Top Story

e4m_logo.png

Home >> FICCI FRAMES 2008 >> Article

FICCI Frames 2008 to bring industry stalwarts together from March 25-27 in Mumbai

03-January-2008
Font Size   16
Share
FICCI Frames 2008 to bring industry stalwarts together from March 25-27 in Mumbai

FICCI Frames 2008 will be held in Mumbai from March 25-27, and is expected to have the attendance of nearly 2,000 Indian and 800 foreign delegates. The three-day event will cover the entire gamut of media and entertainment like films, TV, radio, digital entertainment, animation, gaming, visual effects, etc.

An official communiqué from FICCI stated, “The content business in India is likely to generate over $50 million in the next two years. This growth is expected to come from the overseas market. At FICCI, we firmly believe that the next wave of growth will come from the overseas market. We will give the necessary push to co-production treaties, which will play a vital role in this segment. We already have a full-fledged, workable treaty with Italy. While India was the Country of Honour at MIPCOM 2007, we were also the focus country at Rome Film Festival 2007. Italy was our partner country at Frames 2007. India is also fast emerging as an outsourcing hub for production, post-production, animation, gaming and visual effects.”

The communiqué further stated that during the past eight years, FICCI had brought numerous international speakers and companies to Frames with the aim of infusing global best practices into this sector. It added that the reverse process had just begun with Indian showbiz companies increasingly tapping global opportunity without disturbing domestic growth.

Film sessions at Frames 2008 would include topics such as ‘Star versus actor’; ‘The opening weekend: How to get audiences in’; ‘Linguistic diversity in Indian cinema’; ‘How to make co-productions happen’; ‘Rethinking film marketing and distribution: beyond the box office’; and ‘Scriptwriting for today’s audiences’. Television and radio would get ample coverage too, with sessions like ‘Changing face of television news in India’; ‘Redefining television content: shifting patterns’; ‘Radio rocks’; ‘Listeners’ choice: changing trends in music’; as well as sessions on animation, gaming and VFX.

In addition there would be dedicated tracks on ‘Blockbuster growth in Indian entertainment: What will make the boom bigger?’; ‘Talent crunch in the media and entertainment industry’; ‘What, where and how: media choices in the expanding universe’; ‘Out-of-home media: emerging options’; ‘Sports: the big entertainment options’ and ‘Single screen versus multiplexes: The way forward’. All these sessions would be addressed by international and Indian industry stalwarts and thought leaders.

In the past, Frames has been addressed by eminent personalities such as Paolo Gentiloni Silveri, Minister of Communications, Government of Italy; Dan Glickman, President and CEO, MPAA; Barrie Osborne, Producer of ‘Lord of the Rings’ triology; Tom Freston, President and CEO, Viacom; James Murdoch, Chairman, STAR Group; Michael Grindon, President, Sony Pictures International Television; Mark Zoradi, President, Buena Vista International; Andy Bird, President, Walt Disney International; and Stewart Till, Chairman, United International Pictures, among others.

Tags

Rajat Sharma who was recently elected as President of the NBA talks about his plans for the industry body

The Country Sales Manager Media at Akamai says that technology seems to be taking over all possible spaces and people considering it in both positive and negative ways

The India Marketing Lead of Skyscanner believes that with the acquisition by Ctrip they have reached the market leader status

Our typical marketing budget is usually 10 per cent of the topline spend

The BBC carried out a survey along with Globescan to see how the world looks at the issue of ‘fake news’

The objective of content marketing is not just to encourage product purchase or generate ROI. The key to its success lies in building relationships based on trust, opines Dasgupta

The interesting animated rap music video encapsulates Droom’s ecosystem tools and their role in facilitating second-hand automobile transactions