Top Story

e4m_logo.png

Home >> FICCI >> Article

FICCI FRAMES – Day 1: A Day of issues and addresses

05-April-2005
Font Size   16
FICCI FRAMES – Day 1: A Day of issues and addresses

If one had to use a phrase to define FICCI FRAMES –Day 1, it would be ‘A Day of answers’ and they were largely coming from the Information and Broadcast Minster, Jaipal Reddy. The questions came from the likes of Subhash Chandra, Chairman, Zee Telfilms and Kunal Dasgupta, CEO, Sony Entertainment.

The high-powered inaugural session of the day had some valid issues been raised by Chandra, which boiled to the need of a level playing ground in an environment that encouraged global players. However, the most important aspect of the morning was the minister’s announcement of declaring a radio policy by monsoon, which was in favour of a revenue sharing model.

The proceedings of the day were set back by over an hour but that didn’t do much to disrupt the partying mood in the evening at the Zee FICCI Gala. After the successful completion of all the sessions in the various tracks, the evening too saw a maximum attendance bringing a good end to the first day of FRAMES 2005.

Tags

Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing trails like GST, demonetization and being a part of the larger cultural space

Their strategy to educate the consumers to make well informed decisions at all stages has worked out well.

Bobby Pawar, MD, CCO - South Asia, Publicis India, talks about his idea of chilling out

Strategized and executed by WATConsult, the campaign portrays different personalities through different shades of make-up.

At the recent unveiling of the Pitch Madison Advertising Report 2018, industry leaders from Dominos, Titan Watches, Nature’s Basket and Big Bazaar drew their conceptual learnings on factors that build...

Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.