Crayons advertising has recently won new businesses like Khyber Cement, Harvard Business School, and International College of Financial Planning owned by Bajaj Capital. All these accounts were won after multi-agency pitches. The account size of these wins couldn’t be ascertained at time of filing the report.
Khyber Cement is one of the largest selling cement brands in Jammu & Kashmir. The International College of Financial Planning (ICOFP), owned by Bajaj Capital, offers education in financial services and online courses.
Commenting on the wins, Ranjan Bargotra, President, Crayons Advertising, said, “We are really happy to win the creative and media business of Khyber Cement. We will be doing print, OOH and local ground activities for Khyber Cement. We are also handling the creative and media duties of ICOFP, where we will be doing print, online, and OOH campaigns, besides direct mailers for them. We have also won the media duties of Harvard Business School.”