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Cannes Lions announces 2017 Lions Health Juries; Amit Akali on Pharma Lions Jury

31-March-2017
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Cannes Lions announces 2017 Lions Health Juries; Amit Akali on Pharma Lions Jury

Cannes Lions recently announced the 21 jury members set to judge the Health & Wellness Lions and the Pharma Lions awards at this year’s Cannes Lions.

Lions Health, the two-day specialist event (June 17-18, 2017) focussing on creative excellence in healthcare communications, kicks off the 2017 Cannes Lions International Festival of Creativity. Now in its fourth year, Lions Health awards outstanding work across Pharma and Health & Wellness, enables attendees to review and discuss the shortlisted and winning work on day two and includes a content programme focussed on the issues and opportunities relevant to the industry.

“Lions Health juries are tasked with recognising and awarding creativity in a highly regulated industry and we’re delighted to welcome this year’s juries to do just that,” commented Louise Benson, Executive Festival Director of Lions Health. “Both the Pharma and Health & Wellness Lions have been reviewed and refined to ensure that the criteria are more clearly defined which should help this exceptional group of jury members make decisions that set the creative standards for the coming year.”

The 2017 Lions Health juries are as follows:

Pharma Lions Jury

June Laffey, Executive Creative Director, McCann Health, Australia/SE Asia - Jury President
Amit Akali, Chief Creative Officer, Medulla Communications, India
Debra Polkes, Executive Creative Director, CDM, USA
Dick Dunford, Creative Partner, Loooped , UK
Graham Mills, Global Chief Creative Officer, Publicis Health, Global
Kym White, Global Sector Chair, Health, Edelman, Global
Mandi Fine, Chief Executive Officer, F/NE, South Africa
R. John Fidelino, Executive Creative Director, InterbrandHealth, Global
Ritesh Patel, Chief Digital Officer, Ogilvy CommonHealth Worldwide, Global
Susanne Blom, Creative Director, Lindh & Partners, Sweden

The Pharma Lions celebrate creative communications from pharmaceutical clients and services surrounding this highly-regulated industry through work that demonstrates ideas that inform and engage its health practitioners, patients and targeted consumers.

Health & Wellness Lions Jury

Mike Rogers, Creative Partner, Serviceplan Health and Life, Germany - Jury President
Ayu Sasaki, Creative Director, Dentsu, Japan
Carolyn Gargano, VP Associate Creative Director, Art, Saatchi & Saatchi Wellness, USA
Christine Abbott, Executive Vice President, Cohn & Wolfe, USA
Diana Janicki, Executive Creative Director, TBWA\WorldHealth London, UK
Diego Freitas, Creative Director, Havas Life Sao Paulo, Brazil
Gary Scheiner, EVP, Global Chief Creative Officer, greyhealth group, Global
Justine Metcalfe, Creative Partner, YOLO, Australia
Orrin Pollard, Executive Creative Director, Hamell, UK
Stacey Bernstein, Executive Vice President, Global Director of Digital Health, Weber Shandwick, Global
Tim Hawkey, EVP, Managing Director, Executive Creative Director, Area23, USA

The Health & Wellness Lion celebrates creativity for personal wellbeing through work that demonstrates an inspired approach to consumer healthcare.

Content themes at Lions Health 2017:
This year’s content programme features keynote sessions, inspirational seminars and informal discussion formats along with a Med Tech exhibition, featuring technologies that are changing the face of healthcare and how we communicate about it, and a Creative Hack, dedicated to improving lives through the power of the hacker’s creativity.

Content themes include: diversity and representation, ethics in healthcare – exploring the debate about human rights and privacy issues, speaking the language of healthcare Professionals - taking a more “human” and people-focused approach, the influence of pop culture on healthcare communications – examining the importance of user experience in healthcare technology and the impact of the quantified self.

Rajat Sharma who was recently elected as President of the NBA talks about his plans for the industry body

The Country Sales Manager Media at Akamai says that technology seems to be taking over all possible spaces and people considering it in both positive and negative ways

The India Marketing Lead of Skyscanner believes that with the acquisition by Ctrip they have reached the market leader status

Our typical marketing budget is usually 10 per cent of the topline spend

The BBC carried out a survey along with Globescan to see how the world looks at the issue of ‘fake news’

The objective of content marketing is not just to encourage product purchase or generate ROI. The key to its success lies in building relationships based on trust, opines Dasgupta

The interesting animated rap music video encapsulates Droom’s ecosystem tools and their role in facilitating second-hand automobile transactions