Top Story

e4m_logo.png

Home >> Advertising >> Article

Goldmine Advertising bags Digital mandate for JNPT

21-January-2016
Font Size   16
Share
Goldmine Advertising bags Digital mandate for JNPT

Goldmine Advertising has bagged the Digital media mandate for Jawaharlal Nehru Port Trust (JNPT), the biggest container handling port in India.

Goldmine won the contract following a multi agency pitch. The agency would be managing the Digital account of JNPT and all the operations would be handled from its Mumbai branch. JNPT’s objective is to be active on the Social Media platforms and promote its services and capabilities in National as well as International markets through sustained Digital campaigns. Goldmine Advertising will act as JNPT’s Digital face, making it more engaging and appealing on all the online portals related to the Shipping Industry.

The Digital team at Goldmine would strategize the social media campaigns and enhance JNPT’s website presence and make it interactive for all the potential business leads. The agency will handle this project for a year as per the contract. 

Tags

Siddharth Kumar Tewary, Founder, Chief Creative, One Life Studios and Swastik Productions, on owning the IP on his most ambitious project 'Porus,' the risk of recovering its cost and his distribution strategy

Webscale plans to build the brand around smooth operations for the e-commerce sector and then move on to demand generation

Shriya Ghate, Business Head, Tinkle, spills the beans on the company's vision for its special line of merchandise launched to celebrate its 37th anniversary, its pricing, marketing strategies, and more

Vivek Patni, Director of Wonder Cement, on the current marketing strategies and challenges that brand owners face

Videocon D2H and Hindustan Lever continue to dominate BARC's Top 10 Brands and Top 10 Advertisers for week 45

The series will be telecast on SONY TEN 1 channels with English commentary and on SONY TEN 3 channels with Hindi commentary

The new TVC, which is created by Dharma 2.0, is a step towards keeping cities and surroundings clean