has recently started to produce kids content in Indian regional languages as well. ChuChuSchool YouTube channel will be the 9th channel in the ChuChu TV family.<br><br>Skoolbo\\u2019s highly popular learning product is currently used in over 54,449 schools worldwide, including the United States of America, United Kingdom, Australia, New Zealand, Canada, Hong Kong and Singapore. Skoolbo won the 2016 award for Best Game-based Curriculum Solution presented by the Software &amp; Information Industry Association (SIIA), the principal trade association for the software and digital content industries. The SIIA CODiE Awards constitute the only peer-reviewed program to showcase business and education technology\\u2019s finest products and services.<br><br>Vinoth Chandar Co-Founder &amp; CEO of ChuChu TV, said: \\u201cWe couldn\\u2019t be happier in partnering with Skoolbo. We have huge respect for what they have achieved in terms of product growth. We are so passionate about educating children and see the huge potential of using the ChuChu TV characters and music to inspire and engage children to improve their learning.\\u201d<br><br>Shane Hill Founder &amp; CEO of Skoolbo said: \\u201cOur mission is to transform the educational outcomes of millions of children across the globe, and in ChuChu TV we have found our perfect partner. Our companies have the same mission to educate and entertain millions of children. The partnership brings together the complementary strengths of both companies - ChuChu TV is the world\\u2019s most popular preschool content and Skoolbo has proven in country after country that our learning platforms are loved by children, teachers and parents\\u201d","social_title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69687,"phototitle":"","photopath":"1513235845_S7b7j2_big_(2).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62552,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Media - TV"},{"article_id":87617,"title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","summary":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"12:39:11","url":"","meta_title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","meta_desc":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","social_summary":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","web_exclusive":0,"author_type":2,"description":"With easily relatable characters, timeless storytelling and cutting-edge technology, the Star Wars saga \\u2013 which began in 1977 - has become a legacy that has loyal and ardent fans across the globe. In India too, the Force fandom has grown bigger with every theatrical. As Star Wars: The Last Jedi, the eighth episode of the saga gears-up for the release, there\\u2019s a palpable excitement and anticipation among fans to once again immerse themselves into the galaxy far, far away. <br><br>To celebrate the release of Star Wars: The Last Jedi and give fans a chance to enjoy the power of this sci-fi mythology in their everyday lives. Disney India\\u2019s Consumer Products has brought on board a diverse range of brands to create cool products across categories \\u2013 consumer electronics, fashion, consumer electronics, home, back-to-school, publishing and more. The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others. <br><br>In LucasFilm\\u2019s Star Wars: The Last Jedi, the Skywalker saga continues as the heroes of The Force Awakens join the galactic legends in an epic adventure that unlocks age-old mysteries of the Force and shocking revelations of the past. The film stars Mark Hamill, Carrie Fisher, Adam Driver, Daisy Ridley, John Boyega, Oscar Isaac, Lupita Nyong\\u2019o, Andy Serkis, Domhnall Gleeson, Anthony Daniels, Gwendoline Christie, Kelly Marie Tran, Laura Dern and Benicio Del Toro.<br><br>Star Wars: The Last Jedi is written and directed by Rian Johnson and produced by Kathleen Kennedy and Ram Bergman. J.J. Abrams, Tom Karnowski and Jason McGatlin are the executive producers.<br><br>Star Wars: The Last Jedi arrives in theatres in India on December 15, 2017. It will release in IMAX 3D, 3D, 2D and 4DX in English and Hindi. <br><br>Following are the key brand associations:<br>OnePlus: OnePlus announced OnePlus 5T Star Wars Special Edition in association with one of the most awaited movies of the year -- Star Wars: The Last Jedi to celebrate the OnePlus anniversary in India on Dec 02, 2017. This association is a first step in celebrating this milestone together with the OnePlus community in India. Star Wars has enthralled generations with their masterful storytelling from a galaxy far, far away, with the best in technology and strong engagement with their fan community. OnePlus has a dedicated community that is deeply passionate about the best in technology, design and attention to detail. With this befitting association, OnePlus community will be able to thoroughly enjoy the legacy of both the brands<br><br>\\u00b7Hasbro: Hasbro is bringing to India the largest range of Star Wars toys including an exciting range of lightsabers across price points and features and an extensive range of Star Wars character figurines and a Star Wars Force Link Starter Set (a wrist accessory that emits sounds and dialogues)<br><br>Celio*: Has launched a special collection around the iconic characters from the Star Wars Universe with 12 designs -- 8 t-shirts and 4 sweatshirts at the Celio stores and about 40 designs with Myntra which consists of T-shirts, Pullovers and Sweatshirts<br><br>Amazon: Star Wars branded store on Amazon India, which will have a selection of 1000+ products across 10 product categories led by Toys and Youth fashion.