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Food & Beverages advertising in Print in 2006: AdEx study

Food & Beverages advertising in Print in 2006: AdEx study

Author | exchange4media News Service | Tuesday, Jan 16,2007 8:54 AM

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Food & Beverages advertising in Print in 2006: AdEx study

2006 saw a 3 per cent rise in Food & Beverages ad volumes in print over the previous year, with tea contributing the highest 17 per cent share. Publications from the North and West zone garnered a large chunk of the F&B advertising. GCMMF topped among F&B advertisers, followed by Parle Products and Coca-Cola.

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