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Gour Gupta to take over as CEO DDB Mudra Max and Executive Director DDB Mudra Group India

Gour Gupta to take over as CEO  DDB Mudra Max and Executive Director DDB Mudra Group India

Gupta will be taking over this role from 1st September Fullstory Image

Interviews
R Balki
R Balki
Group Chairman, MullenLowe Lintas Group

“I don’t know why it is such a big deal, I just had fun and I’m just going away, I think nothing interesting is happening in advertising right now, so my going away is one day of excitement, it is like award... Full Interview

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Archives: News

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Skore Condoms ropes in Dwayne Bravo and Chris Gayle as brand ambassadors

By content@exchange4media.com Saturday Aug 27, 2016

The cricketers will be the brand ambassadors for Skore and promote their product range. As a part of the association, the players will also re-create Bravo’s famous “Champion” song for the Indian audience Fullstory image



Limca launches its new TVC 'Phir Ho Ja Shuru'

By content@exchange4media.com Saturday Aug 27, 2016

The new ad campaign focuses on the spirit of not giving up and starting all over again after a physically exhausting task Fullstory image



LG Electronics launches campaign for mosquito repellent TV

By content@exchange4media.com Saturday Aug 27, 2016

The communication will be promoted primarily on digital, besides the company also plans to use the concept at a BTL level to hammer the key benefit at point of sales Fullstory image



WATConsult rolls out HR activities this festive season

By content@exchange4media.com Saturday Aug 27, 2016

The idea behind these activities is to build a culture for the young minds to learn, thrive and prosper Fullstory image



Myntra to take legal action against ScrollDroll for controversial creative

By content@exchange4media.com Saturday Aug 27, 2016

On Friday #BoycottMyntra trended on Twitter for hurting the Hindu sentiments Fullstory image



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