<br><br>Myntra: Star Wars collection with over 150 styles would be activated around Star Wars: The Last Jedi release. This would be launched under Kook-n-Keech, a brand by Myntra with a focus on T-shirts, Tops and Winter wear for both Men and Women<br><br>Jabong: Celebrating a Star Wars brand day with Jabong on Dec 15th to coincide with the movie release. Jabong would have a home page presence for Star Wars for the whole weekend and would showcase a design range of 300+ design across three brands<br><br>Tata Nexon: This association will prove to be a real treat for fans of both the brands. They will get to experience the best of both worlds at every level of the campaign. From test drives to showroom visits to the Nexon Skills Arena, this campaign will offer an immersive and engaging experience that Star Wars fans wouldn\\u2019t dare miss.<br><br>SANJEET MEHTA, EXECUTIVE DIRECTOR - CONSUMER PRODUCTS, DISNEY INDIA said, \\"\\u201cWith its vast universe of galactic legends, Star Wars has become a worldwide popular cultural phenomenon that is enjoyed beyond the big screens. As Star Wars: The Last Jedi releases on December 15, we felt it was the perfect opportunity for us to bring about a range of experientials for fans to relive Star Wars saga and make it a part of their everyday lives.\\u201d<br><br>BHAVESH SOMAYA, COUNTRY MANAGER, HASBRO INDIA further said,\\u201cToys and authentic storytelling are a crucial part of the Star Wars universe, and we are launching our most innovative Star Wars toy line yet. Whether it is our FORCE LINK STARTER SET includes new FORCE LINK wearable technology, that allows fans to activate awesome features in more than 30 compatible STAR WARS toys or the new STAR WARS CHOOSE YOUR PATH LIGHTSABER, that provides an imaginative and interactive play experience with customizable connector pieces and light activation. It\\u2019s incredible that we\\u2019ve been a part of the Star Wars legacy for 40 years, and we\\u2019re so proud to continue this legacy with Star Wars: The Last Jedi toys.\\u201d<br><br>KYLE KIANG, HEAD OF GLOBAL MARKETING, ONEPLUS further said, \\u201cOur community has inspired us in more ways than one. Their passion and involvement in the brand and the products since the very beginning has inspired us to come up with product that is superior in every way, from design to the overall experience. We are excited to join the force and dedicate the exquisitely designed Star Wars Special Edition to the OnePlus and Star Wars fans in India as a part of the 3-year anniversary celebration. Once again, we\\u2019ve worked hard to refine every last detail and we are confident that the Star Wars fans will appreciate the homage that we have paid to the iconic Star Wars saga.\\"<br><br>SATYEN MOMAYA, CEO, CELIO added, \\u201cWe are excited to launch the Celio-Star War\\u2019s collection, where we have taken Celio\\u2019s spirit and infused it with touches from the light and dark side. The collection coincides with the release of the movie Star Wars: The Last Jedi and we have already seen a positive uptake around the range.\\u201d","social_title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69686,"phototitle":"","photopath":"1513235273_5PvAR8_big_(10).jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62551,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Advertising"}]', 'ArrTageListing' => object(Collection), 'ArrRecentImportaintNewsHeaderList' => 'null', 'url' => 'http://www.exchange4media.com/amp/advertising/insurance-sector-advertising-in-print-up-26-pc-in-fy10adex-analysis_38307.html?amp=amp', 'ArrMenuSLatestNews' => 'null', 'ArrMenuSLatestVideo' => 'null', 'ArrMenuSTag' => 'null', 'ArrRecentArticleMiddelPanelGuestColumn' => 'null', 'ArrRecentLeftPanelInterviewAricles' => 'null', 'ArrrelatedArticles' => array(), 'ArrRecentMiddelPanelCategoryAricles' => 'null', 'ArrRecentNewsFooter' => 'null', 'ArrRecentImportantNewsFooter' => 'null', 'ArrRecentFooterPanelCategoryAricles' => 'null', 'ArrRecentPhotoGalleryHomePageonlytitle' => 'null', 'ArrRecentPhotoGalleryHomePage' => 'null', 'ArrRecentRightPanelTelevisionAricles' => '[]', 'ArrRecentRightPanelGSTAricles' => '[]', 'ArrRecentRightPanelDigitalAricles' => '[]', 'ArrRecentRightPanelOutofHomeAricles' => '[]', 'ArrRecentRightPanelPrintAricles' => '[]', 'ArrRecentVidioRightPanelslider' => '[]', 'ArrRecentPeopleTopicsList' => '[]', 'ArrRecentCompanyTopicsList' => '[]', 'ArrRecentRightPanelRadioAricles' => '[]')) in CompilerEngine.php line 59
