Top Story


Home >> Advertising >> Article

Grey Group India appoints Salil Inamdar as the National Head – Digital Content & Creative

Font Size   16
Grey Group India appoints Salil Inamdar as the National Head – Digital Content & Creative

Grey Group India has appointed Salil Inamdar as the National Head for Digital Content and Creative. Inamdar joins from Interactive Avenues where he was heading digital creative and content.

He comes with experience of over 15 years across diverse media disciplines, from traditional advertising to film to media. At Grey, he will spearhead his capabilities across all areas of digital communications for those clients who avail digital services.  Based in Bangalore office, Inamdar will oversee work across all Grey Group India offices. He will report to Leroy Alvares (President-Digital Services) on the digital business and client needs; and creatively to Sandipan Bhattacharyya (Chief Creative Officer).

 Commenting on the appointment Sandipan Bhattacharyya said, “Salil straddles rich experiences across digital, television and mainline and that’s what makes him just right for repurposing the digital offering at Grey. He will also be instrumental in pushing our mandate of famously effective integrated ideas that are served up in the consumers’ medium of choice.”

Inamdar has an extensive experience working with agencies and companies like Saatchi & Saatchi, CNN IBN, Microsoft and Happy Creative. His work has been covered by domestic and international press along with awards like the D&AD, Webby, AVA, RAPA, Spikes Asia, Adfest and the FWA. He has worked on brands such as TVS, Arvind, Toyota, Puma, Amazon, ITC Foods, Tanishq and Future Brands, amongst many others.

Salil Inamdar said, "I strongly believe that advertising is changing and the future will be about brands and agencies working together to create meaningful impact on people and society. With a medium agnostic approach, brands and agencies will be evaluated on how they have been able to change people’s lives. This transformation is just around the corner, and I look forward to my new role at Grey to create a new structure where context, technology and consumer impact will be aligned together.”

Leroy Alvares mentioned, “I am delighted to have Salil join us. I am sure with him on board we will sharpen the digital practice and journey toward impactful communications that will make a difference to our clients business and consumer.”

Inamdar has a Master’s degree in Communication and Film. He is an avid traveller, a fan of Pink Floyd, The Doors and Metallica and loves sports. He is a serious movie buff and a Martin Scorsese autographed Taxi Driver DVD is his most valuable possession. 

Siddharth Kumar Tewary, Founder, Chief Creative, One Life Studios and Swastik Productions, on owning the IP on his most ambitious project 'Porus,' the risk of recovering its cost and his distribution strategy

Webscale plans to build the brand around smooth operations for the e-commerce sector and then move on to demand generation

Shriya Ghate, Business Head, Tinkle, spills the beans on the company's vision for its special line of merchandise launched to celebrate its 37th anniversary, its pricing, marketing strategies, and more

Vivek Patni, Director of Wonder Cement, on the current marketing strategies and challenges that brand owners face

Luis Fonsi, Rita Ora, Jain of Makeba fame , Dimitri Vegas, Jason Derulo, Charly Black and Dasu, J Balvin, Parineeti Chopra, Tiger & Jackie Shroff speak exclusively to the radio channel

The Film-Maker, as the host of ‘Calling Karan’, Will Be Just A Phone Call Away From Listeners Seeking Advice On Love & Relationship

The group aims to double its FMCG turnover to Rs. 1,000 crore over four years.