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GoaFest in Videos

21-April-2012
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GoaFest in Videos

As Day One of GoaFest concludes, interesting views have been expressed on stage, in sessions and in conversations. exchange4media is the exclusive online videos partner for GoaFest 2012.


 

Videos from Sessions of Day One:
YouTube’s Lucas Watson in action

The Coca-Cola Company’s Jonathan Mildenhall in an interesting conversation with Reliance Communication’s Sanjay Behl

Charles Wright, Wolff Olins, address the audience

As Day One of GoaFest concludes, interesting views have been expressed on stage, in sessions and in conversations.

Views from Industry Honchos
Google’s Rajan Anandan in conversation

Omnicom Group’s Tim Love on the sidelines

Dentsu India’s Rohit Ohri on GoaFest

Euro RSCG India’s Satbir Singh on what he looks forward to at the festival

Video Stories from Day One
exchange4media picked up some key issues on GoaFest and awards at the festival...

Should ads be made only for Awards?

How can marketers add more value to GoaFest?

Can GoaFest be the Cannes Lions for South East Asia

Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing trails like GST, demonetization and being a part of the larger cultural space

Their strategy to educate the consumers to make well informed decisions at all stages has worked out well.

Bobby Pawar, MD, CCO - South Asia, Publicis India, talks about his idea of chilling out

WhatClicks promises to be an unbiased, objective, third-party audit firm that will work with advertisers and agencies alike to help build an effective and integrated digital strategy.

V-Guard Industries, a household name for consumer electrical appliances in India, has revamped its logo in order to reflect the strength gained by the brand over the years. The company has also unveil...

The report reveals that there has been nearly 5 times more growth in video consumption in the last 12 months, with 96 percent of all usage being focused on long form video