  17. at CompilerEngine->get('/home/exchange4media/public_html/e4mfront/resources/views/article/article_landing.blade.php', array('__env' => object(Factory), 'app' => object(Application), 'errors' => object(ViewErrorBag), 'ArrViewArticle' => object(stdClass), 'metatitel' => 'Insurance sector advertising in print up 26 pc in FY10: AdEx Analysis', 'ogtitel' => 'Insurance sector advertising in print up 26 pc in FY10: AdEx Analysis', 'ogimage' => 'http://e4mcms.exchange4media.com/files/article/article_large_image/fs_38307.jpg', 'ogimagenew' => 'http://e4mcms.exchange4media.com/files/article/article_extra_large_image/fs_38307.jpg', 'ogurl' => 'http://www.exchange4media.com/Advertising/Insurance-sector-advertising-in-print-up-26-pc-in-FY10AdEx-Analysis_38307.html', 'canonical' => 'http://www.exchange4media.com/Advertising/Insurance-sector-advertising-in-print-up-26-pc-in-FY10AdEx-Analysis_38307.html', 'metadescription' => 'Insurance sector advertising in print grew by 26 per cent during FY 2009-10, as compared to FY 2008-09. LIC was among the top 10 brands of the insurance sector advertised in print during this period. High advertising share of insurance sector was seen in non-metro newspapers during FY10.', 'ogdescription' => 'Insurance sector advertising in print grew by 26 per cent during FY 2009-10, as compared to FY 2008-09. LIC was among the top 10 brands of the insurance sector advertised in print during this period. High advertising share of insurance sector was seen in non-metro newspapers during FY10.', 'ArrRecentNewsMiddelbarList' => '[{"article_id":87622,"title":"I&B Ministry bans two regional news channels for content violation","summary":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"15:20:43","url":"","meta_title":"I&B Ministry bans two regional news channels for content violation","meta_desc":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","social_summary":"The government has ordered a ban on two news channels, Assamese news channel, DY 365 and Gujarati news channel, VTV","web_exclusive":0,"author_type":2,"description":"The Ministry of Information and Broadcasting (MIB), ordered a ban on two news channels, Assamese news channel DY 365 and Gujarati news channel VTV, for violation of the Cable Television Networks (Regulation) Act, 1995.<br>According to the two separate orders from the Ministry, Assamese news channel DY 365 will be banned for three days across India from December 15-18 and Gujarati news channel VTV will be banned for one day from December 16-17.<br>The decision to ban the two channels was taken by the Inter-Ministerial Committee (IMC) which concluded that \\u201cDY 365\\u201d was in violation of Rule 6 (1) (a), (l)&amp; (o) of the cable Television Networks Rules, 1994 under the Cable Television Networks (Regulation) Act, 1995 and VTV was in violation of Rule 6 6 [1] (a) &amp; 6 (1) (I) of the Cable Television Networks Rules, 1994 under the Cable Television Networks (Regulation) Act, 1995.<br><br><strong>DY 365 \\u2013 Assamese TV News channel<\\/strong><br>DY 365, on June 4, 2016, had telecast a \\u2018News Report\\u2019 based on a ritual in which a man could be seen tossing a new-born baby up and down in the air.<br>According to MIB, a man in the video \\u201churls and slings the baby in every possible manner...\\u201d<br>\\u201cThe visuals are extremely disturbing, and not suitable for unrestricted public exhibition,\\u201d the ministry said.<br>After the order, the channel was also served with a Show Cause Notice (SCN) on October 4, 2016.<br>In their defence, the channel\\u2019s representatives said, \\u201cThe programme was not sensationalized or disclosed information which may cause harm to children, but on the contrary, they highlighted the unethical and dangerous practices being carried out in the country and had vehemently spoken against such practices.\\u201d<br>\\u201cThe finding of the Ministry\\u2019s letter was based on the visuals which are half the picture,\\u201d the channel said and further added that they tried to educate through the news and did not add anything in the name of superstition and blind belief.<br>However, the ministry in the order said, \\u201cThe representatives of the channel were not able to reply\\/tell about the video i.e., what is the ritual called in Assam, place where such ritual happened and what is the reason that the channel telecast it on their channel.\\u201d<br><br><strong>VTV- Gujarati News Channel<\\/strong><br>In a news programme namely \\u2018Viral Truth\\u2019, on March 20, 2017, VTV showed a man \\u201cbrutally beating up children in an orphanage.\\u201d The video was trending on social media before alleging that the incident had occurred in RMVM school of Valsad, Gujarat. However, when channel conducted its own investigation about this video, it found that the video was from an orphanage in Egypt.<br>The ministry in the order said, \\u201cWhile reporting the news, the channel has shown disturbing visuals of the orphan kids who were beaten up and thrashed brutally by the manager.\\u201d<br>It further said that the channel has tried to sensationalize the issue by showing the said visuals for 4 minutes &amp; 24 seconds to grab attention of its viewers.<br>\\u201cSuch visuals not only offend good taste\\/decency but also denigrate children by showing them being brutally tortured,\\u201d the ministry said.<br>The channel was served a SCN on July 27, 2017 to which it replied that other channels had also run the video on the same impression that it was of RMVM School of Valsad, Gujarat.<br>In a meeting with IMC, the channel representatives owned up to their mistake in carrying the said programme and apologized for the same and assured that nothing of this sort will be repeated on their channel.<br>However, IMC noted that \\u201cthe channel cannot escape from their responsibilities by merely apologising for their error,\\u201d and recommended that VTV be taken off air for one day for violating the provisions of the programme code.","social_title":"I&B Ministry bans two regional news channels for content violation","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69691,"phototitle":"","photopath":"1513244996_XooJDG_big_(24).