Doordarshan launched its news portal – www.ddinews.com Tuesday. A joint initiative of DD and Satyam Infoway, was scheduled to roll out the portal in January, the project has been delayed by almost six months. The total cost of the project has been pegged at Rs 2.5 crore.
Commenting on the launch, Mr. Ram Mohan A V, president, E-Business, Satyam said: ‘‘DDinews.com is the first DD vertical channel, paving the way for the launch of the other channels in a phased manner.’’ The portal has been built on the leading edge BroadVision platform, which enables personalisation of content. The site will also offer video on demand and live streaming of news bulletins.
The next in line will be DD Sports, DD World and then the other channels. Over a period of time, a comprehensive Prasar Bharati portal will be launched to integrate DD and All India Radio (AIR) with links to other relevant organisations.