Crayons Advertising has opened its seventh full-fledged office in Kolkata recently. Narender Parekh, who has been in the media business since eight years, is heading the operations in the Kolkata office. He will be reporting to Ranjan Bargotra, President, Crayons Advertising.
On the expansion plan, Bargotra said, “The reason we opened the Kolkata branch was because we wanted an all-India footprint. The only place we weren’t present was the Eastern region of India. Also, the market in Kolkata was very slow a few years ago. Now, the market is bouncing in action. The retail scene has totally changed there. There is abundant talent available there. We are going to be there in the right time.”
Bargotra explained that the Kolkata office currently comprises a team of 10 members, and is in the process of signing on clients.
Crayons Advertising already has offices in Delhi, Mumbai, Kolkata, Chennai, Jaipur, Chandigarh and Trivandrum, along with two overseas offices in Kathmandu and Dubai.