Top Story

e4m_logo.png

Home >> Advertising >> Article

Emvies 2007 clocks highest number of entries

12-June-2007
Font Size   16
Share
Emvies 2007 clocks highest number of entries

The year 2007 has been by far the best for the Bombay Ad Club-instituted media awards Emvies. With the culmination of the entries submission on June 5, the Club is gearing for the judging process. The good news comes with 384 entries being entered for the Emvies 2007. “This is one of the highest we have seen in seven years,” informed Apurva Purohit, Chairperson, Emvies Committee.

Purohit is of the opinion that the Emvies has grown year-on-year and that this increase in 2007 is in line with the growth trend. Giving a broader picture, she observed, “The media scene today is a very complicated one, and connecting with the audience is no easy task. We are very glad that advertisers, agencies and media owners are participating in platforms like the Emvies and treating it as an industry benchmark in innovations and new media techniques to showcase ideas to connect with the audience. We are very encouraged with this.”

The first round of judging would be held on June 12 in Mumbai with 48 judges looking at the works and short-listing the entries. The final round of judging is inclusive of case study presentations that are spread over a two-day period on June 19 and 20.

In a bid to make the case study presentations a little different this year, the Ad Club has invited Mike Wilson, Managing Partner, Naked Communications, to address the audience on June 20.

Tags

Markus Noder, Managing Partner, Serviceplan International, shared innovative tools, ideas and methodologies to generate tangible business values

The primary reason that led to growth of OTT is the constant improvement of internet speed and service across the country: Sandeep Gupta, ACT Fibernet

Siddharth Kumar Tewary, Founder, Chief Creative, One Life Studios and Swastik Productions, on owning the IP on his most ambitious project 'Porus,' the risk of recovering its cost and his distribution strategy

Webscale plans to build the brand around smooth operations for the e-commerce sector and then move on to demand generation

The Tata Group is considering review of its Public Relations mandate which is currently handled by PR firm Edelman in association with Rediffusion. The review is likely to happen post January 2018.

KVL Narayan Rao, Group CEO, and Executive Vice Chairman of NDTV passed away at 63 after battling cancer for two years

Week 44 (October 29-November 4, 2017) of RAM Ratings saw Big FM and Fever FM dominating Mumbai. Meanwhile Fever, Radio City and Radio Mirchi dominated Delhi, Bangalore and Kolkata respectively.