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GroupM bags Porter Prize for leveraging unique activities

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GroupM bags Porter Prize for leveraging unique activities

GroupM has won the Porter Prize 2013 for leveraging unique activities. GroupM won the award for their effective rendering of activities across the value chain, which gave them a competitive advantage. CVL Srinivas, CEO - South Asia, GroupM received the award.

On winning the award, Srinivas said, “We are delighted to win the prestigious Porter Prize. This is testament to the strategic vision that sets GroupM apart and the dedication and hard work of all at GroupM India.”

The Porter Prize awards were given away at a glittering ceremony in Gurgaon on October 11, 2013.

The Porter Prize 2013 was organised by the Institute for Competitiveness, India, and is the second in its series. The awards recognise the strategic acumen of corporates in India. It rewards those companies who embrace the best strategic management and are competing in the industry on the basis of innovation and value creation.

Industry leaders, social influencers, CXOs and other high profile corporate honchos from leading companies of the country attended the high profile event. The awards were preceded by three thought-provoking panel discussions on Industry Dynamics and Architectural Shifts, Tradeoffs and Choices, and on Fit and Synergies.

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Prior to joining Madison PR in 2012 Chaudhary was Group President Corporate Communications at Reliance Industries Limited.