Top Story


Home >> Advertising >> Article

HT to raise stake in

Font Size   16
HT to raise stake in

The HT management feels that the Internet business will grow rapidly in the next few years. According to the Nasscom-McKinsey survey-1999, it has been predicated that India can earn revenue of $10 billion from e-business solutions by 2008. There is pending demand of more than one million Internet connections in India. It is expected that there will be about 1.6 million Internet subscribers (or 5 million users) by March-2001. This figure is likely to go up to 4 million subscribers (10 million users) by March-2002 and 8 million Internet subscribers (18 million users) by March-2003. More than 81 per cent of stand alone PC's sold in India during the financial year 1999-2000 were driven by the need to access the Internet. The decision to hike the stake will allow HT and to work more closely, leveraging the existing synergies and strategic strengths (off-line & on-line).


Baba Ramdev brought his sharp wits for an interview with e4m where he promised to disrupt more markets and spoke about he the way he created a brand through consistent and selfless work

GroupM is in talks with several digital clients currently with its other agencies to shift them to Essence, which is looking at a major expansion plan in 2018

Thomas, Chief Marketing Officer, Diageo India, gives us a peek into the marketing strategy for McDowell’s No 1 Soda, its creation of ‘No 1 Yaari Jam,’ their own set of 4Ps and importance of content

NewsCode, a hyper local online news platform was launched last night with a network of over 350 local reporters in Karnataka and Jharkhand. Apurv Swarup, the co-founder talked to Exchange4Media about his vision

Voot, which is producing almost 4X content on an overall basis on the reality drama, is gunning for big numbers both on viewership and advertising revenue

YouTube today released its annual year-end edition of the YouTube Ads Leaderboard 2017 capturing the most celebrated ads that received maximum views, shares, and love from audiences across India

Real world study of Appier's network shows significant benefits of AI over traditional rule-based systems