Top Story


Home >> Advertising >> Article

Euro RSCG Intl restructuring Indian operations

Font Size   16
Euro RSCG Intl restructuring Indian operations

Euro RSCG International, the world's fifth largest ad agency, is restructuring its Indian business. Post restructuring, Euro RSCG Targetmedia will be the investment vehicle for all downstream businesses of Havas (the new name of Euro RSCG International) in India.

Targetmedia will handle the agency's non-advertising businesses, while Euro RSCG Advertising will focus on the advertising business alone.

Euro RSCG Advertising has been ranked as the 11th advertising agency in India by A&M magazine for 2001. Its media billings in 2000-01 were at Rs 113.6 crore.

Source: Business Standard


Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing trails like GST, demonetization and being a part of the larger cultural space

Their strategy to educate the consumers to make well informed decisions at all stages has worked out well.

Bobby Pawar, MD, CCO - South Asia, Publicis India, talks about his idea of chilling out

Launches third phase of TVC campaign ‘Think it. Done’

Based in Mumbai, Usha has nearly two decades of experience in the Indian media and entertainment sector and will serve as a strategic advisor to H+K’s diverse portfolio of clients with a special empha...

Report based on media channel data in 96 countries and detailed findings from the world‘s key ad markets, which between them account for approximately two-thirds of the value of global advertising tra...