All the young guns in the industry, hold on to your horses as IMPACT is all set to unveil its much anticipated ‘Top 30 Under 30’ list on January 21 in Mumbai. This list picks the 30 most talented individuals under the age of 30 in Indian Creative, Media and Digital agencies. The latest edition, which is the third such list of young achievers, also sees the inclusion of Digital agencies, based on huge demand. The list has been prepared through a jury-led process, with the jury being entrusted the task of identifying these future leaders in the domain, who have already made a mark on their seniors, clients and their peer group.
A high-powered jury met in Mumbai on August 26 last year to select IMPACT’s Top 30 Under 30 list.Raj Nayak, CEO, Colors was the Jury Chair of a panel comprising well known industry experts, who got together to chalk out the ‘Top 30 Under 30’ list. The other jury members were Tushar Vyas, Chief Strategy Officer, GroupM South Asia, KV Sridhar (Pops), Chief Creative Officer, SapientNitro India,Ashish Sehgal, Chief Sales Officer, Zee Entertainment Enterprises Ltd, Satbir Singh, Founder, 'Thinkstr', Karthik Lakshminarayan, VP Media Planning & Strategy - Vibrant Media, Samrat Bedi,Head of Office, Soho Square, Mumbai, Charulata Ravikumar, CEO, Razorfish, Shamsuddin Jasani,Managing Director, Isobar India and Suresh Balakrishna, Chief Executive Officer, Kinetic.
The process involved an initial screening of entries at an editorial level. The jury was then presented with a database of shortlisted names (obtained through online submission of entries) along with their profiles, work done, accolades won and other details. Jury members followed a process of scoring entries on set parameters, and the resultant scores collated to arrive at the final list of Top 30 Under 30.
Commenting on the process, Jury Chair Raj Nayak says, “This is the third year that I am the Jury Chair and, obviously the fact that I am associated with it year after year is that I genuinely believe that it’s a great initiative by exchange4media and IMPACT, to recognize and reward the young generation, the future leaders of our industry. The fact is that this is a recognition and people have put forward their nomination... it’s a brave thing that they consider themselves good enough and for that itself, they all need to be congratulated. I wish the Top 30 winners all the best.” Giving his viewpoint, KV Sridharstates, “I think it’s a wonderful initiative, it’s a great way of seeing the bouquet of talent which we have at one glance. I really appreciate what IMPACT has been doing. And I hope that these 30 people will make a huge impact on our industry in the coming years.”
Talking about the selection process, Tushar Vyas, says, ”It’s good to see this level of participation and it was a pretty healthy discussion in terms of identifying the right candidates. What we have done is to lay a process to first arrive at 50 people, and out of that the final 30 list has been created.”