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Goafest 2015: JWT India leads in Brand Activation & Promotion Abbys with 8 metals

11-April-2015
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Goafest 2015: JWT India leads in Brand Activation & Promotion Abbys with 8 metals

JWT India emerged the big winner in the Brand Activation category at Goafest 2015. Their total tally was 3 Golds, 2 Silvers and 3 Bronzes. JWT India won Golds for their campaigns “Make Every Yard Count” (Nike India) and “Eyeamindian” (North East Today), the latter winning two in the ‘Media & Publication’ and ‘Use of Live Shows and Concerts’ sub-categories.

ITSA-HCL Technologies won a Gold for the campaign “Coolest Interview Ever” (HCL Technologies). Linen Lintas won a Gold for “Brave & Neautiful” (Dabur Vatika Premium Naturals Shampoo) and DDB Mudra Group won another Gold for “Health Cha Shree Ganesh” (Nutralite).

Cheil’s tally included 1 Silver and 1 Bronze, while ITSA Oxygen, Havas Worldwide and UTV Entertainment all won 2 Bronze metals. Maxus and Dentsu Webchutney got a sole Silver each.

Mates – Madison Teamworks FP &E, Wunderman International, Kinetic India and Fanatics & Viscomm all got 1 Bronze each.

The complete list of winners can be found here.
 

 

Creative ABBY Awards - 2015
RESULTS ARE EMBARGOED TILL END OF AWARD CEREMONY
Category Name Sub Category
#
Sub Category Name Entry
Number
Brand Title / Caption Organization Metal
Brand Activation & Promtion 21B Beverages 1 Pepsi The Uncrushable Can JWT India Silver
Brand Activation & Promtion 21C Toiletries,Cosmetics 6 Benadryl Benadryl - Shamitabh MATES - Madison Teamworks fp & e
PVT.LTD.
Bronze
Brand Activation & Promtion 21D Clothing, Footwear... 1 Adidas Stan Smith Negative Space.Positive
Impact.
Wunderman International, New Delhi Bronze
Brand Activation & Promtion 3 Nike Cricket Make Every Yard Count JWT India Gold
Brand Activation & Promtion 21G Telecom products & Service 5 Vodafone India Limited Vodafone Cookies Kinetic India (A WPP Company) Bronze
Brand Activation & Promtion 21H Financial services 1 Oxigen Wallet Stroke of Midnight Campaign ITSA Oxigen Bronze
Brand Activation & Promtion 21J Media & Publications 2 Disney Channel Disney Channel Jet Set Go 3
Contest
UTV Entertainment Television Ltd. Bronze
Brand Activation & Promtion 8 North East Today Eyeamindian JWT India Gold
Brand Activation & Promtion 21K Business & home sercices 2 HCL Technologies Coolest Interview Ever ITSA - HCL Technologies Gold
Brand Activation & Promtion 21N Corporate 4 Tata Tea Gold A Media Movement that
Unleashed the Power of 49
MAXUS Silver
Brand Activation & Promtion 6 Dettol Give Life A Hand Cheil India Bronze
Brand Activation & Promtion 8 Dabur Vatika Premium Naturals
Shampoo
Brave & Neautiful Linen Lintas Gold
Brand Activation & Promtion 21O Public service,Appeal & Ch 4 Salaam Baalak Trust The Light Bag Cheil India Silver
Brand Activation & Promtion 1 CHILD SURVIVAL INDIA NO CHILD BRIDES HAVAS WORLDWIDE INDIA PVT. LTD. Bronze
Brand Activation & Promtion 7 MOHAN FOUNDATION CHAIN OF ORGANS JWT India Bronze
Brand Activation & Promtion 21Q Use of promotional stunts 3 Sony Entertainment Television Yudh First Look Poster Press
Launch
Candid Marketing Private Limited Bronze
Brand Activation & Promtion 9 Nike Cricket Make Every Yard Count JWT India Silver
Brand Activation & Promtion 11 PARAS MILK EXTENDABLE BASKETBALL COURT REDIFFUSION -Y&R PVT LTD Silver
Brand Activation & Promtion 14 Indus health plus Healthy Frisking JWT India Bronze
Brand Activation & Promtion 2 CHILD SURVIVAL INDIA NO CHILD BRIDES HAVAS WORLDWIDE INDIA PVT. LTD. Bronze
Brand Activation & Promtion 21R use of live shows,concerts 6 Oxigen Wallet Stroke of Midnight Campaign ITSA Oxigen Bronze
Brand Activation & Promtion 9 North East Today Eyeamindian JWT India Gold
Brand Activation & Promtion 10 Nutralite Health Cha Shree Ganesh DDB Mudra Group Gold
Brand Activation & Promtion 21S Use of Guerrilla marketing 7 BUENO KITCHEN Foodicons JWT India Bronze
Brand Activation & Promtion 21U Use of Customer In-Store Experience 1 Turquoise Cottage Happy Hours Rewind Dentsu Webchutney Silver
Brand Activation & Promtion 21W Integrated Campaign 2 Disney Channel Disney Channel Jet Set Go 3
Contest
UTV Entertainment Television Ltd. Bronze
Brand Activation & Promtion 9 ICICI BANK THE MAGIC PENCIL PROJECT FANATICS & VISCOMM Bronze

 

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