Top Story

e4m_logo.png

Home >> Advertising >> Article

IMPACT Annv Spl: Dheeraj Sinha on 7 stress busters for a creative guy

25-November-2011
Font Size   16
IMPACT Annv Spl: Dheeraj Sinha on 7 stress busters for a creative guy

Dheeraj Sinha, Regional Planning Director at Bates141, writes about the seven ways a creative guy destresses…

1. Laziness – It empties your mind out, readies it for new ideas.
2. Tea - A hot cup of tea expands time, you have to sip it slowly, letting your mind wander.
3. Nature - The purity of nature cleanses everything. Soaring seas, lashing rains and deep forests - perfect natural cures for stress.
4. Treadmill – A good 20-minute run cleanses both your mind and body.
5. Music - Sit back and lapse into a world that's up-to your imagination.
6. Shopping - Not everything has to be deep. Sometimes it helps to live on the surface.
7. More stress - You need a bigger line to make the other one look smaller.

(Dheeraj Sinha, Regional Planning Director at Bates141.)

Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing trails like GST, demonetization and being a part of the larger cultural space

Their strategy to educate the consumers to make well informed decisions at all stages has worked out well.

Bobby Pawar, MD, CCO - South Asia, Publicis India, talks about his idea of chilling out

For their latest campaign ‘Peeoge toh Janoge’ (English translation: you’ll buy it if you taste it), Wagh Bakri and DDB Mudra gave Sakshi a new, rustic avatar.

Dabbawalas send some extra love along with dabbas to working professional across Mumbai

The Diamond Producers Association brings to life another rare moment as part of the ‘Real is Rare. Real is a Diamond' Campaign