Top Story

e4m_logo.png

Home >> Advertising >> Article

From news to employment, NDTV ventures into jobs sphere

28-October-2006
Font Size   16
Share
From news to employment, NDTV ventures into jobs sphere

Job aspirants have another platform to hunt for that perfect job, NDTVjobs.com. The media house has ventured into the online recruitment market with the launch of this portal in collaboration with Bangkok-headquartered Yello, which owns multiple classifieds and jobs sites in South East Asia.

The e-recruitment market in India is currently estimated at Rs 150 crore and is likely to grow over 50 per cent year-on-year. There are an estimated 6.5 million online job seekers out of the 38.5 million Internet users in India. This number is expected to double in the next few years. Job portals are turning out to be the most immediate, economical and comprehensive source of fulfilling the large job requirements that employers have to offer.

Speaking on the venture, Raj Nayak, CEO, NDTV Media, said, “NDTVjobs.com is a critical addition to our portfolio of online resources for our viewers and subscribers, and it just fits the values and style of NDTV.”

Dr Andreas Koestler, CEO and founder of Yello, said, “NDTV is the ideal partner for our new job site, and so are NDTV’s viewers. Yellojobs is about forward thinking educated individuals who are ‘ahead of the curve’, exactly NDTV’s audience.”

“NDTVjobs.com is for the young, qualified and ambitious job seeker. One who equally understands the merits of self development and career advancement,” said Vikramjit Singh Sahaye, General Manager (India), NDTV.

Niraj Dutt, EVP of NDTV Media, said, “Yello’s competency and experience in creating a great consumer experience in running their classifieds sites in Asia was one of the keys to our partnership. We simply wanted the best for our viewers.”

“The sharp growth in Internet connections and the current economic situation of India makes us very positive on our projections” said Nina Alag Suri, Director, YelloJobs.com India and Head of Sales for the venture. “With NDTV’s brand position in the market and a world class product, we are extremely confident to meet the business plan forecasts.”

Tags

Innovation and connecting with customers in all ways possible is their mantra for successful marketing communication

Bixler revealed that the likes of The Ministry of Tourism, The Art of Living and The Indian Debating Union have partnered with the festival that will be showcasing the culture and diversity of India

In conversation with exchange4media, Vighnesh Shahane, CEO, IDBI Federal Life Insurance, spoke about his vision for this new marketing initiative, how the brand’s marketing efforts through sports have helped them and his business goals for 2018

This agency was born after national brands reportedly struggled to connect with the south Indian audiences

Times Network renews contracts with all its primetime sponsors for all its news channels and adds 20 new brands to its kitty

Innovation and connecting with customers in all ways possible is their mantra for successful marketing communication

Bixler revealed that the likes of The Ministry of Tourism, The Art of Living and The Indian Debating Union have partnered with the festival that will be showcasing the culture and diversity of India