Top Story

e4m_logo.png

Home >> Advertising >> Article

Cheil India announces Senior Creative appointments

27-April-2016
Font Size   16
Share
Cheil India announces Senior Creative appointments

Cheil India has announced the appointment of Kartikeya Dixit, Soumya Shiva Nagabhushan and Anand Gharat to bolster their creative capabilities.

Speaking on the occasion, Sagar Mahabaleshwarkar, said, “We are very choosy about the people we hire. When we met KD (Kartikeya), Sam (Soumya) and Andy (Anand) we were confident that we had found our new age ideators who will help us deliver on Creativity+Technology- the building blocks of Cheil India.”

 KD joins Cheil as Creative Director, with over 12 years of experience in the industry. Prior to joining Cheil, he was associated with McCann. He has lent his expertise to various brands during his tenure, such as, Nescafé, Coca-Cola, Chevrolet, Dish TV, The Times of India, Subway, Dulux, IREO, Panasonic and Catch spices. Previously he was associated with IBD, Ogilvy, Rediffusion, Dentsu and K-Factor.

Sam joins Cheil as Creative Director, with over 10 years of experience. He was associated with McCann in the past. He has delivered successful campaigns for an array of brands, such as, Nescafe, Maggi Re-launch, Coca-Cola, DishTV, Chevrolet, Ireo and Sprite. In his professional pursuit, he was previously associated with Ogilvy, Rediffusion Y&R, Lowe Worldwide, Mudra and JWT.

KD and Sam have been working together as a team for the last seven years, creating notable campaigns for brands such for Nescafe (Stand-Up and the Cartoonist Film), Maggi (Re-launch), Coca-Cola and Chevrolet. The duo started their journey with Rediffusion Y&R to Ogilvy thereafter at Mccann and now at Cheil India.

 Andy joins Cheil as Senior Creative Director, with over 17+ years of experience in digital advertising and digital media. He possesses rich experience ranging from OgilvyOne to TCG Software, Channel [V] & Tata Interactive Systems. As someone who has been working in the digital space since 1998, his strong disposition towards innovative digital ideas and strategy to build a brand has enabled him to deliver successful campaigns for brands such as, Tata Safari, Bajaj Pulsar, Vespa, DIU Tourism, Rajasthan Tourism, Johnnie Walker, FoxCrime, Mentos, Cadbury Dairy Milk,Tata Sons etc. His work has also won him recognition at various award forums such as DMAi International, Effies, Abby Grand Prix, Yahoo Chair to name a few.

“Taking a step further to strengthen our creative capabilities, Andy seemed to be the right choice. The expertise and insights that he brings to the table will surely help in delivering impactful campaigns for various brands” said Prasanna Kulkarni, Creative Head, Digital, Cheil India. 

The production house has already established itself as the leader in the non-scripted genres. However, Rege now wants Endemol to achieve the same in the original scripted zone and film production

Naidu also talks about the ushering in of a new era of digital payments and says this is just the beginning and there’s lots of space for newer players to step in and evolve

Markus Noder, Managing Partner, Serviceplan International, shared innovative tools, ideas and methodologies to generate tangible business values

The primary reason that led to growth of OTT is the constant improvement of internet speed and service across the country: Sandeep Gupta, ACT Fibernet

India has become the diabetes capital of the world, with prevalence of the disease estimated to rise from 69.2 million to 123.5 million by 2040

Laban Stretchy Man, the new human shaped, stretchy, fruit flavoured chews from Orkla- Norway’s number one confectionery brand, has been launched and localized by MTR Foods in India