Top Story


Home >> Advertising >> Article

HCL InfiNet ties up with CRY

Font Size   16
HCL InfiNet ties up with CRY

HCL InfiNet Ltd. has entered into a tie-up with CRY (Child Relief and You) to enable consumers to help needy children while they surf the web.

As part of the campaign titled ‘Surf a mile, help a child’, all subscribers who register or renew their Internet account with HCL InfiNet will get an option to give the address of any person they wish to send a greeting card and HCL InfiNet will get the cards delivered through courier. The subscriber will have the option to write customized messages, which will be inscribed on the cards.

Under the campaign, HCL InfiNet will give two cards to subscribers who register or renew their HCL InfiNet account for either 50 hours or one-month; seven cards to subscribers of 100 hours and twenty five cards to those users who sign up for 12 months.


Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing trails like GST, demonetization and being a part of the larger cultural space

Their strategy to educate the consumers to make well informed decisions at all stages has worked out well.

Bobby Pawar, MD, CCO - South Asia, Publicis India, talks about his idea of chilling out

Shaan Raza, Deputy Managing Director, Optimise, spoke to exchange4media about their journey since inception and their new technology, TrackingX, which they are planning to launch in India by February...

Meanwhile, Radio City and Radio Mirchi ruled Bangalore and Kolkata respectively

The Indian out-of-home advertising company selects Edge1's ERP software platform to automate their OOH business