Contract Advertising has announced the appointment of Sunil Shetty as Senior Vice President and Head, Strategic Planning at Contract, Mumbai. Shetty joins in from FCB Global, Kuala Lumpur, Malaysia.
Announcing his appointment, Rohit Srivastava, Chief Strategy Officer, Contract Advertising
said, “Having been on the client’s side, Sunil brings with him a larger marketing and business
perspective, which will be an asset, as we plan forward and growth strategies for our clients and their brands. His wider exposure to markets beyond India ensures a fresh, outside-in thinking that we are excited about tapping into, as we forge new forms of communication and
engagement to reflect the changing realities of the consumer & media landscape.”
Shetty has led the planning function across offices in India and South East Asia, in an individual capacity and as a team leader. His last assignment was working as Strategic Planning Director in FCB Kuala Lumpur, Malaysia; prior to which, he was Head of Planning for FCB Ulka, Mumbai. He has also worked with Ogilvy and RK Swamy BBDO in his previous role.
He has also been on the client’s side, has worked with companies such as Philips Lighting and ICICI Securities.
On his appointment, Shetty said, “The breadth and depth of client engagements at Contract and a strong strategic planning focus, which equally emphasises results and creativity, made this opportunity uniquely exciting. I look forward to partnering our clients in navigating the new consumer realities.”
He has done his Masters in Marketing from Jamnalal Bajaj Institute of Management Studies,
Mumbai and brings with him, over 14 years of marketing and communications experience.