Top Story

e4m_logo.png

Home >> Advertising >> Article

DAN promotes Suresh Mohankumar as President Planning, Dentsu Communications

13-June-2015
Font Size   16
Share
DAN promotes Suresh Mohankumar as President Planning, Dentsu Communications

Dentsu Aegis Network has announced the promotion of Suresh Mohankumar as the President Planning, Dentsu Communications (DCPL), with the aim of adding impetus to the planning acumen of the organisation.

Mohankumar started his career in Account Management with RK Swamy/BBDO in Chennai. Over the next seven years he worked with Contract and Lowe in Bangalore. He switched to Account Planning in 2000 when he moved to Mudra Chennai. As a strategic planner, he then worked with Contract and JWT in Chennai. Some of the clients that he lent his expertise to are Tanishq, BPL, Ford, Volkswagen, Carbon, MRF, Lotte, TI cycles, Henkel, Fa, Reynolds, McDowell’s, Johnson & Johnson and Lipton. In his new role, Mohankumar will Chair the Planning Council of DBA India. He will also build and lead Dentsu Webchutney’s planning capabilities in the South.

Speaking on the occasion, Ashish Bhasin, Chairman and CEO South Asia Dentsu Aegis Network, said, “Suresh is brilliant in strategic planning and has played an important role in building several high profile brands. With his vast experience and knowledge of our business, I am sure he will be able to take our planning abilities to a new height.”

Simi Sabhaney, CEO, DCPL, said, “Suresh has all the key ingredients one seeks in a planning partner. He is disciplined, courageous, passionate and accountable. He builds magic on a bedrock of sound logic. I wish him the very best in his new role.”
Rohit Ohri, CEO Dentsu Asia Pacific, said, “Suresh is an intuitive strategic planner and has contributed solidly towards brand building work for many a client. I’m confident that with his rich experience and deep understanding of our business, he will be able to take the planning capabilities of the group to newer heights.”

“I am really excited about this new assignment; it is a great opportunity to bring alive Dentsu’s vision of ‘Borderless Engagement’ with every project that we work on,” said Mohankumar.

Over the last few years, Mohankumar has built a team and led some innovative planning initiatives such as ‘Carrency’.  Under his planning leadership, the agency has won some very prestigious new businesses like TVS, MRF, ITC, Jos Alukkas among others.
 

Markus Noder, Managing Partner, Serviceplan International, shared innovative tools, ideas and methodologies to generate tangible business values

The primary reason that led to growth of OTT is the constant improvement of internet speed and service across the country: Sandeep Gupta, ACT Fibernet

Siddharth Kumar Tewary, Founder, Chief Creative, One Life Studios and Swastik Productions, on owning the IP on his most ambitious project 'Porus,' the risk of recovering its cost and his distribution strategy

Webscale plans to build the brand around smooth operations for the e-commerce sector and then move on to demand generation

The Tata Group is considering review of its Public Relations mandate which is currently handled by PR firm Edelman in association with Rediffusion. The review is likely to happen post January 2018.

KVL Narayan Rao, Group CEO, and Executive Vice Chairman of NDTV passed away at 63 after battling cancer for two years

Week 44 (October 29-November 4, 2017) of RAM Ratings saw Big FM and Fever FM dominating Mumbai. Meanwhile Fever, Radio City and Radio Mirchi dominated Delhi, Bangalore and Kolkata respectively.