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62556,"author_id":1199,"photo":"","authorname":"Nishant Saxena","name":"Media - TV"},{"article_id":87621,"title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","summary":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"14:05:27","url":"","meta_title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","meta_desc":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","social_summary":"The show is based on Nicotex\\u2019s brand philosophy of inspiring masses to Quit Smoking and will be Simulcast on Viu and National Geographic","web_exclusive":0,"author_type":2,"description":"Viu, the premium video on demand service by Vuclip and PCCW, today announced the launch of its first adventure reality show \\u2018I Can You Can\\u2019 in partnership with Nicotex. The show is produced by BBC, India. With the introduction of this new style of journey-based content, Viu continues to offer fresh and compelling content in a variety of genres.<br><br>The six-episode series is set to go live Sunday December 17, 2017 at 7:00 pm IST and will be telecast every Sunday. It will be available on Viu and will be televised as a simulcast on National Geographic. Hosted by actor, model, and athlete Milind Soman, the series will showcase a journey of six people, including three who want to quit smoking and three who have already succeeded in quitting. The interesting part of the journey is the interaction between the smokers and the ones who have quit and their efforts to not just conquer the Everest Base Camp, but also their own \\u201cpersonal Everests\\u201d. <br><br>Commenting on the launch of the show and partnership with Nicotex, Sameer Gogate, Head Monetisation &amp; Distribution - Viu India said, \\u201cAt Viu, we endeavor to showcase premium content that is fresh, contemporary and relevant to millennials. \\u2018I Can You Can by Nicotex\\u2019 is an example of this. I believe that Viu\'s young audience will find this offering engaging and inspiring.\\u201d <br><br>Elaborating on the show, Anantha Nayak, CEO Cipla Health, the company behind Nicotex, said, \\u201cThe sole purpose of Nicotex has been to make a smoke-free India. In our journey to inspire health, \\u2018I Can You Can\\u2019 is a one-of-a-kind show and integration opportunity for the brand. We believe this format of message delivery will help spread our message to the consumers in a highly engaging manner.\\u201d <br><br>The \\u2018I Can You Can\\u2019 project was tied in together with Viu &amp; BBC for brand Nicotex by agency m\\/SIX. Expressing his thoughts on this, Devendra Deshpande, Mindshare Content+ Head said, \\"With this collaboration between Nicotex and our partners, we are optimistic about making a difference to the lives of those who wish to make a lifestyle change for the better. We have been involved right from the initial stages of understanding the brand, to concept creation and finding the right channel partners. Content plays an important part of the brand\\u2019s strategy and by teaming up with Nicotex, I am sure\\u201d I Can You Can\\" will be a successful series.\\"<br><br>Viu has developed over 3,000 hours of compelling original content across Asia, giving impetus to the budding local talent, while reaching out to millennials with relatable digital content that they have come to love. In the past year Viu has created a number of engaging shows across genres such as SPOTLIGHT, Gehraiyaan, Social, PillA, Pelli Gola, No.1 Yaari and Social. Viu has more than 23 million users across region delivering over 150 million video views with an average watch time per user per month of 35 hours.","social_title":"Viu & Nicotex Partner to Launch Adventure Series \\u2018I Can You Can\\u2019","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69690,"phototitle":"","photopath":"1513240521_426QlP_big_(5).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62555,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Industry Briefing"},{"article_id":87611,"title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","summary":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"10:10:14","url":"","meta_title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","meta_desc":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","social_summary":"In continuation of its commitment to patient-centricity & digitisation, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals & the other at patients \\u2013 Ciplamed & Breathefree respectively","web_exclusive":0,"author_type":2,"description":"In continuation of its commitment to patient-centricity &amp;&nbsp;<g>digitisation<\\/g>, Cipla announces the launch of 2 digital assets; one aimed at healthcare professionals &amp; the other at patients \\u2013 Ciplamed &amp; Breathefree respectively.<br><br>While CME\\u2019s remains a critical component of our healthcare system, low physician to patient ratio in the Indian setting most often leaves the physician very little time for any extra educational engagements. On the other side, the new digital era also presents an opportunity to learn &amp; sharpen skills through alternate channels as per one\\u2019s convenience.<br><br>The all new Ciplamed is a uniquely designed comprehensive medical portal for healthcare professionals, available as a mobile app (Android &amp; iOS) and a mobile-responsive website. Ciplamed offers a range of scientific resources such as, eCMEs, infographics, presentations, medical news, patient education material and much more across specialities to keep oneself updated with the new advances in the medical field. Ciplamed aims to offer reliable medical information on-the-go to the time-crunched physicians, to promote the best clinical practice and improved health outcomes.