The Tamil satellite television space is set to see the entry of another channel. Vasanth & Co, a leading Chennai-based chain store dealing in consumer electronics and home appliances, will be launching a TV channel soon.
When contacted, H Vasanth Kumar, Chairman and Managing Director, Vasanth Group of Companies, confirmed the news and said, “We are planning to launch a Tamil satellite channel. But I cannot divulge any information regard that right now.” Kumar also refused to reveal the genre of the channel.
Among Tamil satellite channels, Sun TV is the clear market leader while Raj TV, Vijay TV and Jaya TV are battling it out for the remaining market pie. Sun Music, K TV, Sun News – all three from the Sun stable, Makkal, Win, Tamilan, and Imayam TV are the other Tamil satellite channels.