Top Story

e4m_logo.png

Home >> Advertising >> Article

<img src=http://www.exchange4media.com/e4m/images1/new2.gif align=left border=0>Contract retained as creative partner of Domino’s Pizza

06-June-2008
Font Size   16
Share
<img src=http://www.exchange4media.com/e4m/images1/new2.gif align=left border=0>Contract retained as creative partner of Domino’s Pizza

Domino’s Pizza is through with the review of its creative duties, and it has retained Contract Advertising on the business. The decision was confirmed by Dev Amritesh, Vice-President, Marketing, Domino’s Pizza India. He also informed that Madison will continue to be the media agency. According to industry sources, the account size is around Rs 15 crore.

Speaking on the pitch process, Amritesh said, “Contract has been our agency for the last five years and we are very happy with the kind of work they have been doing for our brand. As far media reports on the pitch is concerned, I have no comments to make. We are clear that Contract is partnering us on our creative duties.”

Speaking on future plans, Amritesh said, “We are working on fresh innovations and other initiatives. We recently released a TVC to announce the launch of the new Sicilian Wheat Treat Pizza and are looking forward for more good work.”

Jagdip Bakshi, CEO, Contract Advertising, could not be contacted at the time of filing this report.

Tags

We speak to Punit Misra, CEO, ZEEL, Domestic Broadcast Business, on Zee TV’s new look, its aim and the shaping up of domestic business

This exercise will take the channel to the next level: Siju Prabhakaran, Cluster Head – South Business, Zee Entertainment Enterprises Limited

With Shikhar Dhawan as their brand ambassador, a partnership with NBA and FIFA and a Rs.10 crore marketing budget, this sporty start-up is moving strength to strength.

In an interaction with exchange4media, Sinha, the Country Head at Epsilon shared insights on the growth of Epsilon, integration of Artificial Intelligence and the future of other conventional mediums of marketing

The new brand philosophy to go live on 15th October 2017 during the telecast of Zee Rishtey Awards

The rateOOHmeter platform is based on field data of the OOH campaign universe with information on more than 400 brands, 1600 cities, over 3,000 campaigns and around 85,000 OOH inventory across formats...

This exercise will take the channel to the next level: Siju Prabhakaran, Cluster Head – South Business, Zee Entertainment Enterprises Limited