<br><br>While the nation encounters a steady rise in breathing related problems, people are seek credible &amp; vital information on their disease conditions &amp; its management.<br>The new Breathefree website will continue to be a complete and comprehensive source of patient information tool relating to breathing disorders and is also designed to be a powerful, closely connected community of people suffering from various breathing ailments. So, while anyone can, of course, learn everything about a breathing issue that may be bothering them, it also provides a powerful platform for people to share experiences, insights and stories of personal triumphs.<br><br>Nikhil Chopra Head India business commented, \\u201cContinuing Cipla\\u2019s commitment towards patient centricity &amp; Innovation; we are happy to bring to life 2 great educational efforts delivered through a digital route. We hope these assets will empower better healthcare decisions &amp; outcomes\\u201d.<br><br>Kiran Pai Head Digital marketing said, \\u201csimplified content &amp; great user interface is the hall mark of new age digital education platforms &amp; we have tried to do just that with ciplamed &amp; breathe free platforms. Needless to mention that both platforms are mobile responsive to fuel consumption across the mobile first segment\\u201d<br><br>Dr Jaideep Gogaty, Chief medical officer at Cipla added, \\u201cCipla has always partnered with the medical fraternity towards enhancing patient care. Ciplamed and BreatheFree are two unique initiatives in this continuing endeavour. While Ciplamed provides a wide range of comprehensive and practice-oriented medical resources and updates for the busy healthcare professional, Breathefree aims to enhance patient awareness on asthma, COPD and allergic rhinitis in a lucid and user-friendly format\\u201d<div><br><\\/div><div>Ciplamed App (Android) \\u2013&nbsp;<a href=\\"https:\\/\\/play.google.com\\/store\\/apps\\/details?id=com.ciplamed&amp;hl=en\\">Click here&nbsp;<\\/a><br><br>Ciplamed App (iOS) \\u2013&nbsp;<a href=\\"https:\\/\\/itunes.apple.com\\/in\\/app\\/ciplamed\\/id1155517294?mt=8\\">Click&nbsp; here<\\/a><br><br>Website link:&nbsp;<a href=\\"https:\\/\\/ciplamed.com\\/\\">www.ciplamed.com<\\/a> <br><\\/div><div><br><\\/div><div>Breathefree Website link \\u2013&nbsp;<a href=\\"https:\\/\\/www.breathefree.com\\/\\">click here&nbsp;<\\/a> <br><\\/div>","social_title":"Cipla\\u2019 s digital transformation continues-launches two digital education platforms","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69684,"phototitle":"","photopath":"1513226402_nKklPj_big_(6).jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62545,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Marketing"},{"article_id":87620,"title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","summary":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"00:00:00","url":"","meta_title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","meta_desc":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","social_summary":"Colors continued to dominate the urban market, while Zee Anmol continued to lead the rural market \\r\\n","web_exclusive":0,"author_type":2,"description":"Star Bharat claimed the lead in Hindi GEC overall with 725 million impressions while Colors came second with 643 million impressions according to BARC Week 49 (December 2-December 8). <br><br>Star Bharat\\u2019s Kya Haal Mr Panchaal emerged as the most watched show in the overall Top 5 Programs with 12.1 million impressions. The show toppled ZEE TV\\u2019s reigning shows Kumkum Bhagya (11.7 million impressions) and Kundali Bhagya (11.6 million impressions). <br><br>Sony Pal\\u2019s Baalveer remained at fourth spot with 9.6 million impressions while Sony TV\\u2019s Super Dancer Chapter 2 came in at fifth spot with 9.3 million impressions. <br><strong><br>Urban Market<\\/strong><br><br>Colors continued to dominate the market with 460 million impressions, compared to 466 million impressions it fetched in week 48. The show \\u2018Udaan\\u2019 dropped to fifth spot in the Top 5 Programs list with 6 million impressions. <br><br>Zee TV retained its second spot with 387 million impressions as against previous week\\u2019s 404 million impressions. Its two shows \\u2018Kumkum Bhagya\\u2019 and \\u2018Kundali Bhagya\\u2019 also maintained their hold over the top two spots in the Top 5 Programs with 7.36 million and 7.34 million impressions respectively.<br><br>Star Plus\\u2019 position remained unchanged at number three with 349 million impressions. <br><br>Star Bharat held onto its fourth spot with improved 340 million impressions, as against previous week\\u2019s 315 million impressions. <br><br>Sony SAB and SET retained their fifth and sixth spots with 287 million and 286 million impressions respectively. Sony SAB\\u2019s popular show \\u2018Taarak Mehta Ka Ooltah Chasmah\\u2019 retained its third spot in this market with 6.97 million impressions.