The Earth Communications Office-India Association (ECO India) has announced the names of the three winners of the third annual nationwide Energy Conservation contest. The contest this year has been supported by exchange4media.com as the online partner and Kodak and Reliance Infocomm as the prize sponsors.
The first prize went to O&M Mumbai’s Sukesh Kumar Nayak, followed by Mudra Bangalore’s Sanjay Daiv and O&M Mumbai’s Devraj Tripathi.
The theme this year was ‘Energy Conservation’ and the participants were required to make TV spots of 25-second duration on it. The contest winners will get an opportunity to show their TV spots on national and regional TV channels with a credit by-line. Winning entries will also get a chance to compete for a People’s Choice award sponsored by Reliance Infocomm.
The jury comprising Amit Khana, Rajiv Mehrotra, Anurradha Prasad, Bobby Bedi, Mike Pandey and Anurag Batra reviewed 21 entries received from across the country.
ECO India is a registered non-profit association formed to harness the power and reach of the mass media to promote environmental awareness. It aims to draw committed citizens from the media and entertainment industry to produce and broadcast public service announcements that provoke and convince. This includes India’s top broadcasters, filmmakers, and the advertising fraternity to contribute time, talent and resources.
ECO India has till date broadcast 11 TV spots and four radio spots on different environmental themes such as water, vehicle and noise pollution. The board members include stalwarts from the fields of advertising, broadcast and entertainment industry such as Amit Khanna, G Krishnan, R Basu, Manmohan Shetty, Sam Balsara and Ranjan Kapur.