Top Story

e4m_logo.png

Home >> Advertising >> Article

Dentsu Marcom launches Q:Pro to provide employer branding solutions

14-February-2006
Font Size   16
Dentsu Marcom launches Q:Pro to provide employer branding solutions

Dentsu Marcom has announced the launch of its new division, Q:Pro, which will offer specialised employer branding solutions, ranging from designing and releasing ads across media to manpower planning and salary administration.

Announcing the launch of Dentsu Q:Pro, Sandeep Goyal, Chairman, Dentsu India, said, “In these days of increasing competition and exploding opportunities, acquiring and retaining the right talent has become a humongous task in itself, thereby requiring a scientific approach and well thought out strategy. Many corporates today are feeling the need of implementing employer branding measures and are seeking the services of experts for the same. Dentsu Q:Pro, the first solution provider of its kind, will also offer 360-degree service solutions to its clients.”

Dentsu has invested in extensive research amongst both corporates and skilled workforce, and has forged collaborations with service providers, domain experts and media partners.

As part of its service roster, Dentsu Q:Pro has entered into a strategic alliance with job portal Naukri.com and CNBC-TV18 for ‘The Job Show’, India’s first reality TV job show involving prospective employees with 0-3 years’ experience. Based on a slew of parameters, including communication skills, five candidates are shortlisted for each episode. The winner can hope to bag a job with companies like Aviva Life Insurance, Flextronics, LG, Impetus Technologies, Yes Bank and Dentsu India.

Tags

Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing trails like GST, demonetization and being a part of the larger cultural space

Their strategy to educate the consumers to make well informed decisions at all stages has worked out well.

Bobby Pawar, MD, CCO - South Asia, Publicis India, talks about his idea of chilling out

V-Guard Industries, a household name for consumer electrical appliances in India, has revamped its logo in order to reflect the strength gained by the brand over the years. The company has also unveil...

The report reveals that there has been nearly 5 times more growth in video consumption in the last 12 months, with 96 percent of all usage being focused on long form video

Gopalan currently leads the Indonesia operations of P&G, and will be taking over from April 1st, 2018 as Al Rajwani is set to retire after 37 years with the company.