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Cheil Worldwide SW Asia bolsters creative team with seven new hires

15-July-2014
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Cheil Worldwide SW Asia bolsters creative team with seven new hires

Cheil Worldwide SW Asia [Cheil India] has bolstered its creative department with the appointment of seven new members to its creative team. This septet, with a combined experience of almost 10 decades, includes Jayant Mathew, Group Creative Director – Art; Varun Goswami, Senior Creative Director - Copy; Joy Sen Gupta, Senior Creative Director – Art; Prashant Sharma, Senior Creative Director - Art; Navajyoti Pegu, Senior Creative Director - Copy; Prasanth G, Senior Creative Director - Art; and Ankur Kalita, Creative Director – Copy.

“These are truly exhilarating times at Cheil India as we see top talent making a beeline to join us,” said Hari Krishnan, COO, Cheil Worldwide, SW Asia. “This creative infusion will give impetus to our philosophy of Ideas that Move in creating winning solutions for our clients.”

“At Cheil, we are always on the lookout for talent and we have been steadily filling the place with good people at all levels. This time, however, an opportunity presented itself because of which we were able to open our doors to all these guys in a matter of a couple of months.” said Nima DT Namchu, Chief Creative Officer, Cheil Worldwide, SW Asia.

At Cheil India, Jayant Mathew will be partnering Navin Theeng, Group Creative Director - Copy. Both Varun Goswami and Joy Sen Gupta will be working as a team as will be the case with the duo – Prashant Sharma and Navajyoti Pegu. Prasanth G will be working on brand Samsung for SAARC, while Ankur Kalita will report to Navin Theeng.

Jayant Mathew moves from Publicis, where he was Creative Director. Mathew started his career at Contract, Chennai in the 90s and then on to Contract, Delhi. He has since worked at Rediff, McCann, Grey, Saatchi & Saatchi and Capital and Publicis. He has worked with numerous client on varied categories such as Epson Printers, NIIT, Virgin Atlantic, India Today, Mastercard, Microsoft, Hyundai, Incredible India, Wrigleys, SBI Crads, MTS, Maruti Suzuki and many more.

Varun Goswami joins from Lowe Delhi, where he was a Unit Creative Director. He started his career over a decade ago as a copywriter with iB&W Communications. Since then he has been a part of creative teams at agencies such as BBDO India, Contract and JWT. During the course of his career, he has worked on brands such as PepsiCo, AVIVA, Hindustan Times, Nestle and Micromax, to name a few.

Joy Sen Gupta also moves from Lowe Delhi, where he was a Unit Creative Director. In a career spanning 12 years, he has worked with agencies such as BBDO India, Contract and JWT, on a host of prestigious brands like Nestle, Airtel, PepsiCo, Aviva, Micromax, and Hindustan Times.

Prashant Sharma joins from McCann World Group, where he was Creative Director - His professional career spans across agencies such as Euro RSCG, Contract and Leo Burnett He has worked under creative professionals such as Satbir Singh and Ashish Chakravarty.

Navajyoti Pegu has moved from McCann World Group, where he was Creative Director. Pegu began his advertising career in 2002 at Leo Burnett, Delhi. He then joined Euro RSCG as a writer and went on to become a senior copywriter. This was followed by Ambience Publicis and then by Contract. He then moved to Havas (then Euro RSCG), as Associate Creative Director under Satbir Singh. In 2009, he joined McCann, under the leadership of Prasoon Joshi and Ashish Chakravarty, where he handled accounts such as DishTV, Videocon, ESPN and Blackberrys. Over the years, Pegu has worked on a variety of brands, including Fortis, NIIT, British High Commission, Reckitt Benckiser, Voltas, Lacoste, Coca Cola, Max New York Life and National Geographic Channel.

Prasanth G joins from JWT, where he was working as Creative Director - Art, and handled the businesses of Aquafina, Frito Lay, ITC Hotels, Pepsi, Sony and Tropicana. He began his advertising career with TBWA Delhi in early 2000. He comes with 14 years of experience in the industry and has worked with agencies such as BATES, PerceptH, and A advertising (now Wieden+Kennedy).

Ankur Kalita has moved from McCann World Group, where he was Creative Leader at their New Delhi office. At Cheil India, Kalita will report to Navin Theeng, Group Creative Director. Besides McCann, he has worked at agencies such as Contract, Grey Worldwide and Euro RSCG. NIIT, Domino’s, Honda, Coca-Cola, MasterCard, Aircel, Voltas and Max New York Life are some of the brands that he has worked on in the past.

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Prior to joining Madison PR in 2012 Chaudhary was Group President Corporate Communications at Reliance Industries Limited.