Top Story


Home >> Advertising >> Article

Grey B’lore bags advertising duties of Pizza Corner

Font Size   16
Grey B’lore bags advertising duties of Pizza Corner

Some more good news finds way into Grey Worldwide’s kitty. Following a multi-agency pitch, Grey’s Bangalore office has won the advertising duties of the pizza chain, Pizza Corner. The decision to zero in on a new agency came in the wake of the brand’s decision to create some noise around its recently launched coffee lounge, Coffee World.

Over 10 agencies had participated in the pitch. The objective behind appointing a new agency is to strengthen Pizza Corner’s presence in the west and also in the southern markets. Confirming the development, an agency spokesperson also shares that the brand is in the process of creating an identity for its international coffee brand, ‘Coffee World’, the duties of which too fall in Grey’s custodianship.

Pizza Corner India (Private) Limited, registered in August 1996 under the Companies Act, 1956, has presence in six cities – Delhi, Chennai, Pondicherry, Bangalore, Mysore and Hyderabad. The outlet, Coffee World has been launched in Hyderabad. All these restaurants have a theme, for instance the flagship outlet at Brigade Road has a Hollywood theme, Green Park has a cycling theme and Banjara Hills has a Soccer theme.


We speak to Punit Misra, CEO, ZEEL, Domestic Broadcast Business, on Zee TV’s new look, its aim and the shaping up of domestic business

This exercise will take the channel to the next level: Siju Prabhakaran, Cluster Head – South Business, Zee Entertainment Enterprises Limited

With Shikhar Dhawan as their brand ambassador, a partnership with NBA and FIFA and a Rs.10 crore marketing budget, this sporty start-up is moving strength to strength.

In an interaction with exchange4media, Sinha, the Country Head at Epsilon shared insights on the growth of Epsilon, integration of Artificial Intelligence and the future of other conventional mediums of marketing

The awards which saw over 816 entries were adjudged by a distinguished jury of around 211 industry leaders through intensive judging sessions across the country

22feet Tribal Worldwide to handle digital marketing while DDB MudraMax to handle on-ground promotions, venue management and logistics management

While market charges access fee to provide HD channels, DishTV will now give the access to popular HD channels to all subscribers