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Creative Abbys: JWT leads tally with 40 metals; Taproot scores 29 metals

02-June-2014
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Creative Abbys: JWT leads tally with 40 metals; Taproot scores 29 metals

Goafest 2014 concluded with the last of the Creative Abbys given in the Integrated, Film and Film Craft categories on May 31, 2014.

This year, JWT India led the awards tally with 40 metals, which included a Grand Prix for the work done on the Genomusic Project in the Direct category. The agency also took home five Gold, 13 Silver and 21 Bronze metals. JWT also bagged the maximum number of Gold metals.

Taproot has bagged 29 metals, which included three Golds, 10 Silvers and 16 Bronzes.

Ideas@work Advertising is placed a distant third with a total 14 metals. The agency has scored 10 Silver and four Bronze metals. FCB Ulka took home 10 metals – one Gold, three Silvers and six Bronzes.

In all, 329 metals were given away in Creative Abbys at Goafest this year. The included three Grand Prix awards, 49 Gold, 117 Silver and 160 Bronze metals.

Meanwhile, in the Film Craft category, Good Morning Films led the metals tally with eight awards, which included three Silver and five Bronze metals. Chrome Pictures followed close behind with seven metals – two Golds, four Silvers and one Bronze.

Nirvana Films secured four Bronzes in the Film Craft category, while Rawshank Films, Early Man Film, and Studio Eeksaurus Productions have bagged one Bronze each.

In Integrated category, Taproot India has scored two Silvers, while JWT India takes home one Silver.

In Film category, Happy Creative has won three Silvers and one Bronze. JWT India has won three Bronze metals, while Taproot has bagged two Bronze metals. Ideas@work takes home one Silver in the Film category, while Scarecrow has won one Bronze.

The complete metals tally for Creative Abbys 2014:

Creative ABBY Awards - 2014

Categorywise Metal tally
Category Grand Prix Gold Silver Bronze Grand Total
Ambient   3 1 4 8
Brand Activation & Promotion   3 5 10 18
Branded Content   5 10 6 21
Broadcaster   5 15 13 33
Design 1 6 8 10 25
Digital 1 2 11 24 38
Direct 1 1 5 6 13
Film     4 7 11
Film Craft   2 7 13 22
Integrated     3   3
OOH   3 10 8 21
Print   1 8 20 29
Print Craft   5 7 15 27
Public Relation   4 8 12 24
Publisher   7 7 6 20
Radio   2 8 6 16
Total 3 49 117 160 329
Organisation wise Metal tally
Organisation Grand Prix Gold Silver Bronze Total
Aaj Tak     1   1
Adfactors PR Private Limited     1 4 5
Aim High India Pvt Ltd       1 1
Alok Nanda & Company 1 3 2 1 7
Amar Ujala  Publications Ltd.     1   1
Banana Brandworks Pvt ltd       1 1
Bennett Coleman & Co Ltd.   3 1 2 6
Brand Movers India       2 2
Candid Marketing Pvt.Ltd   1 1 1 3
Chitralekha   1 2   3
Chrome Pictures Pvt.Ltd   2 4 1 7
Colors, Viacom 18 Media Pvt. Ltd     2 6 8
Contract India   1     1
Curry Nation Brand Conversations Pvt Ltd.       3 3
D.B. Corp. Ltd   1 1 1 3
Da Cunha Communications Private Limited       1 1
DDB Mudra Group   2 2 5 9
Dentsu India   1 1 3 5
Digital Law & Kenneth 1 3 1 2 7
Digitaslbi       1 1
Discovery Networks Asia-Pacific ( South Asia )     1 1 2
Draft FCB Ulka Advertising Pvt. Ltd.   1 3 6 10
Early Man Film Pvt.Ltd       1 1
Forbes India   1     1
Gasoline Creative Pvt.Ltd       1 1
Good Morning Films     3 5 8
Grey Digital     3 2 5
Happy Creative Services India Pvt. Ltd.     3 2 5
Havas Worldwide India Pvt.Ltd     2 1 3
Headlines Today   1     1
Hindustan Media Ventures Limited     2 4 6
IBS   1 1 1 3
Ideas@work Advertising Pvt. Ltd.     10 4 14
Interactive Avenues     1 1 2
Interface Communication     1   1
Jack in The Box Worldwide     1 1 2
JWT India 1 5 13 21 40
Karigari Design INC       1 1
Karmatech Media works     1   1
Kasturi &  sons limited   1     1
Kukooness (Division of Ystudio)   1 1 1 3
Life Ok (Star India)       1 1
Linen advertising-Lintas Group   1 1 3 5
M&C Saatchi     1 1 2
Madison World   1 4 4 9
Makani Creatives Pvt. Ltd.       2 2
Marico Limited     1   1
Maxus     1   1
Media2win India Pvt.Ltd       1 1
Milestone Brandcom Pvt Ltd   1   3 4
MSL Group     3 1 4
MTV India, Viacom 18 Media Pvt. Ltd   1 1 2 4
Multi Screen Media Pvt. Ltd.   1 3 2 6
Niche Minds     1   1
Nirvana Films       4 4
Out Of The Box       3 3
Paradigm Plus Marketing Communication Pvt.Ltd.   1     1
Perfect Relations Pvt. Ltd .     1 1 2
PHD India   1 2 3 6
Publicis Communications Pvt. Ltd.   1 1 5 7
R.K Swamy BBDO Pvt.Ltd     1 1 2
Rawshark Films       1 1
Scarecrow Communications Ltd.   1 2 3 6
Sead Advertising Pvt. Ltd       1 1
Star Entertainment     2   2
Star India Pvt Ltd   1 3 4 8
Star Sports   2 1   3
Stark Communications Pvt.Ltd     1 1 2
Studio Eeksaurus Productions Pvt.Ltd       1 1
Tailor       1 1
Taproot India   3 10 16 29
Thought Blurb     2   2
Times Global Broadcasting Limited     1   1
TV18 Broadcast Ltd. (CNN -IBN)       1 1
Umbrella Design   4 3 1 8
Value 360 Communications Pvt Ltd       1 1
Web Chutney Studio Pvt.Ltd.   1 2 2 5
Webmaffia     1 2 3
Zee Entertainment Enterprises Ltd.     2   2
Total 3 49 117 160 329

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