<br><br><strong>Rural Market <br><\\/strong><br>Zee Anmol continued to lead the rural market with 466 million impressions followed by Sony Pal at 428 million impressions. None of the shows from Zee Anmol made it to the Top 5 Programs list. <br><br>Sony Pal\\u2019s \\u2018Baalveer\\u2019 maintained its top spot with 7.77 million impressions. Star Bharat\\u2019s Kya Haal Mt Panchaal displaced \'Taarak Mehta Ka Ooltah Chashmah\\u2019 on Sony Pal coming in at the second and third spots with 6.99 million and 6.46 million impressions respectively. <br><br>Star Utsav, Star Bharat and Rishtey retained their third, fourth and fifth spots with 404 million, 384 million and 312 million impressions respectively.<br><br>Sony Pal\\u2019s Chintu Bangaya Gentleman took the fourth spot in the Top 5 Programs list with 6.3 million impressions and Star Bharat\\u2019s show Jiji Maa came in at the fifth spot with 5.3 million impressions.","social_title":"BARC Week 49: Star Bharat Claims Top Spot in Hindi GEC overall; Kya Haal Mr Panchaal is top show","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69689,"phototitle":"","photopath":"1513238335_PAfzh4_big_.jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62554,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Media - TV"},{"article_id":87618,"title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","summary":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"12:47:30","url":"","meta_title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","meta_desc":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","social_summary":"ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019","web_exclusive":0,"author_type":2,"description":"One of the most popular edutainment channels worldwide, ChuChu TV, has partnered with Skoolbo, an award-winning learning media company, to roll out a new offer to parents of preschool children - ChuChuSchool. The tie-up is a first of its kind collaboration of a YouTube channel collaborating with a globally renowned preschool education company.<br><br>ChuChuSchool will extend the highly popular ChuChu TV experience into improving reading, mathematics, languages, science, geography, music and art for preschool children via a dedicated YouTube channel and complementary web subscription and app.<br><br>ChuChuSchool will initially be available in English before being published in Spanish, Portuguese, French, Arabic, Russian and will also add Hindi, Tamil, Telugu and other Indian regional languages during 2018 and 2019.<br><br>ChuChu TV is one of the most popular YouTube channels in the world in the family entertainment category. Established in 2013, ChuChu TV is a global phenomenon with a staggering 14 billion views and 17.7 million subscribers from around the world. ChuChu TV is currently available in English, Spanish, Portuguese and has recently started to produce kids content in Indian regional languages as well. ChuChuSchool YouTube channel will be the 9th channel in the ChuChu TV family.<br><br>Skoolbo\\u2019s highly popular learning product is currently used in over 54,449 schools worldwide, including the United States of America, United Kingdom, Australia, New Zealand, Canada, Hong Kong and Singapore. Skoolbo won the 2016 award for Best Game-based Curriculum Solution presented by the Software &amp; Information Industry Association (SIIA), the principal trade association for the software and digital content industries. The SIIA CODiE Awards constitute the only peer-reviewed program to showcase business and education technology\\u2019s finest products and services.<br><br>Vinoth Chandar Co-Founder &amp; CEO of ChuChu TV, said: \\u201cWe couldn\\u2019t be happier in partnering with Skoolbo. We have huge respect for what they have achieved in terms of product growth. We are so passionate about educating children and see the huge potential of using the ChuChu TV characters and music to inspire and engage children to improve their learning.\\u201d<br><br>Shane Hill Founder &amp; CEO of Skoolbo said: \\u201cOur mission is to transform the educational outcomes of millions of children across the globe, and in ChuChu TV we have found our perfect partner. Our companies have the same mission to educate and entertain millions of children. The partnership brings together the complementary strengths of both companies - ChuChu TV is the world\\u2019s most popular preschool content and Skoolbo has proven in country after country that our learning platforms are loved by children, teachers and parents\\u201d","social_title":"ChuChu TV and Skoolbo launch ChuChuSchool to educate preschool kids","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69687,"phototitle":"","photopath":"1513235845_S7b7j2_big_(2).gif","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62552,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Media - TV"},{"article_id":87617,"title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","summary":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","for_homepage":1,"important":0,"publish_date":"2017-12-14","publish_time":"12:39:11","url":"","meta_title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","meta_desc":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","social_summary":"The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others","web_exclusive":0,"author_type":2,"description":"With easily relatable characters, timeless storytelling and cutting-edge technology, the Star Wars saga \\u2013 which began in 1977 - has become a legacy that has loyal and ardent fans across the globe. In India too, the Force fandom has grown bigger with every theatrical. As Star