A first of its kind national-level marketing award has been instituted by a group of marketing professionals to recognize excellence in the marketing and its various dimensions.
For the first time, the Indian Marketing Awards will consider parameters like performance in activities like sales promotion, below the line marketing campaigns and PR as well as the creative aspect, media and innovation, said Mr Harish Bijoor, chairman of the organizing committee and member of the jury, Indian Marketing Awards.
"The awards have come at an apt moment when the Indian industry is going through a "marketing metamorphosis". Today, India is not only a hunting ground for marketing talent, but also emerging a testing hub for global product launches," pointed out Mr Sunil Duggal CEO Dabur and member of the jury.
The jury includes Mr Harish Bijoor, CEO, Harish Bijoor Consults, Mr Mike Khanna, chief executive, J Walter Thompson, India, Mr Nirvik Singh, chairman, South Asia, Grey Global Group, Mr Pranesh Misra, president & COO, Lowe India, Mr Prasoon Joshi, regional creative director, South & South East Asia, McCann Erickson, Ms Prema Sagar, principal & founder, Genesis, Dr Ram Mohan Rao, dean, ISB, Hyderabad, Mr Ranjan Kapur, country head, WPP, Mr Sam Balsara, chairman & managing director, Madison Communications, Mr Shekar Swamy, president RK Swamy/BBDO, Mr Shiv Reddy, CEO Corporate Voice/ Weber Shandwick, Mr Sunil Duggal, CEO, Dabur, Mr Sushil Pandit, CEO, The Hive & executive director, exchange4media, and Mr Vijay Singh, managing director, LG Care.
Nominations will begin from August 17, 2004 and the final award ceremony will take place in Delhi on September 29, 2004.