Wars: The Last Jedi, the eighth episode of the saga gears-up for the release, there\\u2019s a palpable excitement and anticipation among fans to once again immerse themselves into the galaxy far, far away. <br><br>To celebrate the release of Star Wars: The Last Jedi and give fans a chance to enjoy the power of this sci-fi mythology in their everyday lives. Disney India\\u2019s Consumer Products has brought on board a diverse range of brands to create cool products across categories \\u2013 consumer electronics, fashion, consumer electronics, home, back-to-school, publishing and more. The team has collaborated with 44 brands including OnePlus, Celio, Hasbro, Lego, Funskool, Amazon, Myntra, Scholastic, Hamleys and Tata Motors amongst others. <br><br>In LucasFilm\\u2019s Star Wars: The Last Jedi, the Skywalker saga continues as the heroes of The Force Awakens join the galactic legends in an epic adventure that unlocks age-old mysteries of the Force and shocking revelations of the past. The film stars Mark Hamill, Carrie Fisher, Adam Driver, Daisy Ridley, John Boyega, Oscar Isaac, Lupita Nyong\\u2019o, Andy Serkis, Domhnall Gleeson, Anthony Daniels, Gwendoline Christie, Kelly Marie Tran, Laura Dern and Benicio Del Toro.<br><br>Star Wars: The Last Jedi is written and directed by Rian Johnson and produced by Kathleen Kennedy and Ram Bergman. J.J. Abrams, Tom Karnowski and Jason McGatlin are the executive producers.<br><br>Star Wars: The Last Jedi arrives in theatres in India on December 15, 2017. It will release in IMAX 3D, 3D, 2D and 4DX in English and Hindi. <br><br>Following are the key brand associations:<br>OnePlus: OnePlus announced OnePlus 5T Star Wars Special Edition in association with one of the most awaited movies of the year -- Star Wars: The Last Jedi to celebrate the OnePlus anniversary in India on Dec 02, 2017. This association is a first step in celebrating this milestone together with the OnePlus community in India. Star Wars has enthralled generations with their masterful storytelling from a galaxy far, far away, with the best in technology and strong engagement with their fan community. OnePlus has a dedicated community that is deeply passionate about the best in technology, design and attention to detail. With this befitting association, OnePlus community will be able to thoroughly enjoy the legacy of both the brands<br><br>\\u00b7Hasbro: Hasbro is bringing to India the largest range of Star Wars toys including an exciting range of lightsabers across price points and features and an extensive range of Star Wars character figurines and a Star Wars Force Link Starter Set (a wrist accessory that emits sounds and dialogues)<br><br>Celio*: Has launched a special collection around the iconic characters from the Star Wars Universe with 12 designs -- 8 t-shirts and 4 sweatshirts at the Celio stores and about 40 designs with Myntra which consists of T-shirts, Pullovers and Sweatshirts<br><br>Amazon: Star Wars branded store on Amazon India, which will have a selection of 1000+ products across 10 product categories led by Toys and Youth fashion.<br><br>Myntra: Star Wars collection with over 150 styles would be activated around Star Wars: The Last Jedi release. This would be launched under Kook-n-Keech, a brand by Myntra with a focus on T-shirts, Tops and Winter wear for both Men and Women<br><br>Jabong: Celebrating a Star Wars brand day with Jabong on Dec 15th to coincide with the movie release. Jabong would have a home page presence for Star Wars for the whole weekend and would showcase a design range of 300+ design across three brands<br><br>Tata Nexon: This association will prove to be a real treat for fans of both the brands. They will get to experience the best of both worlds at every level of the campaign. From test drives to showroom visits to the Nexon Skills Arena, this campaign will offer an immersive and engaging experience that Star Wars fans wouldn\\u2019t dare miss.<br><br>SANJEET MEHTA, EXECUTIVE DIRECTOR - CONSUMER PRODUCTS, DISNEY INDIA said, \\"\\u201cWith its vast universe of galactic legends, Star Wars has become a worldwide popular cultural phenomenon that is enjoyed beyond the big screens. As Star Wars: The Last Jedi releases on December 15, we felt it was the perfect opportunity for us to bring about a range of experientials for fans to relive Star Wars saga and make it a part of their everyday lives.\\u201d<br><br>BHAVESH SOMAYA, COUNTRY MANAGER, HASBRO INDIA further said,\\u201cToys and authentic storytelling are a crucial part of the Star Wars universe, and we are launching our most innovative Star Wars toy line yet. Whether it is our FORCE LINK STARTER SET includes new FORCE LINK wearable technology, that allows fans to activate awesome features in more than 30 compatible STAR WARS toys or the new STAR WARS CHOOSE YOUR PATH LIGHTSABER, that provides an imaginative and interactive play experience with customizable connector pieces and light activation. It\\u2019s incredible that we\\u2019ve been a part of the Star Wars legacy for 40 years, and we\\u2019re so proud to continue this legacy with Star Wars: The Last Jedi toys.\\u201d<br><br>KYLE KIANG, HEAD OF GLOBAL MARKETING, ONEPLUS further said, \\u201cOur community has inspired us in more ways than one. Their passion and involvement in the brand and the products since the very beginning has inspired us to come up with product that is superior in every way, from design to the overall experience. We are excited to join the force and dedicate the exquisitely designed Star Wars Special Edition to the OnePlus and Star Wars fans in India as a part of the 3-year anniversary celebration. Once again, we\\u2019ve worked hard to refine every last detail and we are confident that the Star Wars fans will appreciate the homage that we have paid to the iconic Star Wars saga.\\"<br><br>SATYEN MOMAYA, CEO, CELIO added, \\u201cWe are excited to launch the Celio-Star War\\u2019s collection, where we have taken Celio\\u2019s spirit and infused it with touches from the light and dark side. The collection coincides with the release of the movie Star Wars: The Last Jedi and we have already seen a positive uptake around the range.\\u201d","social_title":"OnePlus, Amazon and 42 brands team up with Star Wars: The Last Jedi","social_image":"","magazine_id":0,"event_id":0,"campaign_id":0,"canonical_options":0,"canonical_url":"","bitly_url":"","video_type":"","news_type":1,"photo_id":69686,"phototitle":"","photopath":"1513235273_5PvAR8_big_(10).jpg","imagefullPath":"","source_url":"","source":"","photo_by":"","article_author_id":62551,"author_id":49,"photo":"","authorname":"exchange4media News Service","name":"Advertising"}]', 'ArrTageListing' => object(Collection), 'ArrRecentImportaintNewsHeaderList' => 'null', 'url' => 'http://www.exchange4media.com/amp/advertising/insurance-sector-advertising-in-print-up-26-pc-in-fy10adex-analysis_38307.html?amp=amp', 'ArrMenuSLatestNews' => 'null', 'ArrMenuSLatestVideo' => 'null', 'ArrMenuSTag' => 'null', 'ArrRecentArticleMiddelPanelGuestColumn' => 'null', 'ArrRecentLeftPanelInterviewAricles' => 'null', 'ArrrelatedArticles' => array(), 'ArrRecentMiddelPanelCategoryAricles' => 'null', 'ArrRecentNewsFooter' => 'null', 'ArrRecentImportantNewsFooter' => 'null', 'ArrRecentFooterPanelCategoryAricles' => 'null', 'ArrRecentPhotoGalleryHomePageonlytitle' => 'null', 'ArrRecentPhotoGalleryHomePage' => 'null', 'ArrRecentRightPanelTelevisionAricles' => '[]', 'ArrRecentRightPanelGSTAricles' => '[]', 'ArrRecentRightPanelDigitalAricles' => '[]', 'ArrRecentRightPanelOutofHomeAricles' => '[]', 'ArrRecentRightPanelPrintAricles' => '[]', 'ArrRecentVidioRightPanelslider' => '[]', 'ArrRecentPeopleTopicsList' => '[]', 'ArrRecentCompanyTopicsList' => '[]', 'ArrRecentRightPanelRadioAricles' => '[]')) in View.php line 137
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  23. at Router->prepareResponse(object(Request), object(View)) in Router.php line 560
  24. at Router->Illuminate\Routing\{closure}(object(Request)) in Pipeline.php line 30
  25. at Pipeline->Illuminate\Routing\{closure}(object(Request)) in SubstituteBindings.php line 41
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  27. at Pipeline->Illuminate\Pipeline\{closure}(object(Request)) in Pipeline.php line 53
  28. at Pipeline->Illuminate\Routing\{closure}(object(Request)) in VerifyCsrfToken.php line 65
  29. at VerifyCsrfToken->handle(object(Request), object(Closure)) in Pipeline.php line 148
  30. at Pipeline->Illuminate\Pipeline\{closure}(object(Request)) in Pipeline.php line 53
  31. at Pipeline->Illuminate\Routing\{closure}(object(Request)) in ShareErrorsFromSession.php line 49
  32. at ShareErrorsFromSession->handle(object(Request), object(Closure)) in Pipeline.php line 148
  33. at Pipeline->Illuminate\Pipeline\{closure}(object(Request)) in Pipeline.php line 53
  34. at Pipeline->Illuminate\Routing\{closure}(object(Request)) in StartSession.php line 64
  35. at StartSession->handle(object(Request), object(Closure)) in Pipeline.php line 148
  36. at Pipeline->Illuminate\Pipeline\{closure}(object(Request)) in Pipeline.php line 53
  37. at Pipeline->Illuminate\Routing\{closure}(object(Request)) in AddQueuedCookiesToResponse.php line 37
  38. at AddQueuedCookiesToResponse->handle(object(Request), object(Closure)) in Pipeline.php line 148
  39. at Pipeline->Illuminate\Pipeline\{closure}(object(Request)) in Pipeline.php line 53
  40. at Pipeline->Illuminate\Routing\{closure}(object(Request)) in EncryptCookies.php line 59
  41. at EncryptCookies->handle(object(Request), object(Closure)) in Pipeline.php line 148
  42. at Pipeline->Illuminate\Pipeline\{closure}(object(Request)) in Pipeline.php line 53
  43. at Pipeline->Illuminate\Routing\{closure}(object(Request)) in Pipeline.php line 102
  44. at Pipeline->then(object(Closure)) in Router.php line 561
  45. at Router->runRouteWithinStack(object(Route), object(Request)) in Router.php line 520
  46. at Router->dispatchToRoute(object(Request)) in Router.php line 498
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  48. at Kernel->Illuminate\Foundation\Http\{closure}(object(Request)) in Pipeline.php line 30
  49. at Pipeline->Illuminate\Routing\{closure}(object(Request)) in TransformsRequest.php line 30
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  51. at Pipeline->Illuminate\Pipeline\{closure}(object(Request)) in Pipeline.php line 53
  52. at Pipeline->Illuminate\Routing\{closure}(object(Request)) in TransformsRequest.php line 30
  53. at TransformsRequest->handle(object(Request), object(Closure)) in Pipeline.php line 148
  54. at Pipeline->Illuminate\Pipeline\{closure}(object(Request)) in Pipeline.php line 53
  55. at Pipeline->Illuminate\Routing\{closure}(object(Request)) in ValidatePostSize.php line 27
  56. at ValidatePostSize->handle(object(Request), object(Closure)) in Pipeline.php line 148
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